Take Your Agency to the Next Level with Systems, People and Processes featuring Jason Swenk of Smart Agency Masterclass
Best Damn Agency Podcast
Jason Swenk is an entrepreneur, advisor, and coach who guides digital agency owners in growing, scaling, enjoying, and eventually selling their agencies. After a brief stint in the corporate world, he started his own digital agency and ran it for 12 years, working with clients like Hitachi, Lotus Cars, and AT&T. Jason sold his agency in 2012 for eight figures and decided now to develop the support and resources he wishes he had when running his agency. Today, he is passionate about being the #1 resource to agencies around the world, sharing his knowledge on the Smart Agency Masterclass Podcast, frequently guesting on other radio and podcast shows, speaking at events, and most recently in his first book, Accelerating Your Agency: An 8 System Playbook for Growing Your Agency Faster released June 2018.His books, coaching, and online courses have helped over 20,000 agencies in 42 countries. He currently lives in Atlanta, Georgia with his wife and two sons and spends time off-roading in his Jeep. He also enjoys hiking his mountain property in Durango, Colorado.In today’s interview, we’ll be talking about the different stages of growing and scaling an agency, how Jason developed and profitably sold his agency for 8 figures, how to work only with your ideal clients, charge what you’re worth, and build the right systems to bring your agency to the next level. This Cast Covers:Staging - getting clear on their offer, niche, and market (03:40)Basecamp - generating leads and conversions on a consistent basis (04:06)The Climb - building systems for each area of the agency, sales processes, figuring how to raise prices (04:42)The phase where most agencies find themselves stuck (06:08)How to hire the right people and most importantly, WHEN to hire them (10:07)(14:40) Is it enough to stop at the climb where you have a consistent flow of predictable leads and sales coming in? (14:40)The “lead disease” and why so many agencies are obsessed by it (16:46)What you can learn from a barber named John about pricing and charging more (23:39)The Crux - you’re no longer involved in the delivery or sales and focused on building the right team (26:43)Why most agencies fail or get stuck at the $1-3M revenue mark and how to get past this phase (28:01)Why it’s okay to hire someone who is 70 or 80% as competent as you are (32:11)Jason’s vision for the agency space (33:15)The Crest - transitioning from the owner to the CEO, building strategic relationships, and building leaders to make the decisions (35:40)The Summit - scaling the leadership, scaling the systems, and focusing on how your team can get further ahead (37:08)Additional Resources:The Sales Driven AgencyJason Swenk – swenk.itSmart Agency Masterclass Podcast
Jason is a digital marketing agency coach and advisor who specializes in strategies and systems that scale. He’s also the author of “Accelerating Your Agency: An 8 System Playbook for Growing Your Agency Faster” (4.6 stars on Amazon!) and host of the Smart Agency Master Class podcast.
How to Build a $20,000,000 Super Agency with Jason Swenk
Show Me The Nuggets
In this episode, agency advisor and mentor Jason Swenk walks us through the systems frameworks that have helped him build an eight-figure agency twice in a row. Jason is a legend in the agency space. He grew his first agency to over 100 team members. After 12 years, he sold it for a profit and transitioned into coaching. Today, aside from helping agencies scale, Jason is back to being an agency owner. And in just a short period, his new agency has grown to over $20,000,000 in revenue.
282: Be Alfred in Business, Not Batman with Jason Swenk
My guest today, Jason Swenk, made me realize that when it comes to running a digital agency efficiently, you want to be Alfred—you don't want to be Batman, and you definitely don't want to be Robin! Jason has literally written the book for growing an agency from nothing to two 8 figure agencies. He is one of the most sought-after advisors to agencies in the world. He teaches an 8-system framework that worked for growing his agency. He’s worked with brands like AT&T, Hitachi, and Lotus Cars. If you're curious about the Alfred, Batman, Robin reference, tune in to this episode. It’s full of knowledge on building, scaling, and even selling your company for millions of dollars. Tune in! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/282.
