Shell Higgs's guest appearances

Shell Higgs

Mums With Hustle Podcast

Leveraged & Loving It Podcast

Busy Business Women

Kate Toon

Denise Duffield-Thomas

Shar Moore

Jenny De Lacy

Suz Chadwick

Sarah Liddle

Lisa Corduff

Jessica Rhodes

Michelle Knight

Kristy Goodwin

Maggie Patterson

Helen McIntosh

Peter Cook

Ashley Jensen

Stu McLaren

OwlTail

There's a definite art to creating a nurture campaign that your ideal clients are thirsty for and emails that they can't wait to open - something that so many small business owners stress over and struggle to nail.Thankfully this is a space that Shell Higgs from The Funnelry is an absolute guru in so I was thrilled when she agreed to come onto the show and share with us how she got started in business, along with her brilliantly down to earth and refreshingly honest approach to email and online marketing.If you're keen to build a killer nurture campaign that actually creates sales, then you're going to love Shell Higgs and this value-packed entertaining episode!Check out the show notes and FREEBIE here:  http://bit.ly/2Cb2eqBEnjoy!Faye

There's a definite art to creating a nurture campaign that your ideal clients are thirsty for and emails that they can't wait to open - something that so many small business owners stress over and struggle to nail. Thankfully this is a space that Shell Higgs from The Funnelry is an absolute guru in so I was thrilled when she agreed to come onto the show and share with us how she got started in business, along with her brilliantly down to earth and refreshingly honest approach to email and online marketing. If you're keen to build a killer nurture campaign that actually creates sales, then you're going to love Shell Higgs and this value-packed entertaining episode! Check out the show notes and FREEBIE here: <a href="http://bit.ly/2Cb2eqB" rel="nofollow" target="_blank">http://bit.ly/2Cb2eqB</a> Enjoy! Faye

Episode 27:  Funnels And Nuture Campaigns - With Shell Higgs, The Funnelry

In this episode, I'm joined by Shell Higgs, funnel strategist to talk all things FUNNELS. Funnels are such a key part of most businesses, but many of us feel totally intimidated and at a loss as to how to make a good one (or even one that kinda works). This episode we are busting myths and sharing secret tips on how you can make your funnel work for you. Shell is a funnel strategist and coach who helps service providers use stories to get paid. She nerds out over email marketing &amp; increasing conversions, except she'd rather stab herself in the eye than do it the boring way. Shell has banned everything ick &amp; sleaze from funnels, and instead works with women to create subscriber experiences, where you draw people into your list and show them a good time - all the way through to buying your services, live events and digital goodies. In this episode, we discuss:  What is a funnel? Using your unique voice in your funnel "Flying your freak flag" Do videos on landing pages work? How to track your visitors and find out what they really love (or hate) Making sure your messaging and methods are congruent What conversions you should be aiming for Plugging leaks in your funnel Common funnel mistakes and how to avoid them See omnystudio.com/listener for privacy information.

In this episode, I'm joined by Shell Higgs, funnel strategist to talk all things FUNNELS. Funnels are such a key part of most businesses, but many of us feel totally intimidated and at a loss as to how to make a good one (or even one that kinda works). This episode we are busting myths and sharing secret tips on how you can make your funnel work for you. Shell is a funnel strategist and coach who helps service providers use stories to get paid. She nerds out over email marketing &amp; increasing conversions, except she'd rather stab herself in the eye than do it the boring way. Shell has banned everything ick &amp; sleaze from funnels, and instead works with women to create subscriber experiences, where you draw people into your list and show them a good time - all the way through to buying your services, live events and digital goodies. In this episode, we discuss: <ul> <li>What is a funnel?</li> <li>Using your unique voice in your funnel "Flying your freak flag"</li> <li>Do videos on landing pages work?</li> <li>How to track your visitors and find out what they really love (or hate)</li> <li>Making sure your messaging and methods are congruent</li> <li>What conversions you should be aiming for</li> <li>Plugging leaks in your funnel</li> <li>Common funnel mistakes and how to avoid them</li> </ul>See <a href="https://omnystudio.com/listener" rel="nofollow" target="_blank">omnystudio.com/listener</a> for privacy information.

