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Tracy Hazzard

46 Podcast Episodes

Latest 26 Nov 2022 | Updated Daily

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How to Create Bingeworthy Content with Tracy Hazzard

The Recognized Authority

As consumers, we love to binge on content. Netflix discovered this a few years ago and started releasing entire seasons of TV shows in one go.  Podcasters know this because we get messages from listeners saying things like "Hey, I found your show at the weekend and just listened to 35 episodes". (It's astonishing, but it really does happen!)  YouTube creators know all about it, and try to make it so that it's not just one video, but their entire channel that is bingeworthy." In this episode, Tracy Hazzard and Alastair McDermott discuss what makes some content bingeworthy and other content NOT, why some creators' approach is far more effective, and why podcasts are particularly bingeable. They also discuss why blogging is still hugely valuable, the connection between deep expertise, curiosity, and curation, and how to use curation to help your audience find the content relevant for them. “When somebody is a deep expert, they curate really well within their area, they're choosing guests and topics really well, the way they ask their questions narrows in on the most valuable takeaways. That's their binge factor.” -- Tracy Hazzard on The Recognized Authority podcast “If we show care for others and we're putting our audience first, we're putting what's in your best interest first. If I do that, then I build trust faster than me saying "I'm an expert, I'm an authority". I don't have to say that, if I'm out there putting out things that are useful to you.” -- Tracy Hazzard on The Recognized Authority podcast 👑 Learn more about the Authority Labs mastermind group programme: https://therecognizedauthority.com/group 👑 🗒️ Show Notes 🗒️ Access all the links mentioned in this episode in the show notes here:  👉👉 https://therecognizedauthority.com/create-bingeworthy-content/ 👈👈 ---------------------------------------------------------------------------------------------- ✉️ Subscribe to the email list at TheRecognizedAuthority.com 🎙️ Record a question or voice message for the show at TheRecognizedAuthority.com/question ⭐ Like what you heard? Please help share the podcast by leaving a rating & review 🤗 Connect with Alastair and The Recognized Authority: ➡️ LinkedIn ➡️ Twitter ➡️ YouTube 

1hr 5mins

19 Sep 2022

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Secrets to Creating Binge Worthy Marketing Content with Tracy Hazzard

HerCsuite™ Radio - For Women Leaders On The Move

Want to know the secret to sticky marketing content? Take a listen to this conversation with Tracy Hazzard and host Natalie Benamou, as they discuss everything you need to know to make content that connects with your customers and increase their engagement with your brand. Learn the secrets to creating binge worthy marketing content in this discussion with expert advice and insights you can use today. Tracy Hazzard is a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column; and from her multiple top-ranked video casts and podcasts like The Binge Factor, The Next Little Thing and Feed Your Brand – one of CIO’s Top 26 Entrepreneur Podcasts. Tracy brings diverse views from what works and what doesn’t work in marketing, branding and media from thought leaders and industry icons redefining success around the globe. Tracy’s unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell. Before you can get their attention, you have to be found. It starts with one word: SEO Search Engine Optimization (SEO) goes way beyond websites. Focus on discoverability. Create content in multiple channels to extend your brand's reach. We become binge worthy by showing 3 things: Demonstrating care and having your customer's best interests at heart. Building trust with social proof. Showing that you can solve your customer's biggest challenge. "What you need to do is just get moving and put your voice out there in some way, shape or form. Get your message out." -Tracy Hazzard Find Tracy Hazzard | Website | LinkedIn | YouTube | Facebook | Instagram | TikTok HerCsuite™ delivers programs to advance more women at every career level inside our all-in-one platform and app. Our turnkey mentoring programs, speaker events and leadership development circles engage female talent in new ways. Women achieve success inside HerCsuite™ Network Community. Our DEI Council is a cross organization peer-to-peer learning circle providing strategic insights to link initiatives to the business goals. Check out the Newest Leadership Circle HerCsuite™ NEXT for women planning a new role beyond corporate. Get Started and Schedule a Demo today. Natalie Benamou is the Founder of HerCsuite™.  Natalie is a speaker, podcast guest, board advisor and CEO of HerPower2, Inc.  Reach out if you would like her to speak or be on this podcast at info@hercsuite.com. At HerCsuite™ we believe You Belong Here. LinkedIn: Natalie Benamou | HerPower2 Lead | HerCsuite™ This podcast is sponsored by HerCsuite™ Events. Join us at our next event! Credits: Thanks to Julie Deem and the Business Podcast Editor for editing our podcast!--- Send in a voice message: https://anchor.fm/hercsuite/message

