On this episode of The YBMB show I am joined by my special guest Donna Ida where we talk all about the connection between body and business. Join YBMB and start your transformation journey today: https://bit.ly/JOIN-YBMB Register for my 1-hour YBMB Masterclass: https://bit.ly/YBMB-Webinar
'In 6 Questions' Minicast: Donna Ida-Thornton, CEO & Founder, Donna Ida
'In 6 Questions' is the Minicast from TheIndustry.fashion, where we gain insight into the minds of some of fashion's most inspirational leaders, entrepreneurs and influencers. This little bit of Monday motivation is designed to get your week off to an inspired start.
Donna Ida Thornton, hailed as the “Jeans Genius” by Grazia magazine, came to London in 1999 to start a career in marketing. As a long time lover of jeans, she launched a multibrand store denim store selling clothes from the denim market’s big hitters including J brand and MiH.The plan was always to launch her own brand and, after studying women’s bodies all day in her store, she realised she needed to bring something different to the market, something that would flatter the female form… the high waist!In 2012 she launched Donna Ida, her own denim-based fashion brand.Donna tells us how, after some very successful “concierge events” where she and her team travel the country to help style women and pick the perfect jeans, the pandemic and lockdown has made her concentrate more on the digital side of the business and getting smarter at trading online.
Originally from Australia, Donna owns a string of London denim boutiques and runs clinics to help women find jeans that fit. Donna decided to open her own boutique with an emphasis on customer service and advice after experiencing poor service buying jeans in department stores. The first Donna Ida boutique opened in Chelsea in October 2006, the brand growing to include three more boutiques, and an online store. The boutiques stock denim brands, from Citizens of Humanity, 7 for all Mankind, to Stella McCartney, Victoria Beckham and Mih jeans. The Donna Ida denim clinic idea is replicated online with videos of jean fitting advice and a set of resources. The online videos show the process of what jeans go through while being made in the factory. One can see them making the lap creases, sanding and stone washing to give you an insight into what goes into making a denim brand. Donna has been nominated 3 times for Best Womenswear Boutique in the Drapers Awards, as well as listed in the top 50 best boutiques in Britain by The Telegraph
"Keeping the Customer at the Heart of Your Business" with Donna Ida Thornton, Donna Ida
Small and Mighty Conversations
In this weeks episode, I talk to the third business expert of the season, Donna Ida Thornton, CEO of Donna Ida. Donna and I talk about how vital it is that you keep the customer at the heart of your business and even as your business grows you must never lose touch with this. We also talk about influencer marketing and how Donna launched her business, pre-social media. Show Notes Planoly Discount - expired Connect with Me Website: smallandmighty.co Instagram: @samburgessuk Facebook Group: https://www.facebook.com/groups/smallandmightybusiness/ Connect with Donna Instagram: http://instagram.com/donnaida and http://instagram.com/donnaidadenim Website: http://donnaida.com Links mentioned Shoe Dog, Phil Knight https://www.amazon.co.uk/Shoe-Dog-Memoir-Creator-Nike/dp/1501150111 Natalie Massanet https://www.instagram.com/nat_mass Hannah Coffin https://www.instagram.com/hannahcoffin/
Until the arrival of The Queen of Denim, aka Donna Ida, buying jeans was something most people dread. But Donna has taken the stress out of it and put the joy in. She knows jeans and denim inside and out. In fact, she’s almost convinced us that we could wear dungarees and possibly a boiler suit again! She is a power pack of fashion knowledge, and her energy for her thriving business is a joy to listen to. Today we interview Donna and become excited to get those jeans back on! Listen in….a link to Donna’s online store:http://www.donnaida.com/her insta: @donnaidaand fb: https://www.facebook.com/donnaidaSubscribe to The Lifestyle News Hound on iTunes: itunes.apple.com/us/podcast/the-l…und/id1151513287...and follow us on instagram @thelifestylenewshoundThe Lifestyle News Hound is produced by Rebecca Hustonmusic by Rebecca Huston
Designer Donna Ida joins Geeta for a full fit show on JEANS!
Living Raw Radio
Donna Ida is the ultimate denim destination curating the modern wardrobe. It was 2005 and Donna Ida Thornton couldn’t find the right jeans. Sydney-born Donna knew what jeans she could pull off but dreaded the hours trawling through various department stores searching for that special pair of jeans that would make her look and feel great. Donna needed a place of sanctuary, a retreat for women like her who wanted to get the best advice for her style, to discover which jeans suited her best.London needed it. A denim haven with friendly and knowledgeable staff, who are armed with a concise edit of the best designer denim brands in the world. The concept is mirrored online at www.donnaida.com where the comprehensive Denim Clinic includes videos on body shape and denim shapes, a Designer Encyclopaedia, a Denim Dictionary and a Live Chat option for real time advise from a denim advisor. Donna Ida Thornton is widely considered the Jean Queen of London and in 2013 launched her own collection, IDA, a high-waisted denim collection completed with contemporary classic separates. The IDA denim collection has expanded to include six key denim shapes in key washes with seasonal fashion highlights.Living Raw Radio with your host Geeta Sidhu Robb is on every Wed 6:00PM GST from the Unighted Kingdom. Supported byNOSH DETOX