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Jacob Baadsgaard

27 Podcast Episodes

Latest 6 Aug 2022 | Updated Daily

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17. Jacob Baadsgaard, Disruptive Advertising — The Importance of Developing Your Team and Life Lessons That Will Transform Your Firm

Personal Injury Mastermind

Jacob Baadsgaard is the founder and CEO of Disruptive Advertising. After spending years working for some of the biggest brands in the world and helping them to intelligently analyze their analytics data, Jacob realized that his skills would be valuable to more than just the Fortune 500 companies.With his company, Jacob now helps his clients to grow their own client base and develop their employees in order to foster sustainable client growth. Join us as we discuss how Jacob turned his business into one of the leading ad agencies in the US, why Jacob moved beyond founder-based selling and what he had to do to achieve that, and how Jacob nurtures his own staff to maximize their potential.


16 Jun 2020

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Be Battle Ready Episode #20 - Jacob Baadsgaard (Leading a 160+ Person Agency)

The Daily Battle

Be Battle Ready: Daily Battle #20Jacob BaadsgaardOn today’s episode of the Daily Battle, I am having a conversation with Jacob Baadsgaard, founder of Disruptive Advertising. Jacob is based out of Utah, where Disruptive Advertising services about 600 companies worldwide. Clients hire Disruptive Advertising for their extensive expertise when it comes to driving growth through Google and Facebook. Jacob is passionate about entrepreneurship, personal development, fishing, and his family. During this episode, we dive into the different contributors that allowed Disruptive Advertising to grow so quickly. We also discussed investing in your team and the advantages of coaching.Learn more about Jacob, his business and how he got to where he is today on this episode of the Be Battle Ready podcast. In this week’s episode:Who is Jacob?Contributors to growth at Disruptive AdvertisingBeing in a good personal financial situation to go for itTaking time to find the right personInvesting in your teamHiring less experience high potential candidates Getting access to what you do not seeTips for business owners Building a battle-ready businessBringing your best selfDisruptive Advertising’s ideal clientsThe future vision of Disruptive AdvertisingLinksJacob Baadsgaard on LinkedInDisruptiveadvertising.com


17 Oct 2019

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Self-Reflection & Continuous Learning Will Help You Become a Stronger Leader- Jacob Baadsgaard Ep43

Strategy and Leadership Podcast

In this episode of our Strategy & Leadership Podcast, we were joined by Jacob Baadsgaard Founder & CEO of Disruptive Advertising. Jacob began his career in the web analytics industry, eventually moving into marketing after working with various enterprise and Fortune 100 organizations to track their marketing efforts and data insights. Jacob founded Disruptive Advertising as an entrepreneur, and the organization now has over 150 employees.Get our FREE Strategic Planning Workbook template here: https://www.smestrategy.net/strategic-planning-process-template-workbookEnroll in our strategic planning course to learn our process for creating a strategic plan successfully (without hiring anyone): https://www.smestrategy.net/strategic-planning-steps-courseAre you looking for someone to facilitate your strategic planning process? Book a complimentary consultation to learn more about our approach: https://www.smestrategy.net/contactWant a software to track & monitor your strategic plan? Get a free trial for Cascade Strategy: https://go.executestrategy.net/trial?fpr=smestrategy // WEBSITE & RESOURCES:Website ► https://www.smestrategy.net/Blog ► https://www.smestrategy.net/blogStrategy & Leadership Podcast ►https://www.smestrategy.net/podcastAlignment Book ► https://www.smestrategy.net/alignment-bookContact ►https://www.smestrategy.net/contact// FOLLOW US ON SOCIAL MEDIA:Facebook ► https://www.facebook.com/Smestrategy/ LinkedIn ► https://www.linkedin.com/company/2866558 Instagram ► https://www.instagram.com/anthonyctaylor/Twitter ►https://twitter.com/smeinsights // ABOUT SME STRATEGY CONSULTING: SME Strategy is a management consulting firm that specializes in helping organizations develop and implement their strategic plans. We work with teams to facilitate conversations about strategic direction and business strategy so that our clients can focus their energy on what will move them forward faster. Based out of Vancouver, BC, we've worked with organizations all over North American and beyond in various industries including nonprofits, universities & government organizations. To learn more about working with a facilitator: https://www.smestrategy.net/strategic-plan-creation


30 Jul 2019

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Growing A Consulting Team To $20 Million with Jacob Baadsgaard: Podcast #99

