Laura Roeder's guest appearances

Laura Roeder

The Smart Passive Income Online Business and Blogging Podcast

Entrepreneurs on Fire

Online Marketing Made Easy with Amy Porterfield

Perpetual Traffic

Rock Your Brand Podcast

The Art of Online Business

Being Boss: Mindset, Habits, Tactics, and Lifestyle for Creative Entrepreneurs

Afford Anything

Innovation and Leadership with Jess Larsen

SaaS Interviews with CEOs, Startups, Founders

The Fizzle Show

8 Minute Millionaire: Learn the Secrets of Millionaire Entrepreneurs

The BizChix Podcast:  Female Entrepreneurs | Women Small Business | Biz Chix

The Official SaaStr Podcast: SaaS | Founders | Investors

Smart People Podcast

John Lee Dumas

Neil Patel

Mike Michalowicz

Pat Flynn

Jay Baer

Rand Fishkin

Jessica Rhodes

Amy Porterfield

Bob Burg

Wade Foster

Nir Eyal

Nathan Barry

Jeff Goins

Steli Efti

Jordan Harbinger

OwlTail

A personal and honest chat with lifelong entrepreneur Laura Roeder. We cover failure, self-awareness and even motherhood... and of course, her new endeavour the incredible Paperbell tool for online coaches. Laura Roeder is the founder of several multi-million dollar bootstrapped companies, including MeetEdgar, Paperbell, Marie Forleo’s B-School, and LKR Social Media. Laura was named one of the top 100 entrepreneurs under 30 and has even spoken about entrepreneurship at the White House.  For all the details, go to merilyn.com

Lead Your Day with Merilyn

A personal and honest chat with lifelong entrepreneur Laura Roeder. We cover failure, self-awareness and even motherhood... and of course, her new endeavour the incredible Paperbell tool for online coaches. Laura Roeder is the founder of several multi-million dollar bootstrapped companies, including MeetEdgar, Paperbell, Marie Forleo’s B-School, and LKR Social Media. Laura was named one of the top 100 entrepreneurs under 30 and has even spoken about entrepreneurship at the White House.  For all the details, go to <a href="https://www.merilyn.com/blog/193" rel="nofollow" target="_blank">merilyn.com</a>

193. Following Your True Calling - a chat with Laura Roeder

Laura Roeder wants to inspire you to create time freedom by designing your work around your lifestyle instead of the other way around as we ve been taught. Laura is the founder of MeetEdgar, social media scheduling software and Paperbell, a software suite to help coaches run their businesses.  Lot of great lessons in our conversation including:  How such discovered her desire to do work that gave her time freedom.  Why she prefers lots of clients who pay her small amounts of money.  How she turned her social media spreadsheets into the software that became MeetEdgar. Overcoming her self-imposed limitations.  Life Skills That Matter In This Episode  Build community. Self-directed learning. Align your habits.  How Laura Works and Thinks  Wake up time:  Around 7:00 am Core work activities + habits:  1) For MeetEdgar, meeting with the president of the company and helping set overall direction.  2) Marketing for Paperbell.  3) Making product decisions.  4) Doing customer service. Ideal work environment:  In total silence, by herself, in the one person office she rents. Superpower:  Influencing others. 90-day goal:   Generate $25,000 in reoccurring revenue per month for Paperbell.  Inspirational Quotes “I want a life where I’m not always just having that one hour in the evening and the weekend to do what I want to do.” “It wasn’t so much about the work,  it was more about just being able to choose how I spent my time and what I did with my life.” “My businesses are bootstrapped so I don’t have other people that I’m accountable to for the strategic direction of the business or how fast the business is growing.” “If you have that one big client, it can be really hard not to feel like you’ve just created a new job for yourself.” “I’m definitely a believer in just taking those steps forward because you don’t know what that next step is gonna be until you’re there.” Coaching Advice Thinking about becoming a coach?  Laura had this advice for overcoming a common obstacle she’s seen in getting started: 1) Narrow in your area of specialization to make communicating your value easier. 2) Pick something you’re excited about, that you could spend all day digging into. 3) After picking something, see how it goes and change it if you don’t end up liking it. Resources + Bonus Materials NoCode Divi WordPress Theme Social Brilliant course Dan Martell Special Offer! Get one free month of MeetEdgar with code “PODCAST”! Related Episodes Define Your Purpose To Find Freedom Says Brian David Crane (142) Iterative Learning With Business Software Developer Ben Beecher (088) Connect With Laura Website MeetEdgar Paperbell LinkedIn Twitter   Thanks for listening! Enjoy this episode?   Subscribe Review Feedback  The post Create Time Freedom With Laura Roeder (360) appeared first on Life Skills That Matter.