23mins

29 Jun 2022

Similar People

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238. The Kinda Girl You Bring Home, Tracy Hazzard CEO Of Podetize

Better Call Daddy

Is your partner like your parent?  Are you both on the same path?  How do you work with your spouse?  How do you incorporate 3D printing into podcasting?  Is it time for a rebrand or a podcast audit?  Today I’m talking to Tracy Hazzard, a Podcasting Strategist, and Former Inc. Columnist who has launched thousands of podcasts! Tracy Hazzard didn’t marry her dad but she did marry someone who loved her as much!  Today’s guest is a fellow daddy’s girl, met her hubby the first day of college, she’s a podcasting pro, and quite the mover and shaker in the design world!  Her father championed for women in the workplace and taught her to always have three things prepared when speaking!  Tracy is constantly working on her craft and even inspired her daughter to start a show!  She says we want newness today make sure you are bringing it!  Better Call Daddy: The Safe Space For Controversy. Tracy Hazzard is a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column; and from her multiple top-ranked video casts and podcasts like The Binge Factor, The Next Little Thing and Feed Your Brand – one of CIO’s Top 26 Entrepreneur Podcasts. Tracy brings diverse views from what works and what doesn’t work in marketing, branding and media from thought leaders and industry icons redefining success around the globe. Tracy’s unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell. As the influence strategist for speakers, authors & experts, Tracy Hazzard helps major publications, sports stars, and entrepreneurs ‘Brandcast’ their original messages. Along with her husband and partner, Tom Hazzard, she has been rethinking brand innovation for over 25 years as an inventor and product designer. Their podcasting innovation, Podetize, provides businesses of all sizes a system to spread their marketing message, grow a valuable audience, and retain valuable platform authority without a lot of time, cost or effort. Tracy co-hosts multiple top-ranked podcasts with over 1500 episodes combined, including: The Binge Factor, a 2020 spin-off of Feed Your Brand – one of CIO’s Top 26 Entrepreneur Podcasts; Product Launch Hazzards for inventors and e-Sellers; WTFFF?! 3D Printing: the 3D Start Point, featured as an exclusive live podcast at SXSW, and now a 2020 Special Series sponsored by HP; and The New Trust Economy exploring creator value distribution with Blockchain technology. She just launched her sixth podcast, The Next Little Thing, reviewing and recommending those well-designed things that you can’t help raving about. Besides being featured in Harvard Business Review, Forbes, Wired, and CNN Money, Tracy was also as an Innovation Columnist for Inc. Magazine for 5 years, and is a columnist for Authority Magazine, and contributor to Grit Daily and BuzzFeed writing about the Binge Factors in podcasting, videocasting, innovation and content marketing. Tracy has recently appeared on the Larry King Now show and on Digital Trends. She keynotes internationally and can be seen regularly at content marketing and podcasting events including: PodFest, ShePodcasts, Utah Podcast Summit, Traffic & Conversion, and more. With a constant stream of content and products from her Brandcasters authority platform, Podetize.com, Tracy Hazzard has influenced and casted branded content and $2 Billion worth of products and innovation around the world. Connect with Tracy https://www.linkedin.com/in/tracyhazzard Connect with Reena bettercalldaddy.com http://linkedin.com/in/reenafriedmanwatts instagram.com/reenafriedmanwatts twitter.com/reenareena Me and My Daddy would love to hear from you, subscribe and leave us a five star review podchaser.com/bettercalldaddy ratethispodcast.com/bettercalldaddy

1hr 8mins

15 Jun 2022

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Podcasting Pros and Insiders Tips ft. Tracy Hazzard of The Binge Factor Podcast

