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Tom Martin

74 Podcast Episodes

Latest 6 Aug 2022 | Updated Daily

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Goin' to Town on Some Garbage with Tucker D. Franklin and Tom Martin, 7/7/22

(Almost) Entirely Sports

In the last hour of (Almost) Entirely Sports, Joshua Brisco and Rudy Salazar are joined by the President of Power Rankings, Tucker D. Franklin to power rank some stuff one last time before getting a surprise call from Tom Martin of Let It Fly Media.See omnystudio.com/listener for privacy information.


8 Jul 2022

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How to Never be Without Prospects, with Tom Martin

Sell With Authority

Tom is a no-nonsense, straight-talking 30-year veteran of the ad agency business who favors stiff drinks, good debates, and helping agencies Sell Greatly by turning conversations into clients. As an internationally recognized sales & marketing keynote speaker, founder of Converse Digital, and Author of The Invisible Sale, Tom marries his two passions, marketing & technology, to teach agencies how to leverage digital marketing channels to achieve and sustain sales growth, enhance brand perception and painlessly prospect for new clients. What you will learn about in this episode: Strategic and tactical ways to turn conversations into clients What is an invisible sale and how is it related to prospecting painlessly Reasonable starting points for using system components in business development How using propinquity helps gain exposure to invisible prospects How a little work with focussed efforts can produce a big impact Resources: Agency Business Development Training: https://conversedigital.com/agency-business-development-training/ Website: https://conversedigital.com/ LinkedIn: https://www.linkedin.com/in/tommartinjr/ https://www.linkedin.com/company/conversedigital/ Facebook: https://www.facebook.com/ConverseDigital Twitter: https://twitter.com/conversedigital https://twitter.com/tommartin


29 Jun 2022

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From ’van life’ to award-winning trade business owner, this tradie has done it all! Guest starring Tom Martin, Lifestyle Tradie member and owner of ’W...

The Tradie Show

From undergoing a plumbing trade and starting his own trade business, to completing a Cert 4 in Accounting whilst travelling in a van around Australia, to becoming a Chairman of Master Plumbers Australia and New Zealand, AND owning his own VA business ‘Virtual Trade Assistant’ (virtualtradeassistant.com.au), this Lifestyle Tradie member has done it all…On this week’s episode, Andy & Angela catch up with the incredible Tom Martin from ‘Water Tight Canberra’! He lets us in on his secrets to staffing, team culture, sales processes, and his journey as a Lifestyle Tradie member.If you want to kickstart your journey to business success fast track your freedom, book a strategy session with Andy today!https://www.lifestyletradie.com.au/strategy-session/Got a trade business question? Throw your question in our Tradie Toolbox HERE https://www.lifestyletradie.com.au/podcast/ and have your trade business questions answered! OR email us at podcast@lifestyletradie.com.au


12 Jun 2022

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EP 339: Selling agency relationships in a virtual world with Tom Martin

Build a Better Agency Podcast

Running an agency in a post-COVID world means growing more and more comfortable operating in a virtual environment. This collective shift in our industry has been happening for a while, but after navigating a global pandemic, agency owners have had to pivot more rapidly than in the past. As a result, agency owners are left wondering how they can genuinely connect with their prospects and invest in those relationships when the human aspect of interaction has shifted to a digital one. In this episode of Build a Better Agency, I talk with encore guest, Tom Martin. Tom is the Founder and CEO of Converse Digital, and he knows a thing or two about the collective shift into the digital world – a shift that isn’t going to reverse anytime soon. Tom and I discuss how sales strategies, pitches, and the dynamics of client interactions have been influenced by this digital shift. You’ll probably be just as relieved as I was to hear Tom share why that shift, while uncomfortable for many of us, is actually a GOOD thing for agencies. We also delve into the importance of strategically creating your prospect lists and how you and your pitch teams can use social media, the internet, and other digital environments our clients rely on to your agency’s advantage. Tom gives expert advice on successfully attracting, building, and effectively selling agency relationships in a virtual world. A big thank you to our podcast’s presenting sponsor, White Label IQ. They’re an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: What sales, prospecting, and effective agency relationships look like in a post-COVID world How Tom went from being “unemployable” to owning his own agency Why Tom emphasizes the importance of strategically attracting your prospects What it means for your pitch teams to “do their homework” — and why it’s usually the key to winning a sale How sales strategies and client relationships have adapted to an increasingly digital environment Why Tom believes that your prospects list is ultimately worthless if it’s impersonal How investing the time in getting to know your prospects will place you leaps and bounds over your competitors What it means to be a “conversation catalyst,” and how you and your pitch teams can use what Tom calls “social reconnaissance” to offer more value to your prospects Why the industry-wide shift to virtual sales and virtual relationships is actually a GOOD thing for agencies


4 Apr 2022

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Tom Martin: Destination Sales in a Post-Pandemic World

DMOU: Destination Marketing Organization University

Over the past two years, the face-to-face interaction with which we all believed was crucial to initiating relationships and closing business was replaced by Zoom meetings, e-mails communiques and telephonic calls. Has this forced era of digitization changed Sales forever? On this episode of DMOU, Tom Martin (author of The Invisible Sale) makes some bold predictions of what's next, how Propinquity is your best new friend and how to make our "new normal" work even better than before. Plus, a "hot and tasty" answer to the Bonus Round Question. Join us.