Life Skills That Matter | Create Work That Works For You

<a href="https://lifeskillsthatmatter.com/wp-content/uploads/2021/01/Laura-Roeder-1.jpg" rel="nofollow" target="_blank"></a>Laura Roeder wants to inspire you to create time freedom by designing your work around your lifestyle instead of the other way around as we ve been taught. Laura is the founder of <a href="https://meetedgar.com/" rel="noopener noreferrer nofollow" target="_blank">MeetEdgar</a>, social media scheduling software and <a href="https://paperbell.com/" rel="noopener noreferrer nofollow" target="_blank">Paperbell</a>, a software suite to help coaches run their businesses. Lot of great lessons in our conversation including: <ol> <li>How such discovered her desire to do work that gave her time freedom. </li> <li>Why she prefers lots of clients who pay her small amounts of money. </li> <li>How she turned her social media spreadsheets into the software that became MeetEdgar.</li> <li>Overcoming her self-imposed limitations.</li> </ol> <h3>Life Skills That Matter In This Episode</h3> <ul> <li>Build community.</li> <li>Self-directed learning.</li> <li>Align your habits.</li> </ul> <h3>How Laura Works and Thinks</h3> <ul> <li>Wake up time:  Around 7:00 am</li> <li>Core work activities + habits:  1) For MeetEdgar, meeting with the president of the company and helping set overall direction.  2) Marketing for Paperbell.  3) Making product decisions.  4) Doing customer service.</li> <li>Ideal work environment:  In total silence, by herself, in the one person office she rents.</li> <li>Superpower:  Influencing others.</li> <li>90-day goal:   Generate $25,000 in reoccurring revenue per month for Paperbell.</li> </ul> <h3>Inspirational Quotes</h3> “I want a life where I’m not always just having that one hour in the evening and the weekend to do what I want to do.” “It wasn’t so much about the work,  it was more about just being able to choose how I spent my time and what I did with my life.” “My businesses are bootstrapped so I don’t have other people that I’m accountable to for the strategic direction of the business or how fast the business is growing.” “If you have that one big client, it can be really hard not to feel like you’ve just created a new job for yourself.” “I’m definitely a believer in just taking those steps forward because you don’t know what that next step is gonna be until you’re there.” <h3>Coaching Advice</h3> Thinking about becoming a coach?  Laura had this advice for overcoming a common obstacle she’s seen in getting started: 1) Narrow in your area of specialization to make communicating your value easier. 2) Pick something you’re excited about, that you could spend all day digging into. 3) After picking something, see how it goes and change it if you don’t end up liking it. <h3>Resources + Bonus Materials</h3> <a href="https://www.nocode.tech/" rel="noopener noreferrer nofollow" target="_blank">NoCode</a> <a href="https://www.elegantthemes.com/gallery/divi/" rel="noopener noreferrer nofollow" target="_blank">Divi WordPress Theme</a> <a href="https://edgar-university.teachable.com/p/social-brilliant" rel="noopener noreferrer nofollow" target="_blank">Social Brilliant course</a> <a href="https://www.danmartell.com/" rel="noopener noreferrer nofollow" target="_blank">Dan Martell</a> <h3>Special Offer!</h3> Get one free month of <a href="https://meetedgar.com/" rel="noopener noreferrer nofollow" target="_blank">MeetEdgar</a> with code “PODCAST”! <h3>Related Episodes</h3> <a href="https://lifeskillsthatmatter.com/podcast/define-your-purpose/" rel="noopener noreferrer nofollow" target="_blank">Define Your Purpose To Find Freedom Says Brian David Crane (142)</a> <a href="https://lifeskillsthatmatter.com/podcast/iterative-learning/" rel="noopener noreferrer nofollow" target="_blank">Iterative Learning With Business Software Developer Ben Beecher (088)</a> <h3>Connect With Laura</h3> <a href="https://lauraroeder.com/" rel="noopener noreferrer nofollow" target="_blank">Website</a> <a href="https://meetedgar.com/" rel="noopener noreferrer nofollow" target="_blank">MeetEdgar</a> <a href="https://paperbell.com/" rel="noopener noreferrer nofollow" target="_blank">Paperbell</a> <a href="https://www.linkedin.com/in/lauraroeder/" rel="noopener noreferrer nofollow" target="_blank">LinkedIn</a> <a href="https://twitter.com/lkr" rel="noopener noreferrer nofollow" target="_blank">Twitter</a> <h1>Thanks for listening! Enjoy this episode?</h1> <ul> <li><a href="https://lifeskillsthatmatter.com/subscribe-podcast/" rel="nofollow" target="_blank">Subscribe</a></li> <li><a href="https://itunes.apple.com/us/podcast/life-skills-that-matter-find/id1180432038" rel="nofollow" target="_blank">Review</a></li> <li><a href=" https://lifeskillsthatmatter.com/contact-us/" rel="nofollow" target="_blank">Feedback</a></li> </ul> The post <a href="https://lifeskillsthatmatter.com/podcast/create-time-freedom-laura-roeder/" rel="nofollow" target="_blank">Create Time Freedom With Laura Roeder (360)</a> appeared first on <a href="https://lifeskillsthatmatter.com" rel="nofollow" target="_blank">Life Skills That Matter</a>.

