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Sarah Townsend

23 Podcast Episodes

Latest 14 May 2022 | Updated Daily

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Sarah Townsend - Bestselling Author and Speaker

ROAD TO GROWTH : Success as an Entrepreneur

In this episode of the Road to Growth podcast, we are pleased to introduce you to Sarah Townsend. As a freelance copywriter for more than 20 years, Sarah Townsend helps purpose-led businesses discover the power of persuasive copy. In 2020, she published Survival Skills for Freelancers, to help business owners around the globe tackle the day-to-day challenges of self-employment. Described as “better than a business coach, the Amazon #1 bestseller busts the myths about being your own boss to help you ace self-employment without burnout. It distills 20 years of experience – plus quotes from over 100 freelancers – into 200 unputdownable pages. Since then, Sarah has combined her copywriting work with delivering mentoring, training and events to help the self-employed community tackle the ups and downs of freelance life. Learn more and connect with Sarah Townsend by visiting her on Twitter: https://twitter.com/stecopywriting Website: https://www.sarahtownsendeditorial.co.uk/survival-skills-for-freelancers/ Linkedin : https://www.linkedin.com/in/sarahtownsendeditorial/ Buyer Her Book: https://www.amazon.co.uk/dp/1916371566/ Instagram: https://www.instagram.com/thecopywritersday/ Be sure to follow us on Twitter: Twitter.com/to_growth on Facebook: facebook.com/Road2Growth Subscribe to our podcast across the web: https://www.theenriquezgroup.com/blog Spotify: https://spoti.fi/2Cdmacc iTunes: https://apple.co/2F4zAcn Castbox: http://bit.ly/2F4NfQq Google Play: http://bit.ly/2TxUYQ2 Youtube: https://www.youtube.com/channel/UCKnzMRkl-PurAb32mCLCMeA?view_as=subscriber If you are looking to be a Guest on Podcasts please click below  https://kitcaster.com/rtg/ For any San Diego Real Estate Questions Please Follow Us at web: www.TheEnriquezGroup.com Youtube: https://www.youtube.com/channel/UCKnzMRkl-PurAb32mCLCMeA or Call : 858 -345 - 7829 Recently reduced properties in San Diego County * Click **** bit.ly/3cbT65C **** Here* ****************************************************************************

38mins

11 May 2022

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Survival Skills for Freelancers: We chat to copywriter and bestselling author Sarah Townsend

The Content Byte

This week on The Content Byte, we’re talking to Sarah Townsend, a UK-based copywriter and the bestselling author of Survival Skills for Freelancers, a book that’s fast becoming THE bible for anyone starting out working for themselves. (There’s lots to learn too even if you’re a veteran freelancer, just quietly). We chat to Sarah about: What inspired the book, and how she essentially wrote it for her ‘younger self’ The strategies she used to get the book out there and create word of mouth The pitfalls of freelancing, such as letting clients become your mini bosses, taking on work that’s not a good fit for you, and being too scared to take risks Why community’s so important and how to find your people Why a trusted freelance tribe can be invaluable, especially with what to charge How freelancing just isn’t for everyone and that’s completely okay Her top tips for any freelancers who may be struggling with building a business And much more! Want to know more about Sarah and the book? Head to SurvivalSkillsForFreelancers.com to sign up for Sarah’s monthly newsletter, which is full of great advice for freelancers. You’ll also get your hands on a free downloadable chapter of the book. You can also buy the book direct from Sarah or from Amazon.

47mins

1 Nov 2021

Similar People

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Ep 15 - Setting Boundaries for Freelancers - Interview With Sarah Townsend

