#004 - Dan Knowlton - Producing creative videos & social media ads that drive a trackable ROI
Content Marketing Crusaders
In this episode we have Dan Knowlton, an expert in Producing creative videos & social media ads that drive a trackable ROI Here is a bit about our guest… “Dan Knowlton is a UK-based digital and social media marketing expert who has grown Knowlton into a multi-award-winning business that has worked with the likes of FIFA, Wahl, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. In addition to running Knowlton, Dan is known for giving his best insights away on stages around the world. Dan is also the co-host of the Business Anchors Podcast which is the only business podcast you’ll get excited to listen to at the weekends” Social Channels: Twitter - @dknowlton1 LinkedIn – danielknowlton1 Knowltonmarketing.co.uk Instagram – danknowlton1 If you enjoyed the epiosde check out the following areas If You Enjoyed This Check Out The Following areas ✅FREE Personal Branding Masterclass https://ashborland.teachable.com/p/personal-branding-masterclass ✅Work With Me As A Personal Branding Coach (FREE Discovery Call) https://calendly.com/ashborland/discoverycall #personalbranding #personalbrand #brandingyourself ------------------------------------------------------------------------------------ Software that I use to create my content. Streamyard (Live Streaming and recording) https://streamyard.com?pal=5922137768984576 TubeBuddy https://www.tubebuddy.com/ashborland HappyScribe (Auto captions and Transcriptions) https://www.happyscribe.com/?ref=ashborland BigVu (Teleprompter) https://desk.bigvu.tv/ref?fpr=ashborland *All of the links above are on an affiliate programme and I my receive a small commission if you choose to purchase* ------------------------------------------------------------------------------------ Work With Me As A Personal Branding Coach ♦️WHAT DO I DO⁉️ I Help Coaches, Consultants & Entrepreneurs Clarify Their Marketing Message. Establish Themselves As A Thought Leader & Unlock Their Social Selling Potential ♦️WHY DO I DO IT⁉️ My theory is that everyone is individual, and we all are our unique selling point. When we start to embrace our own individuality and use it in a focused way, we become memorable, unstoppable and irreplaceable. ♦️HOW DO I DO IT⁉️ My unique "Personal Brand Mastery" method looks at personal branding, social selling and content marketing in tangible and actionable way. I do this through 1:1 consulting. ♦️WHAT ARE THE BENEFITS⁉️ ✅Establish credibility in your industry both online & offline ✅Expand your network & attract new and exciting opportunities ✅Generate more inbound leads and close more sales Learn more - https://ashborland.com/coaching Contact Me: firstname.lastname@example.org Connect with me on social media. Instagram https://www.instagram.com/ashborland/ LinkedIn https://www.linkedin.com/in/ashborland/ #personalbranding #personalbrand #brandingyourself
12S Advertainment, enjoying being sold to? Dan Knowlton CASE Broadcast (Shorter Edited Version)
CASE Mastermind Broadcast
MēL and PāT talk with Dan Knowlton of the company Knowlton. Speaking about Advertainment (now is that a real word...?). Now, imagine enjoying being sold to... Listen to find out about: • What is Advertainment? • Why is it so effective as a marketing strategy? • How can entrepreneurs/business owners use Advertainment to grow their business? Plus the fact that PāT gets carried away as The Knowlton brothers Dan and Lloyd podcast Business Anchors is one of his top, top favourites...! REMEMBER - Feedback with the word of the Broadcast Show (in the broadcast, given by the speaker) in your review or comments below for a chance to win a prize. Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?" Join us: Website: https://casemastermind.co.uk/ YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw CASE Broadcast: https://anchor.fm/case-mastermind --- Send in a voice message: https://anchor.fm/case-mastermind/message
From Josh Fedie, CEO & Founder of SalesReach.io and Host of The Buyer Enablement Podcast Storytelling has always been an important aspect in drawing consumers to your product or service. But with how buyers are making decisions today, it has never been more important. And when we find brands that can not only inform, but also entertain, that is when the magic happens. That is where the evangelism grows. This is a role commonly held by our friends in marketing departments, but today we are also seeing a rise in thought leadership, storytelling and content production from customer facing teams in business development and customer success that have found that they too, as individuals have incredible influence. But how do you craft your strategy? How do you tell your story? This is the hard part for many. To help us better understand the How and Why in this space, I pulled in one of the content producers I admire most. Dan Knowlton, co-founder of the marketing agency Knowlton has been producing (with his co-founder & brother Lloyd) some of the absolute best content I have seen on Linkedin. After being a fan from afar for a while, I decided it was time to actually meet and gain access to some of his wisdom in this space. If you are getting started with content production, or looking to up your game to build your personal brand, business brand and/or create advocacy around your product or service, this is the episode for you. Thanks for tuning in! - Josh MORE ABOUT THE HOST Learn More about SalesReach: https://salesreach.io Connect with Josh: https://www.linkedin.com/in/joshfedie/ MORE ABOUT THE GUEST LINKEDIN: https://www.linkedin.com/in/danielknowlton1/ WEBSITE: https://knowltonmarketing.co.uk/
013. Dan Knowlton: How To Create Content That Generates ROI
Digital by AttentionMedia
In this week's episode of Digital. by AttentionMedia we are discussing the importance of content marketing with Dan Knowlton... On the show we cover … - how Dan and his agency approach content strategy for themselves and their clients? - his thoughts on what digital marketing is going to look like in 3-5 years? - the importance of content marketing to grow your business. - their strategy to creating content that generates a return on investment. and much more... Thanks for listening! … Links from today’s show are listed below: AttentionMedia - Website Knowlton Marketing - Website SPECIAL MENTIONS: This podcast is professionally mixed and edited by AttentionMedia. LET’S MAKE THIS GROW! If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review in iTunes! Reviews are extremely helpful to boost the shows ranking, plus, we read each and every review out on the show! P.S. Here’s a ‘how-to’ if you’re not sure? NEED HELP WITH YOUR DIGITAL MARKETING? If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch! LET US KNOW YOU ARE LISTENING! We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency. That’s it for this episode! See you on the next one.