Consulting Success Podcast

Starting up is the hardest part of any business. Jacob Baadsgaard, the Founder and CEO of Disruptive Analytics, shares his business journey starting with working at Adobe and transitioning to other companies, and then finally managing his own organization. He talks about growing his consulting team and how his past work experiences have given him the lessons that he applies to make his company work better for his employees. Sharing sales and leveraging techniques, Jacob also tackles the importance of networking events, speaking at conferences, LinkedIn, and a particular software package and content marketing he uses to scale his business. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Consulting Success Community today: consultingsuccess.com


29 Jul 2019

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259: Jacob Baadsgaard: Disrupting The Digital Advertising Agency

Leaders Of Transformation | Conscious Business | Global Transformation | Leadership Development

After growing one of his first PPC clients from 25 to 250 employees, Jacob (Jake) Baadsgaard realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC and CRO management agency, and in a few short years has grown the company to over 90 employees and a run rate of over $12 million – placing it #145 on the 2017 Inc 500 list. While most business leaders focus on personal financial gain, Jacob Baadsgaard reinvests a fair amount of his profits back into his employees and the community; donating 10% of his salary to his church every month, spending upwards of $1k a week on snacks for the office, donating monthly to a charity cause his employees choose, and developing employees with no experience into leadership roles within his company that earn six figure salaries. He is a regular contributor in prominent publications including Forbes, Entrepreneur, SearchEngineLand, MarketingLand, SearchEngineJournal, Unbounce and KissMetrics. In our conversation today, Jake shares his perspective on entrepreneurship and why he has no intention of selling his company anytime soon. An advocate of personal leadership development, he not only challenges himself regularly to be better and do better, he facilitates an optional course on personal leadership for his employees, which has been well-attended by staff members, despite it being held in the early morning, prior to working hours. Given Jake’s expertise in digital advertising, we also explore the common mistakes that businesses make when engaging in digital advertising, and the best way to get started, and how to make the most of your investment. Key Takeaways You don’t need to build your business to sell it. You can be the one to reap the long-term benefits from your business being successful. Develop a really good skill-set before venturing off on your own. Otherwise you just don’t have that much to offer to potential clients. Often when there’s a certain measure of professional success, we use that as a justification to forgive bad habits and assume we are making a difference in the other areas of our life too. As a leader, work on yourself rather than try to fix others. 76% of adwords and Facebook ad budgets are wasted. When done correctly, PPC is very trackable to actual revenue. One mistake businesses often make when it comes to PPC is starting with a really small budget and a really broad marketing campaign. If you don’t have sustainable revenue and profits, paid advertising might not be the right place to start. If marketing is done correctly, every single thing is a victory – because you learn just as much from what didn’t work as what did work. As long as you go about it in the right way. If you’re new to digital advertising, you have to commit to it long term (12-18 months) and do the right things in order to see progress along the way, and get to the consistent ROI you’re looking for. Resources The Pay-Per-Click and Conversion Rate Optimization Blog (new post twice a week) Connect With Jacob Baadsgaard www.disruptiveadvertising.com


8 Jul 2019

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003: PPC Marketing Strategies For Lawyers (Must Listen Interview With Jacob Baadsgaard)

Law Firm PPC | A Weekly Law Firm Marketing Podcast

Get a free PPC proposal from Disruptive Advertising - https://www.disruptiveadvertising.com/Follow Jacob on Twitter - https://twitter.com/jakebaadsgaardSubscribe to the Rothman PPC For Lawyers Podcast - https://podcasts.apple.com/us/podcast/rothman-ppc-for-lawyers/id1462546633Follow Jason on Twitter - https://twitter.com/rothmanppcOn today's Rothman PPC For Lawyers podcast we bring on the CEO and founder of Disruptive Advertising Jacob Baadsgaard to talk about online marketing strategies for attorneys.We talk about both Facebook advertising and Google Ads and Bing search engine marketing and there's even some display contextual and remarketing talk.We kick off the interview talking about running a marketing agency and leadership, and then we dive into the law firm marketing talk.  We cover the differences between social media marketing and search advertising and how law firms can best use both strategies.Then we talk about the importance of selecting the right kinds of keywords to target in Google Ads.  Specifically we cover the importance of focusing your keywords on your best types of cases and also the importance of buyer intent.Next up we talk about the much-debated number one position in Google Ads.  Do you have to show up number 1 to be effective?  Jacob has a very interesting take on how to approach ad position.Then we discuss how to handle the sometimes high cost per click of personal injury keywords like "car accident lawyer near me" and "truck accident attorney."  And we also talk about the conversion rate levels we see on attorney campaigns.We finish up by talking about the importance of landing pages and how sending PPC traffic to the homepage is almost always a mistake for law firms.And we also do some questions at the end of the show about how to pick out a Google Ads budget, how long until attorneys can expect to see results from their PPC campaigns, and what attorneys can do to help their PPC managers get the best results possible.I hope you enjoy the interview  Please leave the video a like and share with friends because those likes and shares really help the channel grow!  Thanks again for listening and enjoy!