The Mediacasters

Jules and Corinna just returned from Podfest Expo in Orlando and are energized with all the amazing tips, conversations, and relationships that this prolific podcasting community provides. #podfestexpo Riding this wave of excitement The Mediacaster duo wanted to share one of their favorite conversations Corinna had with Tracy Hazzard of Brandcasters. Tracy is a podcast strategist who rocks the helm as CEO of Podetize. This episode will inspire you to be authentic in your podcasting journey and understand the X factor that you need to succeed. Before you listen to this amazing episode check out Jules and Corinna's new book, Audiocasters. It is currently a number 1 new release on Amazon and is chock full of real advice on how to launch, market, and monetize your podcast. Check it out and let us know what you think!Buy Audiocasters here!About Tracy Hazzard, CEO & Co-founder of PODETIZETracy Hazzard is a prolific podcaster host/co-host of five different shows with over 2600 episodes and interviews. As the CEO of Brandcasters, Inc. (Podetize.com), she makes it a practice for all of the executive team (herself included) to start a new podcast every year. That way the leadership of the organization intimately understands what it is like to podcast today and helps inform the value and development of products and services.About PodetizePodetize is a podcast hosting and done-for-you-production services that get you heard by more of your ideal listeners. If you would like your podcast to be audited by the Podetize team at no cost, visit https://podetize.com/podcast-audit/Podcasts Mentioned:WTFFF: https://3dstartpoint.com/The Binge Factor, Hosted by Tracy & Tom Hazzard: https://thebingefactor.com/This episode of The Mediacasters is a reprise of an interview on The Binge Factor Podcast featuring our very own Corinna Bellizzi. With the growing number of podcasters and podcasts in general, how do we create a community that fosters collaboration instead of competition? That’s the goal Corinna Bellizzi is working towards. Corinna is the host of Care More Be Better, where she shares stories of inspired individuals and conscious companies to show us all that one person with one idea can have a big positive social impact. In November 2021, with her business bestie, Julie Lokun, she co-founded The Mediacasters, a podcast, and community that elevates the voices of people and supports their journeys through podcasting, publishing, and public speaking. In this episode, Corinna chats with Tracy Hazzard about the power of community in elevating the space and how staying true to your message is key to excelling.Join Our Community Of "Dragonflies" And Reach For Your DreamsFollow us on all social spaces @themediacastersJoin The Mediacasters Community FREE for a limited time: https://themediacasters.mn.coInstagram: https://www.instagram.com/themediacastersPodcast website: https://themediacasters.comNetwork website, with all our community, shows: https://podpage.com/themediacasters

55mins

30 May 2022

Most Popular

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The Key To Building A Team Of Pure Genius With Tracy Hazzard

The Fundability™ Podcast

What does it take to build a team of pure genius? In this episode, we learn that it’s all about achieving harmony from the different skillsets that each person in it has. Merrill couldn’t have picked a better person to talk about this. In celebration of Women’s History Month, our host brings in his genius mentor who has facilitated the growth of the Fundability movement in many ways. Tracy Hazzard is a podcast launch strategist and CEO of Podetize, the very company that works on every episode of this podcast. In this fun and engaging conversation, Tracy details how she and the rest of the Podetize leadership team are creating a company culture based on the Four Quadrants Model of the Herrmann Brain Dominance Institute. And that’s just one of the many topics discussed in this episode. Never miss half a beat as this absolute genius dishes out nugget after nugget of valuable insights on product design, podcasting, leadership, mentorship, and so much more.Love the show? Subscribe, rate, review, and share! http://getfundablepodcast.com/

54mins

12 May 2022

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Ep. 488.5 – “Create, Innovate & Dominate” with Tracy Hazzard (@hazzdesign)

