EP 76: Kale Goodman - Leadership at Home and In Business
Step It Up Entrepreneur
What keeps you moving through the best and the worst of running your business? Although most business owners set high operational or financial goals, the best among them is working for something more substantial, whether it’s family, self-improvement, or other intrinsic motivators. And keeping that motivator front-and-center in your daily life will push you further than you thought you could go. Kale Goodman is a serial entrepreneur, the owner-operator of Easier Accounting, and one-half of Real Business Owners and Trevor Cowley. However, all of his business pursuits share one thing in common: the drive to support ambitious, high-achieving entrepreneurs and business owners through financial advice, strategies for efficiency, and valuable lessons from his own experience. On this episode of the Step It Up Entrepreneur podcast, Tomas and Kale cover the importance of cultivating a healthy home life to boost your life as a leader and business owner, how Kale and his partners structure their business to increase efficiency and support their employees’ unique potential, and how Kale is instilling accountability into his teams and offering superior service to his clients. Listen in for an uplifting interview that will give you a 360-degree look at how you lead your people. What You’ll Learn: What practicing mindfulness and gratitude looks like in real life (even if you’ve never been one for meditation or spiritual stuff) How to execute on the quiet spaces and ordinary, everyday moments that inspire and motivate you Why Kale’s upbringing remains a huge influence behind the way he does business - and even the type of business that he runs And much more! Favorite Quote: "That's a leadership quality that you just have to develop if you're going to win in business, like, you have to become a good leader yourself. And you're going to fail at things... you do kind of have to fail at some things to figure it out for yourself." Kale Goodman Connect with Kale: Real Business Owners Real Business Owners on Instagram Real Business Owners on Facebook Real Business Owners Podcast Kale on Instagram How To Get Involved: From his start in the GPS tracking industry to founding the Step It Up Academy, Tomas Keenan is on a mission to break out of the concept of “average” and reach the success that is anything but average. And he wants you to join him. Check Tomas out on Facebook, LinkedIn, Instagram, and don’t forget to visit tomaskeenan.com and sign up to make sure you never miss an episode drop. Enjoyed the episode? Hop over to Apple Podcasts for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Tomas next.
EP: 249 - Real Business Owners Get Real With Trevor Cowley And Kale Goodman
How many fake entrepreneurs do you see per day on Facebook and Instagram? Probably tons - because it’s much easier to slack off than to run an ethical, value-driven business. But there are those out there who are dedicated to changing the game... Trevor Cowley and Kale Goodman are two of the minds behind Real Business Owners, a credit repair and accounting company that goes the extra mile past simply crunching numbers. Trevor and Kale are on a mission to do and model better practices for other entrepreneurs getting lost in the Internet bullshit. On this episode of the Underdog Empowerment Show, Zach, Trevor and Kale dig into how the right culture and environment for your business takes your whole team to the next level, identifying the cracks in the system as a business grows and expands so you can strengthen those areas, and the tools you can use to attract people to your business, make sure they know, like and trust you, and serve them at the highest level possible. Tune in for real advice with real value from real business owners. Show Notes: https://underdogempowerment.com/real-business-owners Get More Involved: Leave A Review & Subscribe On iTunes: https://itunes.apple.com/us/podcast/underdog-empowerment/id1373572178 Free A-to-Z roadmap on launching a top-shelf podcast: https://underdogempowerment.com/roadmap Access Our Top Resource Recommendations: https://underdogempowerment.com/resources/ Subscribe On YouTube: https://underdogempowerment.com/youtube
Trevor Cowley and Kale Goodman are former co-workers that became friends, and eventually business partners. They have gone on to build a couple 8-figure companies; Easier Accounting and 60 Day Credit Repair. Trevor and Kale also co-host an awesome entrepreneurship podcast, titled "Real Business Owners". You can find them on Instagram at @realbusinessowners
27. Empower Yourself Through The Struggle w/ Trevor Cowley & Kale Goodman RBO
Chronicles Of A Modern Beast
Trevor and Kale are serial entrepreneurs. Together they own multiple businesses including Easier Accounting & 60-day credit repair. They also own shares in many other business ventures that they’ve invested in together and have grown to the 8 figure level. Last year, they decided to start their own platform and podcast called "Real Business Owners" to help motivate, inspire, and grow other entrepreneurs with the real information that’s lacking in the success world filled with fake gurus. In this episode, we talked about struggles, and how you can use it to your advantage to become a successful business owner and entrepreneur! Enjoy the show!
Trevor Cowley and Kale Goodman: Partners at Real Business Owners LLC | #ThePlaybook 221
Trevor Cowley and Kale Goodman, serial entrepreneurs and Partners at Real Business Owners LLC, talk about some of the most valuable lessons they’ve learned about financial stability while launching businesses like Easier Accounting and 60 Day Credit Repair, as well as how they are working to help small business owners of all kinds to grow and develop.Cowley, Goodman, and host of #ThePlaybook, David Meltzer, chat about a variety of topics including why schools neglect to teach students basic skills to help them understand things like budgeting, why you need to be evaluating your lifestyle as well as your business operations during tough times, and how to create a partnership agreement that ensures equitable profit distribution.
Kale came from a family of financial disaster. Tax levy's, tax liens, wage garnishments, and bankruptcies. There was so much turmoil, fighting, and chaos that this burden caused in their home so much that he never wanted to be a business owner because of the fear of that up bringing. Luckily he landed a sales job at an accounting firm in 2003. He studied hard on the importance of money, taxes and organization. The reason initially was to serve the companies clients better and make more sales but it did much more than that. It gave him the confidence to be a business owner, it helped him understand that the IRS didn’t ruin his parent's lives. Kale has now been a part of multiple successful business ventures since 2006. His love and passion is the service business owners in this tans and financial area.
