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15 of The Best Podcast Episodes for David Garfinkel. A collection of podcasts episodes with or about David Garfinkel, often where they are interviewed.

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15 of The Best Podcast Episodes for David Garfinkel. A collection of podcasts episodes with or about David Garfinkel, often where they are interviewed.

Updated daily with the latest episodes

Episode 489 – How To Join The Conversation In Your Customer’s Mind with David Garfinkel

The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!
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David Garfinkel is author of "Breakthrough Copywriting" and known among insiders as "The World's Greatest Copywriting Coach." He's worked with direct-marketing-oriented business owners in dozens of industries, and is currently a copywriting consultant to the largest direct-response-driven business in America, Agora Financial. He's also host of the Copywriters Podcast, and a big fan of bacon for breakfast.
David is also a podcaster with his weekly show - The Copywriter's Podcast - CLICK HERE
Check Out David's Book - "Breakthrough Copywriting" - CLICK HERE

Jul 31 2019

29mins

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EP: 118 - Breakthrough Copywriting With David Garfinkel

Underdog Empowerment
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David Garfinkel is author of Breakthrough Copywriting and Advertising Headlines That Make You Rich.   Link to the show notes here: https://underdogempowerment.com/118

Jul 10 2019

36mins

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013 - The Copy Closer Podcast With David Garfinkel

The Copy Closer Podcast
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In this episode, David Garfinkel reveals copywriting secrets that have made multiple millions of dollars in sales.  David dives deep into how he got started in copywriting, his $40 Million winners for a big publishing company and how you can use simple copywriting techniques for big profits.  Listen to this episode now to get the inside scoop on David Garfinkel’s million dollar promotions and how you use these strategies in your business.

May 13 2019

42mins

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114 - World's Greatest Copywriting Coach: Tom interviews David Garfinkel

Screw The Commute Podcast
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David Garfinkel is a best selling author of Breakthrough Copywriting and he's known as the world's greatest copywriting coach. Before he escaped the clutches of corporate life, he was McGraw-Hill World News' San Francisco bureau chief. And today he helps people like you write ads that bring sales to your business.

Screw The Commute Podcast Show Notes Episode 114

Internet Marketing Training Center - https://imtcva.org/

Higher Education Webinar – https://screwthecommute.com/webinars

03:56 Tom's introduction to David Garfinkel

11:55 The importance of copywriting

16:36 Most people brand themselves into the poor house

19:15 Where to start with copywriting

21:16 Tips on learning and where businesses should begin

31:57 Working with David

33:35 Sponsor message

34:53 A typical day for David and how he stays motivated

Entrepreneurial Resources Mentioned in This Podcast

Higher Education Webinar – It's the second webinar on the page: https://screwthecommute.com/webinars

Screw The Commute - https://screwthecommute.com/

Screw The Commute Podcast App - https://screwthecommute.com/app/

Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com

Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel

David's website - http://www.garfinkelcoaching.com/

David's books on Amazon - https://www.amazon.com/David-Garfinkel/e/B073WRXCCJ

Internet Marketing Training Center - https://imtcva.org/

Related Episodes

Yanik Silver - https://screwthecommute.com/113/

Spam Control - https://screwthecommute.com/115/

More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business

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Apr 12 2019

40mins

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EP 98: Copywriting Legend David Garfinkel Is On The Show!

Next Level Facebook Ads Podcast
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We have copywriting legend David Garfinkel on the show and we share some great tips for writing winning copy for Facebook Ads and beyond!

Apr 09 2019

48mins

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Interview With David Garfinkel

Ray Edwards Show
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Today it’s just my special guest and me. But never fear, Tiffany, Sean, and Adriane will be back very soon.

For the next few weeks, I’ll be sharing some interviews I did with great copywriters. I asked them to share their philosophies about how to write copy that sells.

This week I’m interviewing David Garfinkel, the world’s greatest copywriting coach.

But first…

Click here to download or listen to this episode now.

