Olivier Francois's guest appearances

Olivier Francois

Auto Assembly Line – Auto Reports

Focus with Paul W. Smith

Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

Gary Vaynerchuk

David Solomon

Ben Horowitz

David Chang

Jay Williams

Tony Kanaan

Walter Isaacson

Carlos Ghosn

Bobbi Brown

Marian Goodell

Tim Cook

Ken Auletta

Tim Mahoney

Abby Wambach

Tom Brokaw

OwlTail

This week Bob interviews Olivier Francois, the legendary CMO of Fiat Chrysler. Learn why Eminem volunteered to put himself in Olivier’s commercial, how coming up with a soundtrack for every brand helps Olivier shape his vision, and why a little cultural ignorance has helped him push the boundaries of advertising. Plus, hear the surprising backstory behind that incredible tagline: “Imported from Detroit.”  Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

This week Bob interviews Olivier Francois, the legendary CMO of Fiat Chrysler. Learn why Eminem volunteered to put himself in Olivier’s commercial, how coming up with a soundtrack for every brand helps Olivier shape his vision, and why a little cultural ignorance has helped him push the boundaries of advertising. Plus, hear the surprising backstory behind that incredible tagline: “Imported from Detroit.” Learn more about your ad-choices at <a href="https://www.iheartpodcastnetwork.com" rel="nofollow" target="_blank">https://www.iheartpodcastnetwork.com</a>See <a href="https://omnystudio.com/listener" rel="nofollow" target="_blank">omnystudio.com/listener</a> for privacy information.

Olivier Francois: "You need to recognize the brand without seeing the product"

Olivier Francois Fiat Chrysler Automobiles FCA Chief Marketing Officer stops by the Paul W. Smith show in Frankfurt Germany about the automaker39s award winning commercials and efforts to make FCA more well known.

Olivier Francois Fiat Chrysler Automobiles FCA Chief Marketing Officer stops by the Paul W. Smith show in Frankfurt Germany about the automaker39s award winning commercials and efforts to make FCA more well known.

Olivier Francois - September 16 2015