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Deanna Cioppa

3 Podcast Episodes

Latest 20 Nov 2021 | Updated Daily

Weekly hand curated podcast episodes for learning

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12. How to Be More Creative Using Boundaries with Deanna Cioppa, Contently

Marketing With Empathy Podcast

Want to be even more creative? Looking for inspiration in future content planning sessions?  Deanna Cioppa, Director of Strategy Services at Contently, joins Sarah in this episode to discuss why boundaries are actually good for creativity; content measurement; and her answer to my "hot seat" question. SHOW NOTES: https://blog.kindredspeak.com/how-to-be-more-creative-deanna-cioppa-contently INSTAGRAM: https://www.instagram.com/iamsarahpanus/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e LEARN MORE https://www.kindredspeak.com/

39mins

19 Jan 2021

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What journalists should know about content marketing, with Contently's Deanna Cioppa

Freelance Pod

Every freelancer I've interviewed for this podcast - or just met in the past 11.5 months of freelancing - has worn multiple work hats. It's just the way of things, as freelance consumer journalism is very unlikely to pay the bills to live in a major western city in 2019 AD. Talk to freelancers making decent money from content marketing, and they'll most likely mention Contently. Founded in 2011, the platform works with brands to find them storytellers. Deanna Cioppa, Executive Editor at Contently, joins me on this episode to talk about how to start a portfolio to appeal to brands, what her team is looking for in your past clippings and bylines to match you to brands and how content marketing differs from journalism in some important ways. A former journo herself, Deanna knows how scary it can be for journalists to move into this space, and she's the authority on what brands are looking for in writers. Contently also has The Freelancer, a publication written by freelancers, for freelancers. I had my first piece published there this weekend, a love letter to Freelance Pod and how it's helped my creativity. Let me know if you have any thoughts on it!   -- How has your industry moved from analogue to digital? Each episode, creative guests tell host Suchandrika Chakrabarti how the internet has revolutionised work. Newsletter: https://tinyletter.com/freelancepod Instagram: https://www.instagram.com/freelancepod/ Twitter: https://twitter.com/freelance_pod_ Facebook: https://www.facebook.com/groups/FreelancePod/ YouTube: https://goo.gl/chfccD

43mins

22 Apr 2019

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Episode artwork

What journalists should know about content marketing, with Contently's Deanna Cioppa

Freelance Pod

Every freelancer I've interviewed for this podcast - or just met in the past 11.5 months of freelancing - has worn multiple work hats. It's just the way of things, as freelance consumer journalism is very unlikely to pay the bills to live in a major western city in 2019 AD. Talk to freelancers making decent money from content marketing, and they'll most likely mention Contently. Founded in 2011, the platform works with brands to find them storytellers. Deanna Cioppa, Executive Editor at Contently, joins me on this episode to talk about how to start a portfolio to appeal to brands, what her team is looking for in your past clippings and bylines to match you to brands and how content marketing differs from journalism in some important ways. A former journo herself, Deanna knows how scary it can be for journalists to move into this space, and she's the authority on what brands are looking for in writers. Contently also has The Freelancer, a publication written by freelancers, for freelancers. I had my first piece published there this weekend, a love letter to Freelance Pod and how it's helped my creativity. Let me know if you have any thoughts on it!   -- How has your industry moved from analogue to digital? Each episode, creative guests tell host Suchandrika Chakrabarti how the internet has revolutionised work. Newsletter: https://tinyletter.com/freelancepod Instagram: https://www.instagram.com/freelancepod/ Twitter: https://twitter.com/freelance_pod_ Facebook: https://www.facebook.com/groups/FreelancePod/ YouTube: https://goo.gl/chfccD

43mins

22 Apr 2019