The first step to agency success is always clarity. Unfortunately, it’s something that most agencies continue to struggle with. And Say wants to find out why. So, what’s holding your agency back from achieving growth through clarity? Say and Jason Swenk are getting into it. Jason has literally written the book for growing an agency from nothing to two 8-figure agencies. He is one of the most sought-out advisors to agencies in the world, and shows them an 8-system framework that worked for growing his agency — working with brands like AT&T, Hitachi, and Lotus Cars — and eventually led to selling his agency. Jason currently hosts the Smart Agency Masterclass Podcast, the #1 Digital Marketing Agency Owner podcast for sharing the strategies and stories from real agency owners of what is working today in the agency world, and how they got to where they are now. In this episode, Jason dives into his 8 systems for agency growth, including why you can’t JUST focus on the areas where you’re currently struggling. He and Say chat about where agencies tend to miss the mark on clarity and why it’s such an ongoing struggle. Tune in to learn how to: Avoid the biggest hiring mistakes that agencies make Let your core values drive how you run your agency Take a strategic approach to growth instead of just focusing on the area you’re currently struggling with
The System To Grow A Multi-Million Dollar Digital Agency & Sell It with Jason Swenk
Business Processes Simplified Podcast
Today’s GuestJason Swenk Fresh out of college, Jason was off to work for Arthur Anderson, one of the big 5 consulting firms. He quickly realized that he couldn’t work for anyone but myself, so Jason decided to change direction, quit his day job and launch a digital marketing agency that quickly grew to a multi-million dollar operation working with brands from AT&T, Hitachi, and Lotus Cars. After 12 years of steady growth, they caught the attention of bigger agencies and sold the agency in 2012. Now, Jason runs a unique consultancy helping marketing agency owners grow their agencies faster. He currently hosts two shows that are available for download: The Smart Agency Master Class Podcast, the #1 Digital Marketing Agency Owner podcast for sharing the strategies and stories from real agency owners of what is working today in the agency world, and how they got to where they are now; and SwenkToday, a weekly show that documents how you can grow your digital agency and business, where Jason share the latest growth strategies, mindset, and answers the most burning questions digital agency owners & entrepreneurs have. Website: jasonswenk.com Grow A Multi-Million Dollar Agency Step 1: Define your agency. Step 2: Know the people you can help. Step 3: When marketing, ask questions and do not talk only about your agency. Step 4: Know the right offering. Step 5: Prospecting. Step 6: Sales. Step 7: Deliver the results. Step 8: Take leadership.Support the show: https://www.systemhub.com/podcastSee omnystudio.com/listener for privacy information.
Jason Swenk is the host of The Smart Agency Masterclass, the #1 Digital Agency Podcast. He has literally written the book for growing an agency from nothing to two 8 figure agencies, and is one of the most renowned and sought out advisors to agencies worldwide. Previously he founded and sold his own agency after working with brands like AT&T, Hitachi, Lotus Cars. Some things we covered: The Three Pillars of new revenue. Scale as long-haul sailing. Positioning – finding where the vertical and horizontal meet.The acquisition nitty gritty – ideal multiples and KPIs.What Jason wishes he knew before selling his agency. The importance of self-awareness and purpose. Jason’s site Smart Agency Masterclass on iTunes
Episode 9 of the Social Marketing Hour features 2X 8 figure agency owner, Jason Swenk. If you’re an agency owner or you want to start your own agency this podcast is for you! Recently I had the privilege of being interviewed by this gentleman and now I have him here with me on the Facebook Marketing Ninja podcast. His name is Jason Swenk and he got started as an entrepreneur back at the age of 12; selling golf balls that he fished out the ponds back to golfers. Later, Jason ran an agency for twelve years and grew it to 8-figures while working with clients such as Hitachi, Lotus Cars, and AT&T. After selling that agency, for a profit, he decided to develop a new business. One with the unique proposition of providing the support and resources he wished he'd had while running his original marketing agency. Throughout the podcast, we cover topics such as: How to find your first client Building an agency Framework for fast growth How to transition from owner to CEO Philosophy of the journey Thanks for listening! I hope you enjoy the podcast! Do the FREE Facebook Ads mini-courses here: agmninjalab.com/free-mini-course If you’re ready to take your social media marketing game to the next level, then check out the AGM Ninja Lab by visiting agmninjalab.com. And don't forget to follow me on social media for even more marketing tips and strategies. I post content every day, so be sure to follow me on your favorite platforms! YouTube: http://bit.ly/2Mqxfij Facebook: www.facebook.com/theninjamarketer/ Messenger Channel: www.m.me/theninjamarketer/ Instagram: https://www.instagram.com/mrmanuelsuarez/ LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/ Ps: Don't forget to subscribe to the Facebook Marketing Ninja Podcast and if you found value in today's episode please leave a review. For more information about my advertising agency (AGM MARKETING) or if you would like to hire AGM for your marketing needs, please contact us at email@example.com/ or 1.888.280.3339
Generating $250K by using personality in your Chatbot with Jason Swenk
Chat Marketing Podcast
Jason Swenk has literally written the book for growing an agency from nothing to two 8 figure agencies. He is one of the most sought out advisors to agencies in the World, by showing them an 8 system framework that worked for growing his agency, working with brands like AT&T, Hitachi, Lotus Cars, and eventually lead to selling his agency. Jason currently hosts the Smart Agency Master Class Podcast, the #1 Digital Marketing Agency Owner podcast for sharing the strategies and stories from real agency owners of what is working today in the agency world, and how they got to where they are now. All links: https://marketingpodcast.chat/session03/ Links and resources mentioned: Swenk.it Smart Agency Master Class Podcast The Chat Marketing Podcast is the #1 podcast to learn actionable strategies and tips that help you have more profitable conversations with your customers. The podcast interviews the best chat marketers from around the world to get the best tips, strategies and examples of what’s working in the chat marketing industry. Website: https://marketingpodcast.chat/ All episodes: https://marketingpodcast.chat/episodes/ Spotify: https://open.spotify.com/show/16AZ39mfx1WyaFo1T30AEm iTunes: https://podcasts.apple.com/au/podcast/chat-marketing-podcast/id1529074842 Google: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy8zMmI1ODNmOC9wb2RjYXN0L3Jzcw%3D%3D Facebook: https://www.facebook.com/chatmarketingpodcast/ Instagram: https://www.instagram.com/chatmarketingpodcast/