This weeks guest is Kale Goodman. Kale came from a family of financial disaster. Tax levy's, tax liens, wage garnishments and bankruptcies. There was so much turmoil, fighting and chaos that this burden caused in our home so much that he never wanted to be a business owner because of the fear of that up bringing. Kale believes that the IRS could just take everything away and ruin your life. Luckily he landed a sales job at an accounting firm in 2003. He studied hard on the importance of money, taxes and organization. The reason initially was to serve the companies clients better and make more sales but it did much more than that. It gave him the confidence to be a business owner, it helped him understand that the IRS didn’t ruin my parents lives. The lack of organization and choosing to stay ignorant in the important areas of money, finance and taxes is what caused his families distress and chaos. Kale has now been a part of multiple successful business ventures since 2006. His love and passion is the service business owners in this tans and financial area. Even though he is a part of multiple business ventures his main are at Easieraccounting.com where he gets to serve business owners they way they need to be served. It’s just so true that the throngs we go through in our up bringing are for us and not just things that happen to us.Links: Easieraccounting.com https://m.facebook.com/easieraccounting https://www.instagram.com/realbusinessowners/Search “Real business owners” on iTunes, Spotify and all other pod cast apps.Welcome back to the fuel your legacy podcast. Each week we expose the faulty foundational mindsets of the past and rebuild the newer, stronger foundation essential in creating your meaningful legacy. We've got a lot of work to do. So let's get started. As much as you like this podcast, I'm certain that you're going to love the book that I just released on Amazon if you will, your legacy, the nine pillars to build a meaningful legacy. I wrote this to share with you the experiences that I had while I was identifying my identity, how I began to create my meaningful legacy and how you can create yours. You're going to find this book on Kindle, Amazon and their website Sam Knickerbocker. com.Welcome back to the fuel your legacy podcast and as always another great guest I met kale, kale Goodwin, good man. So I met him on Instagram because I was on another podcast, he saw me on Bradley's podcast reached out and like, and I love what you're doing. But what you're where you're going with this love to just see how, how we could add value to each other. So I'm grateful that he reached out because as somebody who's been an entrepreneur for a long time, taxes is one of the main things that people just screw up in their life. I had one client just recently catching up with the real estate tax person. And they're going to go back three years and refile and probably saved my client, close to 30 to $50,000 that they overpaid because they just didn't know what they were doing. They said, I'm going to do it myself, I'm going to do it yourself or that do or do it yourself or just got expensive. And so that's what I love about this. So when we connected, it just seemed like a good fit to have him on here. But kale, he came from a background of the kind of hating government. I feel like anybody who comes from a background of hatred or really distrust of something, oftentimes end up once they understand it, they end up becoming an advocate. And it's not that you're an advocate for the IRS. But understanding what the IRS code is for can shift your mentality said, Wow, I can add a lot of value if I can help other people have the same epiphany that I had. And so what's cool about this is kale. He's built an accounting firm, for entrepreneurs specifically. And it's built by entrepreneurs. So he understands your business. He understands what you're going through, he understands all the ins and outs and how to make that streamlined and effective for you to maximize your profits and minimize your stress. Finances are the number one stress all over business or in relationships. And if we can take that stress off of you and just give you some, some real actionable things that you can work on on a quarterly basis and have everything in perfect order, by the time season comes, then it's like you're not even thinking about it, you're not stressed about taxes, you know, they're just going to get filed, and it's going to happen, you're going to get what money is yours, you're going to pay what you owe. And it's all going to be planned for. And that's why Gail's on here today because that's what he's creating for people. He's creating peace, time, joy, loyalty, and focus for you as a listener. And that's what I want them on here. So go ahead kale and kind of give us an introduction. Tell us how you got into this space? What transition why you decided to become your entrepreneur and build a legacy for yourself.Absolutely, man, I appreciate that introduction. And just to highlight on that a little bit like that's, I mean, that's really what it comes down to is those financial healthy habits and helping people create those because, like, as you do, like with people in their budgets and where they can save and all that stuff. That's kind of what we do more focused around the taxes, but it always does take some responsibility on the client's part. And so we want to help them create those healthy habits. And, you know, but yeah, to jump into my story a little bit I so I grew up my entire life I can't even remember when it started because it went on for so long. But my childhood, there was a ton of like fighting in the home, the biggest issue was over money. And the reason is that my dad was a self-employed contractor. And he kept getting himself into further and further or a deeper and deeper hole, not only with his finances and his budgeting and his money management but also with his taxes. And I just remember from as long as I can remember, I mean maybe five, six years old, five, six years old until early adulthood. When I left home, my parents constantly thought about the IRS. And so I grew up with this belief that the IRS ruined our lives. Because they like literally they leaned my dad's home. They garnish his wages. They audited him. They did estimate taxes on him. They put taxes and penalties on top of it. He to the point where he could never get caught up, you know, from what he was making, he could never like to afford to live and get caught up from the debt that he got behind on. And then my mom, she ends up going in and getting a job. And within months they garnish her paychecks. The suppliers of my dad's contracting business get contacted, and they start asking if there are any credits there. They put holds on there. They forced him into foreclosure. They forced him into bankruptcy. And he even lost his ability to get supplies that supply warehouses because he had to file foreclosure on his suppliers. I mean, it was just this financial mess constantly. And so there's all this fighting. And so I just grew up with that belief of like, why would anybody want to be a business owner when IRS can come and just ruin your life? You know, and so that was my childhood was just constant Fighting, fighting to the point where like, we were that neighborhood home was like the cops showed up every, you know, once or twice a year. And, you know, there was like some real, some really bad things going on in the home and, and like literally kids weren't allowed to play in our house because, you know, we had the, you know, the home where the cops showed up toit was kind of crazy man I love hanging out with a smile. Just make sense.Well, I mean, my peers aren't bad people, they're just, you know, the man, they were just ignorant. And, you know, they just, you know, I don't know, they've got themselves in someone's financial troubles over. So buried him so deep, they just didn't know how to fight out of that. And so, and I didn't realize that either, like I had that belief, but, you know, man, that's what business ownership is, is you're fighting the IRS all the time and they just own you. So it was pretty bad. But so I ended up because I've always been a real entrepreneurial kid. You know, I was that kid that would like to scrub up. You know, golf balls. I found a nearby golf course. Some golfers I mean, I even would go down the hill to this mercantile we had growing up, or I'd buy Penny candies. And they, when they were a penny, I would put them in a baggie 10 of them and then I will sell them at school for $1 he knows I'm gonna get your kid's lunch money, like half their lives funny for a little bag of penny candies. And so I always loved that entrepreneurialwas that their parents must have been pissed.I don't know, I never really got any blowback for it. But I just loved the idea of making money, like turning my money into more money. And I love you know, that entrepreneurial stuff before I even knew what entrepreneurship was. So it was kind of a sad belief to grow up that like being a business owner was a bad thing. So I got lucky,because I got into sales.And I got into sales for maybe about three years. And this guy comes into the company that I worked for, and he does a presentation all about how to keep more of the money that you made even as a sales guy for guys that side hustles and side gigs and things like that, how to structure yourself and all these things. And I just really like gravitated to his presentation. And after talking to this guy a couple of times that owned an accounting firm, he ended up recruiting me to come work for him. And this was a