Inspiring Women in Business

Is transitioning from employment to freelancing leaving you feeling that you have too many bosses instead of one? That can happen, and we don’t like that. In this episode, I chat with Sarah Townsend, a freelance copywriter extraordinaire and author of Survival Skills for Freelancers. Sarah dropped in a lot of gems, especially about setting boundaries for freelancers and how this gives a full circle benefit for you and your client. Listen up and take some notes. Key takeaways from this episode: The better your boundary is, the better you are at saying no. The better you are at getting clear on your process, the hours you work, what works for you, and your clients, the more fun and fulfilling your freelance career will be. There are boundaries that we have to set for our clients, and there are the boundaries we have to set for ourselves. When you're working with people you thoroughly enjoy working with, you enjoy the work. If it's a good fit with your business and where you want your business to go in the future, then that's when you do your best work. When you're doing your best work, and your clients are delighted with the work you're doing for them, they will happily write you a glowing testimonial, which you can share to attract more of the clients who do the work you do want to get involved with. They're more likely to refer you to their business friends. Clients don't care if you're working nine to five as long as you deliver high-quality work on time and within budget. Use email autoresponder. It frees up the time and headspace to know that you don’t need to keep checking your email, and it lets your clients know that you received their email. By doing this, you are sending this sort of secret signal that when you're working on projects for them, you're not going to get pulled off task every few moments by replying to emails for other clients. If you've sent a proposal to somebody and they haven't even had the decency to acknowledge the time and the effort that's gone into that, they’re probably not someone you would ever want to work with anyway, Appreciate the community around you and the need for connection and community. Everybody needs somebody. It's very easy to feel alone, isolated, and feel like you're the only person going through the challenges you're facing today. Episode Timeline: 00:05 Episode and Guest Intro 00:42 Intro 02:11 About Sandy and what she does 03:17 Writing her book and what it did to her business 04:34 Sarah’s purpose for the book 07:47 Sarah’s career journey 09:49 Sarah’s transition journey 12:35 Advice on setting boundaries 20:40 The benefits of an email autoresponder 28:36 Ghosting over a proposal 34:43 Sarah’s best advice for those who want to transition to freelancing or business 38:13 On community of freelancers 39:17 How to connect with Sarah 40:17 Outro About our guest: Sarah Townsend is an experienced freelance copywriter, copy editor, and proofreader. She helps clients improve their communication – not only by using the right words but by using the best words. She is also the writer of the book Survival Skills for Freelancers and is a mentor to a lot of freelancers. Connect and know more about  Sarah here: Website: https://www.sarahtownsendeditorial.co.uk LinkedIn: https://www.linkedin.com/in/sarahtownsendeditorial/ Twitter: https://twitter.com/STEcopywriting Facebook: https://www.facebook.com/sarahtownsendeditorial Instagram: https://www.instagram.com/stecopywriting/ More about Ruth: Hi, I’m Ruth, a business coach specializing in helping freelancers and business owners adjust their mindset and marketing so they can get fully booked with clients they LOVE to work with. I’ve helped hundreds of self-employed women achieve the time and money freedom they craved. I’ve started this podcast because when I first went all in and left the corporate world to be a freelancer, I was grateful for any work that came my way. After over 20 years of freelancing and working for other people, I started to realize I’d created a glass ceiling for myself. In 2017, I finally started listening to that voice that had been telling me for a long time that I wasn’t doing what I loved and fulfilling my true potential.  It took a critical illness to give me that wake-up call.  I don’t want the same to happen to you. You can expect practical advice, inspiring stories, and a lot of aha moments as we uncover and kick to the curb all the obstacles you have been putting in your way. I’m on a mission to inspire women to start and play bigger in business. Connect and know more about Ruth Gilbey here: Coaching: https://www.ruthgilbey.com/coaching Free stuff: https://www.ruthgilbey.com/next-client Facebook: https://www.facebook.com/ruthgilbeymarketingandcoaching/ Instagram: https://www.instagram.com/ruth_gilbey/ LinkedIn: https://www.linkedin.com/in/ruthgilbey/

41mins

11 Oct 2021

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Top Survival Skills for Freelancers and Solopreneurs | Sarah Townsend

Out of the Box With Christine

Let's face it. if you are a freelancer or solopreneur sometimes your work (and life) can make you feel a bit cray cray. That's why I just had to have a sit down chat with UK author and freelance marketing copywriter Sarah Townsend. She's written a great book on the subject called Survival Skills for Freelancers: Tried and Tested Tips to Help You Ace Self Employment Without Burnout" - grab your copy here >> https://amzn.to/3lAmkjy For more info on Sarah visit https://survivalskillsforfreelancers.com For more info on this podcast visit http://www.OutoftheBoxwithChristine.com For more info on Christine visit http://www.ChristineBlosdale.com #author #freelancer #writer #solopreneur #entrepreneur #podcast

47mins

18 Sep 2021

Most Popular

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Learn to business meets a marketing copywriter: Sarah Townsend Editorial

Learn to business finance podcast

In this episode we have a really interesting conversation with Sarah Townsend, freelance copy writer and author of the bestselling guide to self-employment, Survival Skills for Freelancers. We discuss exactly what copywriting is and how it can benefit your business as well as an insightful look into the challenges of being self-employed from Sarah's book including how to make the most of working from home. Get in touch with Sarah on instagram @thecopywritersday or visit the landing page for her book https://www.survivalskillsforfreelancers.com where you can find links to her website and everything she can bring to your business.If you are interested in finding more about working from home specifically then check out Sarah's blog at https://www.sarahtownsendeditorial.co.uk/2020/03/super-simple-working-from-home-tips-from-a-veteran-homeworker/Please rate, follow and review if you like the show, it really helps us!Visit us on instagram @learntobusinessuk or visit our website www.learntobusiness.co.uk to learn more about us.

