Mel Cutler's guest appearances

Mel Cutler

Marketing Speak

The Mind Body Business Show

Tim Ferriss

Rob Walch

Neil Patel

Paul Moore

Chris Ducker

Michael E. Gerber

Cliff Ravenscraft

Cal Newport

Mike Vardy

Honorée Corder

Clint Arthur

Vanessa Van Edwards

Nir Eyal

Perry Marshall

David Burkus

OwlTail

Brian Kelly

Mel Cutler is an Entrepreneur and Marketing Genius. He has created eight companies with two of them hitting over seven figures in revenue. Mel is a speaker, and he's the author of The BIG BOOM, a revolutionary book that will help you to be passionate and excited about what you do, impact others, and to be focused on a product or service that brings about a bigger good to the world and will allow you to leave a legacy that makes you proud.Mel Cutler is the co-owner and “Chief Voice Saver” at Vocal Eze, where he and his wife and business partner, Kate, create and provide natural vocal wellness solutions for musicians and those who use their voice daily to make an impact. After consistently losing his voice and ending up in the hospital due to a severe throat infection, Mel began to study and focus on natural and organic ingredients that fight against inflammation and infection. This commitment to holistic wellness evolved into growing Vocal Eze into a full line of vocal wellness remedies that soothe, protect and lubricate the voice for those who need it most.On a more personal note, Mel and Kate have created a YouTube Channel called "The Van Cutlers," where Mel and Kate invite you into their personal lives as they navigate the ups and downs of Mel living with Cystic Fibrosis (CF). In this amazing video series they leave nothing out and include the wins, the losses, and everything in between.

Mel Cutler is an Entrepreneur and Marketing Genius. He has created eight companies with two of them hitting over seven figures in revenue. Mel is a speaker, and he's the author of The BIG BOOM, a revolutionary book that will help you to be passionate and excited about what you do, impact others, and to be focused on a product or service that brings about a bigger good to the world and will allow you to leave a legacy that makes you proud. Mel Cutler is the co-owner and “Chief Voice Saver” at <a href="https://ryp.im/vocaleze" rel="nofollow" target="_blank">Vocal Eze</a>, where he and his wife and business partner, Kate, create and provide natural vocal wellness solutions for musicians and those who use their voice daily to make an impact. After consistently losing his voice and ending up in the hospital due to a severe throat infection, Mel began to study and focus on natural and organic ingredients that fight against inflammation and infection. This commitment to holistic wellness evolved into growing <a href="https://ryp.im/vocaleze" rel="nofollow" target="_blank">Vocal Eze</a> into a full line of vocal wellness remedies that soothe, protect and lubricate the voice for those who need it most. On a more personal note, Mel and Kate have created a YouTube Channel called <a href="http://thevanculters.com/" rel="nofollow" target="_blank">"The Van Cutlers</a>," where Mel and Kate invite you into their personal lives as they navigate the ups and downs of Mel living with Cystic Fibrosis (CF). In this amazing video series they leave nothing out and include the wins, the losses, and everything in between.