really big blessing for me because I don't head into the tax and accounting world, I learned as much as I possibly could from accountants at that firm. Mainly, the first reason was to get more sales and know how to talk to my clients. I wanted to learn as much as I possibly could about accounting so I could onboard more clients and make more money. But it kind of hit me like a freight train. After I worked there for a couple of years that like, man, I want to be my boss. I want to be my business owner one day, and I now realize that like, being a business owner isn't bad. Like I I was just taught my whole life, that being a business owner was bad and taxes were bad and the government was bad and IRS was bad, but it really wasn't It was my dad's lack of obviously, being organized and being structured and running his business effectively, that caused all the problems in our home growing up. And so it was a cool man. Like I finally got the courage because once I learned everything about accounting, I learned systems and processes around accounting. I learned about structuring, and LLC and escorts and see the corpse and sole proprietorship and partnership, I learned all these things. And it gave me that confidence to go start my own business. So I did, I started I continued working at the tax accounting firm. But I partnered with my buddy who wrote a course on day trading. And we partnered up and his course was really good. And so we partnered up and on the side after hours, we would go and sell his course on how to day trade and make more money. I would do the sales and he would do the fulfillment and the coaching because he had more knowledge about that. And it was pretty cool. It was a good gig. We did it for like a year and then my boss pulled me in and fired me. At the accounting firm, and he said, you know, if you're not here, 100% you're not here at all. And I was like, What do you mean, man, I'm still like the number one on the border. Like, I know, I get beat sometimes by this guy who I trained and brought in to the company, like, you know, like, I feel like I bring those values hard because I love this company. And I love the guys that I worked with. But it was one of the best things that ever happened to me. And I remember he told me that he's like, Listen, man, you're on the fence, and I'm kicking you off, and you're probably thinking. And so anyway, so we ran our business for a couple of years after I left that company, but I love the tax and accounting games so much that I decided to start my tax and accounting company on top of our day trading program company. And so that's what I did. And that became my main focus that was in about 2008 that we started and launched our tax and accounting firm. And so here we are, in 2019 11 years later, you know, and that's, that's my main thing. It's my baby. is around the tax and accounting conference. Sothat's awesome. So there are a few things I want to kind of bring out there. Because I think this is where most people tend to be. And I'm curious for yourself, why do you think that your parents didn't seek further education? Like, why did they not go and ask a professionalto help them? You know,Man, I wish I had a really good answer for that. I don't know why they never did. I know my dad hired CPAs and then he would just never follow through with getting them the information to get caught up and get this problem taken care of. And, man, I was like 19 years old before he finally did it. But I think he got caught up in just the grind of constantly trying to make more money, they get himself out of the hole, and he never really put the time and the focus into Actually, you know, solving that problem, he just kept trying to fix it by making more money, making more money making more money, which just kept catching up to a minute, you know, and he did actually have some years where he made a lot of money, but then it was just more taxes on top of more taxes. And so I think he kind of thought, like, if you just don't file his taxes like problems a bill Wayne, soand this is exactly why I want to bring this up. Because of so many people and I, I won't say I'm guilty of it entirely. If somebody understood what I was teaching, then maybe they would understand this, but maybe they don't understand. And that's why I'm glad I can, can shed some light on this. Some people believe that just making more money will solve all their problems. It'll help them get out of debt faster and help them whatever. That is important. But there are other ways to make money because if we think of money as value, then you could go earn trade time for money or value for money, whatever you can go. Earn. Money, let's say you can go work for a day and earn $1,000. Right? Or you could spend a day saving $3,000, which is the most productive day. And people think, Well, obviously earning more money, that's going to give me the best rate of return. And sometimes figuring out how to decrease expenses or not have to pay taxes on certain things that are more valuable than the value of earning more money. And people don't always recognize that and the same thing with refinancing debt refinancing, and car loans, credit cards, the school that whatever it is, sometimes repositioning stuff there's a better rate of return on the reposition than on trying to earn more money. That's not always the case. But in a lot of cases, it's something that needs to be looked at, and, and gone over critically and thinks, okay, what's more, important I was talking with a client yesterday. Today, and he's like, well, I, all my family think I should go into this one investment. Right? That's fine, you can go into that investment. And you will most certainly have a higher dollar amount in your account at the end of that investment then I will have in mind, but do you just want more money in your account? Or do you want to live on more income because, in this other account, you can pull out twice as much without market risk? And so now, the question is, I might have fewer money dollars in my account at retirement, but I'm getting a third more income than you are. I'm getting 30% other people so so at that point, which is more valuable, and getting into the numbers and analyzing that that's why professionals are valuable. Yeah, it's good to have somebody who can help you understand, hey, slow down. The money's not always answered, let's build a foundation that we can make money inside of and you'll never have to worry about this again. Let's set up a structure to make that happen, so I'm curious. The next question is when you were kind of going into getting into accounting, and I know you said you wanted to learn as much as you could to help other clients. Were you connecting your purpose at that point back to your childhood? Or was it still just like, Hey, this is a new thing and no connection to childhood at all?No, the only connection that I really had, when I started to do my own thing was like, Man, you know, I kind of had that epiphany of like, dude, you know, this is very achievable to own your own business and not have those problems that your dad had growing up my dad had, and, and, you know, those, those were the big connections that I had, but I didn't actually put it together till probably about four years ago.And I was like,I gravitate towards finance, finance, and taxes and accounting for a reason. And I just, you know, kind of, they kind of just hit me one day when I started thinking about why I like it so much. I was like, has to be because of my childhood, you know, so that didn't come till way later on. Like, I just love making money at something that I got good at, and you know what I mean all that, but then I started kind of putting it together that, that, you know, I enjoy it. And the reason is that I like solving these types of problems. I like being able to help people out of the problems that my dad was in, and I like helping prevent the problems that my dad got himself into, and to go back and even touch a little more on on your point about why why he never got it taken care of is like I think a lot of times, you know, we don't learn a lot growing up in our school system about finance, finance, or money management or anything and I think that he was just so ignorant to it and absolutely did not like the idea of educating himself. He just wanted to spend his time doing what he knew how to do. And so I feel like because people they procrastinate, what they don't want to do. They want to focus on what they know how to do, and what brings in the money instead of like actually focusing on, you know, taking care of those problems and the area that they know nothing about. He knew nothing about taxes, maybe that's why you avoided and procrastinate so much. So,and two things with that one. I think that that I think that's an okay perspective. If you're going to say, Okay, I'm not going to focus on it, but I'm going to pay somebody else to focus on it. But the issue becomes when we're living in fear and scarcity and we're unwilling to pay somebody else to do their expert work. I'm going to do my expert. I work I was talking to a publisher, just yesterday, an editor and publisher, it's like, okay, who, who do I talk to about formatting my books? Because Could I learn how to format my books? I absolutely could learn how to do that. That is not something I want to become an expert in, like, Who can I pay? Who's going to give me the best results? That's what I'm looking for. How can I impart my value my money to that person? So they can give me value back in return because I'm good at what I do. It's okay if you're an expert, if you're