Going North Podcast

“If you’re not going for the thing that’s going to bring the most value into the world, then why we’re doing it?” – Tracy HazzardToday’s featured bonus author is a mom, wife, influence strategist, innovation columnist, seasoned media expert, and podcasting queen, Tracy Hazzard. Tracy and I have a fun-filled chat about her entrepreneurial journey, what to do with your ideas, and how unforeseen circumstances can create more success as an entrepreneur. Key Things You’ll Learn:What inspired her first book and her plan for future books.Why you must “proof test” your products and ideas.3 Ps of going From Idea to Product.A new way to contribute a chapter to a multi-author book.What big failure led Tracy to create more success.How to live in your potential. Tracy’s Site: https://tracyhazzard.com/ Tracy’s Book: https://www.amazon.com/Tracy-Leigh-Hazzard/e/B00VVMJXPO?ref_=dbs_p_ebk_r00_abau_000000 Podetize: https://podetize.com/ The opening track is titled, “North Wind and the Sun” by Trevin P. to listen to the full track and download it, click the following link. https://compilationsforhumanity.bandcamp.com/track/north-wind-and-the-sun You May Also Like… 232 – “Podcast Power” with Heneka Watkis-Porter (@TheEntrepYou): https://www.goingnorthpodcast.com/232-podcast-power-with-heneka-watkis-porter-theentrepyou/ Ep. 391 – “Why You Need Publicity and Social Proof to Close More Business” with Jane Tabachnick (@JaneTabachnick): https://www.goingnorthpodcast.com/ep-391-why-you-need-publicity/ Ep. 333 – “How to Grow Your Social Media Influence” with Catherine Saykaly-Stevens (@CatherineNetWeb): https://www.goingnorthpodcast.com/ep-333-how-to-grow-your-social-media-influence-with-catherine-saykaly-stevens-catherinenetweb/ 277 – “Entrepreneurs Rocket Fuel” with Kimberly Hobscheid (@EntrepreneursR4): https://www.goingnorthpodcast.com/277-entrepreneurs-rocket-fuel-with-kimberly-hobscheid-entrepreneursr4/ Ep. 327 – “The Go-Giver Way of Elite Performance” with Bob Burg (@BobBurg): https://www.goingnorthpodcast.com/ep-327-the-go-giver-way-of-elite-performance-with-bob-burg-bobburg/ 261.5 (Host 2 Host Special) – “The Outsourcing Playbook” with Kris Ward (@krisward): https://www.goingnorthpodcast.com/2615-host-2-host-special-the-outsourcing-playbook-with-kris-ward-krisward/ 98 - "It Takes 10 Years to Be an Overnight Success" with Pamela Hilliard Owens (@YB2C_System): https://www.goingnorthpodcast.com/98-it-takes-10-years-to-be-an-overnight-success-with-pamela-hilliard-owens-yb2c_system/ Ep. 384 – “Steal Your Skills From Corporate” with Katrina Roddy (@KRoddy65): https://www.goingnorthpodcast.com/ep-384-steal-your/ Ep. 407 – “Financial Alchemy” with Morgana Rae (@morganarae): https://www.goingnorthpodcast.com/ep-407-financial-alchemy-with-morgana-rae-morganarae/ 230 – “A List Is Not Enough” by Lisa Stearns: https://www.goingnorthpodcast.com/230-a-list-is-not-enough-by-lisa-stearns/ Ep. 479.5 – “How Entrepreneurs Can Be More Productive, Make Better Decisions, & Increase Their Bottom Lines” with Belinda Ellsworth (@stepintosuccess): https://www.goingnorthpodcast.com/ep-4795-how-entrepreneurs-can-be-more-productive-make-better-decisions-increase-their-bottom-lines-with-belinda-ellsworth-stepintosuccess/ Ep. 480 – “Applying Your God-given Passions to Everyday Life” with Marnie Swedberg (@MentorMarnie): https://www.goingnorthpodcast.com/ep-480-applying-your-god-given-passions-to-everyday-life-with-marnie-swedberg-mentormarnie/ Ep. 355.5 – “One Relationship Away” with Alexei Musienko (@AlexeiMusienko): https://www.goingnorthpodcast.com/ep-3555-one-relationship-away-with-alexei-musienko-alexeimusienko/ Ep. 485 – “Sisters Pieced Together” with Névine Zariffa: https://www.goingnorthpodcast.com/ep-485-sisters-pieced-together-with-nevine-zariffa/ Ep. 477 – “P.S. You're a Genius” with Kelly Trach (@kellytrach): https://www.goingnorthpodcast.com/ep-477-ps-youre-a-genius-with-kelly-trach-kellytrach/

38mins

1 Apr 2022

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How to find your binge factor with Tracy Hazzard

The Stand Out CEO Show

All of your efforts in promoting your work and getting your name out there usually revolve around attracting as many new people as possible.But, here's the truth: How many people you attract is not nearly as important as who stays.So what can you do to keep people coming back?When you're publishing your content marketing stuff - your live videos, your podcast or your LinkedIn newsletter - how do you attract your ideal clients who will binge all your content, buy everything you sell and come back for more?I've invited Tracy Hazzard, host of The Binge Factor' podcast, on to help answer these questions. Tracy has interviewed & coached hundreds entrepreneurs & content creators to help them discover what they have to share that will give them that sticky quality that will keep people coming back again and again.Buckle up!

