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John Tantillo Podcasts

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9 of The Best Podcast Episodes for John Tantillo. A collection of podcasts episodes with or about John Tantillo, often where they are interviewed.

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9 of The Best Podcast Episodes for John Tantillo. A collection of podcasts episodes with or about John Tantillo, often where they are interviewed.

Updated daily with the latest episodes

Branding - Franchise Interviews Meets With The Marketing Doctor, John Tantillo

Franchise Interviews
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There are two key elements you receive when buying a franchise: They include a system and a brand.  Today we have the honor of speaking with award winning marketing professional, lecturer and teacher, Dr. John Tantillo.  Dr. Tantillo (aka The Marketing Doctor) is a trained applied research psychologist who is internationally known for his expertise at diagnosing the factors that impact target markets. The Marketing Dr. wants to share his knowledge with individuals and businesses so they will benefit from his modern marketing principles.
Dr. Tantillo is also the author of the popular book, “People Buy Brands Not Companies,” and Udemy on-line Course: “Go Brand Yourself with Dr. John Tantillo: The secrets of branding for personal and professional success!” 
Dr. John Tantillo created the brand name, “O’Reilly Factor” and is currently a contributor for Newsmax TV (link to JT’s Newsmax Clips needs to be created) where he is seen each week on the popular Newsmax Now segment, Brand Power, https://www.newsmaxtv.com/Shows/Newsmax-Now  where his “take” on the issues of the day provide a lively discussion with Newsmax Now host John Bachman and his on-air interview partner, Alison Maloni.

May 14 2020

34mins

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Episode 89: Dr. John Tantillo - The Marketing Doctor - Go Brand Yourself

WOMENACE to SOCIETY
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Dr. John Tantillo has been in the Public Relations game for two decades and he’s got some phenomenal advice for creatives and other professionals looking to make a splash: Go Brand Yourself!

Apr 24 2019

8mins

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Brand Marketing With Dr. John Tantillo And The Anxiety Toolkit With Dr. Alice Boyce

Take The Lead
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Forget about the debate speech minutiae. The meteoric rise of political brands like Obama, Trump, and Sanders prove that marketing is the new normal in politics. Sure, communication is still important – but it’s only one part in the political machinery. Marketing satisfies the voter (customer) needs; while branding showcases the personality attributes that get voters to focus on the needs-message. John Tantillo, Ph.D. uses his background in applied research psychology to assess the problems which face businesses and brands, including local/national campaigns. Dr. Tantillo is presently an Opinion Columnist for Newsmax where his column “The Marketing and Branding Lens” analyzes the topics of the day using two essential disciplines. He is also an independent consultant for the NYC Department of Small Business Services.

Self-sabotage in the workplace is a lot more prevalent than you think. It affects people in different ways, whether at work or at home. And for society to recover from self-sabotaging thinking patterns, it needs to assemble a healthy mind toolkit – preferably one that’s prescribed by Alice Boyes, Ph.D. As the author of The Healthy Mind Toolkit and The Anxiety Toolkit, Dr. Boyes helps people learn how to reprogram thinking patterns that often contribute to self-sabotage. She is also a popular blogger for Psychology Today, amassing more than 11 million hits for her articles. Her research has been published by The American Psychological Association. And before making the career change to a writer, Dr. Boyes was a clinical psychologist in her native New Zealand.

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Jul 04 2018

1hr

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003 John Tantillo –– Go Brand Yourself as a LEADER!

Walking the Walk
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Our guest today is America’s Marketing Doctor––Dr. John Tantillo.

You’ll see Dr. Tantillo frequently on television offering his expertise on FOX News, Cavuto and the French edition of 60 Minutes. He’s a prolific contributor to journals and periodicals all over the world and the Marketing Editor for Fridge Magazine.

He is also the author of “People Buy Brands, Not Companies” and is now doing workshops and seminars to help you–– “Go Brand Yourself.”

And that’s what we’re talking about today.

Effective leaders must have the ability to attract WILLING followers––and that means people must identify you as leader. Don’t leave this to chance.

Most effective leaders are constantly branding themselves––whether they realize it or not. It’s about how you carry yourself, how you look––what you say and most important––how you say it.
There seems to be infinite choices for how a leader can brand oneself––but each leader will establish a personal and readily identifiable brand––and it must be a brand people can trust––or you won’t be a leader for long.

Your brand is especially important if you are an aspiring leader. Do people recognize you as a leader? Are you actively creating a sincere impression that you are ready for greater opportunities?

You can Go Brand Yourself as a Leader––let’s talk to Dr. John Tantillo and find out how…

Feb 10 2017

32mins

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Systems and Branding - Laugh and Learn With The Great Dr. John Tantillo

Franchise Interviews
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There are two key elements you receive when buying a franchise: They include a system and a brand.  Prospective franchisees can do very well in franchising is they understand this notion. 