41mins

19 Aug 2021

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A coffee with the CMA: Sarah Townsend

A Coffee with the CMA

This week's guest is an experienced freelance writer and author of Survival Skills for Freelancers. Sarah has a wealth of experience in the industry and joined me for a coffee to discuss what life is like as a freelancer and what you should look out for as you start your freelance journey. We covered topics around mental fatigue and imposter syndrome, as well as advice on joining freelance communities and the benefits that can bring. Check out Sarah's book, Survival Skills for Freelancers on Amazon: https://www.amazon.co.uk/Survival-Skills-Freelancers-self-employment-without/dp/1916371566 A coffee with the CMA was created to give you a chance to listen and learn from the leading names in our industry. We wanted to create a fun podcast that also gave a real look into the world of content marketing and the people that make this industry so exciting.

49mins

16 Aug 2021

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Copywriting for Websites with Sarah Townsend

The Clientside Podcast

We're all aware of the importance and role of good content, but getting a message across clearly can be difficult, especially when you've only got seconds to grab the readers attention. In this episode Andrew speaks to Sarah Townsend, a freelance marketing copywriter about the importance of good content, which comes first, the website or the copy and the mistakes she sees many people make when they are writing their own content.

44mins

2 Aug 2021

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#102: Freelancer Survival Skills + a Pep Talk about Boundaries, with Sarah Townsend

Deliberate Freelancer

Today’s guest is Sarah Townsend from the city of Gloucester in the UK. Sarah has been a freelance marketing copywriter for more than 20 years and is the author of the #1 Amazon bestseller “Survival Skills for Freelancers: Tried and Tested Tips to Help You Ace Self-Employment Without Burnout.” Sarah uses clever copy to help businesses become more successful, and she’s on a mission to raise awareness about the importance of mental health and wellbeing for freelancers and the small business community. She does this through talks, webinars and interviews. When Sarah struck out on her own as a freelancer, she was a 20-something-year-old new mom. She couldn’t find business or personal development books that spoke to her needs. They all seemed to be written for middle-aged men in suits. So, in 2020, Sarah published her own book that addressed the needs that she saw. “I wanted to create a book that people would love for the support and the reality check and the ‘heart on your sleeve’ telling it like it is side. The book very much focuses on mindset.” Often, freelancers have the talent and the skills. That’s not what they struggle with. Instead, we struggle with things like isolation, not knowing what to charge, having the confidence to grasp opportunities, procrastination, lack of motivation and imposter syndrome. Those are topics Sarah covers in her book. Sarah doesn’t agree with a common formula that is recommended freelancers use to determine their income goals. That formula is to take the annual salary you want to earn, subtract several weeks for vacation and sick time and then divide it by the number of weeks and then divide that by the number of days you plan on working. And that is your day rate. However, Sarah says that formula is a recipe for burnout because it assumes you are getting paid for all of those hours. It doesn’t account for unpaid administrative work, professional development, and marketing and following up. Sarah says not only are we afraid of failure, but we are also afraid of success. This fear of the unknown holds us back because “I know what I like and I like what I know.” We often like our comfort zone. She encourages us to think about author Marianne Williamson’s famous quote, which is: “Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness, that most frightens us. We ask ourselves, Who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be? You are a child of God. Your playing small doesn’t serve the world.” Clients can pick up on a lack of confidence, and that may cause them to ask for a lower rate. And if you agree to that lower rate, you’re perpetuating the “client and supplier” relationship, when you should be aiming to work on a level with your clients that is based on mutual trust, understanding and respect. If you take on the clients that are wrong for you, those are the ones that sap all your energy and take up more space in your week than great clients do. Melanie recognized that this spring and summer, as people started to emerge from pandemic lockdown in many countries, freelance business owners seemed to be talking a lot about burnout as we figure out a new way to do things. Sarah often talks about the importance of mental health and wellbeing for freelance business owners. As she says, “if you’re not taking care of you, you don’t have a business because you are your business and you’ll have nothing left to give.” Burnout starts on a slippery slope, first with day-to-day stress and anxiety, which can lead to overwhelm, which can lead to burnout. Sarah says freelancers almost take for granted that they’ll always feel stressed and overwhelmed. But, freelancers need to set boundaries and get super clear on their process and then make sure their clients know that process and those boundaries. When you manage client expectations in this way, clients are less likely to micromanage you. Know what your personal signs of burnout are. For Sarah, it’s when she’s not getting enough sleep and not making time to get outdoors every day. As you consider how to set boundaries with yourself and your client, consider telling clients what your office hours are. And put your office hours in your email signature. When it comes to pricing, Sarah charges based on her value, not an hourly or day rate. She explains to clients her billing process. She requires a nonrefundable 50% deposit up front. And when she sends the first draft of the project, she also sends the invoice for the balance of the fee. She said some freelancers fall behind in that because they wait until the client “signs off” on the project. Sarah talks about removing “should” and “just” from your language and emails.   Biz Bite: Create a Boost Bank (a photo album on your phone of screenshots of positive comments about you) Resources: Sarah’s Book “Survival Skills for Freelancers” Buy “Survival Skills for Freelancers” on Amazon Sarah on Twitter Sarah on LinkedIn Sarah on Instagram Sarah’s copywriting website Episode #95 of Deliberate Freelancer: How to Dream Bigger and Transform Your Freelance Business, with Cathy Wilkes Episode #90 of Deliberate Freelancer: Coping with One Year of COVID-19 Lockdown, with Therapist Emily Derouin Hiya call blocker app

