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Kevin Urrutia

22 Podcast Episodes

Latest 26 Nov 2022 | Updated Daily

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Using Facebook for eComm Customer Feedback -- Kevin Urrutia // Voymedia

MarTech Podcast // Marketing + Technology = Business Growth

Today we're going to discuss hacking your way to the next order of magnitude using PPC. Joining us is Kevin Urrutia, the Founder of Voy Media, which is an agency and catalyst for business growth, helping brands cross the thresholds from six figures to seven, maybe seven to eight using performance marketing. In part 2 of our conversation, we discuss using Facebook for eComm customer feedback. Show NotesConnect With: Kevin Urrutia: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

11mins

29 May 2022

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How High Volume Creatives Can Help Scale Paid Social -- Kevin Urrutia // Voymedia

MarTech Podcast // Marketing + Technology = Business Growth

Today we're going to discuss hacking your way to the next order of magnitude using PPC. Joining us is Kevin Urrutia, the Founder of Voy Media, which is an agency and catalyst for business growth, helping brands cross the thresholds from six figures to seven, maybe seven to eight using performance marketing. In part 1 of our conversation, we discuss how high volume creatives can help scale paid social. Show NotesConnect With: Kevin Urrutia: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

15mins

28 May 2022

Similar People

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660: Kevin Urrutia - "Let's Go!!"

Thrive LOUD with Lou Diamond

Kevin Urrutia is the co-founder of New York based Voy Media who specialize in creating for clients Facebook and Instagram ads that are sophisticated and super creative. Kevin's team are usually half on site and half around the world. During lockdown they have all been working remotely. Kevin also has his own podcast - Digital Marketing Fastlane which helps you to build. launch, grow and scale a successful online business. Our founder Kevin’s been featured on Forbes, Adweek and given keynote presentations at several NYC digital marketing events. Kevin also hosts the Digital Marketing Fastlane podcast with over 150+ 5 star reviews. *** CONNECT TO LOU DIAMOND & THRIVE LOUD

20mins

31 Aug 2021

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Building a Fast-Growth Online Business with Kevin Urrutia

Scale Up With Nick Bradley

Nick talks with Kevin Urrutia, successful entrepreneur, author and expert in growing and scaling online businesses. They discuss why the combination of marketing combined with technology and data is hugely effective in growing and scaling a business and how artificial technology and automation can help to achieve the best results. With a background in Silicon Valley Kevin shares great content about how marketing and technology are the ultimate combination for any business that wants to create a targeted approach that is highly effective KEY TAKEAWAYS Resilience is an important element for any entrepreneur Marketing combined with software to generate leads is incredibly effective Your data is there and a huge amount of data out there is being used, the question is who owns the data? There is a difference between organic and paid marketing Paid marketing is becoming much more sophisticated with geo-targeting Founder focus always needs to shift from organic to paid  marketing because that’s the only way to grow With paid marketing, you can target the people you can serve and not waste money on those who aren’t potential customers for you The tools on social media platforms can really help you to have the data you need Automation and artificial intelligence  can help but it needs to be in combination with a human To begin automating in a business look at the core tasks you and your staff do every day and then break it down and use Zapier, which is a recipe book for the automation of tasks It’s about taking the core tasks and looking for an automated process that can fulfil these tasks Every business needs a CRM so that you can track your customers and how they come to you There is now a creative focus on marketing and you need to build the creative process from  inside your business to support your brand BEST MOMENTS ‘There are a lot of people out there following concept marketing and personal branding but the real differentiator going forward is paid as it becomes more sophisticated’ ‘Having data means you have an insight into your business’ ‘Automation should be there to help you with the user experience’ VALUABLE RESOURCES Scale Up Your Business – scaleup.vip/podcast Join the free Scale Up Your Business community: scaleup.vip/community Take the Predictable Growth Assessment™, to measure your current business performance and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment Digital Marketing Made Easy - Kevin Urrutia & Wilson Lin Voy Media ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD Nick’s Facebook Page: https://scaleup.vip/FB Nick’s LinkedIn: https://scaleup.vip/LI Nick's Instagram: https://scaleup.vip/IG Scale Up Your Business website: www.suyb.globalSee omnystudio.com/listener for privacy information.

