Bill Gardner has been around the brand creation game for a long time and has a ton of insight to share. Don and Ebony dive into what has made him successful with Gardner Design and how others can be successful at building their own brands. On this episode we discuss: The constantly changing world of branding How success and risk are tied together The connections and relationships that kept Bill in Wichita Tips and pitfalls that companies need to be aware of during branding process Where branding is going in the future Learn more about Gardner Design:www.gardnerdesign.com Facebook ProfileInstagram ProfileTwitter ProfileLinkedIn ProfileIn running a business, cause, or institution, it’s easy to get into the weeds of day-to-day details. And difficult to know exactly how people perceive your brand. Not to mention how recrafting your brand could influence their perceptions for the better.That’s why we make your brand our business. We thrive on understanding who you are, where you are, and where you’d like to go. Then we create the best strategy and design to help you get there. Solutions that just plain work.We’ve had the privilege of working with organizations of all types and sizes, from Fortune 500 companies to one-person shops. Regardless of size or industry, we get fired up about helping you reach new heights. Because we see it every day – better branding leads to a better future. For your customers. For your employees. For us all.Bill Gardner is a graduate of Wichita North High School in Wichita, Kan., and he attended Kansas State University and Wichita State University, earning bachelor’s degrees in business and fine arts with an emphasis in design.Gardner started Gardner’s Graphic Hands, a graphic design firm, in 1983. In 1987, Gardner joined forces with Sonia Greteman and Susan Mikulecky to found American Institute of Graphic Arts Wichita. Gardner served as the chapter’s founding president. Gardner, Greteman and Mikulecky started a graphic design firm – Gardner, Greteman + Mikulecky – in 1989, which became Gardner + Greteman after Mikulecky left in 1992. In 1994, Gardner founded Gardner Design as the sole owner and president and remains such today.Gardner is also an international speaker on brand identity and graphic design. He presents logo trends annually at HOW Design Live and has participated in speaking engagements in countries around the world including Russia and India. He is additionally a contributing author to LinkedIn Learning.Gardner’s design work has appeared or been featured in Communication Arts, Print, Graphis, New York Art Directors, the Museum of Modern Art and many other national and international design exhibitions. His works and writings regarding corporate identity, environmental graphics and three-dimensional design have been published in numerous books, periodicals and podcasts.Other Resources:Gardner in the News (website)Logo Lounge (website) Thanks for listening, be sure to subscribe and leave us a review! Join the Wichita Regional Chamber of Commerce! This podcast is brought to you by the Wichita Regional Chamber of Commerce and is powered by Evergy. To send feedback on this show and/or send suggestions for future guests or topics please e-mail firstname.lastname@example.org. This show is part of the ICT Podcast Network. For more information visit ictpod.net
Ep 204 - Old school football hooligan - West Ham’s Top boy Bill Gardner tells his story
Anything Goes with James English
Anything goes with James English Ep/204 Old school football hooligan - West Ham’s Top boy Bill Gardner tells his storyYou can contact James English on his social media platforms ⬇️⬇️ http://instagram.com/jamesenglish2 http://twitter.com/jamesenglish0 http://Facebook.com/Jamesenglish11 You can check out all video episodes on my YouTube page, James English - Anything Goes Podcast Show https://www.youtube.com/channel/UCkdiBNdMSiQeT8aD7gXWgvA/videos?view_as=subscriber
Squid and the Ultimate Leafs Fan - Episode 57: Bill Gardner
Squid and the Ultimate Leafs Fan
This week on Squid and the Ultimate Leafs Fan, Mike and Rick are joined by Chicago Wolves broadcaster and former Chicago Blackhawks and Hartford Whalers forward, Bill Gardner! He tells us what playing junior hockey with Wayne Gretzky was like, talks about the dominant Peterborough Petes teams he played on in the OHL, discusses his transition to broadcasting, and much more!YouTube: https://www.youtube.com/watch?v=75SwfwwiXJYPodcast Twitter: https://twitter.com/SquidUlfPodcast Instagram: https://www.instagram.com/squidandtheulf/----------------------------------------------------------------------ULF Twitter: https://twitter.com/ULeafsFanULF Facebook: https://www.facebook.com/ultimateleafsfan/ULF Instagram: https://www.instagram.com/theultimateleafsfan/?hl=en-----------------------------------------------------------------------Rick's Twitter: https://twitter.com/rickvaive22Rick's Instagram: https://www.instagram.com/rickvaive/?hl=en
Bill Gardner joins Jacob Cass and Matt Davies to discuss the differences between logos and brands, Jennifer Aawker’s brand personality framework, the discovery process with clients, objectivity VS subjectivity, establishing design briefs, how to sell the value of branding, logo design trends and magic. Yes, magic! Bill Gardner is the owner and president of Gardner Design, where he and his team have produced effective and award winning results for such industry leaders as NFL, Pepsi, Pizza Hut, Kroger, Hallmark, SeaWorld, and others. He understands the nuances of brand practicalities better than anyone in the business and leads his team to always first consider the business that the design is supporting. As the founder of LogoLounge.com – the international, searchable compendium of logos – Bill authored the affiliated bestselling LogoLounge book series, volumes 1-12, and is the author of the annual LogoLounge Logo Trend Report. 2013 marked the release of the highly anticipated Logo Creed, a foundation textbook for students, educators and professionals alike. Bill is also the author and presenter of LinkedIn Learning’s series of online courses concentrating on branding and identity design. In 2014, Bill became an AIGA Fellow Award recipient for his contributions to the local, national and international creative community. Bill also judges design competitions and speaks nationally and internationally on identity trends and logo development. In his spare time, he serves on several community boards and has completed a six-year term as the Territorial Vice President of the International Brotherhood of Magicians.
