Justin Baer's guest appearances

Justin Baer

Private Club Radio

The Wednesday Match Play Podcast presented by Mindful "U"

The Modern Retail Podcast

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Passion Graham

Rick Coffey

Peter Nanula

Ara Anton

Bert Mackay

Melissa Hansen

Mike Orloff

Mike Hendrix

Leighton Walker

Diana DeLucia

Paul Levy

David Wong

David Walker

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OwlTail

Collars &amp; Co is trying to create a new category that's one part casual and one part dressy.The two-year-old apparel startup makes a collared polo shirt, along with other items, and targets predominately well-to-do males. It first got its start on TikTok, but an appearance and subsequent deal on Shark Tank led to a huge increase in sales."We saw about a 400% increase in the number of visitors," the night after the episode aired, said Justin Baer, founder and CEO of Collars &amp; Co. "I think I attached about $200,000 to $250,000 in revenue that week." Baer joined the Modern Retail Podcast and dove into how he's growing his clothing brand.Despite the sales spike, Shark Tank was just one helpful marketing moment. Baer, now, is focused on the long game. That includes investing in digital media as best as possible and even launching new retail concepts. For example, Collars &amp; Co is going to open its first store in Chicago this month.One of the big reasons the company is opening a store is because physical retail speaks directly to the customer Collars &amp; Co targets. Our customer tends to be slightly older -- it's an older gentleman that's 35 to 65," said Baer. "And not all of them are on Instagram buying clothes online."With that, the Chicago store is a test to see if the model can work. "We definitely want the store to be profitable. It doesn't have to be that profitable, because it's not the main driver," he said. "And it's going to be a fraction of the revenue that we're doing DTC."Another big focus for the brand is on finding more customers. While it's seen huge growth, Baer thinks there's more digital marketing to be done. "Facebook is still the best, but we try a lot of different things," he said. "We're trying a lot of different angles, newsletters, a lot of different online platforms." That being said, Baer said he initially got the company off the ground by showing off his first product on TikTok.And while other brands test out new types of advertising like TV, Baer is still bullish on digital being a primary driver for his brand. "I think digital is still going to be 95% of our ad budget this year," he said.

Collars &amp; Co is trying to create a new category that's one part casual and one part dressy.The two-year-old apparel startup makes a collared polo shirt, along with other items, and targets predominately well-to-do males. It first got its start on TikTok, but an appearance and subsequent deal on Shark Tank led to a huge increase in sales."We saw about a 400% increase in the number of visitors," the night after the episode aired, said Justin Baer, founder and CEO of Collars &amp; Co. "I think I attached about $200,000 to $250,000 in revenue that week." Baer joined the Modern Retail Podcast and dove into how he's growing his clothing brand.Despite the sales spike, Shark Tank was just one helpful marketing moment. Baer, now, is focused on the long game. That includes investing in digital media as best as possible and even launching new retail concepts. For example, Collars &amp; Co is going to open its first store in Chicago this month.One of the big reasons the company is opening a store is because physical retail speaks directly to the customer Collars &amp; Co targets. Our customer tends to be slightly older -- it's an older gentleman that's 35 to 65," said Baer. "And not all of them are on Instagram buying clothes online."With that, the Chicago store is a test to see if the model can work. "We definitely want the store to be profitable. It doesn't have to be that profitable, because it's not the main driver," he said. "And it's going to be a fraction of the revenue that we're doing DTC."Another big focus for the brand is on finding more customers. While it's seen huge growth, Baer thinks there's more digital marketing to be done. "Facebook is still the best, but we try a lot of different things," he said. "We're trying a lot of different angles, newsletters, a lot of different online platforms." That being said, Baer said he initially got the company off the ground by showing off his first product on TikTok.And while other brands test out new types of advertising like TV, Baer is still bullish on digital being a primary driver for his brand. "I think digital is still going to be 95% of our ad budget this year," he said.

Collars & Co founder Justin Baer on riding the Shark Tank wave

Collars &amp; Co.'s mission is to provide men and women with extremely high quality clothing that not only looks great, but feels amazing as well. On this episode of The Wednesday Match Play Podcast presented by MemberText, Justin Baer gives us an overview of Collars &amp; Co., talks about their Spring Collection, the collar styles and their affiliate and influencer program. He also talks about their features in Forbes, Men's Health, GQ and Golf Digest. It was an honor having Justin on this show again. Let's tee off.

Collars &amp; Co.'s mission is to provide men and women with extremely high quality clothing that not only looks great, but feels amazing as well. On this episode of The Wednesday Match Play Podcast presented by MemberText, Justin Baer gives us an overview of Collars &amp; Co., talks about their Spring Collection, the collar styles and their affiliate and influencer program. He also talks about their features in Forbes, Men's Health, GQ and Golf Digest. It was an honor having Justin on this show again. Let's tee off.

Justin Baer, Collars & Co. | Episode No. 296

Justin Baer of MemberText joins us to discuss why text messaging is a powerful way to convert leads into members.Similar to an email drip campaign, a text message drip campaign can be automated so your follow up with membership prospects is timely and impactful. Visit http://membertext.net to learn more. Follow us on the socials Join our private Facebook community!Private Club Radio InstagramPrivate Club Radio Linkedin Denny Corby Instagram Denny Corby Linkedin