Create Time Freedom With Laura Roeder (360)

Laura Roeder, today’s Get Yourself Optimized guest, is an excellent example of a modern businesswoman. Laura is a business coach and the founder and CEO of MeetEdgar and Paperbell. MeetEdgar is a social media management app that helps businesses seamlessly run their social media profiles. Paperbell is a CRM software for online coaches. Laura has been on my other podcast, Marketing Speak, where we talked more about social media. But in this episode, she and I take a deep dive into the small business owner’s busy but colorful life. Did I mention she’s also a mom of two? So much business knowledge snippets, advice, and life lessons to be shared. Perfect for anyone who needs that extra push to go after the life of their dreams. Tune in! The show notes, including the transcript and checklist to this episode, are at getyourselfoptimized.com/270

Get Yourself Optimized

Laura Roeder, today’s Get Yourself Optimized guest, is an excellent example of a modern businesswoman. Laura is a business coach and the founder and CEO of MeetEdgar and Paperbell. MeetEdgar is a social media management app that helps businesses seamlessly run their social media profiles. Paperbell is a CRM software for online coaches. Laura has been on my other podcast, Marketing Speak, where we talked more about social media. But in this episode, she and I take a deep dive into the small business owner’s busy but colorful life. Did I mention she’s also a mom of two? So much business knowledge snippets, advice, and life lessons to be shared. Perfect for anyone who needs that extra push to go after the life of their dreams. Tune in! The show notes, including the transcript and checklist to this episode, are at <a href="http://getyourselfoptimized.com/270" rel="nofollow" target="_blank">getyourselfoptimized.com/270</a>

270: Work Smarter, Not Harder with Laura Roeder

Laura Roeder talks about why she doesn’t do demo calls unlike most other SaaS founders – and how bootstrapping frees you up to run your business the way that works for you. Laura is the founder of MeetEdgar, a social media scheduling tool, and cofounder of Paperbell, coaching software. Links  Laura on Startups for the Rest of Us Laura’s talk at Business of Software Europe 2018: Bootstrapping A Business In The Face Of Well-Funded Competition  Remember, as Laura says, “You get to do this however works for you” Discuss this topic and more on the Bootstrapped discussion forum. The post #147: “You get to do this however works for you” with Laura Roeder, founder of MeetEdgar appeared first on Bootstrapped.fm.

