OwlTail

Cover image of Shannon McKinstrie

Shannon McKinstrie

13 Podcast Episodes

Latest 5 Jun 2021 | Updated Daily

Weekly hand curated podcast episodes for learning

Episode artwork

The Social Media Strategy of Real Estate with Shannon McKinstrie

The HyperFast Agent Podcast

In this episode of the HyperFast Agent Podcast, Shannon McKinstrie joins host Dan Lesniak to discuss how telling your story can help your business grow  📈  Shannon will share her strategies of social media success! 📱

42mins

28 May 2021

Episode artwork

The Dos and Don'ts of Engaging on Instagram with Shannon McKinstrie

The Game Changer

Authentic engagement on Instagram is a form of networking, and actually a pretty powerful one. A lot of us think about social media, specifically Instagram, primarily in the category of content. It’s a place where you publish content so that your ideal client is attracted to your business.If your only social media growth strategy is creating good content consistently, you are going to struggle. Because creating high-quality content is only a piece of the puzzle - the other VITAL piece of the puzzle is engagement.This week’s episode is the last in the 3-part series about building relationships through networking, and I’m spending it interviewing Shannon McKinstrie, an Instagram marketing expert who has been in social media marketing for 8 years and a background in PR and communications before that. She helps us understand: what social media engagement ishow you can do itthe impact engagement has on the growth of your social media account and businessesFurthermore, you’ll be learning about:Marketing based on connectionSocial media agencyHow to spend less time on the platform to grow your Instagram audienceThe best way to start a DM conversation without being awkwardShannon’s 30-minute engagement routine for client growthLinksLearn more about how to create authentic engagement on social media by checking out The Social Squad Society or connect with Shannon on Instagram.Follow Katie on Instagram or visit the website to learn more about her work.

45mins

27 May 2021

Similar People

Episode artwork

Build your profitable brand on social *organically*, with Shannon McKinstrie

The Brand Cure

I'm so pumped to have Shannon McKinstrie of Boutique Social DC on the pod today! Shannon is my favorite social media guru out there – I've learned so much from her in my business journey, and she's joining me to share introvert-friendly strategies for building an engaged community and selling with heart on Insta. You'll love her authenticity, sense of humor, and genuine passion for helping others! See acast.com/privacy for privacy and opt-out information.

43mins

14 Jan 2021

Episode artwork

22. BONUS EPISODE: Is Social Media Bad for Us? With Guests Shannon McKinstrie and Emily Schwalbach of the Social Squad Society

Keeping it Real with Chris Norris

Today's bonus episode is packed with perspective around the recently released controversial film, "The Social Dilemma." If you haven't seen it, this film brings to light how social media and large tech companies are influencing us as well as using us to make money. As a social media practitioner, I believe it's important to speak out and educate my community, friends and followers on how to digest all of this mind-boggling info shared in the Netflix-based film. And that is why I've invited two of the most well-informed and down-to-earth social media experts in the biz! Shannon and Emily built a huge social media community of small business owners, creatives, and entrepreneurs and launched "The Social Squad Society" where they provide valuable marketing tools and resources to their members. They also have an active and engaged Facebook community supporting one another in the ever-evolving social media space. Follow Shannon Follow Emily Register for The Social Dilemma Virtual Screening sponsored by Revox Social Learn more about our sponsor, Revox Social

49mins

11 Nov 2020

Most Popular

Episode artwork

How to Build a Raving Community on Instagram with Shannon McKinstrie

Marketing Boss Podcast

5 Oct 2020

Episode artwork

025. Make the ‘Gram your jam with Shannon McKinstrie, Boutique Social DC

The SHE x SHINES Podcast

Shannon is a social media manager, mentor, and strategist for her company, Boutique Social DC. She is passionate about helping small business owners grow a community around their brand through authentic and proven social media strategies.In this episode, Shannon takes us on her journey from full-time employee to full-time entrepreneur and how she grew her business, Boutique Social DC. This episode is basically a sneak peek into her SHExSHINES Academy course. Grab a pen and paper! We talk about:- Shannon's 5 part social media growth strategy- How to use hashtags effectively- Best engagement practices for InstagramRESOURCES:Shannon’s Course from The SXS Academy: How to Make the ‘Gram your Jam: www.shexshines.com/academyTEXT US // 215-608-3002CONNECT WITH US // shexshines.comINSTAGRAM // instagram.com/shexshinesSHOW NOTES // shexshines.com/podcast