Spiritual Foundations:

I want to encourage you to remember some important things as the week begins. In this week’s Spiritual Foundations, I talk about…

  • (1:30) The one attribute most likely to help you approach every activity with excitement and enthusiasm. When you choose to approach each day in this way, you’ll remember that there’s a reason for everything that happens in your life.
  • (2:30) The sometimes “hard-to-swallow” encouragement Paul gave to the Thessalonians. This one’s tough because sometimes we can’t see how it could possibly be God’s will for us.
  • (3:15) Why I occasionally want to ask God, “why didn’t you do something about this?” It’s a question that helps me to remember what NOT to do in my everyday behavior. Hint: It’s one of those Proverbs that actually has a lot to do with being a copywriter.
  • (3:45) What I learned from the owner of a Virtual Assistant business about my regular choice of words. It’s a small hinge that opens a big door of possibility.
  • (4:40) What none of us can do if we expect good things to come in our lives. It’s not easy, but I want to encourage you to really give this a try.
Ray's Tip Of The Week

Today I want to feature one of my favorite new gadgets. I’ll tell you…

  • (5:18) What never to go without on an airplane. Not only does this gadget make the flying experience more bearable, it even effects how tired I am at the end of the flight.
  • (6:05) What always helps me leave the plane feeling refreshed and energized. I have a new enthusiasm for one of these things. The other is something I’ve been doing consistently for years that never fails to give me a boost.
Episode Sponsor:

(6:46) I have a question for you. Does your copy keep you up at night? Do you have a sales letter that’s not making sales for you and you wish you could fix it, but you don’t know how?

Have you questioned, “Am I any good at copywriting? Is my copywriter any good at copywriting? What do I do about this, Ray?”

Well, we’re offering a new service through my agency, Inklings, LLC. RayEdwards.com/CopyFix.

I used to review copy for people on screen, doing a line-by-line edit of the copy. I showed them how to fix it so they could improve their conversions. And when I did this, I charged $10,000.

But right now you can get the same service for just $2,500. We’ll go through your sales letter top to bottom, stem to stern, sentence by sentence, paragraph by paragraph. We’ll show you the opportunities for improvement, the things that need to go, the things you need to add. And our goal is to improve your conversions, not incrementally, but exponentially–by a multiple. I can’t guarantee that of course, but what I can guarantee is we will make your copy better than it's ever been before.

The problem is, there's only a limited number of spaces for this kind of service because it's very time consuming and individualized. So go to RayEdwards.com/CopyFix before the slots fill up and enroll in the “Copywriting Fix Program.”

Feature Presentation:

My guest today is David Garfinkel. He’s one of the most respected copywriters and copywriting coaches in the world. He’s worked with businesses in over 100 different industries including well-known companies like IBM, United Airlines, Pacific Bell, Time Life Books, and MCI.

We talk about…

  • (10:55) The dream job David left to become a freelance copywriter. His friends and family thought he was crazy, but even though he was super successful, the better he did in his regular job the more unhappy he became.
  • (11:55) The ad for an unorthodox newsletter that changed everything for him. He read it 20 times and still couldn’t wrap his head around it. But somehow he knew it was the path to his future career and happiness.
  • (13:20) How one of his first sales letters went on to make over $40,000,000 for his client. Even though it was less than 1,000 words, this ad ran for 8 years unchanged. If only he’d been paid more than $300 to write it, or at least, signed a royalty deal.
  • (16:50) The secret almost all newbie copywriters, and even some advanced copywriters can’t get through their thick skulls. This one thing can make the difference in almost any copywriter’s career if they only surrender to it.
  • (17:30) The outlandish practice used by novelist Stephen King and screenwriter Aaron Sorkin that can turn almost any copywriter into a copy magician. It’s not pretty or sexy. And the reason almost nobody uses it is because it’s so painfully tedious.
  • (20:50) A perspective-shifting and completely fresh definition of “the 1%” and how it applies to copywriting. It describes the giant chasm between the 99%-ers and the 100%-ers.
  • (22:24) The stupid-simple key to extraordinary results. How these 5 little words change everything.  
  • (23:52) What Tony Robbins learned from coaching a top cosmetic surgeon and how it applies to the difference between being excellent and becoming outstanding in your chosen field. It’s one of those 2mm changes that turn regular people into masters of their craft.
  • (27:35) Why David dropped out of a prestigious Ph.D. program. The idiotic academic mindset that tipped the scale and helped him see how advanced formal education was harming his career as a copywriter.
  • (29:01) The tragedy David’s mother experienced and how it fuels his drive to pursue lifelong growth and learning. Everyone has fears when it comes to their eventual death. But what David saw his mother go through caused him to up his game as a way of staving off any potential hereditary effects of his mother’s condition.
  • (31:48) The famous author David worked with and what he learned about life and productivity from this marketing master. The take-home lesson we all need to remember about not missing opportunities to meet people who’ve influenced us before it’s too late.
  • (37:00) Why David doesn’t take many clients anymore and what he does instead. After many years or working in the industry, his new focus makes him feel more fulfilled and able to give greater value than any other practice he’s used before.
  • (52:32) Who David spends most of his time working with today. It’s a select group of like-minded people, many of whom have gone on to have remarkable success in their copywriting careers.
  • (54:05) The “inner game” of copywriting and the demons that come along with it. Why mindset is more important than tactical writing skills to most copywriters and how David helps them develop this part of their identity.

