Steve Kato-Spyrou's guest appearances

Steve Kato-Spyrou

CX Network

SSONext

B2BiQ

PEX Network | Process Excellence Network

Robert Welborn

Edda Blumenstein

Deborah Kops

Anil Bhavnani

Jack Cheng

Alexander Hubel

Deepak Subbarao

Ayanna Howard

Chris Gilmore

Martin Felder

Delphine Bernard

Adrian Terry

Pamela Wolfe

Dmitry Popov

Hendrik Boehmer

OwlTail

Steve Kato-Spyrou is the UX manager at John Lewis. He joins us at the Omnichannel Forum to discuss organizational change. Today’s consumer involves so many touchpoints it takes a corporation a collaborative way of thinking to reach them in an effective way. In order to get everyone on board from the top down, Steve creates workshops and provides us with some specific examples. “Now they've got to work together on these ideas that have come up. And that's going to be the next step: how we truly get away from the business functions, silos, buying, merchandising, trade, product, design, creative, slam them all together into a cross-functional team.”

<p>Steve Kato-Spyrou is the UX manager at John Lewis. He joins us at the Omnichannel Forum to discuss organizational change. Today’s consumer involves so many touchpoints it takes a corporation a collaborative way of thinking to reach them in an effective way. In order to get everyone on board from the top down, Steve creates workshops and provides us with some specific examples. “Now they've got to work together on these ideas that have come up. And that's going to be the next step: how we truly get away from the business functions, silos, buying, merchandising, trade, product, design, creative, slam them all together into a cross-functional team.”</p>

Ep. 128: Steve Kato-Spyrou, John Lewis

Steve Kato is the UX manager at John Lewis. He joins us at the Omnichannel Forum to discuss organizational change. Today’s consumer involves so many touchpoints it takes a corporation a collaborative way of thinking to reach them in an effective way. In order to get everyone on board from the top down, Steve creates workshops and provides us with some specific examples. “Now they've got to work together on these ideas that have come up. And that's going to be the next step: how we truly get away from the business functions, silos, buying, merchandising, trade, product, design, creative, slam them all together into a cross-functional team.”

<p>Steve Kato is the UX manager at John Lewis. He joins us at the Omnichannel Forum to discuss organizational change. Today’s consumer involves so many touchpoints it takes a corporation a collaborative way of thinking to reach them in an effective way. In order to get everyone on board from the top down, Steve creates workshops and provides us with some specific examples. “Now they've got to work together on these ideas that have come up. And that's going to be the next step: how we truly get away from the business functions, silos, buying, merchandising, trade, product, design, creative, slam them all together into a cross-functional team.”</p>

Ep. 127: Steve Kato-Spyrou, John Lewis

Ep. 126: Steve Kato-Spyrou, John Lewis

CX: Steve Kato-Spyrou, John Lewis