just a genius at what you do, you do not need to be good at everything. You don't even need to think about everything past assigning it for somebody else. There's a great book called The E Myth by Michael Gerber, I believe. Yeah. And that book is probably one of the best books to get that point across. Look, you were not meant to be a professional in every aspect of your business. you're meant to do whatever you're meant to do, whether it's the technician work, whether it's the business, whether it's the oversight work, whatever it is, that's what you're meant to do everything else, find somebody else who's professional and can do that. So you don't even have to think about it. We're stressed about it. And that's what I love about Kayla is he can take that accounting stress, that bookkeeping stress that really that all the financial stress off of somebody can and take care of that and then he can say look, this is what you do. Every month, I can run your business. I'm curious, Gil, once that did click the once you do make the tie between your childhood and what you love doing and why you love doing it, what changed in your business once that became, once you became aware of that, or how did you start treating your business differently?Everything changed, man, because before, you know, I was running it like a business like where can I? Where can I cut cost and make more and you know what I mean? Almost, you know, I'm just focused on making my business successful. And when I realized that I was like, You know what, I need to actually invest more into our fulfillment more into our systems and processes more and how we service clients, because the more money I help my clients Save, and the more service and value I add to them, the longer they're going to stay my customers, I'm gonna have more, you know what I mean? I, you know, reengineered is like, instead of trying to figure out how to make more now, how can I make more in the long run by adding more value, and how can I help these people more success stories. Now we get more I love what you brought up about your real estate clients, we do a ton more amended reviews all the time. And we go back and find 10s of thousands, even hundreds of thousands of dollars that people can get back because of mistakes that were made either by a CPA and accounting firm that just didn't care or by a client trying to do it themselves. You know, so we love that. So we added, we started doubling down on services like that, to start showing people how they can the mistakes that they were making and how much they can save by doing some initial tax planning instead of just a bunch of projections, tax planning. And so that changed everything for us because it was just such a valuable service and people were getting such a good almost return on their investment with us that they now stay loyal customers with us for a lot longer. And then they want to hire us for more services like Bookkeeping and Tax Preparation and all that. So yeah,no, so a few things. The reason I asked that question that kale, I didn't know how he's going to answer But I know a principle of truth and the principle of truth is that when what you what you're doing on a daily basis once you can connect that with your core identity and purpose, things change, you start looking at life differently you start looking at how you're serving differently and you heard him say it. Once she connected what he was doing with his core identity. He added more value he started thinking how can I add more value How can I get more How can I give more of myself to these people because until then, it's all about money. And there's a point where our drivers can be purchased by simply add my lead is the one who talks about this all the time, like when is your will to win going to be purchased, and everybody has a price. And to assume that you don't have a price, I think is a little bit mistaken. But only when you're connecting it to money. Once you connect it to it to your identity. I don't think you have a price anymore and that's The key thing, once you can connect once you can identify your identity and start building a business on that, that foundation of your identity one, that's when you're all in, that's when your boss says, Well, you got to get out because you're not all in here. That's when you're able to go all in. But also, that's the value that you're adding. It is adding an identity. And then this other thing, I want you to speak to this because you're the professional you have, you're allowed to I'm maybe not as much but the perspective of people with taxes. Okay, so a lot of people think that taxes are something they have to pay, and the government is dictating to them what they have to pay. They don't understand that every time you file a tax return. your tax return is essentially a proposal. It's a business proposal. As if you were going to go into an event like a flea market and say, okay, you have all that all this stuff that I want to buy, you think it's all worth $50 I want to give you a 30 and then you decorate it until you come to you settle on a price. And that's what you end up walking out the door with. That is essentially what a tax return is. And if you don't, if you've been to Mexico, you've been to ends nada, you've been on a cruise or to a third world country and you're not experienced barter and you're not experiencing dickering with people, you're going to spend so much more money than somebody knows who knows how to wiggle somebody down on price. And that is the difference between an experienced accountant who understands what is happening and somebody who's trying to do it themselves. And don't do that to yourself. Because it's not you that's hurting, it's your family. It's your children. It's your parents and your grandparents. It's all the people who depend on you financially that you're not allowing the full benefit of a professional and as you can you can speak to that salute.Man, I love that analogy Dude, I that's I've never really heard it that way. But it's so true. There's and here's the thing to even touch a little bit more on that is like People don't realize that they don't have to become tax experts to save a ton of money on taxes, all they've got to do is spend a little bit of time communicating throughout the year. And a lot of work can be done. That's why we got the name easier accounting because even though the software is great, they take a lot off and they make things easier. People still don't aren't willing to do it. But once people take that step in, the higher whether it's us or somebody else, if they find the right people, for them, that will take the initiative to help hold you accountable to get the right information so that you do have professionals looking into your books. We can go through and find those things that we can negotiate with the IRS, you know what I mean? So like, hey, you've got four kids, and you've got them doing some duties of the business. Why don't we make them legitimate parts of the business so that you want, you can teach them how to you know how business works, and you can teach them valuable lessons on business and entrepreneurship, but why don't you actually start getting paint them the right way, so that you can actually get the tax benefit on top of just your child tax credits. And now, and that's legal and legitimate as long as they are having a legitimate duty of the company. You know, like, I've got clients that pay their younger kids just as Instagram models, because there are Instagram models out there, make a substantial amount of money, and you can pay your kids up to $12,000 a year and then file a tax return, you don't have to do a W two on them. You don't have to do 1099 on you have to do anything, you can just write it off as child labor. And then at the end of the day, you just wrote off 10 12,000 bucks. Now you use that 12,000 bugs, to cover the expenses of your child baseball fees, school fees, clothes, groceries portion of the rent portion of those things that are not tax-deductible in your life. So you're getting like the tax deduction and using it to cover things that aren't tax-deductible in your life, which is huge savings. So I mean, there's just things like that like just as for one example, there are also things with investing and things like that, that we can show you throughout the year and your accountant could do most of it for you if you're just willing to communicate with them.Yeah, because ultimately and this is where people don't understand like their lives as I see this on the financial side. So this is why I love this conversation. But all that's happening is it's the way that we're presenting the information to the IRS, all the numbers all the ones all the zeros all everything's the same all the money's flowing essentially the same way. The difference is, how are we having that conversation with the IRS? What are we saying to them? Right? So the delivery is key on in that conversation. And if you don't want to spend all year finding out Hey, how did the government change their preferred language of delivery, then have somebody else do it? I promise you, I promise you if people do not believe this, but I do promise you not gonna guarantee it because that would be against my rules, but I will say that I have never seen somebody pay more in taxes by using an accountant every single time they save money. And then oh well it cost me $600 to file with an accountant or 1200 dollars a year or what? I paid 4000 plus dollars a year for a good accountant and here's why. Because I know that that that accountant is going to save me at least four