Designing Bioshock & Perception: An Interview with Bill Gardner
We had the honor of speaking to lead game designer Bill Gardner about his work on Bioshock, Bioshock Infinite, and Perception. We also spoke about his experience as the CEO of The Deep End Games and their upcoming project: Romancelvania.
Bill has been in game development for many years, his wife Amanda, despite having a great love of games, was in fact a teacher. Yet it was their marriage, shared love of games and just the right combination of circumstances that lead them to form a studio together... and the rest is history. Both Amanda and Bill join Paul in the latest entry of Dev Diary to talk all about managing a family together whilst also building their own creative projects together, the complications of developing from home with children, Romancelvania (yep you read that right!) and a whole lot more! Follow Paul and submit your ideas for future guests on TwitterVisit the Player2 Website and the Player2 Youtube Channel where you can also follow his written and video exploits including reviews, feature pieces and shows such as Patched, The Insider and Gamer School Find out more at https://dev-diary.pinecast.co This podcast is powered by Pinecast. Try Pinecast for free, forever, no credit card required. If you decide to upgrade, use coupon code r-1862be for 40% off for 4 months, and support Dev Diary.
Episode 021 - Bill Gardner - Branding with Print Design.
Print Design Podcast
This week's guest is Bill Gardner from Gardner Design Co and the creator of LogoLounge and those beautifully printed books. @gardnerdesignusaDuring this episode, we talk about how print is often at the front lines of branding and how important that interaction and experience is to your business. Bill shares what he and the Gardner Design team have done to ensure their brand in print exceeds expectations and communicates the right message. We talk about ensuring print has "hang time". We also talk about a really unique piece of historical print, the cover from a 1952 issue of Fortune Magazine. Also, did you know that Bill is the owner of Paul Rands T-square? Yeah. Picked it up at an estate sale. Bill also talks about how the Gardner team always goes to press checks and the value that they have as part of the design process. There was 1 time when they didn't though, and the project didn't turn out entirely as planned.I always enjoy chatting with Bill and his energy and love for design is intoxicating! He even gave me a live demonstration of how they hand rivet parts of their business card, each one, hows that for effort and impact. Enjoy!
Welcome to Episode 28 of The Main Thing Podcast and another dose of wisdom! I’m your host, Skip Lineberg, and today I am thrilled to introduce you to my special guest, Bill Gardner. Bill is an Assistant Professor at Marshall University, in Huntington, West Virginia, where he teaches in the Cyber Forensics and Security Degree Programs. Prior to joining the faculty at Marshall Univ., Bill co-founded the SecureWV/Hack3rCon cyber security conference. He also helped to start 304geeks, a non-profit technology organization based in Charleston, WV. Bill Gardner is an active member of the cyber security community and has spoken at a number of professional conferences including AIDE, DerbyCon and Shmoocon. He has co-authored two books: "Building an Information Security Awareness Program: Defending Against Social Engineering and Technical Threats" and “Google Hacking For Penetration Testers.” He has also written a number of academic & non-academic journal articles. Get ready! Over the next 9-minutes you will discover why Bill Gardner is, without a doubt, one of the wisest people I know. Connect Bill Gardner on LinkedIn Free Poster! Thank you for being a loyal listener! Here's your link to download your free poster. It's a professionally designed work of art, emblazoned with the core wisdom lessons from our first seven guests in Season One. Credits Graphic Designer Emma Malinoski Editor and Technical Advisor Bob Hotchkiss Want to Help Support the Growth of this Podcast? Become a subscriber. Share the podcast with one or two friends. Buy some Main Thing Merch from our Merchandise Store. Become a patron of the show and consider supporting us on Patreon with a nominal, goodwill monetary donation.
Critical Content president Jennifer Daly on how the pandemic has given rise to innovation in A-lister-led shot-from-home non-scripted shows; and PBS VP of programming and development Bill Gardner on tackling the coronavirus crisis, the Black Lives Matter movement, and forthcoming US election.