391: Megan Breukelman – Book your dream wedding clients with open houses and Instagram
PhotoBizX The Ultimate Portrait and Wedding Photography Business Podcast
Premium Members, click here to access this interview in the premium area.Megan Breukelman of www.meganbreukelman.com had me intrigued. When we first started chatting about an interview, I knew she was a New York based wedding photographer.In addition to her photography business, she has branched out, as many have, into helping other photographers succeed in their businesses where she helps with SEO, COPYWRITING, SOCIAL media and BRANDING.She also has her own photography podcast – The Photo Opp Podcast: Finding Opportunity in Photography.Today though, it appears she's joined forces with another photographer, is operating in both New York and Canada and has added family photography to her portfolio.I was curious to learn if the changes are all due to the Pandemic or a strategic way forward in what is a new world for photographers in business.In the interview, Megan shared some of the best and most exciting ways to attract photography clients – none better than utilising open houses and Instagram to book your dream wedding clients.Here's some more of what we cover in the interview: A brief history of Megan's photography business Why Megan started a wedding photography business Branching out into different niches of photography How the pandemic has affected Megan's wedding photography business Covid restrictions in the U.S. and how Megan is adapting to them Out-of-the-box ways to attract wedding photography clients Attending open houses to get hot leads Megan's process of attracting leads through open houses How to source open house venues to attend Finding a good fit for you and your business with the right open houses The initial chat to engage possible clients at a wedding open house The shoot process for photographing couples at open houses Average frames shot during the quick mini sessions Why Megan doesn't do automated email follow-ups The need to show prospective clients proof of your photography skills Megan's take on watermarking photos for sharing 75% of Megan's bookings come from Instagram – here's how Megan's strategies on stalking prospect clients on Instagram Engaging with people's content on Instagram to generate leads The importance of uploading daily posts to Instagram Using Tailwind to schedule posts for Instagram Why hashtags are vital when uploading content to Instagram Sending DM's to prospective clients on Instagram Where are Megan's inquiries from Instagram coming from? Consistency and keeping customers engaged on Instagram is crucial to guarantee bookings Making educational COVID IG stories to keep people engaged on Instagram Sharing testimonial stories on Instagram works for bookings How much time Megan allocates for social media management Using a scheduler app for Instagram stories Using Story Highlights to keep IG stories noticed Setting up a social media folder and storing resized photos for posting Why Megan doesn't post too much from her archives How Megan helps other photographers with their marketing What’s on Offer for Premium Members If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest. If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet. Plus special member-only interviews. Each time we've done an open house at a venue, we've come back with anywhere from four to ten like very, very, very hot, hot, hot leads. – Megan Breukelman You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group. You will not find more friendly, more motivated, caring and sharing photographers online. Seriously, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything away from what Megan shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode. I would say about 75% of our bookings are coming from Instagram right now. – Megan Breukelman If you have any questions that I missed, a specific question you’d like to ask Megan or if you just want to say thanks for coming on the show, feel free to add them in the comments area below. 6 Month PhotoBizX Premium Membership Special Black Friday is coming up and there will be a sale on the 6 month PhotoBizX Premium Membership. If you are an existing member who has already made a monthly payment this month, let me know after signing up for the 6-month membership, and I'll refund your $20 payment. Once you sign up for the 6-month membership, make sure you cancel your existing monthly payments via your automatic payments dashboard inside your PayPal account. For more info and to sign up, click this link —>> https://photobizx.com/sms New members are also welcome to sign up with this special offer. PhotoBizX – The Online Photography Sales Masterclass – Save 50% You know that IPS is the best and most profitable way to sell photography but you don’t want to do IPS. Maybe you prefer to sell online, because it suits you, right now. If you want to grow your photography business and get consistency with your online sales, utilise this simple and repeatable sales system. There are only a few things to implement and you'll be off