grand on my taxes at least. And even if he doesn't, even if it's zero what I paid the accountant and my tax refund versus if I just filed that myself I had to pay more to the government. Then this is my position. Would you rather pay the government the IRS not even really the government? If we're being completely honest, it's just the IRS or would you rather pay somebody in your community like what are you trying to support big,essentially a big corporation or,or somebody in your community, it broke even it's Still better support people in your community? I think,Oh yeah, dude, I agree with that hundred percent,but we're the ones who have the money.Well and I tell people all the time I'm like, Listen, man, a great accountant, someone cares should never cost you any money like that's why we do amend reviews and initial tax planning with our clients when we bring them on board. And that's why we do things the way that we do things because we want to show them first of all these are mistakes are being made, and we can't find mistakes that are being made great and we just gave you peace of mind you can keep the guy that you have because of the gal, you know, because you've got a good thing going like we can't find any mistakes, you know, but we also look at what industry are in what na cis code Are you in? Like what are the deductions that you are not implementing that you're eligible for? And do you have expenses in those areas? Because we want to also find out if their money is there things are missing out on that we can now implement into your tax savings summary. And so and we do that becausewe want to show people right out of the gate likewe can save you this much money. And then we can add more value the longer you use this because it's like, okay, right now we're in the lowest tax rates in eight decades, like we literally in the middle of a tax sale where rates are as low as they've ever been. So we don't want to continue to just do all these tax different strategies when we know, almost 100%, that tax rates are going to be a lot higher for our clients when they do go into retirement ages. So why do you want to defer a bunch of money right now that you're going to pay a higher tax rate on later? And then not only that, but then get your Social Security tax when you have to take your, you know, minimum withdrawals from your foreign case or your IRAs, you know, so we want to show people to like any right now, take advantage of the investment strategies that are tax free in retirement age, you know, use the lower tax rates now to pay your taxes, save as much money as you can on your taxes so that we can plan for the future and you actually can now live in retirement ages, virtually tax free or very minimally.Yeah, absolutely. I love it. So when you're going through this, and you're You have this epiphany, you're going to change and you're saying, Hey, I'm going to start my own business, obviously have the skills. And this is where a lot of people think, well, I have the skills for somebody else, but I don't have the skills for myself. But not only do they think that for themselves, but oftentimes people around them don't believe that they could be successful in starting their own business. So tell us a story of your biggest naysayer and how you were able to silence them in your mind and continue to progress and succeed regardless of what people are saying about you.My biggest naysayer, I mean, that was probably me. You know, I was my biggest naysayer. And I was just, you know, I was. Before I even worked for the tax and accounting firm. I was just a sales guy that made pretty good money. You know, I was making 100 hundred and 20 on up to even $150,000 a year in sales, as well as paying a lot in taxes myself. That's one of the reasons I liked that guy's presentation when he came to see us. ButImeant even though I hated paying taxes. hated the idea of my childhood I hated the idea of getting myself in a tax trouble so I prefer to just haven't taken out of my w two I prefer got taken out of my paycheck I prefer never to be in those type of tax troubles I liked that it was easy for me to go to h&r block which I actually did use I used h&r block when I was a sales guy.So sorry, someone tried to call me on it. So thatso that I could just pay what I was owed, and I would never get in those troubles. You know, so that's was my mindset, I want to make as much money as I can. I don't care what I get paid taxes, I still want those problems. So probably, before I even went to work for the tax and accounting firm, probably one of the biggest things that helped silence that is when I started working with this guy before I worked for him, he was my accountant. I stopped doing h&r block, I started going to him because he showed me that my wife was in an MLM business. To make extra money. She was kind of stay on mom, and she wanted to make extra money. So she joined this and MLM he showed me that, like, you guys legitimately are trying to make money with this. It's not just some hobby. So you should search for yourself as an LLC. And you should start keeping things separate and get organized and start, you know, money managing your money a little bit different because there are all these deductions that you're opening yourself up to. And I probably would have never gone to work for him. And I probably would have never became a business owner if I wouldn't have learned those things from him from the professional that I was getting advice from, because I started saving a significant amount of money on my w two jobs because of all the tax deductions we're creating with my wife's home-based business at the time. And so I was actually like, really blown away by like, wow, this is like why do not more people know this? You know, why did my dad not know this, all that and so that, that was probably one of the biggest moments where I was able to start silencing myself as my biggest naysayer and realize that like, you don't have to be scared of the IRS.Awesome. I love it. So it's funny because we grow up as children. Not everybody, but a lot of children grow up and they're scared of the dark, right. And I don't think that it's completely unwarranted to be scared of the dark, it's unknown. And it's kind of a natural reaction to being scared of the dark. But so too often people take that physical example, and they just limit it to the physical example. But in reality, psychologically, we're scared of the dark, we're scared of things we don't know. And to simply like, silence the naysayers or get rid of some of those concerns in our lives. If we just expose ourselves to what is then we don't have to be scared of what is anymore because now we know, right? There's, there's clarity there. And so I love that that is the way that you were able to silence us yourself as a naysayer which I just needed more information. As soon as I got more information than I was good to go. And I saw that with my clients. Sometimes I'll question like, okay, is this the best thing for me? I'm like, Okay, I understand that you don't know what I know. And that's fine. So here are some books that you can go read. If this is the way you need to do it. We need to expose you to more information, more third-party sources not coming from me. So That you aren't sitting there thinking, Oh, man, I probably should not do this. Now I want you to think, Okay, how could I make this work? What does? What does Sam know that I don't know, I, I do my best never to assign mal intent to somebody, or that they're trying to screw me over or that there did something malicious later hurt me financially, I just don't believe that I think people, in reality, they simply don't know what they don't know. They're acting on the best information that they have. And so if that's the case, how can I then bring somebody more information? or How can I get more educated so that I don't have to worry about that again? So then what was what would you say? Is that all that takes tactical or some type of practical and application? Would you say? a habit mindset or behavior that you've adopted throughout your life has helped you create your meaningful legacy? What is a habit mindset or behavior of yours? that's helped you do that and then how could we adopt that into our lives?Yeah, I tell people all the time, you know, as I get on stages and present stuff like that just like you do. And I tell people all the time, at the very end, I'm like, Listen, you know, success is a byproduct of execution, you know, and that's what I've always been good at, is just executing. I just do things right. Like before I even know if it's gonna work or not, I don't overanalyze. I don't. I don't try and put together a perfect business plan or anything like that. When I have an idea of what I think's gonna work. I just do it and find out right by through executing, but I tell people all the time, I'm like, Listen, success. Yeah, you're going to get results from execution. But well, profit. Those are not just events that happen like they are created through healthy habits. You have to start like getting things in order, like bookkeeping, the things that you don't want to do. You have to do them to know your numbers. And that's something that I had to do instead of just pitch pitching it and saying it, I had to start practicing it and so I'm very disciplined in my books now. So like I use my service. I've got Jared, I got team Jared here to crew this year team, Sean here, which are all bookkeeping teams, and they manage my books for my companies as well. We have several companies of my S corp, they manage my companies, and they manage my S