In Part I, we meet with the legendary Dr. John Tantillo.  Dr. Tantillo has a unique method of making his listeners laugh and learn at the same time.  John is an award winning marketing professional, lecturer and teacher. Dr. John Tantillo. Dr. Tantillo (aka The Marketing Doctor) is a trained applied research psychologist who is internationally known for his expertise at diagnosing the factors that impact target markets. 

In parts 2 and 3, we continue the interview with Dr. Tantillo as the interviewer and Dr. Marty McDermott as the interviewee.  We talk about branding, franchising, pasta, marketing, family and entrepreneurship!

In part 4, we hear a clip from our Great Quotes in Franchising Podcast.  Don’t miss this full 90 minute podcast!

Jul 21 2016

1hr 17mins

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Dr John Tantillo – The Principles of Marketing (No Tools, Just Psychology)

Podcasts – Fridge Magazine
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In this episode of FridgeCast, we drive into the true phycological principles that drive our society and should be at the heart of any great marketing. So for this episode, we have applied research psychologist, author of People Buy Brands Not Companies & Fridge Branding editor, Dr John Tantillo (@marketingdoctor).

Dr John Tantillo (JT) Tantillo is known as “The Marketing Doctor” and is known for his outspoken adherence to the marketing concept, which has been defined as the essential role of marketing as a vehicle to identifying and satisfying consumer needs.

This is one wild ride of a chat with JT where we go through everything building blocks of marketing. No getting involved in the latest app, just pure marketing psychology, and principles. We touch on everything from the ‘market research’ of today, how to build a brand customers connect with and how to turn ‘features in benefits’ and much more. .

Keep it Cool!

Show Links

Split testing via Crowdsourcing

John Tantillo’s book People Buy Brands Not Companies

JT’s recent articles on:

Connect with The Marketing Doctor:
http://johntantillo.com/@marketingdoctor

Show Notes

Coming Soon…

Thank you for listening. I look forward to catching you on another episode of FridgeCast.

Keep it cool!

Henry

The post Dr John Tantillo – The Principles of Marketing (No Tools, Just Psychology) appeared first on Fridge Magazine.

Mar 11 2016

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Branding - Franchise Interviews Meets With The Marketing Doctor, John Tantillo

Franchise Interviews
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There are two key elements you receive when buying a franchise: They include a system and a brand.  Today we have the honor of speaking with award winning marketing professional, lecturer and teacher, Dr. John Tantillo.  Dr. Tantillo (aka The Marketing Doctor) is a trained applied research psychologist who is internationally known for his expertise at diagnosing the factors that impact target markets. The Marketing Dr. wants to share his knowledge with individuals and businesses so they will benefit from his modern marketing principles.

Dr. Tantillo is the Branding Editor for Fridge Magazine.  Fridge Magazine, the business magazine all about practical guides and strategies for small business owners and entrepreneurs.

Dr. Tantillo is also the author of the popular book, “People Buy Brands Not Companies,” and Udemy on-line Course: “Go Brand Yourself with Dr. John Tantillo: The secrets of branding for personal and professional success!” He is also the former radio talk show host, BrandTalk, contributor to the Fox News Opinion Page, a go-to expert for BBC on a range of marketing issues and frequently appears in the national media, which includes Cavuto, Fox & Friends, MSNBC’s Weekends with Alex Witt, ABC News Live and Fox News Live. He is widely known as “The Marketing Doctor for his outspoken adherence to the marketing concept, which has been defined as the essential role of marketing as a vehicle to identifying and satisfying consumer needs. He has been particularly outspoken about what he perceives as the money wasted on Super Bowl advertising.

Feb 11 2016

36mins

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Dr. John Tantillo: The Marketing Doctor on Dov Baron's Leadership and Loyalty Podcast

Leadership and Loyalty™
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On This Episode of #Leadership and Loyalty #Podcast with Authentic Leadership Expert-Speaker @TheDovBaron interviews the Marketing Doctor himself: Dr. John Tantillo Dr. John Tantillo is the branding editor for Fridge Magazine, branding and marketing consultant, contributor to the Fox News Opinion Page, a go-to expert for BBC on a range of marketing issues and frequently appears in the national media which includes Making Money with Charles Payne Cavuto, Fox & Friends, MSNBC’s Weekends With Alex Witt, ABC News Live, Fox News Live and former radio talk show host. He has been particularly outspoken about what he perceives as the money wasted on Super Bowl advertising and Donald Trump as being the great promoter since PT Barnum. Dr John is credited with coining the term The O'Reilly Factor, which later became the title of Bill O'Reilly’s television show. Find out more about Dr John Tantillo here: www.MarketingDoctor.tv doc@johntantillo.com

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Nov 09 2015

51mins

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TBJA 139 Branding Isn't About You; Know Your Customer With Dr. John Tantillo

The Brand Journalism Advantage Podcast With Phoebe Chongchua
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He's known as the Marketing Doctor. Dr. John Tantillo shares how he went from no TV presence to doing TV appearances regularly. Remember branding isn't about you; know your customer in order to successfully market to them. ThinkLikeAJournalist.com

See the show notes.

Jul 29 2015

29mins

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