Brian Kelly Interviews Marketing Genius Mel Cutler

Today's conversation is with Mel Ethan Cutler, a Meetup expert and serial entrepreneur. Mel has created seven companies across four different markets since he discovered his entrepreneurial streak at 19 years old. He’s mastered the strategy of using Meetup to build a list and create a dedicated local following of people who want a specific product or service. Now, he shares his wisdom and insight with businesses—and, in this great conversation, with you. Find Out More About Mel Here: MelCutler.meMel Ethan Cutler on LinkedInMel Ethan C. on Meetup@EntreRevolution on TwitterMel Ethan Cutler on FacebookMeetup MasterMeetup Zoomel@meetupzoo.com In This Episode:  [01:34] - Mel starts off by explaining why Meetup.com is a secret weapon for small businesses. He also addresses his own background and explores how he discovered the power of Meetup. [04:37] - Mel discusses the costs involved in using Meetup: around $89 twice a year. He then offers some of his best tips for how to use Meetup, and mentions his event The Entrepreneur Revolution. [07:36] - We learn more about how Mel uses a sense of urgency or scarcity to encourage people to overcome their fear and take action. He then talks about how to figure out what kind of meetup to create. [10:33] - Does Mel suggest starting by creating your own meetup, or sponsoring someone else’s first? In his answer, he emphasizes the importance of providing value to others rather than just asking for things for yourself. [13:29] - Mel offers some tips regarding finding a venue, which he says is the easiest thing. [15:44] - Mel shares an example of a meetup that he’s hosting soon, and explains how it functions. [17:35] - We hear about what Mel means when he says “mastermind,” and he talks about different kinds of masterminds. He goes into some depth on the differences between free and high-cost masterminds. [21:23] - Stephen talks about working your way up instead of immediately asking people for $25,000. He then addresses sales funnels. [22:53] - Mel addresses the possibility of paying to get on stage at an event. [25:05] - How does Mel recommend people develop the skill set necessary to sell from stage? He suggests Speaking Empire and Speaker Revolution. [28:07]- Mel talks about the optimization strategies and tactics for a meetup that isn’t getting traffic or attention. [30:53] - In his early days on Meetup, Mel made some mistakes. Here he shares the horror story of his first Meetup event, where no one showed up except his brother, his mom, and a close friend. He then shares a secret from his Meetup Master course. [34:27] - Mel shares some tips on how to find and use keywords for your Meetup group and event descriptions and titles. [36:46] - What does Mel recommend in terms of color schemes and visuals? [38:29] - Stephan points out that Meetup is a social network. He offers a case example of an employee who used Meetup to his advantage. Mel then expands on this, emphasizing the importance of your network. [43:50] - The profile page on Meetup is often a missed opportunity, Mel says. [45:18] - Mel offers his advice for people who made a group that hasn’t had any traction over several months: kill it off, start over, and use his course. [46:20] - Mel talks more about his Meetup Master course, which is currently $297 (normally $1,000). (Note for listeners: if the price has gone up by the time you buy the course, buy it at the full price and then email Mel to get the difference refunded.) [48:38] - We learn a little bit about how Meetup’s algorithm works, and what advice Mel recommends following to help ensure your Meetup group is successful. [51:02] - Mel generously shares his super-secret strategy on how to get people from Meetup to provide their email addresses and phone numbers. It’s surprisingly simple: you ask something like “What is your best email and phone number to welcome you to the group with?” as one of the questions you create for new group members. [54:50] - Mel lists some ways to get in touch with him and places to find him and his courses and guides online.   Links and Resources: MelCutler.meMel Ethan Cutler on LinkedInMel Ethan C. on Meetup@EntreRevolution on TwitterMel Ethan Cutler on FacebookMeetup MasterMeetup Zoomel@meetupzoo.comMeetup.comThe Entrepreneur RevolutionThink and Grow Rich by Napoleon HillSpeaking EmpireSpeaker RevolutionSpeak-to-Sell by Lisa SasevichMichael Port on The Optimized GeekHeroic Public SpeakingMeetup MasterGoogle AdWords Keyword PlannerMadison PHP Meetup

