Episode 21 - Phil White: Cervélo Co-Founder, now heading up 4iiii: How to design a shopping cart.
The Zero Lemon Podcast
This one was pretty darn awesome. Phil White is someone I have admired from afar for years. His name, is what you may have seen on some older Cervélo frames on the rear stay. Phil Co-Founded Cervélo and now heads up 4iiii. Truly one of the pioneers of cycling in the modern era. Enjoy!