Once you hear this podcast, you’ll understand why thousands of people around the world are loyal members of the Trinny Tribe! When my fashion stylist, Alexis Honce, told me Trinny Woodall, the Founder & CEO of the beauty company, Trinny London, is her industry idol, I had to unite them. From building a successful brand to finding your true sense of style at any age – this is one conversation you don’t want to miss!
Trinny London's Trinny Woodall on building "a brand she can live the rest of her life with"
The Glossy Beauty Podcast
Trinny Woodall was well-known and beloved in her native U.K. as style writer and "What Not to Wear" host, well before she started her DTC makeup brand Trinny London in 2017. But, Woodall, who acts as founder and CEO of her brand, doesn't think of herself as an "influencer" who is dabbling in beauty."I'm not really an influencer who's launched a brand. I think I always knew I would launch a brand," she said on this week's episode of the Glossy Beauty Podcast.Woodall said her business was on her mind for at least five years prior to its debut, but actually started taking shape when she was a child. "From six years of age, I did makeovers on girls in my boarding school, and I think I got the bug then of how you could transform how a person feels by these different aspects: by doing their makeup, their hair, their clothing. I spent 20 years refining that."The pandemic helped solidify Woodall's point of differentiation. Her brand remains digital-only -- a saving grace during Covid-19 -- and banks on its Match2Me technology that personalizes the makeup assortment a customer sees based on their hair, eye and skin color. Last year, Trinny London hit about $62 million in revenue, and growth is on Woodall's mind -- but not necessarily in the same way that others increase their market share."I don't want to be a [founder] that goes in and says, 'OK, here's brow. Let's see if the 28 different variations of brow we can do [work],'" she said. "I feel that, because we have so much choice, it makes it harder and harder to decide what woman you are and what you want to buy."
Trinny Woodall reveals her surprising, untold startup journey - from dotcom bust to beauty boom today
Most people recognise Trinny Woodall for being one half of Trinny and Susannah from their breakout TV show: What Not To Wear, but not many people know this side of her story. Trinny is a serial entrepreneur. She was a founder in the dotcom bubble back in the day, and is the founder of soaring makeup startup, Trinny London, which booked £42m of revenue in the last year. What happened? How did she get here?In today’s episode of Secret Leaders, Trinny shares her really surprising entrepreneurial journey that doesn’t get told.“Susannah and I started the idea [their first entrepreneurial venture], it was a very lucky break. And I did that for eight years. And then from that television came and then I started writing books and that whole part of my career, when I look back now, brought me to being the CEO of Trinny London.”It doesn’t matter if you’re a budding founder or a seasoned entrepreneur, this episode with Trinny is not to be missed. From hiring interns with a twinkle in their eye, to having to sell her clothes to fund her startup, to understanding the need for personalisation in a brand, Trinny has a wealth of experience every founder needs to hear. “Through building Trinny London, advice I always give to other entrepreneurs, younger entrepreneurs, is stay in your own lane. Because if you look too much at the competition, you dilute the uniqueness of your offering.”We chat about:Her partnership with SusannahThe genesis of Trinny LondonFinancing Trinny LondonHow she handled fameCreating a community on social mediaWant to receive our podcast on a weekly basis? Subscribe to our newsletter!
TV personality, entrepreneur, and founder of the Trinny London cosmetics range, Trinny Woodall tells Joely why she decided to dedicate her working life to creating innovative beauty products. Her advice also includes going easy on the fake tan.
Style expert Trinny Woodall is a master of transformations—and her life is no exception. In this interview (which she recorded in her closet!), she talks about starting her beauty business, Trinny London; how to approach change so it’s less scary; and what she’s learned about beauty from years of hosting What Not To Wear. -- Want more of our beauty podcast? Episode Recaps & Notes: fatmascara.com/blog; Our Private Facebook Group: Fat Mascara / Raising a Wand; Instagram: @fatmascara, @jessicamatlin, @jenn_edit; Twitter: @fatmascara; Email: firstname.lastname@example.org; To Leave a Voicemail & Be Featured on a Future Episode: 646-481-8182.See acast.com/privacy for privacy and opt-out information. Become a member at https://plus.acast.com/s/fatmascara.
Lorraine and Trish kick off Series 3 with the help of makeover queen and beauty entrepreneur Trinny Woodall. Discover her everyday beauty and style secrets for midlife and find out how she built a cosmetics empire from scratch in her fifties. Plus: Midlife milestones: what success means to us; and rethinking jeans: why it’s time to discover new denimTo get in touch, ask a question or share your midlife story, DM us @postcardsfrommidife.com, join our Facebook Group, or email us email@example.comDisclaimer: all advice in this podcast is based on your own experiences. Please seek professional medical or expert advice if you think you have any of the conditions or issues discussed in this episodeSee acast.com/privacy for privacy and opt-out information.
I am so thrilled to be joined in this episode by entrepreneur, writer, presenter, mother and all-round beauty guru, Trinny Woodall. You may remember her from the days of Trinny & Susannah, maybe your a member of the Trinny Tribe or maybe you swear by your Trinny London stacks. Trinny has kept so many of us entertained with her instagram videos and lives during lockdown and I’ve been so in awe of her positivity during this weird time. In this episode, I chat to Trinny about how COVID has changed her day to day routine, the importance of being able to press the reset button and of course we talk about Trinny’s booming make-up business. While beauty may not feel like a priority right now, Trinny expresses how crucial it is to put aside time for self care in order to feel your best. Her life advice really is second to none. So have a listen and definitely take a moment to explore the Trinny London website trinnylondon.com as we all deserve a bit of retail therapy! *** Life and Soul is hosted by Emma Forbes, produced by Georgie Rutherford and Georgie Futong and edited by Steve Campen. If you’re looking for more content by Emma, please take a look at her new website which is a curation of everything she loves in life - from fashion and food to health & wellbeing: https://www.byemma.co Follow us: @byemma.forbes @emmaforbeslifestyle Follow Trinny: @trinnywoodall @trinnylondon
Trinny Woodall | Launching Her Makeup Empire at 53 & Her Road to Motherhood
The Grace Tales
Many women of a particular generation will hear the name "Trinny" and will be met with a raft of positive memories and emotions. As one half of the "Trinny and Susannah" duo, she graced our television screens while delivering hard truths about outfits, always in a kind manner that left the women she styled - and all of us at home - feeling infinitely more confident and inspired about the power of an outfit. In 2017, at 53, Trinny Woodall turned her eye for entrepreneurialism to her first love – makeup. And in a market that is certainly not quiet, Trinny has managed to carve out a whole new space of her own – personal makeup kits to help women feel their best. her niche is a portable, versatile range of stackable makeup pots, with colours to suit every woman. I use her makeup daily and as someone who isn’t into makeup and particularly bad at applying it, I can confirm it’s easy to use, fuss free and makes me feel human again. Today I talk to Trinny about her latest launch, a tinted serum called BFF De-Stress, which works to fight the signs of stress on the skin. We also talk a lot about motherhood and her difficult road to conceiving. And also, her relationship with her teen daughter and why they are so close. Trinny is one of those women who you could talk to for hours – and for me, interviewing her was such a joy. Let’s meet the one and only Trinny Woodall. To find out more go to trinnylondon.com Purchase Trinny London BFF De-Stress hereSee omnystudio.com/listener for privacy information.