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Gigi Butler

25 Podcast Episodes

Latest 16 Oct 2021 | Updated Daily

Weekly hand curated podcast episodes for learning

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Gigi butler an the taste of sweet success. In this episode hear her recipe for success.

Cleaning Up - Home Services Brand Builder Podcast

Gigi Butler, entrepreneur and founder of Gigi’s Cupcakes, admits her story of success is full of sweet irony. Gigi opened her first Gigi’s Cupcakes location just off Music Row in Nashville, Tennessee in 2008. Gigi’s Cupcakes is now the largest cupcake franchise in the world. With an entrepreneurial spirit that needed an outlet at the age of 15, Gigi opened her first business, Gigi’s Cleaning Company, which she continued to grow once she moved from California to Nashville in 1994. She cleaned houses during the day and sang at downtown Nashville honky-tonks at night. After a decade of pursuing a career as an entertainer, the heartaches of the music industry hit home. Gigi decided to step back and focus on her financial future. While building a sweet empire was never part of her plan, Gigi realized that her culinary and business skills could take her places she never dreamed about. She decided to take a chance on her other passion – baking. Gigi’s autobiography “The Secret Ingredient: Recipes for Success In Business and Life” was released in December 2018. Gigi shares her personal success story, her hard-won business acumen, and the life-changing inspiration that she’s gained from a challenging life. Each chapter includes a piece of business advice and a delicious sweet and savory recipe. The book is available at gigibutler.com, or on Amazon, or anywhere books are sold!

36mins

21 Sep 2021

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Letting Go To Grow: How Recreating Can Lead You to the Right Place With Gigi Butler

The Root of All Success with The Real Jason Duncan

Gigi Butler is the founder of Gigi’s Cupcakes, which is now the largest cupcake franchise in the world. However, it was not an easy start. At the age of 15, she started her first business, Gigi Cleaning Company, while at the same time trying to make it as a singer/songwriter. After facing some trials and tribulations in the entertainment industry, Gigi realized she had a strong passion for cooking, and decided to start her own cupcake business from scratch. However, being in the middle of 2008, various banks turned her down and even laughed in her face when asking for loans. It was at this moment when Gigi took a leap of faith and leveraged several personal credit cards to fund the first Gigi’s Cupcakes store in Nashville.  Now with over 50 locations in 21 states, Gigi's Cupcakes serves as a powerful story to anyone with a passion who has ever faced hardships in their journey. In this episode you will get to hear the full ‘rags-to-riches’ story as well as some inside knowledge that has never been shared by Gigi before.  Love the show? Subscribe, rate, review & share! https://therealjasonduncan.com/podcast/ Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

53mins

27 May 2021

Similar People

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Gigi Butler - The Secret Ingredient: Recipes For Success In Business and Life

SIMPLE brand With Matt Lyles

When you think about it, most every business started small. And they usually started with one person, two or three if they were lucky. And that business owner had to wear a number of hats. They had to figure out how to work on the business at the same time that they were working in the business.  And that business owner has to learn a lot of lessons as that business grows. Lessons around providing the customer experience, lessons around leading their people, lessons around when and how to make impactful decisions.That’s why I’m excited to be talking with Gigi Butler in this episode.Gigi is the founder of the largest cupcake franchise in the world - Gigi’s Cupcakes. And she’s the author of The Secret Ingredient: Recipes for Success In Business and Life. Today, Gigi’s a highly sought-after speaker where she gives her inspirational and entrepreneurial lessons. Gigi and I discuss her lessons from growing her business as well as creating a consistent customer experience.

42mins

6 Apr 2021

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GiGi Butler - When Life Gives you Limes, Make PIE!

