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39 of The Best Podcast Episodes for Pia Silva. A collection of podcasts episodes with or about Pia Silva, often where they are interviewed.

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39 of The Best Podcast Episodes for Pia Silva. A collection of podcasts episodes with or about Pia Silva, often where they are interviewed.

Updated daily with the latest episodes

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Pia Silva is an entrepreneur, speaker, Forbes contributor, author of Badass Your Brand, and the host of the podcast Show Your Business Who’s Boss. She helps entrepreneurs badass their brand and build a lucrative lifestyle business full of freedom.

Jun 10 2020



Pia Silva - Badass Your Brand

Wild Ones Wedding Photography
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Today I got to talk to the author of one of my favourite business books ‘Badass Your Brand’… A book I have talked about heavily on the show. No surprise then this is one of my favourite episodes - packed full of business advice! 

Follow Pia

Pia's Podcast ‘Show Your Business Who’s Boss’ 

Pia’s Book ‘Badass Your Brand’ 

Follow Nicola 

May 26 2020



Ep. 057 How to build authority and badass your brand with Pia Silva

Don't Kill The Messenger
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Pia Silva walks us through some great badass branding tips!

Pia is offering a free price calculator by clicking here-->



P.S. Whenever you're ready, here are 2 ways I can best serve you...

1. Get the Book to implement the same strategies we use to help our clients scale to 7, 8-Figures

2. Join the Conversational Marketing Mastery Group to get the latest tips to scale to 6-Figures

Apr 06 2020



Pia Silva is Back!

The Why And The Buy
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We are so honored to have one of our very favorite guests, Pia Silva, back on the pod. Author, speaker, consultant, coach and all-around badass. Pia tells us about her newest program that guides clients to becoming a celebrity in their chosen space. She explains the difference between content and long term marketing. PLUS! how being patient and persistent is the only path to seeing your hard work pay off. Listen in and find out Pia's dirty little secret to your sustaining success. 

Find out more about Pia Silva here or on Instagram

We have a LinkedIn Community where we're posting clips and having discussions about the episodes. Join us!

Don’t forget to subscribe rate and review our podcast. It only takes a second and helps us make more podcasts for you.

The Why and The Buy is a Pod About It Production.

Mar 25 2020



Breaking the Default Model: Building a Badass Business with Badass Your Brand Founder, Pia Silva

Break the Ceiling
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Are you looking to break the mold with your business model? Are you one of those business people that make very deliberate decisions and knows that default decisions just can’t apply to your business? Then you need to meet Pia Silva. 
If you haven’t heard of the powerhouse that is Pia Silva, then you’re in for a treat. Pia is the founder of Badass Your Brand and Worst of All Design, and she made a very deliberate decision to step away from the default agency model. She knew she had to structure her business in a way that suited her preferred working style, while ensuring it remained wholly efficient to meet her needs and the needs of her clients. 
“This model came about because a year prior, a business coach of mine had said to me, ‘you're selling $30,000 projects, you're looking for clients who have $30,000, but you're networking with people who think you're great, yet they don't have $30,000, they have $3,000. So maybe you don't want to keep saying, oh, sorry, you don't have $30,000, so forget you, and instead think of something to sell them. Just come up with something you would sell someone if they had $3,000.”
And in the space of just a couple of days Pia had pivoted her whole business from chasing big projects via a traditional agency model, to making more money with a smaller project model. 
On today’s podcast:
  • Break the ceiling by breaking the default agency model
  • Why project management tools don’t work for every business
  • Using a lead product and a bullseye product
  • The freedom of transparent pricing
  • How to figure out your pricing strategy
  • Increase your price as you increase your value
  • Figure out a model that works for you and what you want out of life
  • Create a marketing structure that means you constantly have leads coming up
  • Why the big agency model can’t work for smaller businesses

Oct 22 2019



124 Pia Silva - Don't Be Afraid to Niche Down

Heart Sells! with Christine Schlonski
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Having the amazing Pia Silva back on the show today. We are going deeper on why it is absolutely essential for all entrepreneurs to niche down. Pia is an entrepreneur, speaker, and author of Badass Your Brand: The Impatient Entrepreneur’s Guide to Turning Expertise into Profit. 

Sep 11 2019



123 Pia Silva - Create Your BadA$$ Brand

Heart Sells! with Christine Schlonski
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Pia Silva is an entrepreneur, speaker, and author of Badass Your Brand: The Impatient Entrepreneur’s Guide to Turning Expertise into Profit. Tune into how she managed to create an exceptional brand and how you can do this too. 

Sep 09 2019



005: Building trust in every client interaction with Pia Silva

Say it Online
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Why is trust the backbone of a creative project? Find out from the “impatient entrepreneur” Pia Silva, branding expert and author of BADASS YOUR BRAND.

Pia built her successful branding “studio” after rebranding her career in graphic design. Now, Pia helps businesses stand out against their biggest competitors through exceptional branding.

In this episode, Pia dives into building trust with your clients, why you should only work with your “best clients”, managing expectations, and why “bigger” doesn’t always mean “growth”.

Tune in to learn how to:

  • Steer away from tunnel vision that may be harming your brand
  • Set expectations and effectively communicate them to clients
  • Prepare your clients to make informed decisions

Connect with Pia at and get your exclusive mini brand shrink here!

Jul 12 2019



208: Pia Silva on Dealing with Fears and Unknowns in Business

Simplify & Multiply
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Interview with Pia Silver, best selling author and partner at Worstofall Design in Brooklyn, NY, on dealing with the fears and unknowns in business.

Jul 01 2019



#15: Lessons from launching an online course the wrong way with Pia Silva

Scaling Deep with Lisa Princic
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Pia co-owns Worstofall Designs with her husband Steve. They build Baddass Brands without the BS in 1-2 day intensives.

Over the last 1.5 years they’ve transitioned to be more and more focused on creating and selling digital courses because she’s built a big audience and it’s way more scalable.

Pia moves quickly and loves marketing so she’s practically done it all in the last few years.

While she’s been quite successful, she’s the first to admit that she did it all the wrong way. Spending months creating a unique course, not developing the marketing platform and then we all know what happens next … launching to crickets and spending the next 9 months building an audience to sell it to …

3 years later (now) she redid the course because she finally got the right marketing and the course no longer matched the marketing.

Talk about backwards.

But she’s truly an entrepreneur at heart. Her attitude always was, “people do it, I’ve seen it work, so I’m going to keep doing it until it works.”

Here are some nuggets I got out of our chat:

  • Need to have a profitable model first before can invest time and money into creating a product business.
  • Really good content in a course allows people to get different pieces from it. It’s not our job to give them exactly what the answers are. 
  • It’s a process of learning to get better at core content.
  • Invest in a lot of support to learn to do things faster and see things from a third party perspective and increases their commitment to make things good and making them work.

Apr 16 2019