28 Jun 2019

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The Impact of Giving Back, Hustling, and Why More Money Doesn't Bring Fulfillment with Jacob Baadsgaard

Marketing for Creatives Show | Marketing Tips for Creative Entrepreneurs and Small Business Owners

Ep #99: Often when people start a business the first motive is to get more money, chase freedom, change the work that they don’t like, or something similar. However, sooner or later, after achieving some of the goals it doesn't always feel satisfied. It’s the moment when you want to give back, contribute to others, and make an impact on people’s life. In this episode, Jacob Baadsgaard talks about the impact of giving back, hustling, and why more money doesn't bring fulfillment. After growing one of his first PPC clients from 25 to 250 employees, Jake realized he had a gift for using pay-per-click marketing to drive dramatic business results.  To help more companies succeed online, Jake founded Disruptive Advertising, a PPC, and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from online advertising.  In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake’s basement to a flourishing agency with more than 120 employees and a run rate of over $18 million - putting it at #145 on the 2017 Inc 500 list!  Time Stamped Show Notes: [00:22] About the episode and Jacob Baadsgaard [01:51] Jacob switched several jobs till he started his own business and grew it up out of his basement [06:58] Why chasing money doesn’t bring a fulfillment [10:22] Why in the beginning he tried to build a business to show others his worth and how it affects people [13:01] Why it’s important to give back and how Jacob does it [16:35] The habits and daily routines help Jacob to feel more fulfilled in life [19:08] The positive habits that help impact other people’s life [21:07] How to adjust your planning and vision with the life you have [24:57] How to balance hustling and giving back when you’re a solopreneur [26:01] The books that impacted Jacob’s life and his biggest takeaway from them [29:34] Where to find Jacob online [30:29] For the show notes go to marinabarayeva.com/99 and subscribe to the Marketing for Creatives show  Let’s get in touch: Would you like to get free PR? Download a free guide ‘How to Get Interviewed on the Podcasts Every Week’ on marinabarayeva.com/podcastguest Follow on YouTube.com/MarinaBarayeva Follow on Instagram.com/MarinaBarayeva Get more marketing tips on marinabarayeva.com


1 Apr 2019

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What You Need To Know About Social Strategy with Jacob Baadsgaard

The Leadership Coaching Group

This week we are talking to Jacob Baadsgaard, the founder of Disruptive Advertising. In the span of 7 years he has grown his company to over 60 employees and 9 million dollars in annual revenue with ZERO debt from outside funding. Jacob and his team specialize in helping businesses advertise profitably on Google and Facebook. He shares what businesses of all sizes need to know to get make their social profitable. What We Cover: Why most social strategies fail Which platforms are most useful for certain audience groups How Jacob built his quickly growing team and why every personality type has a place in his office Learn more about Liz and TLCG at www.theleadershipcoachinggroup.com. Mentioned In This Episode: Jacob Baadsgaard: www.linkedin.com/in/jakebaadsgaard/ Disruptive Advertising: www.disruptiveadvertising.com


18 Mar 2019

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ML141: Jacob Baadsgaard (Founder & CEO)

Master Leadership

Jacob Baadsgaard is the Founder & CEO of Disruptive Advertising, a leader in the digital world. He believes in assuming the best in others and finding beauty in the process. Jake stands on the idea that we are here to win at life together.More Info: www.disruptiveadvertising.comSupport this show http://supporter.acast.com/masterleadership. See acast.com/privacy for privacy and opt-out information.


10 Mar 2019

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The cavnessHR Podcast - A talk with Jacob Baadsgaard of Disruptive Advertising

The Jason Cavness Experience

After growing one of his first PPC clients from 25 to 250 employees. Jacob realized he had a gift for using paper click marketing to drive dramatic business results. After helping more companies succeed online. Jacob founded Disruptive Advertising. A PPC and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from online advertising. In the four years since its founding, Disruptive Advertising has grown from 2 employees working in Jacob 's basement to a flourishing agency with more than 120 employees and a run rate of over 18 million, putting it number 145 on the 2017 Inc. 500 list. As a business owner and speaker, Jacob Baadsgaard’s really thoughtful and general approach to pay per click advertising makes him a compelling leader in the disruptive marketing arena. See acast.com/privacy for privacy and opt-out information.


3 Mar 2019