Justin Baer of MemberText joins us to discuss why text messaging is a powerful way to convert leads into members.Similar to an email drip campaign, a text message drip campaign can be automated so your follow up with membership prospects is timely and impactful. Visit <a href="http://membertext.net" rel="nofollow" target="_blank">http://membertext.net</a> to learn more. Follow us on the socials <a href="https://www.facebook.com/groups/privateclubradio" rel="nofollow" target="_blank">Join our private Facebook community! </a> <a href="https://www.instagram.com/privateclubradio/" rel="nofollow" target="_blank">Private Club Radio Instagram </a><a href="https://www.linkedin.com/company/private-club-radio/?viewAsMember=true" rel="nofollow" target="_blank">Private Club Radio Linkedin</a> <a href="https://www.instagram.com/dennycorby/" rel="nofollow" target="_blank">Denny Corby Instagram </a><a href="https://www.linkedin.com/in/dennycorby/" rel="nofollow" target="_blank">Denny Corby Linkedin</a>

206: Membership Marketing With Text Messaging

Steve Graves, President of Creative Golf Marketing joins us to discuss their new software the Activity Level Indicator. This software promises to give your club insightful data that can help your membership retention efforts. You'll learn all about it and how you, as a Private Club Radio listener, can get a special offer. Justin Baer of Member Text also joins us to discuss how text platforms can keep your membership up to date during natural disasters. Follow us on the socials Join our private Facebook community!Private Club Radio InstagramPrivate Club Radio Linkedin Denny Corby Instagram Denny Corby Linkedin

Steve Graves, President of Creative Golf Marketing joins us to discuss their new software the Activity Level Indicator. This software promises to give your club insightful data that can help your membership retention efforts. You'll learn all about it and how you, as a Private Club Radio listener, can get a special offer. Justin Baer of Member Text also joins us to discuss how text platforms can keep your membership up to date during natural disasters. Follow us on the socials <a href="https://www.facebook.com/groups/privateclubradio" rel="nofollow" target="_blank">Join our private Facebook community! </a> <a href="https://www.instagram.com/privateclubradio/" rel="nofollow" target="_blank">Private Club Radio Instagram </a><a href="https://www.linkedin.com/company/private-club-radio/?viewAsMember=true" rel="nofollow" target="_blank">Private Club Radio Linkedin</a> <a href="https://www.instagram.com/dennycorby/" rel="nofollow" target="_blank">Denny Corby Instagram </a><a href="https://www.linkedin.com/in/dennycorby/" rel="nofollow" target="_blank">Denny Corby Linkedin</a>

203: Membership Software

Justin Baer works for MemberText, a text message marketing solution for the private club industry. The data that Justin has on open rates for text messages is impressive. It doesn't matter what you are trying to communicate… An upcoming event, a frost delay… Imagine the power going out at your club. A text message is an easy way to communicate that message. On this episode of The Wednesday Match Play Podcast you will learn more about MemberText and how clubs are using this powerful solution. Justin talks about their pricing, their relationship with the CMAA, what sort of analytics they can provide and the training they provide. Justin also shares his favorite 19th hole a drink that reminds him of his grandfather.

Justin Baer works for MemberText, a text message marketing solution for the private club industry. The data that Justin has on open rates for text messages is impressive. It doesn't matter what you are trying to communicate… An upcoming event, a frost delay… Imagine the power going out at your club. A text message is an easy way to communicate that message. On this episode of The Wednesday Match Play Podcast you will learn more about MemberText and how clubs are using this powerful solution. Justin talks about their pricing, their relationship with the CMAA, what sort of analytics they can provide and the training they provide. Justin also shares his favorite 19th hole a drink that reminds him of his grandfather.

Justin Baer, MemberText | Episode No. 160

On this inaugural edition of Tech Trends presented by MemberText, we chat with Justin Baer about millennials and their unique tech habits. What is this next generation of member looking for in terms of communication and outreach from a brand? You'll find out. We discuss why MemberText is the best solution to replace much of your email communication with a more direct and engaging platform. Visit http://membertext.net to learn more. Follow us on the socials Join our private Facebook community!Private Club Radio InstagramPrivate Club Radio Linkedin Denny Corby Instagram Denny Corby Linkedin

On this inaugural edition of Tech Trends presented by MemberText, we chat with Justin Baer about millennials and their unique tech habits. What is this next generation of member looking for in terms of communication and outreach from a brand? You'll find out. We discuss why MemberText is the best solution to replace much of your email communication with a more direct and engaging platform. Visit <a href="http://membertext.net" rel="nofollow" target="_blank">http://membertext.net</a> to learn more. Follow us on the socials <a href="https://www.facebook.com/groups/privateclubradio" rel="nofollow" target="_blank">Join our private Facebook community! </a> <a href="https://www.instagram.com/privateclubradio/" rel="nofollow" target="_blank">Private Club Radio Instagram </a><a href="https://www.linkedin.com/company/private-club-radio/?viewAsMember=true" rel="nofollow" target="_blank">Private Club Radio Linkedin</a> <a href="https://www.instagram.com/dennycorby/" rel="nofollow" target="_blank">Denny Corby Instagram </a><a href="https://www.linkedin.com/in/dennycorby/" rel="nofollow" target="_blank">Denny Corby Linkedin</a>

186: Millennial Technology Habits

Follow us on the socials Join our private Facebook community!Private Club Radio InstagramPrivate Club Radio Linkedin Denny Corby Instagram Denny Corby Linkedin

Follow us on the socials <a href="https://www.facebook.com/groups/privateclubradio" rel="nofollow" target="_blank">Join our private Facebook community! </a> <a href="https://www.instagram.com/privateclubradio/" rel="nofollow" target="_blank">Private Club Radio Instagram </a><a href="https://www.linkedin.com/company/private-club-radio/?viewAsMember=true" rel="nofollow" target="_blank">Private Club Radio Linkedin</a> <a href="https://www.instagram.com/dennycorby/" rel="nofollow" target="_blank">Denny Corby Instagram </a><a href="https://www.linkedin.com/in/dennycorby/" rel="nofollow" target="_blank">Denny Corby Linkedin</a>