Main Street Today

The Queen of Cupcakes has expanded her brand to Gigi's Kitchen and Bakery in Brentwood, TN for dine in, take out, and take and bake options. She is a dynamic speaker, cooking show host, author, singer/songwriter - basically the "Unsinkable Molly Brown" of the kitchen!Thank you to TedXNashville, TheOfficialGiGiButler, CBS, and Parnassus for the ingredients to make this podcast.@gigiskitchenandbakery on IG@officialGiGiButler on IGwww.TedXNashville.com

7mins

18 Mar 2021

Most Popular

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The Sweet Smell of Hope with Gigi Butler

Real Hope with Glenn Cranfield

Nashville Rescue Mission CEO and Real Hope host, Glenn Cranfield, talks with the Founder of Gigi’s Cupcakes and Pies by Gigi, Gigi Butler, about her journey as an entrepreneur and how she has used her success to help and inspire others. Learn more about Gigi Butler and her various ventures: Website: ​https://gigibutler.com/ Follow Glenn Cranfield: Website: glenncranfield.com Facebook: ​facebook.com/revglenncranfield Twitter: @glenncranfield IG: @revglenn Support Nashville Rescue Mission: Donate: nashvillerescuemission.org Twitter: @nashvillerescue IG: @nashvillerescue Facebook: ​facebook.com/nashvillerescuemission

35mins

22 Feb 2021

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Ep 48: The Secret Ingredients for Life and Success, Gigi Butler, Founder of Gigi's Cupcakes

The Millionaire Choice Podcast

On this episode of The Millionaire Choice Show, Tony talks with his neighbor and family friend, Gigi Butler. Gigi has faced her share of challenges and she's made some very bold decisions on her way to success. Tony and Gigi talk about her philosophy and mindset of not wanting to live her life full of "what ifs?" Gigi is someone who is full of life and believes in going for it! Meet GigiGigi Butler, entrepreneur and founder of Gigi’s Cupcakes, who admits her story of success is full of sweet irony. Gigi opened her first Gigi’s Cupcakes location just off Music Row in Nashville, Tennessee in 2008. Gigi’s Cupcakes is now the largest cupcake franchise in the world. With an entrepreneurial spirit that needed an outlet at the age of 15, Gigi opened her first business, Gigi’s Cleaning Company, which she continued to grow once she moved from California to Nashville in 1994. She cleaned houses during the day and sang at downtown Nashville honky-tonks at night. After a decade of pursuing a career as an entertainer, the heartaches of the music industry hit home. Gigi decided to step back and focus on her financial future. While building a sweet empire was never part of her plan, Gigi realized that her culinary and business skills could take her places she never dreamed about. She decided to take a chance on her other passion – baking. Gigi learned her love for baking at an early age as she came from a long line of bakers who taught her unique family recipes. As an adult, Gigi felt that baking had become a lost art that needed to be resurrected. Even though people rarely have time to bake from scratch, they still enjoy eating delicious home baked goods, especially ones that reminded them of their childhood. After being turned down by various banks and down to her last $33, Gigi went out on a limb and in 2008 leveraged several personal credit cards to fund the first Gigi’s Cupcakes store. She gambled everything she had to open her first location. Fortunately, her sweet treats quickly became Nashville’s delicacy dessert of choice. Shortly thereafter, Gigi’s Franchising, Inc. was born, and Gigi’s Cupcakes locations began popping up throughout North America.Among her other duties for Gigi’s Cupcakes, Gigi served as Head of Product Development, Through her own creativity coupled with a unique open relationship with and feedback from customers, Gigi was responsible for expanding the initial menu offering from 32 to over 278 cupcake recipes. Over the course of the next decade and as the number of Gigi’s Cupcakes locations grew, Gigi became a sought-after public speaker. Her motivational, inspirational and entrepreneurial ‘rags-to-riches’ story has become a centerpiece for corporate events, business and social gatherings as well as on college campuses (and especially those with entrepreneurial programs). Always leaving the crowd wanting more, Gigi offers the attendees access to her deepest thoughts, fears, successes, and failures, with an emphasis on how to fight fear and look at fear as a motivator rather than an obstacle.Gigi speaks from the heart and loves interacting with her customers and fans. At every personal appearance engagement, Gigi offers a question and answer period as well as a meet-and-greet session where attendees have the opportunity to say hello, get some words of encouragement, get a photo taken, and have Gigi autograph a copy of her autobiography. Gigi receives scores of letters every month from people who have learned about Gigi’s story by attending one of her speaking engagements, seeing her on TV, or reading about her. They all appreciate Gigi for providing hope, inspiration, and belief that they too can become just as successful as Gigi. Gigi had the honor of being on the hit CBS TV Series “Undercover Boss”. Gigi’s episode, which was viewed by over 15 million people and continues in reruns to this day, became one of the show’s fan favorites. She wears her heart on her sleeve and in the show, interacts with employees incognito. Gigi claims this was one of the most rewarding experiences in her life. Gigi also entered into a strategic branding relationship with Serenade Cabinetry, where, until the company was sold to an investment group, she served as the face of a line of specialty cabinets. As usual, Gigi is not ready to slow down and is ready to recreate herself again with her newest venture—opening a new concept called Pies By Gigi. Gigi recently had this to say about what she is up to: “Gigi’s Cupcakes will always be my first baby. It has been an honor and a privilege to be able to come into your homes for your birthdays, celebrations, and to be a part of your lives for the last 12 years at Gigi’s Cupcakes. It is a bittersweet feeling, but it is time to recreate and start something new—from scratch. My love for baking will continue with a new concept called Pies by Gigi—I could not be more excited.” To connect with Gigi Butler visit https://gigibutler.com/ or get one of her delicious dinner or dessert pies https://piesbygigi.com/ Tony recommends trying the Shepherd's Pie! Get a Complimentary Life and Money Mentor Session, FREE Paperback copy of The Millionaire Choice, or FREE eBook version.See omnystudio.com/listener for privacy information.

