The Susan Goebel Hypothesis: Bringing Structure to Startup Chaos Helps Teams Develop Breakthrough Growth
The Product Science Podcast
Susan Goebel (GO-bull) is a 20 year veteran at bringing products to market around the world. This leader in the field of bioscience research and product development uncovers global market opportunities and partnerships to help inventors and entrepreneurs bring ideas to fruition, with experience in biotech, pharma, and software development. In this episode of the Product Science Podcast, we talk about the differences between product management in pharma versus tech and what she’s learned along the way. Read the show notes to learn more.
Shaping the Future of Health, Wellness, and Bioscience, With Susan Goebel
Business Creators Radio Show With Adam Hommey
Bringing a new technology or a new product to market is the stuff of which dreams are made. That’s the story that people who have never done it often tell themselves, but you can look around and see the remnants of failed businesses and bankrupt entrepreneurs. To bring something from an idea to reality you need the right plan, the right team, the right amount of funding, the right everything. It takes the right combination of bioscience knowledge, marketing intelligence, lead generation strategies, operational insight, product R&D expertise, and personal drive to fuel the business development of any life science firm. That’s where Susan Goebel comes in. From helping doctors bring new medical solutions to market, to connecting investors and inventors, Susan helps shape the future of health, wellness and bioscience. Joining Adam, Susan shares some of her secrets for landing multi-million dollar contracts for her clients. Discover: Who gets the bigger cheese, the lone wolf or the pack; Some creative ways to increase prosperity; How to build the right customer avatar for your business idea; Why a business plan is so critical to its success; Why leverage is a crucial key to your success; And more! Whether you’re in the health and wellness industry or not, you’ll learn a lot about sales from this call!The post Shaping the Future of Health, Wellness, and Bioscience, With Susan Goebel first appeared on Business Creators Radio Show with Adam Hommey.
It takes the right combination of bioscience knowledge, marketing intelligence, lead generation strategies, operational insight, product R&D expertise, and personal drive to fuel the business development of any life science firm. For almost 2 decades, Susan Goebel has been leveraging these core trails to deliver multi-million-dollar revenue generating initiatives with global reach. Now Susan has turned her focus to supporting others in their ventures into bioscience businesses. From helping doctors bring new medical solutions to market, to connecting investors and inventors, Susan helps shape the future of health, wellness and bioscience. (more…) View on separate page Transcript Intro: Hey, everybody. Welcome to episode 127 of How I Built It, the last episode of season six. I am so excited to talk to Susan Goebel today. Now, she is very different from the people I’ve talked to so far. She is a BioScience coach and expert. She has information on marketing intelligence, and she works with prescription drug companies to bring their new drugs to market. She has experience in the full stack from doing the lab work all the way up to lobbying governments and everything in between. I thought this was such an interesting conversation. While it doesn’t directly relate to small businesses, there is a lot of stuff to take away from this conversation. I could have kept talking to Susan for hours, I find this super interesting, and I hope you will too. So as we wrap up Season 6 and go into a short break, I hope you like this episode with Susan Goebel, which we’ll get to in a minute after a word from our sponsors. Break: This episode is brought to you by Plesk. Do you spend too much time doing server admin work, and not enough time building websites? Plesk helps you manage servers, websites, and customers in one dashboard. Helping you do those tasks up to 10 times faster than manually coding everything. Let me tell you, I recently checked out their new and improved WordPress Toolkit, and I was super impressed by how easy it was to Spin Up new WordPress sites, clone sites, and even manage multiple updates to themes and plugins. With the click of one button, I was able to update all of my WordPress sites. I was incredibly impressed by how great their WordPress Toolkit is. You can learn more and try Plesk for free today at Plesk.com/build. This episode is also brought to you by Soshace. Soshace is a hiring platform for web developers. If you need a pre-vetted and reliable developer or a team of developers for your project, Soshace will find the best candidates to get the job done. Save time and money on your development work and get a 40-hour risk-free trial period by signing up now at Soshace.com. In case you’re looking for a remote job, Soshace is currently hiring React, Node.JS, and Angular developers to work from anywhere in the world. Apply for a job now at Soshace.com. Joe Casabona: Hey, everybody. Welcome to another episode of How I Built It, the podcast that asks, “How did you build that?” Today my guest is Susan Goebel, a 20-year veteran bringing products to markets around the world and an expert in BioScience business development. Now she’s a consultant and coach in the BioScience field, and I’m excited to talk to her today about what it’s like to bring products at that scale to millions of people. Susan, how are you today? Susan Goebel: I am good, Joe. I’m excited to be here as well. A lot of people don’t understand the process of wh