Bootstrapped

Laura Roeder talks about why she doesn’t do demo calls unlike most other SaaS founders – and how bootstrapping frees you up to run your business the way that works for you. Laura is the founder of <a href="https://meetedgar.com/" rel="nofollow" target="_blank">MeetEdgar</a>, a social media scheduling tool, and cofounder of <a href="https://paperbell.com/" rel="nofollow" target="_blank">Paperbell</a>, coaching software. Links <ul> <li><a href="https://www.startupsfortherestofus.com/episodes/episode-451-stellar-growth-platform-risk-layoffs-and-powering-through-roadblocks-with-laura-roeder" rel="nofollow" target="_blank">Laura on Startups for the Rest of Us</a></li> <li>Laura’s talk at Business of Software Europe 2018: <a href="https://businessofsoftware.org/2019/11/bootstrapping-with-well-funded-competition-laura-roeder-meetedgar-bos-europe-2018-2/" rel="nofollow" target="_blank">Bootstrapping A Business In The Face Of Well-Funded Competition</a></li> </ul> Remember, as Laura says, “You get to do this however works for you” Discuss this topic and more on <a href="https://discuss.bootstrapped.fm/" rel="nofollow" target="_blank">the Bootstrapped discussion forum</a>. The post <a href="https://bootstrapped.fm/147-you-get-to-do-this-however-works-for-you-with-laura-roeder-founder-of-meetedgar/" rel="nofollow" target="_blank">#147: “You get to do this however works for you” with Laura Roeder, founder of MeetEdgar</a> appeared first on <a href="https://bootstrapped.fm" rel="nofollow" target="_blank">Bootstrapped.fm</a>.

#147: “You get to do this however works for you” with Laura Roeder, founder of MeetEdgar

Meet Laura Roeder, founder and CEO of MeetEdgar and Paperbell. Since the age of 22, Laura has been an independent entrepreneur and always felt most at home in the small business community, and that’s why she has always been focused on giving other entrepreneurs the tools they need to be totally independent. In 2009, she founded LKR Social Media, where she taught business owners how to harness the power of social media marketing and create their own online fame. Laura was named one of the top 100 entrepreneurs under 30 in 2011, 2013, and 2014, and even spoke about entrepreneurship at the White House! ​ In 2014, she launched Meet Edgar, a tool designed to make it easier than ever for marketers to share their best evergreen content on social. Now Meet Edgar’s helping thousands of users manage their social media.

So Driven with Serena Dodd

Meet Laura Roeder, founder and CEO of <a href="http://meetedgar.com/" rel="noopener nofollow" target="_blank">MeetEdgar</a> and <a href="http://paperbell.io/" rel="noopener nofollow" target="_blank">Paperbell</a>. Since the age of 22, Laura has been an independent entrepreneur and always felt most at home in the small business community, and that’s why she has always been focused on giving other entrepreneurs the tools they need to be totally independent. In 2009, she founded LKR Social Media, where she taught business owners how to harness the power of social media marketing and create their own online fame. Laura was named one of the top 100 entrepreneurs under 30 in 2011, 2013, and 2014, and even spoke about entrepreneurship <a href="https://www.youtube.com/watch?v=OJT9lovNeJM" rel="noopener nofollow" target="_blank">at the White House!</a> ​ In 2014, she launched Meet Edgar, a tool designed to make it easier than ever for marketers to share their best evergreen content on social. Now Meet Edgar’s helping thousands of users manage their social media.

Episode 8 - with Laura Roeder. Converting Services Into Software.

Laura Roeder provides financial guidance to families and businesses by focusing on goals and desired outcomes. She looks at you and your economic life value holistically to ensure that your most valuable asset is protected: your earning potential.  With the support of Team Financial Partners, a general agency with the insurance companies of OneAmerica®, She offers a wide range of products and services to help you with protecting your income, assets and legacy.  As a military wife, step mom and 30 years a professional business woman, she  knows first-hand the intricacies of a family’s financial well-being. Using  skills in these areas help define the needs of clients by listening, analyzing and redefining the picture of asset protection and retirement strategies. Currently, Laura holds a FINRA Series 6 and Series 63, Life and Health Insurance, Long Term Care and Property and Casualty license. To keep up with the laws and regulations concerning retirement strategies, Laura continues her education on a regular basis.

