Rob Gifford's guest appearances

Rob Gifford

UI Breakfast: UI/UX Design and Product Strategy

Operation: F&B

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Nir Eyal

Laura Roeder

Brian Casel

Nick Disabato

Rob Walling

Scott Belsky

Jeff Sauer

Paul Jarvis

Josh Pigford

Brian Gardner

Jonathan Stark

David Sherry

Liston Witherill

Philip Morgan

Samuel Hulick

OwlTail

Designing for financial apps hides many UX challenges. Is it all about fancy dashboards? How do you balance simplicity and information density?. Our guest today is Rob Gifford, Managing Director of Experience Design at Mad*Pow. He shares his story in the profession, and provides resources, examples, research, and inspiration for anyone looking to delve into financial product design.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesMad*Pow — Rob’s companyEpisode 162: Designing for Behavior Change with Amy BucherEpisode 140: Sustainable UX with James ChristieA Brief Introduction to the COM-B Model of Behaviour and the PRIM Theory of Motivation — an article by Robert West and Susan MichieBJ Fogg — the Stanford University behavior design researcher known for the Fogg Behavior ModelEpisode 131: Design Sprint with Jonathan CourtneyThe Paradox of Choice — a book by Barry SchwartzSelf-determination theory — a Wikipedia articleLemonade insurance, Betterment, Credit Karma, Mint — examples of user-friendly financial appsEngaged — a book by Amy Bucher, recommended by Rob as a great introduction to behavioral designDesign for Behavior Change — a book by Steven WendelMadpow’s upcoming eventsMadpow’s case studiesgiffordux.com — Rob’s personal websiteFollow Rob on LinkedIn and TwitterToday’s SponsorThis episode is brought to you by Userlist — a lifecycle messaging tool for SaaS companies. It’s perfect for sending smart onboarding campaigns, or any other behavior-based communication. We have everything you need to get started quickly and painlessly: developer-friendly API, campaign templates, and hands-on support from the founders. Try Userlist free at userlist.com.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

<p>Designing for financial apps hides many UX challenges. Is it all about fancy dashboards? How do you balance simplicity and information density?. Our guest today is Rob Gifford, Managing Director of Experience Design at Mad*Pow. He shares his story in the profession, and provides resources, examples, research, and inspiration for anyone looking to delve into financial product design.</p><p>Podcast feed: subscribe to <a href="https://feeds.simplecast.com/4MvgQ73R" rel="nofollow" target="_blank">https://feeds.simplecast.com/4MvgQ73R</a> in your favorite podcast app, and follow us on <a href="https://itunes.apple.com/us/podcast/ui-breakfast-podcast/id939175693?mt=2" rel="nofollow" target="_blank">iTunes</a>, <a href="http://www.stitcher.com/s?fid=97279&amp;refid=stpr" rel="nofollow" target="_blank">Stitcher</a>, or <a href="https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&amp;isi=691797987&amp;ius=googleplaymusic&amp;link=https://play.google.com/music/m/Ig42wpgwtqn4hzewnjmmes6eizq?t%3DUI_Breakfast:_UI/UX_Design_and_Product_Strategy%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16" rel="nofollow" target="_blank">Google Play Music</a>.</p><h2>Show Notes</h2><ul><li><a href="https://www.madpow.com/" rel="nofollow" target="_blank">Mad*Pow</a> — Rob’s company</li><li><a href="https://uibreakfast.com/162-designing-for-behavior-change-with-amy-bucher/" rel="nofollow" target="_blank">Episode 162: Designing for Behavior Change with Amy Bucher</a></li><li><a href="https://uibreakfast.com/140-sustainable-ux-with-james-christie/" rel="nofollow" target="_blank">Episode 140: Sustainable UX with James Christie</a></li><li><a href="https://www.qeios.com/read/WW04E6.2" rel="nofollow" target="_blank">A Brief Introduction to the COM-B Model of Behaviour and the PRIM Theory of Motivation</a> — an article by Robert West and Susan Michie</li><li><a href="https://www.bjfogg.com/" rel="nofollow" target="_blank">BJ Fogg</a> — the Stanford University behavior design researcher known for the <a href="https://behaviormodel.org/" rel="nofollow" target="_blank">Fogg Behavior Model</a></li><li><a href="https://uibreakfast.com/131-design-sprint-with-jonathan-courtney/" rel="nofollow" target="_blank">Episode 131: Design Sprint with Jonathan Courtney</a></li><li><a href="https://www.amazon.com/Paradox-Choice-More-Less-Revised-ebook/dp/B000TDGGVU" rel="nofollow" target="_blank">The Paradox of Choice</a> — a book by Barry Schwartz</li><li><a href="https://en.wikipedia.org/wiki/Self-determination_theory" rel="nofollow" target="_blank">Self-determination theory</a> — a Wikipedia article</li><li><a href="https://www.lemonade.com" rel="nofollow" target="_blank">Lemonade insurance</a>, <a href="https://www.betterment.com/" rel="nofollow" target="_blank">Betterment</a>, <a href="https://www.creditkarma.com/" rel="nofollow" target="_blank">Credit Karma</a>, <a href="https://mint.intuit.com/" rel="nofollow" target="_blank">Mint</a> — examples of user-friendly financial apps</li><li><a href="https://www.amazon.com/Engaged-Designing-Behavior-Amy-Bucher-ebook/dp/B084WPQNRR" rel="nofollow" target="_blank">Engaged</a> — a book by Amy Bucher, recommended by Rob as a great introduction to behavioral design</li><li><a href="https://www.amazon.com/Designing-Behavior-Change-Psychology-Behavioral/dp/1449367623" rel="nofollow" target="_blank">Design for Behavior Change</a> — a book by Steven Wendel</li><li>Madpow’s <a href="https://www.madpow.com/events" rel="nofollow" target="_blank">upcoming events</a></li><li>Madpow’s <a href="https://www.madpow.com/work/all/all" rel="nofollow" target="_blank">case studies</a></li><li><a href="https://www.giffordux.com/" rel="nofollow" target="_blank">giffordux.com</a> — Rob’s personal website</li><li>Follow Rob on <a href="https://www.linkedin.com/in/robertgifford9" rel="nofollow" target="_blank">LinkedIn</a> and <a href="https://twitter.com/rgiffs" rel="nofollow" target="_blank">Twitter</a></li></ul><h2>Today’s Sponsor</h2><p>This episode is brought to you by Userlist — a lifecycle messaging tool for SaaS companies. It’s perfect for sending smart onboarding campaigns, or any other behavior-based communication. We have everything you need to get started quickly and painlessly: developer-friendly API, campaign templates, and hands-on support from the founders. Try Userlist free at <a href="http://userlist.com" rel="nofollow" target="_blank">userlist.com</a>.</p><p>Interested in sponsoring an episode? <a href="http://uibreakfast.com/sponsor" rel="nofollow" target="_blank">Learn more here.</a></p><h2>Leave a Review</h2><p>Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. <a href="http://uibreakfast.com/podcast-review" rel="nofollow" target="_blank">Here’s how.</a></p>