28mins

14 Mar 2022

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Make Your Livestreams Binge-Worthy with Tracy Hazzard

The Live eCommerce Podcast

Special guest Tracy Hazzard of Podetize.com shares how to find your live streaming binge factor and build trust with your voice. Learn about marketing your message, growing a valuable audience, and creating platform authority with live video (without a lot of time, cost or effort). Also explored: email marketing, speaker's and sales training, working with investors, and repurposing contentReady to get started livestreaming? We have a free PDF checklist that you can download here: https://try.estreamly.com/successchecklist/Get marketing best practices here: https://try.estreamly.com/marketingbestpractices/Join us live to ask questions on Clubhouse and Twitter every Tuesday at 1:30pm PT/ 4:30pm ET

52mins

23 Feb 2022

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S02E04: Be Bingeworthy with Tracy Hazzard, CEO of Podetize

Mind Of A Mentor

This conversation with Tracy Hazzard is for any podcaster who is looking to add the “binge factor” to their show. Tracy is a media and branding expert, former contributor to Buzzfeed and Inc. Magazine, and current CEO of Podetize. With this experience, she shares with Marla and listeners: 📈Building a meaningful relationship with listeners📈Getting feedback (and hype!) from listeners📈Women’s voices in tech Tracy is a podcaster herself with two shows. The Binge Factor features “brandcaster” companies that are using podcasting content to tell the world about their brands, and “Feed Your Brand” shares power tactics to help you get found, heard, and rewarded. Connect with Tracy Hazzard and Podetize here:LinkedIn: https://www.linkedin.com/in/tracyhazzard/Twitter: https://twitter.com/GeekNewsWebsite: https://podetize.com/ The Binge Factor: https://thebingefactor.com/Feed Your Brand: https://podetize.com/feed-your-brand/ Mind of a Mentor is an Ossa original show hosted by Marla Isackson, Founder and CEO of Ossa Collective women’s podcast network. For more information about Ossa: https://ossacollective.com/

39mins

12 Jan 2022

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170: Tracy Hazzard Explains How Podetize Uses ClickUp to Scale Up Their Operations

Business Infrastructure - Curing Back Office Blues

With a background in writing and product design, Tracy Hazzard has a history of being an early adopter of technology. She had the foresight to start her first podcast in 2015 as a means of testing the 3D printing market. And it’s a good thing she did because the lessons she and her husband/business partner learned eventually led to their co-creation of Brandcasters, Inc. – the largest podcast post-production company in the world!  * Podetize is their flagship product where Marketing-as-a-Service (MaaS) meets Software-as-a-Service. They currently have over 600 podcasts as clients and with so many moving parts, having a streamlined way to integrate their operational workflows with their accounting and CRM applications is paramount. That’s where ClickUp comes in. * In this episode, Tracy explains how they use ClickUp, a cloud-based project management technology that has revolutionized the way they manage and track critical tasks allocated amongst a team of 90+ people spread across the globe. She also describes how they’ve assembled a dream team of in-house technologists to integrate ClickUp with other technologies for a truly all-in-one workplace solution. * Discover the processes and business infrastructure that supports Podetize and learn how you can retrofit ClickUp to automate your small business’ back-office operations! * 🔗 Links to Resources Tracy recommends: https://businessinfrastructure.tv/2021/10/10/170-tracy-hazzard-explains-how-podetize-uses-clickup-to-scale-up-their-operations 🎧 Like What You Heard? Don’t Keep it to Yourself. Subscribe and Share! 💌 Please Support Our Sponsors, ThinkSmart Whiteboard, Equilibria, and CavnessHR And don’t forget to leave a review! ⭐ ⭐ ⭐ ⭐ ⭐

47mins

10 Oct 2021

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