Marie Antonette Waite's Zoom Talk

Laura Roeder provides financial guidance to families and businesses by focusing on goals and desired outcomes. She looks at you and your economic life value holistically to ensure that your most valuable asset is protected: your earning potential.  With the support of Team Financial Partners, a general agency with the insurance companies of OneAmerica®, She offers a wide range of products and services to help you with protecting your income, assets and legacy.  As a military wife, step mom and 30 years a professional business woman, she  knows first-hand the intricacies of a family’s financial well-being. Using  skills in these areas help define the needs of clients by listening, analyzing and redefining the picture of asset protection and retirement strategies. Currently, Laura holds a FINRA Series 6 and Series 63, Life and Health Insurance, Long Term Care and Property and Casualty license. To keep up with the laws and regulations concerning retirement strategies, Laura continues her education on a regular basis.

Aging Gracefully talk with Laura Roeder

So you want to start a business? No problem. You want to bootstrap it yourself? Okay. You want to position yourself directly against huge competitors and play them at their own game? You've got guts! Laura Roeder launched MeetEdgar - a social media scheduling tool - in 2014 and was up against giants like Hootsuite (who have raised over $300m in funding). So how can a small bootstrapped company compete? Laura spoke at BoS Europe 2018 with her Four P Points for success.   Recorded live at Business of Software Europe 2018 in Cambridge UK. For more talks from BoS conferences, go to businessofsoftware.org/videos--- Send in a voice message: https://anchor.fm/business-of-software/message

Business of Software Podcast

So you want to start a business? No problem. You want to bootstrap it yourself? Okay. You want to position yourself directly against huge competitors and play them at their own game? You've got guts! Laura Roeder launched MeetEdgar - a social media scheduling tool - in 2014 and was up against giants like Hootsuite (who have raised over $300m in funding). So how can a small bootstrapped company compete? Laura spoke at BoS Europe 2018 with her Four P Points for success.   Recorded live at Business of Software Europe 2018 in Cambridge UK. For more talks from BoS conferences, go to <a href="http://businessofsoftware.org/videos" rel="nofollow" target="_blank">businessofsoftware.org/videos</a>--- Send in a voice message: <a href="https://anchor.fm/business-of-software/message" rel="nofollow" target="_blank">https://anchor.fm/business-of-software/message</a>

Ep 14: Bootstrapping A Business In The Face Of Well-Funded Competition (with Laura Roeder)

The power of podcast tours."Pound for pound, I think a brand is always better off being featured as the content rather than the advertiser."Laura doesn't hide the fact that getting invited on as a guest to other people's shows is the #1 way MeetEdgar has gained customers. At one point, she makes the analogy that podcast tours (being a guest on other shows) is like guest blog posting, but without all the work of writing and editing an article.Essentially, when you're a guest on someone else's show, you get to talk directly to the audience they've worked hard to build up. Which is an amazing opportunity, but also a weighty responsibility. One that she takes seriously.Bringing value to listeners."Be likeable, be authentic, and be yourself. I don’t come in with talking points where I’m trying to promote my company. No one wants to listen to an advertisement. I find that the value of podcasts is forming a personal connection between the people behind the brand, and the customer."Given how powerful podcast tours have been for Laura and the ME team, it might be temping for some to just "rinse and repeat" that process. But Laura is always very thoughtful about her guest appearance.With each one, she strives to do 2 things: Drop any canned pitches/selfish focuses, and be as authentic and relatable as possible. Bring as much value as possible to the listeners. This means that for each interview, she's thinking about who the audience is, and trying to bring insight or value that will make their lives better.She also points out that podcasting is uniquely powerful in that, unlike almost any other medium, it allows listeners to feel like they "know" your company. By listening to Laura talk for 30+ minutes and hearing her story, listeners are able to better relate to MeetEdgar and the values it stands for.As we'd say, it "builds trust" unlike any other medium.Everyone should try podcasting, in some form or another.“I just think for so many companies it’s worth a shot. Audio is such a low resource medium."MeetEdgar has since started it's own show, and Laura recommends that every company try audio in some form or another. She points out that if you have customers, they probably listen to a podcast. Which means you can reach them there.You don't have to do podcast tours (like she did) either. There's ads, creating your own show, or even creating an employee-focused show.But she does recommend that everyone try it as a marketing channel.And loads of practical tips.Besides the main takeaways, Laura shares really nitty gritty practical things, like how she devotes 1 week every month as "podcast week". During this week, she books as many as 4 interviews a day, and 20 in a week. This allows her to knock out a bunch of interviews in a short time frame, so she can get back to doing other work the rest of the month.Check em' out MeetEdgar's website Social Post Podcast 