Episode 203: Designing for Financial Services with Rob Gifford

The economic impacts of COVID have been catastrophic not just to restaurant owners, but to employees in the food service industry, as well. The National Restaurant Association Educational Foundation is the philanthropic arm of the association and has risen to the challenge of helping restaurants and their employees stay afloat.Today, the Foundation’s president, Rob Gifford, discusses some of the programs that were in progress pre-COVID as well as how the foundation expects to move forward with an eye for economic recovery and racial diversity. Rob also shares a success story of the foundation’s efforts to fundraise more than $20 million alongside Guy Fieri to directly help those whose jobs were impacted by COVID.[00:23] - Interview with Rob Gifford[00:51] - The National Restaurant Association Educational Foundation's mission[01:54] - Programs advancing the NRAEF cause[06:58] - Guy Fieri and the Restaurant Employee Relief Fund[11:20] - Moments of challenge &amp; opportunity[15:34] - Getting out the message[19:27] - Donation demographics[21:38] - Stories from recipients[23:47] - Support Choose RestaurantsIf you'd like to receive new episodes as they're published, please subscribe to Order Up in Apple Podcasts, Google Podcasts, Spotify or wherever you get your podcasts. If you enjoyed this episode, please consider leaving a review in Apple Podcasts. It really helps others find the show.This podcast episode was produced by Dante32.

<p>The economic impacts of COVID have been catastrophic not just to restaurant owners, but to employees in the food service industry, as well. The National Restaurant Association Educational Foundation is the philanthropic arm of the association and has risen to the challenge of helping restaurants and their employees stay afloat.</p><p>Today, the Foundation’s president, Rob Gifford, discusses some of the programs that were in progress pre-COVID as well as how the foundation expects to move forward with an eye for economic recovery and racial diversity. Rob also shares a success story of the foundation’s efforts to fundraise more than $20 million alongside Guy Fieri to directly help those whose jobs were impacted by COVID.</p><ul><li>[00:23] - Interview with Rob Gifford</li><li>[00:51] - The National Restaurant Association Educational Foundation's mission</li><li>[01:54] - Programs advancing the NRAEF cause</li><li>[06:58] - Guy Fieri and the<a href="https://rerf.us/" rel="nofollow" target="_blank"> Restaurant Employee Relief Fund</a></li><li>[11:20] - Moments of challenge &amp; opportunity</li><li>[15:34] - Getting out the message</li><li>[19:27] - Donation demographics</li><li>[21:38] - Stories from recipients</li><li>[23:47] - Support<a href="https://chooserestaurants.org/donate" rel="nofollow" target="_blank"> Choose Restaurants</a></li></ul><p>If you'd like to receive new episodes as they're published, please subscribe to <a href="https://www.restaurant.org/events/learning/podcasts/order-up" rel="nofollow" target="_blank">Order Up</a> in <a href="https://podcasts.apple.com/us/podcast/order-up/id1511211971" rel="nofollow" target="_blank">Apple Podcasts</a>, <a href="https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9IcFhHRHhqVQ" rel="nofollow" target="_blank">Google Podcasts</a>, <a href="https://open.spotify.com/show/3SOAkud8tkbaLCaU8W4Ne5" rel="nofollow" target="_blank">Spotify</a> or wherever you get your podcasts. If you enjoyed this episode, please consider leaving a review in <a href="https://podcasts.apple.com/us/podcast/order-up/id1511211971" rel="nofollow" target="_blank">Apple Podcasts</a>. It really helps others find the show.</p><p>This podcast episode was produced by <a href="https://www.dante32.com/" rel="nofollow" target="_blank">Dante32</a>.</p>

Empowering The Next Generation With Rob Gifford