47mins

11 Aug 2021

Most Popular

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Product Management with Remote Teams, with Kevin Urrutia, co-founder of Voy Media

Masters of Product Management

There is a lot of discussion about whether co-location / in-person work is best for product management and innovation or if remote work can be just as effective. Maybe there is no one right answer there, and certainly there are pros and cons to both. This episode is a conversation about being successful in product management with remote teams.

25mins

14 Jun 2021

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Facebook and Instagram Ads: How to Get the Biggest Bang for Your Budget with Kevin Urrutia Ep.299

Multifamily Insights

Today’s guest is Kevin Urrutia, the co-founder of New York-based Voy Media, who specializes in creating for clients Facebook and Instagram ads that are sophisticated and super creative. Kevin's team is usually half on-site and half around the world. During the lockdown, they have all been working remotely. Kevin also has his own podcast, called Digital Marketing Fastlane which helps you to build, launch, grow and scale a successful online business. Let’s listen to Kevin to learn more about service-based businesses and establishing the right marketing strategy. [00:01 – 07:44] Opening Segment  Kevin shares the story about his background and career journey in marketing. Kevin talks about his experience in building and growing multiple businesses. [07:45 – 16:50] The Quality Control of Service Based Industry The idea and motivation behind Maid Sailors Company. How Kevin find customers and market Maid Sailors Managing the quality control of the service-based business. [16:51 – 35:04] Establishing the Right Marketing Strategy for New Businesses. Kevin talks about Voy-Media and how he helps people grow their business Acquisition of new customers and content creation. If you are interested in multifamily and want to review a sample deal, check out our special download of a sample deal package on casmoncapital.com/sampledeal, and join our mailing list to get tips on exclusive investment opportunities. Why use Facebook and Instagram ads. Info on Youtube ads. The level of complexity on Facebook and Instagram Ads. Trust but verify on working with agencies and freelancers. Three main aspects to know before using Facebook Ads. Establishing the right strategy for new businesses. Warm traffic and retargeting. The challenges and common mistakes of other advertisers  The surprising factor of Facebook ads. How to connect with Kevin See links below. [35:05 – 39:37] The Bullseye Round Apparent Failure: Hiring a friend or family member. Digital Resource: Asana and Slack Most Recommended Book: DotCom Secret by Russell Brunson Daily Habit: Write down a note of what he wants to do every day. Current Curiosity: Rental and Self-Storage  Wish I Knew When I Was Starting: Know how important it is to hire great team members. Best Place to Grab a Bite in NY. District Saigon How to connect with Kevin. See links below Kevin shares a success story from his recent client.  Final words from me Tweetable Quotes: “Before you work in an agency or as a freelancer and if you want to make Facebook a huge part of your acquisition strategy, you should at least know what the platform looks like.” –  Kevin Urrutia “Think about what you offer. What is involved in it is who you are, what your brand is, and what you can do to establish trust.” –  Kevin Urrutia You can connect with Kevin on Linkedin; you can also send him an email to Kevin@voymedia.com and check out his website at voymedia.com Thank you for joining us for another great episode! If you're enjoying the show, please LEAVE A FIVE STAR RATING AND REVIEW, and be sure to hit that subscribe button so you do not miss an episode. To enhance your multifamily knowledge and achieve greater success in your business, you can connect with me on LinkedIn or check out my website www.casmoncapital.com/.

