🎙️ Gamifying Carbon Offsets With Tom Herman [Interview]
Beyond Social Media: The Marketing, Advertising & Public Relations Podcast
During episode 351, host B.L. Ochman interviews Tom Herman, Vice President of Business Development for AirCarbon Pte Ltd about reducing climate change by gamifying non-fungible tokens (NFT) of carbon offsets. Tom brings over 20 years of executive experience starting companies and leading product development teams. He currently serves as the Vice President of business development for AirCarbon Pte Ltd, a Singapore based commodities exchange built on blockchain for carbon trading. He was the CEO and co-founder of DashBid Media, a video advertising exchange in New York City and the 2nd fastest growing company in NYC in 2015. Tom also served as COO of JumpTV where he built operations for streaming over 200 live linear TV stations leading up to JumpTV’s IPO. In addition to carbon trading, he has built platforms and exchanges for the travel, real estate, video advertising, and streaming media industries. Tom’s career began in Boston, MA and has ranged from Indonesia, the Caribbean, and Latin America to Singapore where he currently resides with his family. Tom was featured in the 2020 Artisan Entertainment movie Startup.com about the formation of govWorks during the dot com bubble. Video, Show Notes & Links: https://beyondsocialmediashow.com/351 Connect with the show on social media Subscribe to the weekly eNewsletter
Carbon Offsets - with Tom Herman, AirCarbon Pte Ltd.
Quantum Quote: “Make the journey the reward.” - Tom Herman We all need to reduce our carbon emissions by becoming more efficient and using renewable clean energy. But, at the end of the day, most of us will still be stuck with aspects of our lives that hinder us from being 100% carbon neutral, and it will take civilization decades to reduce 300 years of carbon emissions. Do you want to lower your carbon footprint, but aren’t sure how to get beyond the basics? Carbon offsets reduce or capture the carbon that would otherwise be released into the atmosphere, or take specific amounts of carbon out of the environment. With the right carbon offset projects, we can begin to counter balance our carbon footprints and support projects that actually reduce the carbon that is fueling extreme weather events around the globe. Tom Herman is AirCarbon Pte Ltd’s Vice President for business development and the Founder of Meta Carbon, as well as a father and an experienced entrepreneur, mountaineer, and software architect. He is passionate about working with carbon offsets and how it promotes clean and renewable energy, regenerative agriculture, and other carbon-reduction activities. Tom was also the CEO and co-founder of DashBid Media and COO of JumpTV – both of which contributed positively to the industry with DashBid Media being the 2nd fastest growing company in NYC in 2015 and JumpTV having streaming operations in over 200 stations. Tom was also featured in the 2020 Artisan Entertainment movie Startup.com that covered the birth and failure of dotcom govWorks. For over 20 years, Tom has journeyed the world, starting companies and leading product development teams. He first learned about carbon offsets through AirCarbon’s Founders Will Pazos and Thomas MacMahon. With fungible blockchain tokens, Air Carbon is transforming a market that is currently fragmented, opaque, and disorganized - bringing transparency and liquidity to carbon trading and creating the basis for exponential worldwide carbon reduction. Sign up for a free webclass to discover how easy it is to get ultra-efficient geothermal heating and cooling installed in your home – without the pain of emptying your savings account. In “The Power Of Earth With Comfort” From Climate Master webclass, you’ll discover the answers every homeowner needs to know, including: How geothermal heating and cooling can draw energy from the ground beneath our feet (for pennies) Why homeowners everywhere are making the switch The secrets to securing utility incentives and tax credits to pay for a large portion of your new geothermal system and much more… If you tired of rising energy costs and want to save up to 70% on your energy bills, Go to www.AWESomeEarthKind.com and register now for this FREE special event that will show you exactly how to get geothermal heating and cooling installed in your home We’d like to hear from you! Please help us understand how AWESomeEarthKind can help you achieve your clean energy goals – and you’ll automatically be entered into a Sweepstakes for a Free LED Light Fixture: SEND YOUR FEEDBACK TODAY SuperNova #1. If you’re buying carbon offsets, make sure to understand how much of the money you spend actually goes to the project that’s developing the carbon offset. SuperNova #2. I frequently have people say that carbon offsets are just an excuse to continue to emit carbon, but I don’t agree with that. I think we need an all-of-the-above strategy to address climate change. That means every company – every individual – needs to work to the best of their ability to reduce their carbon footprint. SuperNova #3. Storing carbon in the soil through agricultural processes is probably the biggest near-term opportunity for humanity. Worst Career Moment: “I’ve spent most of my life travelling