and running. Follow the strategy, have clients purchasing your top package more times and more easily than you thought possible. https://photobizx.com/online-sales-course-special PhotoBizX – The Facebook Ads Course for Photographers Save 50% Want more Leads (bookings and sales) for your Wedding or Portrait Photography Business? Looking for a simple, repeatable way to utilise Facebook ads and bring more clients into your business? Follow the simple directions in this course with loads of examples and reasons why they work. Have your first ad up and running within a few hours and wonder why you haven’t tried it this way before. If you’re in any doubt, click on the link and take a look at what other photographers have been saying about this FB Ads strategy. https://photobizx.com/fbadblackfriday Mark Rossetto Coaching – $1000 off TWO programs For today only, you can grab Mark's two SIGNATURE and most popular programs for $1000 OFF. $1000 OFF “Master Your Marketing”. AND … $1000 OFF my brand spanking NEW program “SHOOTING FOR SUCCESS”. Grab the deals here –> markrossetto.com/black-friday-2020/ iTunes Reviews and Shout-outs Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome! Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show. If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. I don't want to be posting too much from our archives because I think as photographers we get better and better and our styles change. – Megan Breukelman Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to. Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business. Here's the latest review… ★★★★★ Upbeat and Real Photography Insights Posted in iTunes by Michael Puck who offers On-Location Dog Photography in Tennessee on November 29th 2020. I have been a premium member of PhotobizX for close to two years now. I have purchased some of the content that Andrew is offering, and I have completed his video training. The content and information that Andrew provides is incredibly valuable and has given me countless ideas and new perspectives that I integrated into my business. An equally strong reason that I am always coming back for more is his genuine personality. Listening to the podcast is refreshing, honest, upbeat, and real. Andrew is one of these rare exceptions that instantly makes you feel “at home” and cared for, which is a beautiful gift in today's world. Listen to PhotobizX and become a part of the family. You will never look back. Links to people, places and things mentioned in this episode: Megan Breukelman Website Megan and Kenneth Website Megan Breukelman on Facebook Megan Breukelman on Instagram Megan and Kenneth on Instagram Megan Breukelman on Twitter Megan Breukelman on Pinterest Megan Breukelman on LinkedIn Kenneth Sterling on Instagram The Photo Opp Podcast: Finding Opportunity in Photography Tailwind – Instagram shceduler app Storrito – Instagram stories scheduler app Thank you! Thanks again for listening and thanks to Megan for coming on to share her thoughts and ideas on running a successful photography business today and how to utilise reception venue open houses and Instagram to generate a ton of wedding photography leads to book your dream clients. One of the biggest parts of Instagram for me is that I make sure that we have a post going up every day. And that's super easy to do as photographers because we are just constantly creating content. – Megan Breukelman If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post! That’s it for me this week, hope everything is going well for you in life and business! Thanks and speak soon Andrew The post 391: Megan Breukelman – Book your dream wedding clients with open houses and Instagram appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
Episode 155: Grow Your Business on Instagram Without Losing Your Mind with Megan Breukelman
Photo Field Notes Podcast: Career Advice for Photographers
Megan Breukelman is a photographer, educator and podcaster based in Brooklyn, NY. She works on wedding photography with her husband in the New York City area. With her podcast and magazine, Megan seeks to help photographers build on their passion. After working in fashion and marketing, her experiences have informed the way she sees, thinks, produces and educates. Megan has worked in agency environments, magazines, and with brands. You can find her in the heart of Brooklyn photographing weddings with Brooklyn Wedding Photo.Find More From Megan:MeganBreukelman.comThe Photo Op Podcast@MeganBreukelman@email@example.com
SFPP 157: Creative Ideas To Attract Clients Featuring Megan Breukelman
The Six Figure Photography Podcast With Ben Hartley
New some fresh ideas on how to attract new clients?Well, you're in luck!Megan Breukelman joins me on the podcast today to talk about creative ways you can start getting more clients for your wedding photography business.Resources MentionedSFP Mastermind GroupThe Photo Opp Podcastmeganbreukelman.comSponsorsGusto – Fully integrated online HR services: payroll, benefits, and everything else.Freshbooks – Small business accounting software that makes billing easy + painless.