Brands That Podcast

The power of podcast tours."Pound for pound, I think a brand is always better off being featured as the content rather than the advertiser."Laura doesn't hide the fact that getting invited on as a guest to other people's shows is the #1 way MeetEdgar has gained customers. At one point, she makes the analogy that podcast tours (being a guest on other shows) is like guest blog posting, but without all the work of writing and editing an article.Essentially, when you're a guest on someone else's show, you get to talk directly to the audience they've worked hard to build up. Which is an amazing opportunity, but also a weighty responsibility. One that she takes seriously.Bringing value to listeners."Be likeable, be authentic, and be yourself. I don’t come in with talking points where I’m trying to promote my company. No one wants to listen to an advertisement. I find that the value of podcasts is forming a personal connection between the people behind the brand, and the customer."Given how powerful podcast tours have been for Laura and the ME team, it might be temping for some to just "rinse and repeat" that process. But Laura is always very thoughtful about her guest appearance.With each one, she strives to do 2 things:<ol> <li>Drop any canned pitches/selfish focuses, and be as authentic and relatable as possible.</li> <li>Bring as much value as possible to the listeners.</li> </ol>This means that for each interview, she's thinking about who the audience is, and trying to bring insight or value that will make their lives better.She also points out that podcasting is uniquely powerful in that, unlike almost any other medium, it allows listeners to feel like they "know" your company. By listening to Laura talk for 30+ minutes and hearing her story, listeners are able to better relate to MeetEdgar and the values it stands for.As we'd say, it "builds trust" unlike any other medium.Everyone should try podcasting, in some form or another.“I just think for so many companies it’s worth a shot. Audio is such a low resource medium."MeetEdgar has since started it's own show, and Laura recommends that every company try audio in some form or another. She points out that if you have customers, they probably listen to a podcast. Which means you can reach them there.You don't have to do podcast tours (like she did) either. There's ads, creating your own show, or even creating an employee-focused show.But she does recommend that everyone try it as a marketing channel.And loads of practical tips.Besides the main takeaways, Laura shares really nitty gritty practical things, like how she devotes 1 week every month as "podcast week". During this week, she books as many as 4 interviews a day, and 20 in a week. This allows her to knock out a bunch of interviews in a short time frame, so she can get back to doing other work the rest of the month. Check em' out<ul> <li><a href="https://meetedgar.com/" rel="nofollow" target="_blank">MeetEdgar's website</a></li> <li><a href="https://podcasts.apple.com/us/podcast/social-post/id1473139348" rel="nofollow" target="_blank">Social Post Podcast</a></li> </ul>

How MeetEdgar Podcasts (with Founder, Laura Roeder)

We certainly record our podcast every week to deliver education, insight, and hopefully some entertainment to you every week, but sometimes the truth is, we do it for ourselves. Sometimes someone says something that makes us see something really clearly for the first time in a long time, or perhaps ever. When we sat down to record the interview we’re sharing this week, that happened to me. There was a moment during the interview with Laura Roeder, who originally founded B-School with Marie Forleo, when she was talking about why she walked away from the gargantuan program and opportunity and my mouth literally began to water. There’s something about the simplicity and clarity with which Laura, also co-founder of the incredible social media scheduling and repurposing software, Edgar, speaks about how to determine what kind of business to create (and then how to create it) that blew my mind. This episode is a MUST listen if you: • feel like you’re just going through the motions in your life and business and haven’t picked your head up to ask, "Is this really what I want?" in a while • want to hear the incredible story of why Laura walked away from B-School (and how leaving ended up making her more money than staying) • want to learn how Laura grew a business that she could walk away from and still make amazing money and how you can apply that to your situation • want to hear what Laura said that made my mouth water (because I know I want more of that!) Not all of us are made for the same kind of business. And sometimes a business model is right only for a season, and then it’s time to pivot or split. Laura is such a brilliant example of this and we’re so excited to share her story with you today. You can get your own copy of Do Less and still receive incredible bonuses at http://katenorthrup.com/book! Kate wants to hear from you, and you can post about your #DoLess experiences on Instagram, DM her (@katenorthrup) or email info@katenorthrup.com. Would you, or a company you know, be a good fit to sponsor The Kate &amp; Mike Show? If so, let’s talk! You can email mike@mikejwatts.com regarding current sponsorship opportunities. Show notes and links for this episode can be found at http://www.katenorthrup.com/podcast.

