TBBO 414: Carrie Hartunian Smith – Business Building Strategies
The Boomer Business Owner with Charlie Poznek: Lifestyle Entrepreneurs | Online Business | Coaching
Carrie Hartunian Smith brings a wealth of experience when it comes to business building strategies. She helps experts and business owners build their authority and create reliable marketing strategies to attract new clients as well as help monetize their current clientele. Carrie truly enjoys building businesses by implementing strategies that creates the business YOU have always envisioned.
Carrie Hartunian Smith is a smart marketing consultant who took a startup from $60K a month to $7M a month within the first year. Her mission is to help you build your brand, position yourself as an expert and create the business of your dreams. Carrie works with business owners and entrepreneurs to develop accelerated growth strategies in highly competitive industries. She creates and executes strategic growth plans, directing integrations and marketing automation, as well as manages projects and establishes benchmarks for success. Carrie’s expertise is in fostering winning cultures, increased productivity and reducing costs in mission-driven environments.Carrie Hartunian Smith Vroom Veer Stories Never liked High School, started working at 14 and fell in Love with work Home Economics classed allowed her to attend school half days--WOOT! Found herself a retail manager at the ripe age of 17 supervising people in their 60's Realized she was vrooming at age 19 and tried out college...hated it! Marriage didn't work out; Carrie became a single parent Her dad asked her to help him start a business; he had NO idea Carrie kicked-ass at biz ops Dad takes a nice exit deal, new owners ask her to stay-on for 6 months; she stayed 4 years Started her own marketing consulting business; she didn't think she knew marketingCarrie Hartunian Smith LinksSmart Marketing Consulting
Episode 300: Went from $60k per month to $7 million, with Carrie Hartunian Smith.
Carrie Hartunian Smith has a diverse background in retail, hospitality, event production and promotions. In 1993, Carrie started a joint venture building a startup media company growing revenue to nearly $100 million before selling in 2007. After the sale of the company, she was asked to stay on with the new organization being an integral part of their aggressive acquisition strategy, 5 companies in under 24 months. Carrie’s expertise in fostering winning cultures within organizations increases productivity while reducing costs in mission-driven environments. Secret – timesaving technique Carrie starts her morning by running down her list and taking a moment of prayer -- try to stay open to what the day will throw at you. ONWARD! Daily habit that contributes to success Do what needs to be done -- Carrie believes it's not about doing what's easy. Could have ruined your business – but now – an invaluable learning experience Carrie decided to leave her job -- and Carrie tells the whole story here. Most critical skill you think business owners need to master to be successful "Increase the numbers of customers, get customers to spend more, or increase the number of transactions." Final Round – “Breaking Down the Recipe for Success” What strategy would you recommend new business owners focus on to best ensure success? Identify who your market is Have your message speak to your market Get in front of them How best to connect with Carrie: Website: smartmarketingconsulting.com Facebook: www.facebook.com/Carrie-Hartunian-Smith-312259675623007 Twitter: @cccarrie7 LinkedIn: www.linkedin.com/in/carriehartuniansmith
144: Carrie Hartunian Smith on Pursuing Your Area of Expertise
Women Taking the Lead with Jodi Flynn
Carrie Hartunian works with business owners and entrepreneurs to develop accelerated growth strategies in highly competitive industries. She creates and executes strategic growth plans, directing integrations and marketing automation, as well as manages projects and establishes benchmarks for success. Her expertise in fostering winning cultures, increased productivity and reducing costs in mission-driven environments are just a few of her recognized talents as a talented and accomplished leader. Playing Small Moment Carrie didn’t feel like she was playing an essential role at her family owned business but she had big aspirations to become significant. Her small moment came when her family’s company was purchased by a group of venture capitalists. The COO hired her for a short 6-month transition period. It was then that Carrie started to see her true value. She tapped into her special gifts and began acquiring other companies and moved into the advertising world with great success. The Wake Up Call Carrie was ripe for a wake up call. The position she was in didn’t give her a reason to mentally get out of bed in the morning. But as a single mom, she needed to be thoughtful in her decisions. When her discomfort grew to disabling, she dusted off her resume and accepted what was at that time a risky out of state opportunity to help an ad agency get off the ground. It was there she was able to surround herself with people she could learn from. Style of Leadership Carrie believes in inspiring enthusiasm in her team because it helps to motivate them towards goals. If a team doesn’t buy into a leader’s vision, then the plan won’t work. A leader must listen to the team and be open to changing their plan if a great idea comes out of brainstorming. Current Leadership Challenge Carrie’s current challenge is trying to scale her service-based business. It is a ‘which direction to lead her business’ type of challenge. What Are You Excited About? Carrie has been working with business people to elevate their brand by writing a book and getting it to rank on amazon. The book is designed to build the client’s authority, generate leads and gain a profit. She says there is nothing more exciting than telling a client they have made it to #1 bestseller in multiple categories. Leadership Practice Parenting taught Carrie how to overcome challenges in creative ways which made her a better leader. She also adapts her observations from people watching in to her leadership practice. Book to Develop Leadership Leaders Eat Last by Simon Sinek The Traveler’s Gift by Andy Andrews Advice For Younger Self Don’t worry, the dark moments are temporary and they will pass. Inspirational Quote “Everything is temporary, it will pass.” - Carrie Hartunian Smith Links www.SmartMarketingConsulting.com Find more resources at https://womentakingthelead.com
ALM 156: Customer Retention – Carrie Hartunian Smith
ACT LOCAL Marketing for Small Business Podcast
Carrie Hartunian Smith brings a wealth of experience – and tremendous passion – when it comes to impacting businesses. Her success began shortly after joining a start up media company in 1993. Growing the business from $60K a month in … Continue reading → The post ALM 156: Customer Retention – Carrie Hartunian Smith appeared first on ACT LOCAL.
6: Carrie Hartunian Smith - Smart Marketing Consulting
Work From Your Happy Place with Belinda Ellsworth
Carrie Hartunian Smith is a natural when working alongside business owners and entrepreneurs keeping one goal in mind: growing their business! Whether that translates into building brand awareness or creating marketing and sales strategies to tap into an existing clientele base or specialized niche, Carrie has proven her abilities to develop and implement solid result-driven action plans. Having a diverse background in retail, hospitality, event production and promotions, in 1993, Carrie started a joint venture -- building a startup media company growing revenue to nearly $100 million before selling in 2007. After the sale of the company, she stayed on with the new organization being an integral part of their aggressive acquisition strategy, 5 companies in 18 months, growing revenue to over $500 Million. Carrie’s 20+ years in executive management and passion for media and marketing has been the dominant motivation in her professional life. As a highly regarded, dynamic and success-oriented business executive, Carrie develops practical strategies and tactics to support accelerated growth in highly competitive industries. Recognized as a talented and accomplished leader, she creates and executes marketing strategic plans, direct integrations, marketing automation, manages projects and establishes benchmarks for success. Her expertise in fostering winning cultures within organizations increases productivity while reducing costs in mission-driven environments. http://smartmarketingconsulting.com/