MEGAN BREUKELMAN & the importance of nurturing relationships in your photography business
In this episode I chat to Megan Breukelman, a Brooklyn-based photographer and educator with experience in the fashion industry and, more recently, has taken the wedding industry by storm. She also hosts her own podcast called the Photo Opp Podcast. One of her many strengths is marketing, and we take a deep dive into some of the strategies she uses when it comes to promoting and growing her own business. You can check her work on her website https://meganbreukelman.com/.
BPP 199: Megan Breukelman - Growing a Personal Passion Project
The Beginner Photography Podcast
Megan Breukelman is a new york city-based wedding photographer who had an unconventional start into the industry. Today I'm excited to chat about how to grow a Personal Passion Project. In This Episode You'll Learn: How Megan got started in photography How Megan shot her first wedding at 14 What Megan struggled with most when learning photography What is a photography passion project Why you would you want to grow a photography passion project How much detail we need to have when putting together a plan to start a personal project What to do if we dont have everything we need How we can ensure we dont fail at something new Premium Members Also Learn: When to turn a passion project into a business How even if you are not making money with your personal project can grow your career Different ways to make money with your camera that you have already When to start considering other people opinions on what your project should be Resources: New York City Wedding Photographer Megan Breukelman’s Website Megan Breukelman on Instagram Megan Breukelman on Twitter
Social Media Marketing Tips for Photographers with Megan Breukelman
Success Beyond the Lens Podcast
When you think social media marketing… what comes to mind? If your first thought is to run away screaming… then you’ve obviously never talked with Megan Breukelman. She is a social media marketing guru on top of running her own successful photography business and is dedicated to helping other photography professionals build profitable businesses. One of the biggest challenges photographers face is maintaining a stable and profitable business. She wants to help change that through solid social media marketing strategy. Megan has worked in and around fashion and marketing, and her experiences shape the way she sees, thinks, produces, and shoots. She has also co-founded and built an international digital and print fashion magazine called Atlas Magazine, and does all of her social media marketing herself. We are taking a deep dive into the benefits of using various social media platforms and how you can use them more effectively. If you’ve been struggling with Instagram, Twitter, Pinterest, Facebook, or are super confused by TikTok, then you’ll want to take notes. In This Episode: [00:54] Welcome to the show, Megan! [01:58] Megan shares a little about her background and where she got her passion for photography. [03:12] She discusses when she started her magazine and how that led to social media marketing. [04:44] Megan speaks about living in Florida and going to college there and the friends she made there, including her now-husband. [06:01] Megan chats about taking social media marketing slowly until you learn all the ins and outs. [06:39] Megan gives her insights into the benefits and strategies of Instagram. [09:58] Megan describes how she uses Twitter. [11:11] Megan believes that Pinterest is a super essential platform and an enormous opportunity for photographers. [13:16] Megan chats about TikTok and who uses the platform. [14:16] Megan thinks Facebook groups are where it’s at for lead generation. [17:15] Megan says to take diving into social media marketing slowly. [18:04] What one actionable tip can you give listeners to implement that will improve their social media marketing? [21:29] Megan discusses the MailButler tool. [22:50] She shares another one of her favorite business tools called ShootProof. [24:17] Megan shares her favorite. [24:54] Megan, thank you so much for being on the show! [25:21] Any parting words for our listeners today? Links and Resources Find Jenn: Success Beyond The Lens @successbeyondthelens Instagram @successbeyondthelenspodcast Facebook | Picbabun Find Megan: Megan Breukelman @meganbreukelman Instagram | Twitter | LinkedIn Photographers Pinterest Guide
#370: A Healthy Working Relationship with Your Romantic Partner - Megan Breukelman
Bokeh - The Photography Podcast