39mins

28 May 2021

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Digital Marketing with Kevin Urrutia

Programming Throwdown

We chat with Kevin Urrutia about why marketing is so important to any project, how digital marketing is different than traditional marketing, and what tools we can use to market our ideas.  Thanks for listening!Show notes: https://www.programmingthrowdown.com/2021/03/episode-109-digital-marketing-with.html ★ Support this podcast on Patreon ★

1hr 22mins

31 Mar 2021

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Digital marketing for start-ups: where to put your marketing dollar? - Kevin Urrutia, Founder @ Voy Media

Marketing Technology Podcast by Marketing Guys

When you're starting a company, specifically in the e-commerce space, competition is fierce and there are only two ways of competing with the big brands: either you're cheaper or you're different. These strategies were already identified years ago by Porter in his Generic Competitive Strategies. So, given these strategies, how do companies distinguish themselves from the rest and how is your marketing dollar spent best? In this episode, we have an interview with Kevin Urrutia, the founder of Voy Media (New York City). Kevin shares his insights with host Elias Crum (CEO at Marketing Guys) and we discuss the following topics: How to differentiate yourself as a company Using the right channels online as a start-up Difference between Facebook Ads and Google Ads SEO for start-ups Real-life start-up marketing examples LinkedIn Kevin Urrutia: https://www.linkedin.com/in/urrutia/ Website Voy Media: https://voymedia.com/ If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl

28mins

25 Mar 2021

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Kevin Urrutia: Taking a leap of faith and starting your own business

The Business of Intuition

Kevin Urrutia is the co-founder of New York-based Voy Media specializes in creating for clients Facebook and Instagram ads that are sophisticated and creative. Kevin's team is usually half on-site and half around the world. During the lockdown, they have all been working remotely. Kevin also has his own podcast - Digital Marketing Fastlane which helps you to build. launch, grow and scale a successful online business.  Kevin Urrutia is a travel and nature enthusiast. In his spare time, you can find him hiking through Mount Fuji or booking his next adventure. When he's back in the concrete jungle he is hard at work driving ROI for brands through his paid advertising techniques or through the airwaves on his Digital Marketing Fastlane podcast.In this episode, Dean Newlund and Kevin Urrutia discuss:Having and being in the entrepreneur mindset. Using what you do not want to do as motivation.Having the ultimate belief in yourself and your abilities.Understanding the language of business.   Key Takeaways:Don’t be discouraged by failure; it, it helps you learn.Follow your intuition about what parts of your business you need to implement even when you have to go against “normal.”Entrepreneurs naturally follow their intuition about their business and making their visions come to fruition.Create repeat customers and repeat product purchases. "If you want to create something, know how it works first." —  Kevin UrrutiaSee Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7IConnect with Kevin Urrutia:  Website: https://voymedia.com/Twitter: https://twitter.com/danestInstagram: https://www.instagram.com/itsdanest/Facebook: https://www.facebook.com/Kevin-Urrutia-324974558135396/https://www.facebook.com/VoyMediaAgency/LinkedIn: https://www.linkedin.com/in/urrutia/YouTube: https://www.youtube.com/channel/UCDmHf3gCpfO05aZ5SVHpmtwEmail: kevin@voymedia.comConnect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370

32mins

2 Feb 2021

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From Programmer to Serial Entrepreneur with Kevin Urrutia

Actualize Freedom | Amazon FBA with Danny Carlson | Private Label Ecommerce Selling on Amazon

Ever since Kevin Urrutia was young, he always knew he wanted to build something. After learning programming to build his own websites, he wanted to surround himself with like-minded people to expedite his growth. 🌱 So, he ended up getting a job at the Mecca of coding--Silicon Valley. Now, most people would have called it quits right there... "I made it! I got a high-paying job in an in-demand field... what more could I want?" But Kevin was just getting started! 🔥🔥🔥 From there he went on to start multiple 7+ figure businesses, (including some on Amazon), one after the other. Along the way, however, he made many mistakes... 😨 But each time, he managed to bounce back and learn from them! After all, our biggest lessons come from our biggest mistakes. 💪 In this podcast, Kevin condenses years and years of learning into one 30 minute episode... In it he shares his wisdom about:When to let someone else run your company.How to hire the best people (step by step criteria).How to adjust practices as your company grows. And so much more!

31mins

26 Jan 2021

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