46mins

3 Aug 2020

Episode artwork

025. Make the ‘Gram your jam with Shannon McKinstrie, Boutique Social DC

The SHE x SHINES Podcast

Shannon is a social media manager, mentor, and strategist for her company, Boutique Social DC. She is passionate about helping small business owners grow a community around their brand through authentic and proven social media strategies.In this episode, Shannon takes us on her journey from full-time employee to full-time entrepreneur and how she grew her business, Boutique Social DC. This episode is basically a sneak peek into her SHExSHINES Academy course. Grab a pen and paper! We talk about:- Shannon's 5 part social media growth strategy- How to use hashtags effectively- Best engagement practices for InstagramRESOURCES:Shannon’s Course from The SXS Academy: How to Make the ‘Gram your Jam: www.shexshines.com/academyTEXT US // 215-608-3002CONNECT WITH US // shexshines.comINSTAGRAM // instagram.com/shexshinesSHOW NOTES // shexshines.com/podcast

46mins

3 Aug 2020

Episode artwork

44: Using Local Workshops to Get More Clients with Shannon McKinstrie

Serve Scale Soar

Have you ever wondered how you could get involved with your local community? Are you looking for ways to grow your support system as you grow your business? Workshops could be the perfect solution for you. Shannon McKinstrie is a wife and mom who works with online women entrepreneurs to help them step up their social media game. What I love about her is that she also works locally with her community in D.C. to help small business owners grow a community around their brand and get results from organic, proven social media strategies. Today we are talking all about how to take your services from online to offline by running an event workshop. Shannon is walking us through how to set up workshops to get clients in your community, whether you’re from a small town like Salem, Virginia, like me, or a big city in D.C. We are breaking down what that process looks like, some topics you could use, how to book them, and what to charge. This episode is so empowering, even I want to get out there and start my own workshop. This is not one to miss! Full show notes available at www.servescalesoar.com/44 Additional Resources: Don’t forget to sign up for my free training >> How to Scale to Consistent 10K Months Without Hiring a Team Subscribe to the Podcast Follow Brandi on Instagram Follow Brandi on Facebook

31mins

23 Jun 2020

Episode artwork

11: How Social Media Can Help Your Business Survive the COVID-19 Shutdown with Shannon McKinstrie

Keeping it Real with Chris Norris

If you're a business owner, these are dark days. Many people have been forced to close the doors of their businesses and turn their efforts towards the web to stay connected with customers and to keep food on the table. That is why social media has never been more important for your business. On today's episode of Keeping it Real, we interview a social media expert who is helping businesses survive during the coronavirus shutdown. Shannon McKinstrie is a social media strategist and mentor for small business owners. She is also the founder of Boutique Social DC, a social media marketing agency that works with small businesses, real estate agents and other small shops in the D.C. area. Learn more about Shannon Shannon on Instagram Learn more about Revox Social Download our free guide: COVID-19 Cleanup for your Social MediaEmail Chris

36mins

3 Apr 2020

Episode artwork

105: Instagram Connection Secrets with Shannon McKinstrie

Net Worth It

Have you ever wondered how those people get 100 comments within an hour? Today’s episode is with Shannon from @boutiquesocialdc and we talk about it! Shannon is a connecting queen on Instagram and believes in authentic growth. She's not afraid to share the truth of what it's going to take to grow your social media and is knowledgeable in all of the platforms. In this episode we talk specifically about LinkedIn, Facebook and Instagram and ways that you can be growing each of those and which type of content should be used on each of them. Join the Net Worth It School: networthit.com Episode URL: gretchenheinen.com/podcast/episode105

41mins

1 Apr 2020

Loading