Have you considered working with your romantic partner, but fear the strain it could put on your relationship?In episode 370 of the Bokeh Podcast, Megan Breukelman joins us to discuss the challenges you may face while working with your partner, how to be open-minded in your business, and work well together. Listen in as she describes her and her husband's different working behaviors, along with roles and responsibilities in the business.The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast. Client Experience: Remember that the people you’re working with are humans too; empathy and compassion matter. (1:20)Brand Position: Dreamy and romantic imagery without the fluff. (2:49)Delegation/Outsourcing: It’s important to have systems and workflows in place when you go to delegate. (9:05)Inspiration: Podcasts, music, books, and magazines (16:33)Podcast Recommendations: (19:58)Six Figure Freelancer - bit.ly/bp-6figfreelancerpodMarie Forleo - marieforleo.com/marietvAmy Porterfield - amyporterfield.com/amy-porterfield-podcastbokehbookshelf.comBook Recommendation: How to Not Always Be Working (28:01)How Megan & Kenneth Met (30:42)Opposite Working Styles Between Partners (34:44)Office Spaces (47:45)Underlying Sexism in Business (48:35)Breaking Up the Responsibility (54:00)Links:brooklynweddingphoto.cominstagram.com/brooklynweddingphotomeganbreukelman.cominstagram.com/meganbreukelmaninstagram.com/betrothedmagazineThe Photo Op Podcast - meganbreukelman.com/podcastMating in Captivity - bit.ly/bp-micaptivityMating in Captivity Ted Talk - bit.ly/bp-tt-ester See acast.com/privacy for privacy and opt-out information.
046 Megan Breukelman: New York Photographer & Tips for Creating Cash Fast
The Profitable Photographer
Luci's guest, Megan Breukelman is a photographer, magazine editor and hostess of Photo Op Podcast. She loves to help photographers with their podcast and magazines to build their passion. She is based in Brooklyn New York and works as a wedding photographer with her husband. In this episode, Megan Breukelman she shares tips to keeping your photography business afloat during this pandemic. Key Points: • Advice for future photographers, is to have a nest when you leave your previous job to ensure that you are covered because anything can happen. • Reaching out to potential clients during this pandemic will help you supplement your income at this time. • You can learn more about stock photography with Matt Haywards class on Adobe Stock. • You can polish up what you are doing in your business and sell it to others in the form of investment guides, templates etc. • You can use your photography to help the community during this time. • Sometimes as a photographer you can have seasons of drought and seasons of abundance so it’s important to keep yourself motivated. • Look into your local grants to help you during this hard time as a photographer. • A good way to keep yourself motivated is to have the mindset of starting your business again. • Entering photography contests online can be a fun and good way to market yourself and earn some income. • Start booking for early fall to ensure you have bookings lined up for income. • By staying in contact with your clients and potential clients you can build strong relationships and ensure you keep bookings. You can reach Megan on her website meganbreukelman.com, where you can send her a message. Or you can reach her on her Instagram at meganbreukelman Use code word luci (all lowercase) and receive $50 off for “Spiff Up Your Site” launching in May. Connect with Luci Dumas: Twitter: @lucidumas Facebook: https://www.facebook.com/LuciDumasCoaching/ Email: firstname.lastname@example.org LinkedIn: linkedin.com/in/luci-dumas Instagram: @theprofitablephotographer_pod Website: LuciDumas.com Coaching: LuciDumasCoaching.com
S1 Ep7 How To Get Published By Magazines with Megan Breukelman
It Starts With A Click
In this week’s episode, I’m joined by one of my best friends in the whole world, Megan Breukelman. Megan is the editor in chief of Atlas Magazine, the online publication that we co-founded back in 2012. She is also the marketing coordinator at Issuu, and a photographer as well! In this episode, we chat all about how to get published in magazines as a fashion photographer, what factors come into play when choosing imagery, mistakes that photographers make, and why you should even bother submitting to magazines at all! I really hope that you enjoy it. Find Megan at https://meganbreukelman.com Or in Instagram at https://www.instagram.com/meganbreukelman/ For more advice like today, sign up to my newsletter! I share weekly inspiration and tips for fashion photographers straight to your inbox. Sign up at www.oliviabossert.com/free-resources Or read the blog: www.oliviabossert.com/blog Come and follow me on Instagram: www.instagram.com/oliviabossert