Jenn Kriske's guest appearances

Jenn Kriske

We Got To Hang Out

Wild Rye Radio

Wisebodi

Mark Allen

Stephanie Dodier

Kristin Neff

Phoebe Robinson

Fred Armisen

Kate Spencer

Isabel Foxen Duke

Ibarionex Perello

Seamus Mullen

Emily Murray

Laurie Gerber

Joy Cox

Caroline Dooner

Jenna Hollenstein

Kai Hibbard

OwlTail

Why We Love Jenn Jenn Kriske is the founder of Machines for Freedom, a high performance apparel brand for women in the cycling community. She landed on the idea for the company after realizing what basically every woman who has ever taken up cycling eventually realizes - that the bike industry didn't give a shit about women.  Machines for Freedom has created palpable changes in the cycling world, which have led to an industry-wide shift in women's marketing. The company has not only proved to the industry that an entire market exists, but they've innovated and elevated cycling apparel for women in a way no other brand has (though they try), while building a strong and organic community of women who support each other, challenge themselves, and spread good vibes. On the Pod, We Discuss:  What led Jenn to create more apparel options for women in the sport and change the view around the sport in terms of what a classic cyclist looks like How traditional clothing can prevent women from getting started in cycling Why the equipment itself can lend itself to body image issues Starting her company and what led her to develop her first kit The history of women in cycling and why clothing is a microcosm of the industry at large The intersection of cycling and body positivity, and how Machines for Freedom was one of the first brands to actively promote it How inclusive marketing has affected the brand and why it’s so important How Jenn landed on the name of the company and the historical context The constructs put on women around femininity and sexuality and the kit Jenn developed to challenge them Her experience running the company over the past years and the biggest hurdles she has faced as an entrepreneur What you need to know if you’re interested in getting into cycling and how to find a community that’s a good fit Her outlook on the future of the industry, body positivity and inclusive retail And much more  Helpful Links:   The Machines for Freedom website Follow Machines for Freedom on Instagram and Facebook Video from Specialized: The Issue Is: Cycling’s Body Problem Bicycling.com article about  the “fruits” kit  For more info and to view full show notes visit wellnesslately.com/podcast

Why We Love Jenn Jenn Kriske is the founder of Machines for Freedom, a high performance apparel brand for women in the cycling community. She landed on the idea for the company after realizing what basically every woman who has ever taken up cycling eventually realizes - that the bike industry didn't give a shit about women.  Machines for Freedom has created palpable changes in the cycling world, which have led to an industry-wide shift in women's marketing. The company has not only proved to the industry that an entire market exists, but they've innovated and elevated cycling apparel for women in a way no other brand has (though they try), while building a strong and organic community of women who support each other, challenge themselves, and spread good vibes. On the Pod, We Discuss: <ul> <li>What led Jenn to create more apparel options for women in the sport and change the view around the sport in terms of what a classic cyclist looks like</li> <li>How traditional clothing can prevent women from getting started in cycling</li> <li>Why the equipment itself can lend itself to body image issues</li> <li>Starting her company and what led her to develop her first kit</li> <li>The history of women in cycling and why clothing is a microcosm of the industry at large</li> <li>The intersection of cycling and body positivity, and how Machines for Freedom was one of the first brands to actively promote it</li> <li>How inclusive marketing has affected the brand and why it’s so important</li> <li>How Jenn landed on the name of the company and the historical context</li> <li>The constructs put on women around femininity and sexuality and the kit Jenn developed to challenge them</li> <li>Her experience running the company over the past years and the biggest hurdles she has faced as an entrepreneur</li> <li>What you need to know if you’re interested in getting into cycling and how to find a community that’s a good fit</li> <li>Her outlook on the future of the industry, body positivity and inclusive retail</li> <li>And much more</li> </ul> Helpful Links:  <ul> <li>The Machines for Freedom <a href="https://www.machinesforfreedom.com/" rel="nofollow" target="_blank">website</a></li> <li>Follow Machines for Freedom on <a href="https://www.instagram.com/machinesforfreedom/" rel="nofollow" target="_blank">Instagram</a> and <a href="https://www.facebook.com/machinesforfreedom/" rel="nofollow" target="_blank">Facebook</a></li> <li>Video from Specialized: <a href="https://youtu.be/-g7oCoAV1tk" rel="nofollow" target="_blank">The Issue Is: Cycling’s Body Problem</a></li> <li><a href="http://Bicycling.com" rel="nofollow" target="_blank">Bicycling.com</a> article about <a href="https://www.bicycling.com/bikes-gear/a20049878/machines-for-freedom-fruits-kit/" rel="nofollow" target="_blank"> the “fruits” kit</a></li> </ul> For more info and to view full show notes visit <a href="http://wellnesslately.com/podcast" rel="nofollow" target="_blank">wellnesslately.com/podcast</a>

Making the Cycling Industry Inclusive for Women of All Shapes & Sizes with Jenn Kriske

Female entrepreneurs only receive 3% of venture capital, and Machines for Freedom Founder, Jenn Kriske is now part of that elite group.  On June 4th, MFF announced that they would be stepping under the Specialized Bikes umbrella, so we caught up with Jenn about the changes coming to Machines for Freedom.  Listen to hear her explain how starting a business is like riding a lion...it's scary to dismount.

WRR9:  Jenn Kriske MFF Update

We got to hang out with Jenn Kriske of @machinesforfreedom shortly after the news dropped of their partnership with Specialized earlier this month. She gave us a cool glimpse into the brand that has intentionally broken down the stereotypes around body image, gender, and age in cycling. Have a listen to the history of this women-run business and what is coming up for them next!

We got to hang out with Jenn Kriske of @machinesforfreedom shortly after the news dropped of their partnership with Specialized earlier this month. She gave us a cool glimpse into the brand that has intentionally broken down the stereotypes around body image, gender, and age in cycling. Have a listen to the history of this women-run business and what is coming up for them next!

Episode 43 // Jenn Kriske of Machines For Freedom