Brandon Cornuke and Alec Simon, Manufacturing Advocacy and Growth Network (MAGNET)
Brandon Cornuke, vice president, and Alec Simon, director of Startup Services at the Manufacturing Advocacy & Growth Network (MAGNET) talk about this year’s MSPIRE pitch challenge, which has gone virtual this year.Brandon leads the organization’s efforts to help innovators turn manufactured product ideas into viable businesses. He specializes in strategy development, business model design, and lean innovation. He also teaches MBA students as an Adjunct Professor of Design and Innovation at Case Western’s Weatherhead School of Management. His career includes time as director of Digital Strategy and Innovation at American Greetings, as well as co-founder of his own consumer products company, Joyce Labs. He directed Target’s consumer TV sales strategy and was an IT strategy consultant with Hitachi’s global consulting team. He received his MBA at Northwestern’s Kellogg School of Management. Before serving as startup advisor at MAGNET, Alec served as a ventures associate at the Plug and Play Tech Center in Cleveland. He has worked as a retail transformation strategy analyst at Key Bank and senior business analyst at Capital One. He earned his MBA at Case Western’s Weatherhead School of Management and his bachelor’s degree in Operations Management at Ohio State.
Growing Manufacturing in Transitioning Economies with Michael Goldberg & Brandon Cornuke
Manufacturing Happy Hour
How do you turn areas that were once manufacturing powerhouses back into regions with thriving economies? Brandon Cornuke & Michael Goldberg believe developing strong manufacturing ecosystems is a big part of the answer.Brandon Cornuke is the Vice President of Startup Services at MAGNET, a Cleveland-based organization that helps manufacturers in Northeast Ohio grow their operations, workforces, and startups. Michael Goldberg is a Professor of Design & Innovation at Case Western Reserve University’s Weatherhead School of Management and leader of the successful Coursera MOOC “Beyond Silicon Valley.” These two individuals are on a mission to help budding entrepreneurs in Cleveland and other transitioning economies get the education and resources they need to build successful companies.In this episode, we discuss how the future of manufacturing is technology-driven, the type of support ecosystems that are necessary to help manufacturing companies grow and prosper, and the role that education will continue to play in enabling the manufacturing workforce, all the way down to the trade level. Michael and Brandon have plenty of examples to share about manufacturers that are taking advantage of the resources they have available, regardless of whether they’re in Bosnia, Indonesia, or Cleveland.Make sure to visit ManufacturingHappyHour.com for detailed show notes and a full list of resources mentioned in this episode. Stay Innovative, Stay Thirsty.
Brandon Cornuke is VP of Startup Services at the Manufacturing Advocacy and Growth Network – otherwise known as MAGNET. The Incubation Center he leads helps innovators turn manufactured product ideas into growing businesses, specializing in strategy development, business model design, and lean innovation. He also teaches MBA students as an Adjunct Professor of Design and Innovation at Case Western’s Weatherhead School of Management. After beginning his career as an IT strategy consultant with Hitachi’s global consulting team, Brandon attended Northwestern’s Kellogg School of Management and co-founded a consumer products company, Joyce Labs that launched Dry Goods, the first aerosol-based athletic body powder. Brandon then accepted a position at Target where he led one of the retailer’s largest consumer electronics businesses, directing the strategy for the company’s half-billion dollar consumer TV sales. Brandon took his entrepreneurial experience and retail expertise to American Greetings where he become the director of Digital Strategy and Innovation.