If you’re a working copywriter and you want to get in touch with David Garfinkel for some coaching, you can reach him at GarfinkelCoaching.com.

Resources

RayEdwards.com/CopyFix

Subscribe to the show through Apple Podcasts and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will mention you on this show.

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Apr 01 2019

1hr

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Branding Doesn’t Sell Stuff. Here’s What Does - feat. David Garfinkel:

Business Outlaws
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There’s marketing, and then there’s sales. They’re not the same thing, but one without the other is sure to lead to failure for your company. On this episode of Business Outlaws, David Garfinkel, renowned author and copywriting coach who personally mentored BigMike, breaks down what effective direct response marketing is and how it works.

You can’t just expect people to see your product and buy it. You need to show them why they need it, which is why you need to use direct response marketing. And to use direct response marketing effectively, you have to dig deep into your target audience’s psyche to see your product from their point of view.

Garfinkel shows BigMike and Chris “Bulldog” Collins how this works by using BigMike’s Blends as an example. He introduces a generic-sounding, ineffective ad that touts the pre-roll as “bigger than big, Mikey-er than Mike, blendier than blend,” and then immediately contrasts it with an ad that hooks the target audience of BigMike’s Blends by weeding out anybody else who might read the copy. If you’re marketing your product to everybody, you’re doing it wrong. Marketing directly to your niche audience is how you make sales.

So, how do you get into your audience’s head to figure out how to market to them? As Collins points out, “What people tell you and what they do can be the world apart.” Tune in to find out how to get your buyers’ uncensored, unscripted perspectives.

When you’re finished listening, visit BusinessOutlaws.com for exclusive content and behind-the-scenes footage from the studio. And don’t forget to follow @BusinessOutlaws for more profit-boosting exclusive content.

See acast.com/privacy for privacy and opt-out information.

Jan 01 2019

58mins

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David Garfinkel is known as the world’s best copywriting coach.
He’s helped copywriters and businesses in more than 100 industries increase their profits through better copywriting, including one business that brought in $40M from a three-page sales letter he wrote.

His book, Breakthrough Copywriting, is a #1 bestseller on Amazon.

Sep 27 2018

47mins

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David Garfinkel

Adil Amarsi Unplugged
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An A-List copywriter and a teacher, David Garfinkel helps individuals and groups make their advertising more effective. He has helped copywriters and businesses in more than 100 industries increase profits. He published a book called Breakthrough Copywriting which is a #1 Bestseller on Amazon. He has also created and published the first widely used set of Copywriting Templates.

Since 1993, he wrote sales letters that have brought in as much as $40 million to one business. At present, his main client work is coaching professional copywriters, business owners, and in-house copywriters for organizations.

On today’s episode, we will learn from David’s journey how he started out from selling $20 audio tapes to being one of the most recognisable figures in copywriting. He will discuss with us how to boost one’s mind with creative ideas through books and the some key points in dealing with the market nowadays.

Apr 20 2018

58mins

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David Garfinkel is widely considered to be the world's best copywriting coach. He's the author of Breakthrough Copywriting and the host of The Copywriter's Podcast. In this interview he gives valuable advice on how to make more money for your business by writing better sales copy. His website is www.garfinkelcoaching.com.

Feb 01 2018

32mins

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