43mins

18 Feb 2021

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#107 - Gigi Butler

LEVEL UP with Matt Rogers

EVERYone has dreams… but only those with guts take risks to actually see them become a reality! Gina (Gigi) Butler is a mom, entrepreneur and founder of Gigi’s Cupcakes.  Gigi opened her first location off Music Row in Nashville, Tennessee in 2008. Gigi’s Cupcakes is now the largest cupcake franchise in the world. She is honestly one of my favorite people I have met since moving to Tennessee five years ago and I am proud to call her my friend! Picture this…. Gigi went from being a house keeper to becoming one of the largest female entrepreneurs on the planet! And her journey has been a very similar path that many of you are facing right now.  In this interview, Gigi gets REAL about her journey in a male-dominated business world, but never taking on the title of a “feminist". She shows us how the struggle is real and that overcoming obstacles, instead of simply ignoring them, has a MUCH greater payoff … which is something our culture is trying hard to do.  If you are a man, this will encourage you. If you are a woman, this will inspire you. And if you are a person with a dream, this will LEVEL YOU UP!

53mins

17 Feb 2021

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Gigi Butler- Owner- Pies by Gigi and Founder of Gigi's Cupcakes

Nashville Restaurant Radio

IN this interview Gigi tells her story of moving to Nashville with no money to her name. She started a cleaning company while she pursued her music career. It wasn't until her brother called her for a second time that she realized her true calling, and Gigi's Cupcakes were born! She tells her whole story, the good and the bad.  This episode sponsored by Miracle One Wines Co., What Chef's Want, and Sitex. Visit www.nashvillerestaurantradio.com for more info on sponsors.  --- Send in a voice message: https://anchor.fm/brandon-styll/message Support this podcast: https://anchor.fm/brandon-styll/support

50mins

25 Jan 2021

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Let Go To Grow With Gigi Butler