Today's conversation is with Mel Ethan Cutler, a Meetup expert and serial entrepreneur. Mel has created seven companies across four different markets since he discovered his entrepreneurial streak at 19 years old. He’s mastered the strategy of using Meetup to build a list and create a dedicated local following of people who want a specific product or service. Now, he shares his wisdom and insight with businesses—and, in this great conversation, with you. Find Out More About Mel Here: <a href="http://melcutler.me/" rel="nofollow" target="_blank">MelCutler.me</a><a href="https://www.linkedin.com/in/melethancutler/" rel="nofollow" target="_blank">Mel Ethan Cutler on LinkedIn</a><a href="https://www.meetup.com/OrangeCountyEntrepreneurs/members/14054541/" rel="nofollow" target="_blank">Mel Ethan C. on Meetup</a><a href="https://twitter.com/entrerevolution?lang=en" rel="nofollow" target="_blank">@EntreRevolution on Twitter</a><a href="https://www.facebook.com/melethancutler" rel="nofollow" target="_blank">Mel Ethan Cutler on Facebook</a><a href="http://meetupmaster.com/" rel="nofollow" target="_blank">Meetup Master</a><a href="http://meetupzoo.com/" rel="nofollow" target="_blank">Meetup Zoo</a><a href="mailto:mel@meetupzoo.com">mel@meetupzoo.com</a> In This Episode: <ul> <li>[01:34] - Mel starts off by explaining why <a href="http://Meetup.com" rel="nofollow" target="_blank">Meetup.com</a> is a secret weapon for small businesses. He also addresses his own background and explores how he discovered the power of Meetup.</li> <li>[04:37] - Mel discusses the costs involved in using Meetup: around $89 twice a year. He then offers some of his best tips for how to use Meetup, and mentions his event <a href="http://entrerevolution.com/" rel="nofollow" target="_blank">The Entrepreneur Revolution</a>.</li> <li>[07:36] - We learn more about how Mel uses a sense of urgency or scarcity to encourage people to overcome their fear and take action. He then talks about how to figure out what kind of meetup to create.</li> <li>[10:33] - Does Mel suggest starting by creating your own meetup, or sponsoring someone else’s first? In his answer, he emphasizes the importance of providing value to others rather than just asking for things for yourself.</li> <li>[13:29] - Mel offers some tips regarding finding a venue, which he says is the easiest thing.</li> <li>[15:44] - Mel shares an example of a meetup that he’s hosting soon, and explains how it functions.</li> <li>[17:35] - We hear about what Mel means when he says “mastermind,” and he talks about different kinds of masterminds. He goes into some depth on the differences between free and high-cost masterminds.</li> <li>[21:23] - Stephen talks about working your way up instead of immediately asking people for $25,000. He then addresses sales funnels.</li> <li>[22:53] - Mel addresses the possibility of paying to get on stage at an event.</li> <li>[25:05] - How does Mel recommend people develop the skill set necessary to sell from stage? He suggests <a href="http://www.speakingempire.com/" rel="nofollow" target="_blank">Speaking Empire</a> and <a href="http://speakerrevolution.com/" rel="nofollow" target="_blank">Speaker Revolution</a>.</li> <li>[28:07]- Mel talks about the optimization strategies and tactics for a meetup that isn’t getting traffic or attention.</li> <li>[30:53] - In his early days on Meetup, Mel made some mistakes. Here he shares the horror story of his first Meetup event, where no one showed up except his brother, his mom, and a close friend. He then shares a secret from his <a href="http://meetupmaster.com/" rel="nofollow" target="_blank">Meetup Master</a> course.</li> <li>[34:27] - Mel shares some tips on how to find and use keywords for your Meetup group and event descriptions and titles.</li> <li>[36:46] - What does Mel recommend in terms of color schemes and visuals?</li> <li>[38:29] - Stephan points out that Meetup is a social network. He offers a case example of an employee who used Meetup to his advantage. Mel then expands on this, emphasizing the importance of your network.</li> <li>[43:50] - The profile page on Meetup is often a missed opportunity, Mel says.</li> <li>[45:18] - Mel offers his advice for people who made a group that hasn’t had any traction over several months: kill it off, start over, and use his course.</li> <li>[46:20] - Mel talks more about his Meetup Master course, which is currently $297 (normally $1,000). (Note for listeners: if the price has gone up by the time you buy the course, buy it at the full price and then email Mel to get the difference refunded.)</li> <li>[48:38] - We learn a little bit about how Meetup’s algorithm works, and what advice Mel recommends following to help ensure your Meetup group is successful.</li> <li>[51:02] - Mel generously shares his super-secret strategy on how to get people from Meetup to provide their email addresses and phone numbers. It’s surprisingly simple: you ask something like “What is your best email and phone number to welcome you to the group with?” as one of the questions you create for new group members.</li> <li>[54:50] - Mel lists some ways to get in touch with him and places to find him and his courses and guides online.</li> </ul> Links and Resources: <a href="http://melcutler.me/" rel="nofollow" target="_blank">MelCutler.me</a><a href="https://www.linkedin.com/in/melethancutler/" rel="nofollow" target="_blank">Mel Ethan Cutler on LinkedIn</a><a href="https://www.meetup.com/OrangeCountyEntrepreneurs/members/14054541/" rel="nofollow" target="_blank">Mel Ethan C. on Meetup</a><a href="https://twitter.com/entrerevolution?lang=en" rel="nofollow" target="_blank">@EntreRevolution on Twitter</a><a href="https://www.facebook.com/melethancutler" rel="nofollow" target="_blank">Mel Ethan Cutler on Facebook</a><a href="http://meetupmaster.com/" rel="nofollow" target="_blank">Meetup Master</a><a href="http://meetupzoo.com/" rel="nofollow" target="_blank">Meetup Zoo</a><a href="mailto:mel@meetupzoo.com">mel@meetupzoo.com</a><a href="https://www.meetup.com/" rel="nofollow" target="_blank">Meetup.com</a><a href="http://entrerevolution.com/" rel="nofollow" target="_blank">The Entrepreneur Revolution</a><a href="https://www.amazon.com/Think-Grow-Rich-Resent-Poverty/dp/1503081036" rel="nofollow" target="_blank">Think and Grow Rich by Napoleon Hill</a><a href="http://www.speakingempire.com/" rel="nofollow" target="_blank">Speaking Empire</a><a href="http://speakerrevolution.com/" rel="nofollow" target="_blank">Speaker Revolution</a><a href="https://lisasasevich.leadpages.co/sts-grow-your-business-bootcamp-reg/" rel="nofollow" target="_blank">Speak-to-Sell by Lisa Sasevich</a><a href="http://www.optimizedgeek.com/becoming-confident-notable-public-speaker-michael-port/" rel="nofollow" target="_blank">Michael Port on The Optimized Geek</a><a href="http://heroicpublicspeaking.com/" rel="nofollow" target="_blank">Heroic Public Speaking</a><a href="http://meetupmaster.com/" rel="nofollow" target="_blank">Meetup Master</a><a href="https://adwords.google.com/home/tools/keyword-planner/" rel="nofollow" target="_blank">Google AdWords Keyword Planner</a><a href="https://www.meetup.com/madisonphp/" rel="nofollow" target="_blank">Madison PHP Meetup</a>

79. Meetup, the Secret Weapon for Businesses with Mel Cutler