16 Feb 2022

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TYE 118: Emmy Award-winning Simpsons writer Tom Martin on how to tell a story

The YES Effect

Tom Martin has won multiple Emmy Awards as a writer for The Simpsons and WordGirl. But he's not just a funny guy with a knack for entertainment. He's someone who has learned the art of using writing - funny or not - to go inside people·s lives and share their journeys in a way that touches others. Here, he joins The YES Effect podcast with Shelli Varela with advice on how to land big opportunities and how you can find inspiration from just about anything - even being a volunteer firefighter (which he is).   In this episode, you’ll learn: How Tom got a job as a writer for The Simpsons How saying “no” is a truly powerful way to, in fact, say “yes” Why so many people fail to bring great ideas to life (hint: start telling people) Why being nervous to put yourself out there is actually a good thing A big lesson he learned as a standup comedian: people really don’t care about you…and that’s to your advantage. How Tom learned to stay cool and composed during the biggest fire in Colorado history Why writers should swear as much as possible in your first draft Join The YES Effect Inner Circle Facebook Group for a behind the scenes experience about what it means to Believe, Belong and Become! Join Shelli on Facebook Join Shelli on Instagram Join Shelli on YouTube


8 Feb 2022

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S2. Episode 49 - The Air Conditioning Podcast | Tom Martin | Virtual Trade Assistant | ACT

The Air Conditioning Podcast

Hey guys and welcome to Episode 49 of The Air Conditioning Podcast!  In this episode we diverted slightly outside the realms of HVAC to bring you a Plumber!!??  Why you ask?  Well that’s not the reason we invited him on the Show. Nor is it because he owns and operates two successful plumbing businesses (one of which won a Telstra Business Award in2019), nor was it because he is also Chairman of Master Plumbers Australia and President of ACT Master Plumbers! Nope, we invited Tom Martin onto the Show because of his other business which is Virtual Trade Assistant. Tom speaks frankly about how a VA can help us with our business in giving us back our precious time by outsourcing many of our day to day tasks. We were left wanting to know more and will be speaking to Tom further ourselves about potential VA’s for our own business. (Psst! Make sure you listen until then end of the episode for a rather big announcement!) Hope you enjoy the episode and here’s just a smidge of what we covered….. Take us back to the start.  How did all this come about? (4:15) How do you source the ideal VA? (7:10) What are some of the main benefits of outsourcing tasks? (11:00) How much of our business should we be outsourcing? (12:50) How do you measure their performance? (14:30) Do you have the opportunity to listen in on calls for the purpose of coaching and quality assurance? (16:00) Can you briefly run us through the initial consultation and how you implement a VA to a business? (17:35) If a VA is working with multiple business’s does that pose any issues? (22:40) With the time differences and various religious holidays etc, how do we ensure that the VA is working the hours we need them to and does someone else step into their role in their absence? (25:30) And honestly, there is so much more ground we covered in this episode and highly suggest you check it out because having a VA in your business, might just gift you some of your time back again.  More time to work on your business instead of in it. To reach out to Tom and the team at Virtual Trade Assistant, head over to virtualtradeassistant.com.au or send an email to info@virtualtradeassistant.com.au or even call Tom on 02 6100 1798. Until the next (and final) Episode guys, Catcha!

1hr 6mins

21 Oct 2021

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#029 - Tom Martin - Certified YouTube Growth Specialist

Content Marketing Crusaders - All Things Personal Branding, Content Marketing, And Content Creation

#029 - Tom Martin - Certified YouTube Growth Specialist


5 Jul 2021

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Growing Together Episode: 13 FT. Tom Martin

South Canyon Lutheran Podcast

You just need to love the kids!--- Send in a voice message: https://anchor.fm/south-canyon-lutheran/message


28 May 2021

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Seth Price & Tom Martin, Turning Customer Relationships Into Sales

The SEO Insider: Law Firm Digital Marketing and Beyond

On this episode of SEO Insider, Seth sits down with Tom Martin, the founder of Converse Digital and expert at turning conversations into customers. Seth and Tom discuss their mutual background in advertising before the internet, Tom’s philosophy of spending less time selling and more time conversing, and the importance of being connected. Tom goes into depth about his strategies for B2B and B2C marketing and how they differ, his experience targeting certain industries and audiences, and the ideal client at his company. He also speaks on the importance of building trust and relationships with clients before selling to them, and how that builds a good foundation for business.More information about Tom and his company, Converse Digital, can be found at www.conversedigital.com


6 May 2021