Maison Birks's guest appearances

Maison Birks

The CEO Series with McGill's Karl Moore

Daniel Boulud

David McMillan

Harley Finkelstein

Amy Edmondson

Angela Brown

Ethan Brown

Susan Cain

John Micklethwait

Mark Shapiro

Dani Reiss

Adam Bryant

Sophie Brochu

George Daley

Jason Robinson

Joanne Liu

OwlTail

Are people still buying jewellery in the midst of the pandemic? This week on the CEO Series, Karl Moore of McGill University's Desautels Faculty of Management dives into the impact of COVID-19 on the luxury goods industry with Jean-Christophe Bedos, CEO of Maison Birks. Although the closure of stores changed retail strategies it has also pushed the brand to expand its online strategy and explore new horizons.

Jean-Christophe Bedos, CEO Maison Birks