Micro Empires

Today's episode of Micro Empires Podcast is with Gigi Butler. This episode was originally recorded last February, 2020 and happened during a live event at the entrepreneur center in Nashville. Gigi became an entrepreneur for the first time at the age of 7, when she started selling eggs door to door. So, when she opened  Gigi's Cupcakes in 2008 only having $33 to her name, she never flinched.  Instead, she thought, "Why not me?". Within 5 years, that $33 turned to $33million. Alright, Let’s jump into this episode and hear from Gigi about how sometimes your recipe for success is just simply let go to grow. This is her story and the announcement of her new venture! [00:01 - 07:46] Opening Segment I introduce guest Gigi Butler into the show Quick plug to Gigi’s book “The Secret Ingredient” Gigi talks about her background before Nashville She was born in Oklahoma but raised in California God always has your back so keep going She wanted to be a singer and moved to Nashville Opened her own business, "Gigi's Cleaning Company" Her biggest lesson in life, "being able to transition" [07:47 - 12:59] Gigi's Cleaning Business Gigi shares a story about Taylor Swift She was cleaning for Taylor Swift at one point of her life You have to let your dream die sometimes What am I gonna do for the rest of my life? Gigi talks about rebuilding herself Read a lot of books on how to become better Gigi pivots to the cupcake business  "Why Not?", "Why Not Me?" [13:00 - 21:36] Gigi's Recipe For Success Gigi talks about her transition to the cupcake business The importance of not giving up She took $100 thousand cash advance on her credit card Believing in yourself If it doesn't work out, that's okay. You will be okay. How Gigi realized that her cupcake business was a success A lady yelled at her because she ordered cupcakes that were not in the menu Her customer wanted consistency from her Gigi's franchise business during the 2008 recession Providing people a little bit of happiness through cupcakes [21:37 - 30:28] Let Go To Grow Gigi talks about what these cupcakes meant to people back then People love that the cupcakes were homemade The smell takes people back Gigi talks about her episode with Undercover Boss Gigi sold her company in 2016 If you want to grow, you have to let go The process of launching something brand new [30:29 - 40:30] Closing Segment Gigi's big announcement She is selling her original store She will start a new business What are a few gut checks that you would tell people to have before signing the dotted line? “Get a good lawyer. Don't lean on someone just because you are afraid” How do you find the balance between going "All in" and "Start small"? “There's value in starting small because you can learn what makes you special” How did you stay fit being around with such goodness for so many years? “It is a balance. 2 Cupcakes a week and I work out 6 days a week for an hour and a half. I drink a lot of water.” Final words from me and Gigi Tweetable Quotes: "Don't lean on someone just because you're afraid." - Gigi Butler "If you want to grow, you have to let go." - Gigi Butler "The women who really take off are the ones who took it in their own hands." - Jennifer Ives Grimson Resources Mentioned: The Power of Broke by Daymond John The Secret Ingredient by Gigi Butler Gigi on Undercover Boss (Gigi’s Journal) If you’d like to connect with Gigi you can find her on Facebook, Twitter, and Instagram. Learn more about Gigi and her new business venture at https://gigibutler.com/ You can connect with me on LinkedIn, Twitter, Instagram, and Facebook. I’m excited to know more about you. Also, feel free to shoot me an email at jennifer@micro-empires.com TELL US WHAT YOU THINK! LEAVE A REVIEW + help someone who wants to explode their business growth by sharing this episode or click here to listen to our previous episodes. This podcast is about YOU.  We all have a story; whether your story is a lot like mine or totally different. Maybe you have a good job, but you know in your heart that you want more.  Let's Work Together Subscribe to download my FREE eBook, "3 Steps to Pivot and Thrive: Using Micro-Risks to Build Your Micro Empire." Click https://micro-empires.com/coaching and I’ll see you there!

40mins

7 Aug 2020

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Ep 104 - Gigi Butler, The Queen of Cupcakes, reveals the 5 hardest struggles of her life and announces her new endeavor for the very first time!

The Lucas Miles Show

On this episode of The Lucas Miles Show, Lucas is joined by friend and entrepreneur, Gina "Gigi" Butler, at Proclaim 2020. Gigi reveals the 5 hardest challenges of her life and makes an announcement regarding a brand new endeavor that she is launching! Gigi's Book: https://www.amazon.com/Secret-Ingredient-Recipes-Success-Business/dp/1501173529/ref=sr_1_1?dchild=1&keywords=gigi+butler&qid=1587584381&sr=8-1Gigi's Website:https://gigibutler.com

18mins

22 Apr 2020

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