corporations. I looked at my financials with them every month, and it only takes 20 minutes. You know, so are you willing to spend 20 minutes a month like understanding your numbers so that you can make better decisions in your business? So I had to start practicing what I preach. So I do that religiously. Now monthly, I take the time to understand my numbers so that I can make better decisions in my business. So I stopped just executing and hoping for the best return. And I started diving into my books and analyze my numbers and making educated decisions based on financial information instead of just winging it.I love that it was for a long time when in my business, I would just ask people, General numbers like okay, well how much do you think this you're spending here? Here here, just get some general numbers, how much you're generally making, what's your general expenses, okay, so you have a discretionary income of about XYZ or whatever. And what I found was, although that was fairly helpful, I mean, it accomplished my objective of being able to help them invest money. It didn't give them the education and the knowledge that they needed to excel in life. And so same as you once I shifted my mindset and got more in touch with my identity. And what I want to do, I shifted my business model to now my objective is before we ever even look at potential investment options. And now the whole conversation is we've got to gain financial acuity, we have to get to a point where you know, where every penny is where it's coming in, where it's going, for the at least for the last three months. We've got to factor in if we're in the summer months, we got to factor in that you're going to spend money on Christmas. And if you spend the money on Christmas, how much is that? Generally, we've got an average These things out so that we're making good financial decisions. And then this is where my clients have given me really good feedback. And I'm grateful for them is being able to do this process with zero judgment, because it's not about what a professional thinks you should do with your money. It's not about what kale thinks you should do with your taxes. It's about what do you value most? Right? And, and you can't have a value comparison or value conversation until you know where your money's going. Once you know where the money's going, then I could say, okay, that money you spent on fast food, that money you spent on taxes, that money you spent on your car repairs, where was the value? Right? Was it worth that much money? And if it wasn't, then we need to scale that back. If it was and you think that that is your football season is worth your subscription to ESPN or whatever. And that's your sanity, dude. I'm not telling you to scrap that if that's what you need that you need a mentor. But, but understand that there is we have to have a value conversation about every dollar and say, am I getting the value? Am I getting the mileage out of this dollar? If not, let's reallocate it somewhere. That's better. That's going to give us more value.Yeah, I love that. That's what you do to man because we're always looking at people's spending like okay, well what's tax-deductible? And what is it and what can we run through your company town? How can we save you more money on your taxes based on what you're spending? But I love that you are helping people like find that value in their money like what can you legitimately cut? What is the value because that is a huge part of it. budgeting is a big part of it. But you know, like we look more at what is tax-deductible, how can you shift your mind Move your money to make the best for your taxes? You're looking at it like what can you do for your life because at the end of the day, like everybody's goals are the same. You know, everyone's goals are different, but they all come down to the same thing because I've talked to hundreds and hundreds of business owners over the years, and everybody wants the same thing. They want the value of time. They don't want money to dictate the decisions in their life. They Want to reach a point in their life where they have absolute financial freedom? Every single goal I ever hear from guys pay off my mortgage, have financial freedom, travel, the World War, everything all comes down to that like they don't want money to dictate their decisions on what they do with their time. That's what it all comes down to. And they have to create those habits of like what you do budgeting, and then they have to create better financial habits with their accounting and everything if they want that info.Yeah, and, and this is another thing that's important here to analyze is so many people that I talked to, and you probably talked to people similar, where you start asking them questions about their money, and they say, Oh, I have an accountant. And they think the accountant is the end all be all for everything they need. Or they say I have a bookkeeper or Oh, my uncle does files on my taxes for me or my uncle's a financial advisor, or my uncle has been successful with his investments or he's a business owner right and they think that they only need one person to manage everything and Nope. No professional that I would consider a professional is going to say that they do everything. Every professional that I've met that I would consider a professional, they're part of a team. They're part of, Okay, how are we as a group going to maximize this? So on my team, I have lawyers, I have accountants, I have other financial professionals, I have people who manage debt, I have the blown up eliminate debt, I have people who get, like help you get into more debt. If you're looking to expand your company, right? I have a team of people that I work with, and I provide one little area, I need to understand how I'm working with all of them. So I understand overall strategies, but it goes down to licenses when it comes down to actual application and implementation. I only do a sliver of what has to get done. And so if you're listening to this, and you're thinking, Oh, why I have somebody who takes care of this one little thing. Even though kale and I do similar things for our clients, We each are striving for a different objective. And we're each going to pull a little different corner in the ring for our client. And sometimes we may agree or disagree with how to move forward with a client. And that's part of the negotiation is okay, what is the best way forward in, in the interest of this client. And there are things that he might not be aware of that I know. And there are things that I might not be aware that he knows. And that's why we have a team of people because a team is better than one and for people to understand.Absolutely, man. Absolutely. And I think that that's a good problem to have if you've got a couple of different experts kind of going back and forth on what is best for you. And what I like to align with your goals at the end. Like that's a pretty good problem to have. So you should have multiple experts looking at things and, and I tell people that all the time I'm like hire the right people for you. How do you do that? interview them? Talk to them like you wouldn't just hi Anybody to fill a very important role in your company without interviewing them and getting multiple interviews like you want the right person for your team and it's got to be the same thing with your accountant. don't hire me if I can't do what you need me to do. And you're not going to find that out unless you talk to me, but don't just go hire your uncle's best friend because he saved your uncle a bunch of money. You know, you guys are in two different situations. There is no cookie-cutter approach to accounting, budgeting anything because everybody is different when it comes tothat. Yeah, I've been know, a client that he actually pays three completely separate, independent accounting firms to track and do his numbers every year and he just files the best one out of the three that he likes.It's not that I did.So anyway, but that it's fascinating that like, what is the value of having experts in your corner and everybody's going to do it a little bit different everybody studied different ways. Different things, because of their clientele, they have different knowledge. And they've done different things. They've been successful, different things. And so it's just funny when he told me that I was like, that's smart to say, look, everybody go work on this case. And when you come back with your I mean, I think of like, what's the pot offer and the story about now, I don't know who was somebody in the story of Joseph in Egypt when he wanted his dream interpreted. He like, went and got all of the wise men to interpret the dream and then come back and they all got a chance to like, say their interpretation. And because I don't like any of those,I can interpret it.But it's it really can be like that. It's like, it's okay to have multiple opinions and multiple perspectives. I'm not offended when somebody wants multiple perspectives about what I think the role is, or the or the plan. I'm going to fight for My strategy is hard because I think it's the best for us I wouldn't you believe in it for sure. Right? So So how what does it look like if we were to call you or reach out to you easier accounting on Instagram, Facebook, LinkedIn or kill Goodman? What does the process look like working with you I know pricing is going to be variant based on whowhat the situation is but what doesDoes the process look like?Yeah, so process here is it is it's kind of different based on what you need. Like we have clients that call us that