Susan Goebel is a 20 year veteran at bringing products to market around the world. This relentlessly detailed, a diligent leader in research and product development uncovers global market opportunities and partnerships to help inventors and entrepreneurs bring bioscience ideas to fruition. An expert on bioscience business development, Susan speaks in front of government panels and authors peer-reviewed papers to drive positive change, develop and usher products through challenging regulatory environments on multiple continents all to drive revenue to the bottom line. Most recently as an entrepreneur, she has built businesses from the ground up, sourced funding,worked joint ventures and offering her skills as a business strategist andhigh-ticket closer. Susan's LinksWeb: https://www.susangoebel.caFacebook: https://www.facebook.com/HighTicketCloser1LinkedIn: https://www.linkedin.com/in/susangoebel/ And don’t forget to support the podcast by subscribing for free, reviewing, and sharing. Web: https://unstructuredpod.com/ Twitter: https://twitter.com/unstructuredp Facebook: https://facebook.com/unstructuredp Instagram: https://instagram.com/unstructuredp Join the Facebook group: fb.com/groups/unstructured
The Business of Bioscience – Susan Goebel – Ep63 Susan is what I call a Bioscience Entrepreneur. She went to college for Biology and her first job out of school involved creating displays in museums, but these aren’t your average displays. One display she worked on was the structure of the human heart, using an actual heart! She then worked for a while in the animal health industry. But this type of work was not for her, so she moved onto entrepreneurship. Using her experience in animal health, she started her own company for animal health. Some advice from me hearing this story is that if you want to start your own business, one of the best ways is to get a job/apprenticeship and learn while working for someone else, as she did. My story is the same, I worked for 10 years for large corporations before starting my own business as a design engineer. One of her top products she helped make was a vaccine for cattle for Ecoli, but the purpose of the vaccine was to prevent Ecoli from affecting humans further down the food chain. This is a fascinating series of cause and effect that makes you really appreciate how everything is so connected. Susan’s company also has worked on immunotheraputics for cancer, specifically bladder cancer. Her company also works with companies as a strategic partner to get government funding, get VC capital, and help with the regulatory (FDA) process. Susan’s top tips are: Check your assumptions. Make sure you know what your assumptions are and make sure they are correct Business planning – don’t dismiss it You can contact Susan by email at firstname.lastname@example.org The Engineering Entrepreneur Podcast is produced by Scott Tarcy, President of CADdesignhelp.com. You can reach me at email@example.com
ILPS4e7-Bioscience Invention; Susan Goebel Shares How She's Bringing Products to The World Using Her Bioscience Knowledge And Business Development Strategies
The Launch Network
Susan Goebel: ☛WHAT I DO: I help Bioscience Experts leverage my network and expertise for guaranteed clarity in how to bring their vision to reality. ☛WHY IT MATTERS: Bringing a new technology or a new product to market is the stuff of which dreams are made. That’s the story that people who have never done it often tell themselves, but you can look around and see the remnants of failed businesses and bankrupt entrepreneurs. To bring something from an idea to reality you need the right plan, the right team, the right amount of funding, the right everything. You can definitely do this by finding the right people and building the right team. Easier said than done, the better option is to partner with a highly experienced and extremely successful mentor who can walk alongside you and give you the keys to success. The Inventors Launchpad – Roadmap to Success Series is presented by Inventors Launchpad in beautiful Tampa Bay, FL and hosted by Carmine Denisco. Carmine is an accomplished Author, Entrepreneur, Inventor and Co-founder/Managing Partner of Inventors Launchpad. Along with his business partner Rick Valderrama has changed the face of the invention industry and look forward to helping inventors from all over the world move their ideas forward. For more information please visit www.inventorslaunchpad.com