the world. I’ve lived in various countries, and travelled to dozens of other countries. I now know that the carbon consequence of all this travel is really substantial, and so I need to rethink how I travel, where I travel. This is a sad reality for me, but it’s also important for everyone.” – Tom Herman Aha! Moment: “I was reading this morning about a company called Planetary Hydrogen that makes hydrogen gas as an energy source, and they are making it through a really cool process that uses renewable energy. They do it in a way that addresses ocean health and captures carbon, and basically puts it into the equivalent of sea shells - which is what the ocean naturally does. Planetary Hydrogen has ways to make energy that are good for the environment.” – Tom Herman Best Advice He’s Ever Received: “If you’re gonna do something anyway, you might as well do it with a smile.” – Tom Herman Personal Habit that Contributes to Success: “I would say reading voraciously, although not books, mostly trade journals and articles, and running. Mindful meditation is important. My mindful meditation is running.” – Tom Herman Book Recommendation: The New Map by Daniel Yergin Magic Wand: “A super high density, low weight battery solution that is not environmentally damaging to produce, or a miniature fusion energy production system that allows us to produce massive amounts of energy without environmental impact.” – Tom Herman WTF or F: “On a sailboat off the coast of Columbia. It was supposed to be a day trip, but we ended up having to anchor in a mangrove forest near a relatively isolated island, sleep there overnight and wait for the weather to clear.” – Tom Herman Most Energized About Today: “I am most energized about the increasing pace of change. I find it so exciting and so energizing to see how many new technologies and how many new ideas are coming up and being spread far and wide over the internet around the world everyday.” – Tom Herman Connect: LinkedIn: https://www.LinkedIn.com/in/tomherman Website: www.AirCarbon.co Email: Tom@meta-carbon.co
Creed Humphrey on OU's Season and His NFL Future, Texas Fired Tom Herman + CFP Semifinal Recaps
The Oklahoma Breakdown with Ikard and Lehman
Creed Humphrey joins Gabe Ikard and Teddy Lehman for an interview in “Keepin’ It Local” (1:16:34). The guys jump into local college football by bringing you the latest news out of Norman (4:00). With guys transferring and guys declaring for the draft, a lot has happened in just a few days! In the “National College Football Roundup,” we bring you the latest news in college football including Texas firing Tom Herman and we recap the CFP Semifinals (26:39). Gabe and Teddy give their “Winners/Losers of the Weekend” (55:04). They “Wet the Beak” with the college hoops matchup between OU and Baylor (1:08:56).
Big 12 Goes a Perfect 5-0 in Bowl Season, Tom Herman Fired
Heartland College Sports: Big 12 College Football Podcast
The Big 12 Conference went a perfect 5-0 in its college football bowl games after the Iowa State Cyclones capped it off with a Fiesta Bowl win over the Oregon Ducks. Plus, the Texas Longhorns fired Tom Herman and hired Steve Sarkisian. Was it the right move?!
Texas fires Tom Herman, hires Alabama OC Sarkisian
The Andy Staples Show & Friends: A show about college football
Andy Staples is joined by The Athletic's Max Olson to react to the head coaching changes at Texas. What went wrong with Tom Herman, and how can Steve Sarkisian succeed in Austin? Learn more about your ad choices. Visit megaphone.fm/adchoices
Commitment Issues: Michigan, Notre Dame vs. Clemson, Billy Bowman, Tom Herman and more
National Recruiting Director Mike Farrell joins Woody Wommack to talk about a number of topics across the college football and recruiting landscape.Rundown: Open -- Michigan loses, Farrell has had enough of Jim Harbaugh.6:50 -- Texas wins, what does it mean for Tom Herman's future?9:40 -- Clemson's big comeback win12:20 -- Previewing Clemson-Notre Dame17:45 -- Texas ATH Billy Bowman to Oklahoma20:21 -- Heisman Watch: Mac Jones, Trevor Lawrence or Justin Fields?24:20 -- Farrell vs. PFF: Clemson WR Amari Rodgers30:20 -- Forgotten Five-Star of the Week Garrett Gilbert39:50 -- Halloween Recap
Farrell & Wommack: Alabama/Georgia preview, Tom Herman hot seat + much more
National Recruiting Director Mike Farrell joins Woody Wommack to talk about a number of topics across the college football and recruiting landscape.OPEN — Clemson dominates Miami2:50 — Could Dabo Swinney and Trevor Lawrence go to the NFL together? 5:56 — Is LSU a one-hit wonder? 12:20 — Texas-Okahoma, good game, average teams14:45 — Are Tom Herman’s days numbered? 18:10 — Alabama and Ole Miss shootout. Is Alabama’s defense a problem?23:20 — Previewing Alabama-Georgia’s weekend showdown 27:40 — Florida coach Dan Mullen wants to pack the Swamp?29:40 — Farrell’s Heisman Watch — Trevor Lawrence is in the lead32:40 — Forgotten five-star of the week — Ray-Ray McCloud III 36:15 — Mike has retired from Fantasy Football38:43 — What went wrong with Dwayne Haskins and Washington?43:00 — Billy Bowman de-commits from Texas, is he Oklahoma bound?45:13 — The Miami fan base is mad at Mike48:15 — Mike gives his uneducated opinion on Jordan vs. Lebron GOAT debate53:20 — Mike talks about his sports memorabilia