How to Increase Funnel Conversions: More Sales with Less Hustle with Shell Higgs

Email Marketing The Right WayEmail marketing is so pivotal when it comes to building, nurturing, and creating a long-lasting relationship with your tribe. Writing the perfect email can feel difficult, but writing an entire sequence is another level of tough!There are always so many questions surrounding email marketing, and how to do it the right way (because yes, there are many wrong ways!), so today I'm bringing an expert on to tap into her email marketing knowledge.LET'S GET INTO ITThis episode is definitely a juicy one full of some great email marketing strategies to take the way you utilise email to the next level.Today's guest is Shell Higgs, a funnel strategist and copywriter, who helps female service providers turn their sales funnels into subscriber experiences packed full of honesty and personality. Her work has driven 6-figure launches and grown memberships month after month. When Shell's not fighting against the icky men's club of sleazy selling, she likes to hide from her children, read trashy mysteries and remain single.During this episode, Shell is going to answer your most pressing questions surrounding email marketing and creating funnels that convert.So let's give a huge welcome to Shell, and let's get into it!THE RECAPI hope you have your nerd glasses on and are ready to soak up this episode like a sponge - it's a good one. You're going to learn how to nurture your email list and get more sales! So grab your pen and paper because this episode is packed with hot tips and strategies to help you conduct email marketing the right way.1. Introducing Shell!I had the pleasure of working with Shell to create an awesome set of sales emails for the launch of my ultimate Instagram training, Hashtag Hustle!Key Points We Discussed:Who is Shell Higgs?What is Shell's biz journey?Why is it important to use stories in your email copy to get paid?How did Shell figure out what her market actually wanted and needed?2. Copywriting and Your BizShell is so great at painting the picture of what great copywriting can do for your business, and today she's sharing her insider tips to help you level up your copywriting game.Key Points We Discussed:What can great copywriting do for your biz?  	Create 24/7 sales 	Automation allows you to have a life outside email 	Get resultsHow does copywriting pre-validate all of your leads?In what ways can a bizmum weave her personality into their copy?3. Overcoming Creative RoadblocksShell oozes creativity - it's why she's so great at what she does! So, I had to ask her to provide some info to help bizmums overcome any creative roadblocks to make the most of their copy.Key Points We Discussed:How should mums overcome the perfection mindset?Is there a set way to have the “right” copy?What does telling stories allow you to do with your copy?  	Inject your personality into marketing 	Connect with subscribers 	Sell with confidence4. Email Sequences &amp; Lead MagnetsYou can't have a successful email sequence without a great lead magnet! Shell is going to spill her secrets on how you can easily map out a successful email sequence from start to finish.Key Points We Discussed:How do you map out a successful email sequence?What are Shell's top actionable strategies when planning outcomes and objections as she's writing sales emails?Should you have your product ready when you begin your sales emails? How should a bizmum choose a lead magnet?When choosing a core lead magnet for your website, what should you consider?BONUSShell is offering my tribe access to her upcoming 5 day list building challenge that starts Monday the April 30th!By signing up for this challenge you will receive free coaching and knowledge on: 	Creating your opt-in freebie in under 20 minutes 	Opt-in page copywriting 	Welcome emails 	Getting trafficSign Up NowWRAP UPThis podcast is proudly brought to you by Mums With Hustle - your one-stop resource to building your d...

Email Marketing The Right Way Email marketing is so pivotal when it comes to building, nurturing, and creating a long-lasting relationship with your tribe. Writing the perfect email can feel difficult, but writing an entire sequence is another level of tough! There are always so many questions surrounding email marketing, and how to do it the right way (because yes, there are many wrong ways!), so today I'm bringing an expert on to tap into her email marketing knowledge. LET'S GET INTO IT This episode is definitely a juicy one full of some great email marketing strategies to take the way you utilise email to the next level. Today's guest is Shell Higgs, a funnel strategist and copywriter, who helps female service providers turn their sales funnels into subscriber experiences packed full of honesty and personality. Her work has driven 6-figure launches and grown memberships month after month. When Shell's not fighting against the icky men's club of sleazy selling, she likes to hide from her children, read trashy mysteries and remain single. During this episode, Shell is going to answer your most pressing questions surrounding email marketing and creating funnels that convert. So let's give a huge welcome to Shell, and let's get into it! THE RECAP I hope you have your nerd glasses on and are ready to soak up this episode like a sponge - it's a good one. You're going to learn how to nurture your email list and get more sales! So grab your pen and paper because this episode is packed with hot tips and strategies to help you conduct email marketing the right way. 1. Introducing Shell! I had the pleasure of working with Shell to create an awesome set of sales emails for the launch of my ultimate Instagram training, Hashtag Hustle! Key Points We Discussed: Who is Shell Higgs? What is Shell's biz journey? Why is it important to use stories in your email copy to get paid? How did Shell figure out what her market actually wanted and needed? 2. Copywriting and Your Biz Shell is so great at painting the picture of what great copywriting can do for your business, and today she's sharing her insider tips to help you level up your copywriting game. Key Points We Discussed: What can great copywriting do for your biz? 	Create 24/7 sales 	Automation allows you to have a life outside email 	Get results How does copywriting pre-validate all of your leads? In what ways can a bizmum weave her personality into their copy? 3. Overcoming Creative Roadblocks Shell oozes creativity - it's why she's so great at what she does! So, I had to ask her to provide some info to help bizmums overcome any creative roadblocks to make the most of their copy. Key Points We Discussed: How should mums overcome the perfection mindset? Is there a set way to have the “right” copy? What does telling stories allow you to do with your copy? 	Inject your personality into marketing 	Connect with subscribers 	Sell with confidence 4. Email Sequences &amp; Lead Magnets You can't have a successful email sequence without a great lead magnet! Shell is going to spill her secrets on how you can easily map out a successful email sequence from start to finish. Key Points We Discussed: How do you map out a successful email sequence? What are Shell's top actionable strategies when planning outcomes and objections as she's writing sales emails? Should you have your product ready when you begin your sales emails? How should a bizmum choose a lead magnet? When choosing a core lead magnet for your website, what should you consider? BONUS Shell is offering my tribe access to her upcoming 5 day list building challenge that starts Monday the April 30th! By signing up for this challenge you will receive free coaching and knowledge on: 	Creating your opt-in freebie in under 20 minutes 	Opt-in page copywriting 	Welcome emails 	Getting traffic Sign Up Now WRAP UP This podcast is proudly brought to you by Mums With Hustle - your one-stop resource to building your d...

MWH 128 : Email Marketing The Right Way With Shell Higgs Of The Funnelry