42mins

1 Jul 2021

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Freelancer Survival Skills with Sarah Townsend

Beyond Busy

FreelanceHER100 ambassador and mentor, and author of the book ‘Survival Skills for Freelancers’, Sarah Townsend talks about the Pomodoro technique, how freelancing has changed over the years, curbing perfection and how important community is over competition. Graham and Sarah first talk about her 20 years of freelancing and what her freelancing journey has been like.'I wanted to achieve that perfect sort of idyllic balance that we all think about when we think about going freelance, the flexibility and the freedom to kind of do the things you love, and also to get paid good money for doing the work that you enjoy. Working from home and maintaining a balance between running a freelance business and being a mom can be a challenge.'Sarah covers the important topic of setting healthy boundaries and switching off.'Anne Lamott said "almost everything will work again if you reboot it, including if you reset it, turn it off and on again", you know, that kind of concept. And it’s so true because we rarely think to do that with our brains. And we need to build in time to do the other things, the flow of activities that the things that you do - you lose track of time and you’re completely focused and mindful in the activity that you’re working on.' Graham and Sarah also talk about how helpful the productivity hack called the “Pomodoro” technique is.'I recommend every time you get your five-minute breaks, make sure you get up and away from your desk, have a bit of a shakeout.'Sarah then talks about how curbing perfection can prevent procrastination.'If you just actually realize that done is better than perfect. If you let the thing go, you know, when it’s good enough, it doesn’t have to be perfect and sometimes it’s just better to allow yourself the freedom to kind of put something out there that isn’t perfect.'Sarah then ends the podcast by sharing her views about the importance of community over competition.'That support that you can get from the people who do the same job as you can be just immense because they’ve been there and they’ve done it. And if they haven’t, and they’re new to the game, just think how much support you can give to them and you’re giving back to the community.'You can find out more about Sarah on her website. Check out her book here: Survival Skills for Freelancers.Graham Allcott is the founder of time management training company Think Productive. This podcast is produced by Riz Paredes and is hosted by Podiant.✔ Links: Subscribe to Graham's Newsletter: https://www.grahamallcott.com/sign-up​​ Buy “How to be a Productivity Ninja”: http://amazon.co.uk/dp/1785784617​​  Our Show Sponsors: Think Productive - Time Management Training:http://www.thinkproductive.com​​ Useful links:https://www.grahamallcott.com/links See acast.com/privacy for privacy and opt-out information.

1hr 10mins

18 Mar 2021

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EP67 Productivity, Mindset and Alleviating Loneliness for Freelancers and Entrepreneurs with Sarah Townsend

Raise The Bar

Sarah Townsend is the author of the bestselling guide to self-employment, Survival Skills for Freelancers.Sarah has been self-employed for over 20 years and since publishing her book has been on a mission to raise awareness of the importance of mindset, mental health and wellbeing for freelancers and the small business community. She is an Enterprise Nation adviser and a FreelanceHER 100 ambassador and mentor.In this episode, I ask Sarah how to know if you're really cut out for self-employment and we discuss how the freelance dream is very different to reality, and what to consider to prepare yourself for this path.We talk about nightmare clients, how to manage your time most productively at home and using social media effectively so it's not a distraction. Sarah tells us how to navigate feeling like a fraud and experiencing imposter syndrome, and how to break long periods of low self esteem.So whether you're a self employed consultant, an early-stage startup entrepreneur, a freelancer, company of one or just trying to become more productive working at home, then this episode is jam-packed full of great advice for you.This conversation was recorded on 15th February 2021. This episode is sponsored by the British Library’s Innovating for Growth programme, visit https://www.bl.uk/grow.Guest - Sarah TownsendHost - Frankie CottonSound Editor - Beth DavisonWant to share your view on something we discussed on the podcast? Email us podcast@raisethebar.world Tweet us @raisehq_Join us on Instagram @raisehq_Visit https://raisethebar.world/Connect with Sarah Townsendhttps://www.sarahtownsendeditorial.co.ukhttps://www.instagram.com/thecopywritersday/https://www.twitter.com/stecopywritingConnect with Frankie Cottonhttps://www.frankiecotton.com/https://twitter.com/FrankieCotton_https://www.instagram.com/frankiecotton_/

38mins

22 Feb 2021

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