The Kate & Mike Show: Life, Love, and Business

We certainly record our podcast every week to deliver education, insight, and hopefully some entertainment to you every week, but sometimes the truth is, we do it for ourselves. Sometimes someone says something that makes us see something really clearly for the first time in a long time, or perhaps ever. When we sat down to record the interview we’re sharing this week, that happened to me. There was a moment during the interview with Laura Roeder, who originally founded B-School with Marie Forleo, when she was talking about why she walked away from the gargantuan program and opportunity and my mouth literally began to water. There’s something about the simplicity and clarity with which Laura, also co-founder of the incredible social media scheduling and repurposing software, Edgar, speaks about how to determine what kind of business to create (and then how to create it) that blew my mind. This episode is a MUST listen if you: • feel like you’re just going through the motions in your life and business and haven’t picked your head up to ask, "Is this really what I want?" in a while • want to hear the incredible story of why Laura walked away from B-School (and how leaving ended up making her more money than staying) • want to learn how Laura grew a business that she could walk away from and still make amazing money and how you can apply that to your situation • want to hear what Laura said that made my mouth water (because I know I want more of that!) Not all of us are made for the same kind of business. And sometimes a business model is right only for a season, and then it’s time to pivot or split. Laura is such a brilliant example of this and we’re so excited to share her story with you today. You can get your own copy of Do Less and still receive incredible bonuses at <a href="http://katenorthrup.com/book" rel="noopener nofollow" target="_blank">http://katenorthrup.com/book</a>! Kate wants to hear from you, and you can post about your #DoLess experiences on Instagram, DM her (@katenorthrup) or email <a href="mailto:info@katenorthrup.com" rel="noopener">info@katenorthrup.com</a>. Would you, or a company you know, be a good fit to sponsor The Kate &amp; Mike Show? If so, let’s talk! You can email <a href="mailto:mike@mikejwatts.com" rel="noopener">mike@mikejwatts.com</a> regarding current sponsorship opportunities. Show notes and links for this episode can be found at <a href="http://www.katenorthrup.com/podcast" rel="noopener nofollow" target="_blank">http://www.katenorthrup.com/podcast</a>.

Episode 173: How to Build a Business That Runs Without You with Laura Roeder, Co-Founder of Edgar and B-School

How do you make a million dollars in revenue in one year? Laura Roeder, Founder of social media management tool, Edgar, did just that. After many years of managing social media for clients, she realized a gap in the market and launched Edgar. By combining her marketing skills and her email list, Edgar grew very quickly.  We spoke about:  Laura's journey to creating meetedgar.com Managing a remote team SaaS companies Why you shouldn't "be nice" in business What she thinks is the biggest mistake entrepreneurs make  Subscribe to The No Formula Podcast! Visit www.noformulapodcast.com

Marketing Bound Podcast

How do you make a million dollars in revenue in one year? Laura Roeder, Founder of social media management tool, Edgar, did just that. After many years of managing social media for clients, she realized a gap in the market and launched Edgar. By combining her marketing skills and her email list, Edgar grew very quickly.  We spoke about: <ol> <li>Laura's journey to creating <a href="http://meetedgar.com" rel="nofollow" target="_blank">meetedgar.com</a></li> <li>Managing a remote team</li> <li>SaaS companies</li> <li>Why you shouldn't "be nice" in business</li> <li>What she thinks is the biggest mistake entrepreneurs make</li> </ol> Subscribe to The No Formula Podcast! Visit <a href="http://www.noformulapodcast.com" rel="nofollow" target="_blank">www.noformulapodcast.com</a>

Laura Roeder

Weekly hand curated podcast episodes for learning