Creative Video Marketing for SMBs with Dan Knowlton, Co-founder - Knowlton
The Thrifty Marketer Podcast
This episode of The Thrifty Marketer Podcast featured Dan Knowlton, Co-founder - Knowlton. Dan Knowlton is a UK-based digital and social media marketing expert who has grown Knowlton into a multi-award-winning business that has worked with the likes of FIFA, Wahl, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. In addition to running Knowlton, Dan is known for giving his best insights away on stages around the world. Dan is also the co-host of the Business Anchors Podcast which is the only business podcast you’ll get excited to listen to at the weekends. The Discussion Dan's thoughts on video as a powerful tool for brands Use cases for videos across the typical buyer's journey Can SMBs leverage the power of videos for building and promoting their business or is it ideal for big brands with fat pockets? Top 3 advice for SMBs who want to use videos for building their brand Things to keep in mind for SMB owners before starting their video marketing journey Video content-types recommended for SMBs And more For more such episodes, follow The Thrifty Marketer Podcast at https://bit.ly/2EN15cJ For SMB marketing tips, visit https://bit.ly/3hHaj8V
Telling Creative Stories that Work with Dan Knowlton
The Storypowers Podcast
Episode 44. Telling Creative Stories that Work with Dan Knowlton What stories attract potential customers - and what stories convert them? Is there a right type of story to tell at different parts of the sales process? How can you use stories to keep an audience engaged when you're presenting on stage? Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I’m your host, keynote speaker and storytelling coach, Francisco Mahfuz. My guest today is Dan Knowlton. Dan is the co-founder of Knowlton, a Video & Social Media Marketing Agency that is bridging the gap between driving trackable results for brands and producing social media content audiences queue up to see. He is also an international keynote speaker and co-host of the Business Anchors podcast. You can find him on LinkedIn and at knowltonmarketing.co.uk. If you like the show, please leave us a rating on Apple podcasts, share it and SUBSCRIBE! The support is very much appreciated. And please send me your comments on what you'd like to hear on future episodes. You can connect with me on LinkedIn, where I post daily (or as close to that as real life will let me), and on storypowers.com. You can also check out my book "Bare: A Guide to Brutally Honest Public Speaking" on Amazon.
This week we are joined by Dan Knowlton to talk about having creative ideas. Dan is a digital and social media marketing expert and has grown Knowlton into a multi award-winning business and has worked with brands like FIFA, Nestle, Citibank, Wahl and even the Eurotunnel! Dan has also got a fair few stamps in his passport as he travels the world to deliver his marketing expertise on stage. What you will learn... Why Knowlton are focusing on behind-the-scenes content to show themselves off as a business How to know what to show your audience Why Knowlton choose to focus on video content Why your pitch type changes depending on who the client is How Dan comes up with such creative ideas Why doing the right research is such an essential part of the process Why marketers aren’t really good at ‘empathy’ Why you should start with the weird and wonderful Whether or not you should walk away from an opportunity Knowlton’s weirdest idea EVER Why employing the right people has enabled Knowlton to do their best work ever Resources mentioned in the show... Knowlton 3 Step Programme to becoming a Bazillionaire WAHL Get a chat started with Dan on his social media channels, Twitter, LinkedIn and Instagram or go to the Knowlton website to find out more about how Dan can help you.
In this episode of the podcast, I am welcoming back Dan Knowlton who was last on the show back in episode 7 of the podcast. Together we’ll dive deep into what ‘advertainment’ is and what it means for your video marketing strategy or for the work that you can potentially do with your clients.Dan is a UK-based digital and social media marketing expert who has grown Knowlton into a multi-award-winning business that has worked with the likes of FIFA, Wahl, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. In addition to running Knowlton, Dan is known for giving his best insights away on stages around the world.
Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. This week we are joined by Dan Knowlton co-founder and CMO of Knowlton a Digital marketing agency that puts creativity and entertainment at the heart of their ROI-driving campaigns for clients. Dan and his brother Lloyd have become renowned for their intensely entertaining marketing methodology which gains massive awareness and drives impressive business outcomes. In this weeks show we discuss: * The power of entertainment in marketing * The importance of scheduling time to work on the business * How a walk creating the business * Why having an equal importance of your own marketing and client marketing is essential for an agency * How defining roles was vital for growth * Why creativity on B2B marketing is highly impactful Linkedin * Why case studies make it easier to sell * Avoiding becoming a one-trick pony Check out Knowlton and watch once of their hilarious and impactful marketing campaigns via https://www.linkedin.com/company/kps-digital/ - - - - - - - - - - Looking for a powerful podcast for your brand, come and check out Ultimate Podcast Group your one-stop podcast agency for all your audio and visual needs https://www.ultimatepodcastgroup.com/ - - - - - - - - - - - - Connect with James https://www.instagram.com/jamesburttofficial/ Read the latest blog https://medium.com/@ultimatepodcastgroup Join the Ultimate Podcast Community https://www.facebook.com/ultimatepodcasttraining/ Check out Ultimate Podcast Training https://www.ultimatepodcast.training/
Episode 32 Interviewing Dan Knowlton on Advertainment
The Let’s Get Social Show Podcast
In this episode, we interview Dan Knowlton to get the low down on the power of bringing entertainment to your social media content in order to strategically see a real return on your investment in Digital Marketing.