Lindsey Pickles's guest appearances

Lindsey Pickles

The SiteVisibility Internet Marketing Podcast

The Agency Accelerator

Kevin Urrutia

Neil Patel

Paul Kortman

Cliff Ravenscraft

Andrew Smith

Seth Godin

Chris Lee

Tom Schwab

Tim Fargo

Rob Walling

Andy White

Oli Gardner

Mark Lewis

Chip Conley

Viveka von Rosen

OwlTail

In today’s episode of the podcast we are talking all things CRM and marketing automation. I am excited to have Lindsey Pickles from Bright Dials on the podcast. Bright Dials helps companies get to grips with their customer data by implementing customer relationship management (CRM) systems and marketing automation tools as well as the processes to support their successful use. Time stamp 1.03 Who is Bright Dials? 1.35 Definition and difference of a CRM and marketing automation system 2.34 Why is it so important for companies to implement CRM and Marketing automation?  3.10 What would you say to someone who doesn’t have a CRM in place and doesn’t have customer data stored in one place? 5.27 How do you start untangling where they are at right now and what they need? 8.40 What does volume costs mean? 9.35 At what stage should an agency start investing in CRM and automation? 10.24 Efficiency gains from using these tools     11:55 Understanding your numbers and data   13:00 How do you select the best tools 14:14 What is your view on one tool that can do it all rather than using individual tools and integrating them together?  16:36 Example tools you can use   18:49 If you are new, what should you do next?    20:10 Customer journey mapping 22:45 closing the leaky bucket 23:00 If you could go back in time and give your younger self, just starting out in business, one piece of advice, what would it be? Useful links: You can contact Lindsey: LinkedIn Website: www.brightdials.com Terminology guide Download The Self-Running Implementation Book Subscribe &amp; Review Are you subscribed to my podcast yet? If you’re not, please do so to avoid missing out on any episodes! You can subscribe/follow on Apple, Spotify or directly from my website. I would be very grateful if you left me a review too as they will help other people to find my podcasts and it's also great to read your comments! Thanks so much.

In today’s episode of the podcast we are talking all things CRM and marketing automation. I am excited to have Lindsey Pickles from Bright Dials on the podcast. Bright Dials helps companies get to grips with their customer data by implementing customer relationship management (CRM) systems and marketing automation tools as well as the processes to support their successful use. Time stamp 1.03 Who is Bright Dials? 1.35 Definition and difference of a CRM and marketing automation system 2.34 Why is it so important for companies to implement CRM and Marketing automation?  3.10 What would you say to someone who doesn’t have a CRM in place and doesn’t have customer data stored in one place? 5.27 How do you start untangling where they are at right now and what they need? 8.40 What does volume costs mean? 9.35 At what stage should an agency start investing in CRM and automation? 10.24 Efficiency gains from using these tools     11:55 Understanding your numbers and data   13:00 How do you select the best tools 14:14 What is your view on one tool that can do it all rather than using individual tools and integrating them together?  16:36 Example tools you can use   18:49 If you are new, what should you do next?    20:10 Customer journey mapping 22:45 closing the leaky bucket 23:00 If you could go back in time and give your younger self, just starting out in business, one piece of advice, what would it be? Useful links: You can contact Lindsey: <a href="https://www.linkedin.com/in/lindseypickles/" rel="nofollow" target="_blank">LinkedIn</a> Website: <a href="http://www.brightdials.com/" rel="nofollow" target="_blank">www.brightdials.com</a> <a href="https://www.brightdials.com/blog/marketing-automation-terminology-guide/" rel="nofollow" target="_blank">Terminology guide</a> <a href="https://www.dacostacoaching.co.uk/the-self-running-agency-book/" rel="nofollow" target="_blank">Download The Self-Running Implementation Book</a> Subscribe &amp; Review Are you subscribed to my podcast yet? If you’re not, please do so to avoid missing out on any episodes! You can subscribe/follow on <a href="https://podcasts.apple.com/gb/podcast/the-agency-accelerator/id1491143609" rel="nofollow" target="_blank">Apple</a>, <a href="https://open.spotify.com/show/7tCYOdjvgGAvY3DOaxGzZ5?si=haUp1fL7SmWETDowg90EKQ" rel="nofollow" target="_blank">Spotify </a>or directly from my <a href="https://www.dacostacoaching.co.uk/podcast/" rel="nofollow" target="_blank">website</a>. I would be very grateful if you left me a review too as they will help other people to find my podcasts and it's also great to read your comments! Thanks so much.

CRM & Automation with Lindsey Pickles

On today's episode of the Internet Marketing Podcast, Andy is joined by Lindsey Pickles, Director and Founder at Bright Dials to talk about common marketing automation challenges and how you can overcome them. On the show you'll learn: How to know if you've got the right automation platform for your businessWhy training your team is really important when it comes to marketing automationWhy it's important to map and document your workflows and processes and share your knowledge across the businessThe impact of GDPR on marketing automationHow you can use marketing automation tools to show ROI and get yourself more budget! Plus, as usual, Lindsey provides her top tip/key takeaway for the audience. If you'd like to connect with Lindsey, you can find her on Twitter here and on LinkedIn here.   Hosted on Acast. See acast.com/privacy for more information.

On today's episode of the Internet Marketing Podcast, Andy is joined by Lindsey Pickles, Director and Founder at <a href="https://www.brightdials.com/" rel="nofollow" target="_blank">Bright Dials</a> to talk about common marketing automation challenges and how you can overcome them. On the show you'll learn:  <ul><li>How to know if you've got the right automation platform for your business</li><li>Why training your team is really important when it comes to marketing automation</li><li>Why it's important to map and document your workflows and processes and share your knowledge across the business</li><li>The impact of GDPR on marketing automation</li><li>How you can use marketing automation tools to show ROI and get yourself more budget! </li></ul> Plus, as usual, Lindsey provides her top tip/key takeaway for the audience. If you'd like to connect with Lindsey, you can find her <a href="https://twitter.com/lindseypickles" rel="nofollow" target="_blank">on Twitter here</a> and on <a href="https://www.linkedin.com/in/lindseypickles/" rel="nofollow" target="_blank">LinkedIn here</a>.  Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer nofollow" target="_blank">acast.com/privacy</a> for more information.

Common Marketing Automation Challenges and How To Overcome Them: Interview with Lindsey Pickles