they're tired of their accountant not calling them back or you know, communications poor we have clients that just feel like they were they're overpaying. And so we get clients from all over we go to events like you do we have people approach us at events and after events, but based on what the clients telling us is the road that we're going to take them down like if people are like oh man, I just want to see if you can save me money first and you know, whatever like before for hire you or whatever, which is fine. We're totally fine with Well, then we are going to talk to them about like, well, let's do, let's do an initial tax plan. I'm not going to do a lot of people, first of all, don't even tax plan at all. So we're going to say, Okay, well, what we do we have a tax planning product, which is a thousand bucks. And we do a $2,000 guarantee on it. So if we can show you has your accounting sits right now, not future predictions, not all that stuff, not future investments and how to defer money, none of that stuff. If we can't show you in your accounting, how we can save you at least $2,000 right now as your accounting system will give you money back and you can go back to your accountant, at least you have peace of mind. If we can show you at least $1,000 in the savings on top of what you paid us, then, then, I'm sorry, someone keeps trying to call me then, then then you're going to you're going to see and so our tax plan is based around in the vendor review, we're going to look at your past year's taxes. We're going to analyze all the mistakes that we're finding, we're gonna look at your industry like I talked about before, what can we implement to add more value and a summary basically If you fix this, if you add this, you will save this. And so we do have a lot of our clients initially, but a lot of clients just call us up and they're like, dude, my books are eight months behind. I'm sick of it. I'm trying to get a loan. The bank wants to see financials. Can you guys help me? How quick Can you help me? And so you know, we have a team of bookkeeping experts where they'll jump in, dive into your books, they'll look at what you do have or if you have anything, if you don't have anything to look at your bank statements for your business banking, your personal to determine what is the workload for this client. We don't charge people based on how much money they make and how much money they net we charge people based on what is it going to take us to service this client every month, three hours, four hours, five hours, and then we build our quote around that. That way, we don't care if someone's making $2 million a year and they're netting, you know, a million of it. We're not going to just be like, man, how can we get as much money as we can as a client, we don't do that stuff. We look at how many hours you take, that guy might have only, you know, 150 transactions for the entire year. So this book, you're going to be pretty cheap even though it is a million-dollar plan. a million millionaires, you know, we might have someone that makes 234 or $500,000 a year, but they're not netting very much. But they also have a crapload of, of transactions going through their bank accounts in there. And we're going to look our cloud-based software to maybe their handwriting checks, and we get checked, check images to properly categorize. And so there's like all these things that we got to do. And so that that takes more time, it's going to cost you more even though you make less money than the millionaire that's paying us less. It's all in how much time is going to take to service you. And we are going to find ways to help clean that up as well and, and give you better savings on your account. So,ya know, I think that that is its key to understand kind of what that process looks like. Because a lot of people they're scared of the unknown. And we've already talked about this. They're scared of the unknown. So when we can eliminate some of those barriers, what is it? Is it like a one and done type thing or is it a continued relationship of saving like what were you what do you what type of clients are you looking for? Because I know there's a lot of good out there and And I want to make sure that people listening to this and know exactly what you're looking for calling in and wasting your time,we do get a ton of people referred to us and startup phase of their business. So a lot of times they can't afford like an ongoing expense. So we just try and do our best to advise them. But we will do one time services. So someone needs an LLC set up and ask for multiple LLC, whatever it is, you know, we have those one-time services where we can form those entity docs for you and make sure that they're set up properly. From a tax standpoint, we have tax planning, which is just kind of a one time service unless you want ongoing tax planning. So we do have those and done type services. And sometimes people go out of business, it doesn't work out, we don't hear from them and them other than if they want to dissolve that entity, later on, you know, which will do. But we do aim to earn the long term clients. So we'd like guys that are in their first 234 or five years in business that haven't gained a whole lot of financial expertise. They're very are pretty ignorant, but they don't want to get into those tax troubles and those tax breaks. People like my dad growing up. We love this type of client because we know we can help them solve a lot of problems before they even happen. But yeah, we want them on our bookkeeping services and our tax prep services we will our tax prep everything into like a membership style. So if we have someone that's bookkeeping, tax preparation, ongoing tax planning, which is a great product, we also throw in unlimited tax consulting so we're not like your traditional accounting firm or CPA firm where every time you call us you know, you get an hourly bill like an attorney, you know, we give unlimited tax consulting so if you are because your business is going to be ever-changing like if you're not trying to buy a new vehicle for maybe your plumbing business or something like or maybe it's a personal vehicle, but you're going to use it personally for business what is the best thing to do? Well, I'm calling my accountant over it easier accounting. Let me see if I can, you know, lease this vehicle. Is that a better tax ramp? Or should I purchase it? You know, what's the deduction? What's the difference? How much is going to save me? What are my options, and so we do get people that use us for those types of scenarios all the time? But that's why we throw unlimited tax consulting into all of our members. Yeah, I love that. Cool. So this is where's the best place to connect with you? Is it online Instagram? like where's the best place to contact you guys? Um yeah, so we do have an Instagram easier accounting we also have one where we do just business advice and things like that as well on top of just two counties called out real business owners. That's all on Instagram, but most people contact us through our website you can get on there and chat you can look up our phone number you come to see us it's just easier accounting.com and then you can Yeah, you can also always just give us a call our numbers 888620070 but but ya know, most people get online, they chat with us or they call and set up a time with us, you know, reach out to us so, but they can find us on social media and online as well. So awesome.Love it. So this is the second favorite part of the whole episode right now. It's called legacy on rapid-fire. Looking for one word to one sentence. answers to these questions, guys five questions. And the first question is what do you believe is holding you back from reaching the next level of your legacy today? What is holding me back?I have to allow myself to give up control in some of the areas that I am head up. I've got to start creating systems for someone to replace me so I can work on other things in my business as well.Awesome. And what do you think the hardest thing you've ever accomplished has beenthe hardest thing I've ever accomplished? Hmm.Man, you know what?My family. I went through my very first marriage. I'm on my second marriage right now. And I went through a really bad marriage. You know, I grew up in a bad marriage. And there were a lot of bad habits there. And there's a lot of, you know, a lot of bad things that I had to fix. And so I had to get my ego in check. I got therapy for years, with my wife trying to make that marriage work. It didn't work. I continued going And now like a lot of people tell me, the grass isn't going to be greener on the other side. But at the end of the day it is if you choose for it to be like, I put a lot of work into fixing me so that I could be a better business owner, a better husband, a better father, everything but a lot of work into that years and years of working on me. But my family is happy. We have so much gratitude in our home, but it wasn't easy. I did show a shift in who I was to accomplish that.That's awesome. And what do you think the greatest success at this point in your life has been?Maybe she's the family for that one.If you if you wantit can be I mean, at the end of the day, I mean, that is my real why that is my real passion is my family man. Like that's where my hundred percent my effort is. It's the reason I do what I do. But I love it. I love helping other people to you know that that is a huge part of my passion as well. And I love what we've built here. We've built a culture in our company that every single day person you talk to you wants to help you, they don't