Jeff Lotman
5 Podcast Episodes
S09 E09: Jeff Lotman, Owner and CEO of Fred Segal
S09 E09: Jeff Lotman, Owner and CEO of Fred Segal
Scott Kerr is joined by Jeff Lotman, owner and CEO of iconic luxury retailer Fred Segal. He is also CEO of brand licensi... Read more
15 Aug 2023
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31mins
Why Licensing Is Invisible Marketing with Jeff Lotman
Why Licensing Is Invisible Marketing with Jeff Lotman
“People put a lot of value in brands. When you are at home or are limited (because of the pandemic) you tend to go with ... Read more
16 Nov 2020
•
28mins
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104 - Invisible Marketing — with Jeff Lotman
104 - Invisible Marketing — with Jeff Lotman
Jeff Lotman is the founder and CEO of brand licensing agency, Global Icons. You may be asking yourself: what exactly is ... Read more
28 Oct 2020
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1hr 4mins
Jeff Lotman: Bringing Products Back To Life
Jeff Lotman: Bringing Products Back To Life
This week Benton Crane chats with Jeff Lotman, the author of Invisible Marketing and CEO of the company Global Icons. Je... Read more
10 Sep 2020
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21mins
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Invisible Marketing: Jeff Lotman
Invisible Marketing: Jeff Lotman
One of my favorite things in life is running across someone who truly loves their job. As you’ll see in this episode, it... Read more
17 Jun 2020
•
26mins
