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Claire Lauer

3 Podcast Episodes

Latest 20 Nov 2021 | Updated Daily

Weekly hand curated podcast episodes for learning

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53: Use SEO To Get Found on Google With Claire Lauer

Women's Business Workshop Robin Walker

Strategic content can improve your SEO and help your business get found easier when your dream client are searching on Google. Claire Lauer, of CL Content Marketing will talk about keywords, word count, page importance, and what you may be doing wrong when trying to get found. Q. What is your definition of SEO as it applies to female business owners? A. How your online presence shows up in search engines, and not just your website, but your whole online presence. Q: What if you don’t control your website, or aren’t techy on the backend? A. You can still claim your Google My Business page and post there, you can ask customers for reviews, and create content for YouTube (which Google loves). Your content has 2 audiences: your ideal client and Google.Claire Lauer Q. What about pages you no longer need or are relevant? Is it better to delete them or keep them? A. If there is a way to revamp them to make them more relevant, try to keep them. If there are links out in cyberspace you can’t edit (shared via Pinterest, etc), update the page to acknowledge what they would have been expecting, and redirect them to more updated content. >> Listen in to hear more google goodness – what to include in your content to better your chances to be found on google, keywords, how many words should be on your page, and more of your SEO questions. Your Action Step: Document your 7 – 10 focused keywords for your business content. Connect with Claire Lauer Website: Content Marketing Strategy and Implementation Services (clcontentmarketing.com) LinkedIn: Claire (Westlie) Lauer | LinkedIn Mentioned in this episode: Missed the Lakeside Conference? No problem! Grab the replay for only $27. Ways to connect and get support: IMPACT Business Circle (+Mastermind): Forming groups now for next quarter! https://www.womensbusinessworkshop.com/impact/ Set up a strategy session with Robin: https://www.womensbusinessworkshop.com/coaching/ Book Robin to speak to your group or audience: https://www.womensbusinessworkshop.com/media If you loved this episode and are feeling generous, would you mind leaving a review on iTunes or sharing with a business friend? (Select “Ratings and Reviews” and “Write a Review”.) Thank you! The post 53: Use SEO To Get Found on Google With Claire Lauer appeared first on Women's Business Workshop Robin Walker.


15 Feb 2021

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06-06-20 Small Business Showcase: Claire Lauer - CL Content Marketing

WTMJ Conversations & WTMJ Features

06-06-20 Small Business Showcase: Claire Lauer - CL Content MarketingSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


6 Jun 2020

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How to Create Scroll-Stopping Content with Claire Lauer

Put Your Passion To Work

As the proud owner of CL Content Marketing, Claire Lauer helps small businesses and entrepreneurs find their voice online and leverage content marketing strategies to speak to their target audience. She serves her clients through strategy sessions for those who need a content marketing roadmap. She also offers “done for you” implementation packages for those who want to completely hand off their content marketing. We talk about how Claire got started putting her passion to work of crafting powerful content strategies for small businesses. How she pushed past her fears by putting herself out there with cold-pitching to get her first handful of clients, to now having a successful business with a team in under 2 years! If that isn’t putting your passion to work I don’t know what is! Claire is thrilled to be able to share her passion and talents with the world in a meaningful way and she is gifting us with her free content calendar download. It will go perfectly with the 3 top tips she gives us for creating your simple content strategy! Connect with Claire: Facebook: https://www.facebook.com/clcontentmarketing/ Instagram: https://www.instagram.com/clcontentmarketing/ LinkedIn: https://www.linkedin.com/in/clairelauer/ Freebie: https://clcontentmarketing.com/find-your-why Loved this episode? Don’t forget to subscribe and leave a review to support the show Put Your Passion To Work Podcast! Xo, Michelle


11 Dec 2019