just want to get you off the phone. They want to give you the time that you need the advice that you need. So I love the culture that we build. So from a business standpoint, I love the culture that we've built here. That's awesome.Yeah. What is one secret the wave contributes most to your success?Other people, man, you can't do it alone. And so I had to become a better leader and get people to buy into what I was doing, what my mission was, what my vision was, to create the success not only for us but for our clients and our company. And so, I think that you, you've got to be a great leader and get people to buy into you and your vision and back it up to you can't just get people to buy into something that you don't fully believe in, back it up. You know, like actions speak louder than words, right?Absolutely. No, that's awesome. So what if you had two or three books that you would recommend to feel your legacy audience, what would you recommend?Yeah, so one of the first books that I read was password protection Bible by Jim. And because I want to understand more about entities and how they can protect me from a legal standpoint, and how they can help me from a tax standpoint, and he covers a lot of that. And also my early days, I learned a ton on Dan Kennedy's loopholes of the rich. And I read these books because I want to be better at my onboarding process for the company. I worked for them as an accounting firm before one of my own. And so if you're looking for more tax knowledge, dude, that's a great book. And then recently, a recent book was the power of zero. I love how he breaks down in simple language, how people can start planning for the future. And that's why I talked a little bit about the podcast about like, dude, like, we're in the lowest tax rates in decades, right now, we need to take advantage of that because it's not going to stay that way, the way that Congress has it, to where it's going to automatically go back up in 2026 and There's probably going to go higher there because of the national debt crisis and everything else. Like it helps you understand, like what you need to be doing right now and taking advantage of the time right now with the situation that we're in as a country and our tax rates. So I think that's a huge thing to understand to get ahead of the game in your finances, too.Yeah, absolutely. I love it. This is the favorite question of the whole episode. This is why I say or for last, but it's because we get to pretend that you're dead. Just right. You're excited about that? No, but it's about legacy. And so the question is, if if you were to pretend that you're dead, and where you got the opportunity to kind of view your great-great, great, great-grandchildren. So six generations away from now they're sitting around a table discussing your life, they're discussing the legacy that you left, what do you want them to be saying six generations from now about you?Man, hopefully, they're saying I wish grandpa was still alive so that I could ask to pick his brain on some things. You know, I mean, because that is one of my goals man, like, I want to be that pillar of my family. I want to be the guy that can give actual wisdom to my kids and my kid's kids and, and everything else. Man, I hope that I can pass information down from generation that benefits my entire family for decades to come. Butyeah, I knowthat is my goal. At the end of the day, I've been asked the question about what my ultimate goal is, and it's like, it's not $1 figure.It's notit's not a certain amount to sell my business for. It's not any of these crazy things right now. It's like wisdom, like what can I offer in you know, for my generations to come with my family and so that is going to be the ultimate level of success for me is like what, what kind of family have I created, what kind of what are they adding to the world as well? And so that that is my ultimate goal. But Hopefully, hopefully, they're saying, you know, and hopefully with social media and everything like that, they actually get the opportunity to go back and look at that kind of stuff like everybody should be like posting and sharing their story online now because that is the people are going to be looking at is the generations to come the the people that are your great-great, great-grandchildren. And hopefully, there's a lot to learn there. But hopefully, hopefully, that hopefully they're looking back and saying, Wow, like what a great example we had in our family and how much she was able to teach my dad and my dad's dad and everything else so and I wish he was still here so I could pick his brain as well.Yeah, that is awesome. I love this whole episode. I love everything about it. I'm super grateful. Kale is going to be speaking with me at door to door con in January. So super excited to get to jive. We're going to be on the same stage, same room, talking about finance, you know, making sure that people can understand and implement some tactical things to change their life. If you are in any form of that industry, any sales industry doesn't have to be door to door. It's any person to person or business to the business industry. Door to Door con is going to have some major major players Ed my let Tim Grover and john Stockton I think is his name. Oh, wow. I mean there's a lot of people going to be there who are heavy heavy hitters in not just the personal development sphere but business in general. They're major leaders in business and they're going to be there speaking. You don't want to miss it that the tickets are not that expensive for what you're getting. It's going to be at Salt Palace in Salt Lake on I believe the 16th through the 18th of January. And you're not gonna want to miss that but kale and I'll be there jamming it up on stage.I'm an excited man.Yeah, it's good. It's going to be a good time. And then also we'll have some boosts there that we can do if you're interested in talking more one on one will be there to you chat about that. And yeah, just super excited to grateful for you and for your time that you've taken out of your day to be on the fuel your lazy podcasts and add that value. And some people's lives are going to change which is gonna be awesome. Somy pleasure, man, I can't wait to share some things about our episode today. And, you know, hopefully, gets you on our podcast near future as well. They love that. So I love that as well.Well, thank you so much, and we'll catch you guys next time on fuel your legacy.Thanks for joining us if what you heard today resonates with you please like comment and share on social media tag me and if you do give me a shout out I'll give you a shout out on the next episode. Thanks to all those who love to review it helps spread the message of what it takes to build a legacy that lasts and we'll catch you next time on fuel your legacy.Connect more with your host Samuel Knickerbocker at:https://www.facebook.com/ssknickerbocker/?ref=profile_intro_cardhttps://www.instagram.com/ssknickerbocker/https://howmoneyworks.com/samuelknickerbockerIf this resonates with you and you would like to learn more please LIKE, COMMENT, & SHARE————————————————————————————————————Click The Link Bellow To Join My Legacy Builders Mastermindhttps://www.facebook.com/groups/254031831967014/Click here to check out my webinar as well! ————————————————————————————————————Want to regain your financial confidence and begin building your legacy?In this ebook you will learn:- The 9 Pillars To Build A Legacy- Clarify you “why”- Create Daily Action Steps To Launch ForwardWant Sam’s FREE E-BOOK?Claim your access here! >>> Fuel Your Legacy: The 9 Pillars To Build A Legacy————————————————————————————————————
Kale Goodman and Trevor Crowley: Are You Primed For Success?
Creating Success Out Of Failure
In this episode of the Creating Success Out Of Failure podcast, Kale Goodman and Trevor Cowley dive into how they turned the traditional model of accounting on it's head and found incredible success despite the adversity faced in starting a business.
Kale Goodman & Jeremy Woodard - Easier Accounting Kale Goodman and Jeremy Woodard started out as partners over 10 years ago on a Forex venture. Kale had been working as a top salesman at an accounting firm in "accounting membership sales" for a few years.. Jeremy had been back East learning how to trade currencies on Forex. As Jeremy learned more and more about foreign exchange and understood the strategies that were netting him the most gains, he decided to write a course on how to trade currencies. When Jeremy came back to Utah after being in Jacksonville, FL, he started working with Kale and discussing the idea of selling his course over the phone. They embarked on the adventure and started calling leads out of Jeremy's basement. Kale was the salesman after he came home from work and Jeremy was the coach/mentor. This was our their successful venture together. Since then Kale and Jeremy have loved being entrepreneurs, they've started many companies and have seen great success with many of them. Their biggest years in terms of revenue was about $10 million with a tax and accounting company from 2008 till 2012 . After awhile they launched Easier Accounting. Their goal is to be the go to name for small to mid-size companies that need more accounting attention at an affordable rate. Kale and Jeremy currently own and operate a business consulting firm specifically helping startups as well as Easier Accounting. Connect with Kale & Jeremy: Website | Facebook | Twitter Subscribe to the Outlier Newsletter: Click Here Brought to you by: If you enjoy Outlier On Air, please Subscribe & Review on iTunes or Stitcher