Chris Cooper Tells Us The Proven Formula For A Successful Fitness Business
The Fitness Founders Podcast
This week we welcome back Chris Cooper, a gym owner, author and the founder of the fitness business mentorship program Two Brain Business. In this episode Chris tells us about how gyms were forced to rethink their business models during Covid-19, where fitness operators need to spend their time and money to be successful and he explains the secret behind why you should aim for 150 members when starting out. Connect with Chris here: https://www.linkedin.com/in/twobrain/?originalSubdomain=ca Find out more about Two Brain Business here: https://twobrainbusiness.com/ Take a look at their State of The Industry report here: https://twobrainbusiness.com/research/ Check out this article on Robert Dunbar's research that Chris mentions in the episode: https://www.bbc.com/future/article/20191001-dunbars-number-why-we-can-only-maintain-150-relationships This podcast is brought to you by Glofox, a gym software management company. If you are looking to accelerate growth, work efficiently and deliver a well-branded boutique customer experience, check us out at http://www.glofox.com/
Chris Cooper on NC's election law changes & Rep. Cawthorn claiming credit for funding he opposed
The Pete Kaliner Show
Dr. Chris Cooper from Western Carolina University joins me to discuss the four components of the proposed change to North Carolina election law - including his 'simple simulation' of how the change could've affected the last two Presidential elections. Also, candidates are already announcing their intention to run for the NC 11th Congressional district. Why so early?!Support the show: https://www.patreon.com/petekalinershowSee omnystudio.com/listener for privacy information.
Interview with Chris Cooper, UK Based Executive Advisor
The Voice of Leadership
Chris Cooper builds highly engaged workforces especially in the insurance and financial services industries. Host of the Business Elevation podcast, his show reaches more than 50 countries. Today Chris joins Dr. Karen to talk about the business climate of the UK and Europe, lessons from his book, The Power to Get Things Done Whether You Feel Like It or Not, what businesses need to do now to be ready for a post-pandemic world, and a whole host of other success strategies for today’s business executive. Reach Chris at www.chriscooper.co.ukThe post Interview with Chris Cooper, UK Based Executive Advisor first appeared on TRANSLEADERSHIP, INC®.
This week’s episode is with Chris Cooper who has 30 years experience, working with global brands such as Mars, United Biscuits and Punch to board level before supporting and founding successful entrepreneurial ventures. Chris elevates business success as an advisor, coach, facilitator and consultant developing leaders, teams and building highly engaged workforces particularly in the insurance and financial services sectors. He founded the ‘Business Elevation Show’ on Voice America in 2011 and has co-authored a book called ‘The Power To Get Things Done (Whether You Feel Like It Or Not) His latest project is ‘The Elevation Collective’ an exclusive network for business change makers. Chris is a fellow and former Regional President of the Professional Speaking Association in the UK. In this show we cover: The skills needed to go from corporate life to becoming an entrepreneur How to increase engagement and empowerment within your organisation in the digital space How to find more clarity and direction From adventure racing, how to become more intentional in your business Increase your business by building relational capital Guest contact details Website: www.chriscooper.co.uk LinkedIn URL: https://www.linkedin.com/in/chrisdcooper/ Twitter ID: @chrisdcooper Facebook Business Page: @bemoreachievemore Instagram ID: chrisdcooper1 Radio Show: https://www.voiceamerica.com/show/1959/the-business-elevation-show-with-chris-cooper-be-more-achieve-more ABOUT THE HOST This show is hosted by Ultra-High Personal Productivity Authority, Business Strategist, Former Elite Athlete, Author and International Speaker Adam Strong. He currently runs 3 different businesses and enjoys working with business owners and entrepreneurs of small to medium sized companies. Adam is a Former Elite Athlete that trained with Olympic and World Champion Sir Mo Farah for 3 years. He takes the same skill-set that he learned as an elite athlete to teach his clients on how to create high performance, increased productivity and growth. He is the author of two books ‘Move it or lose it’ and ‘Fit body fit business’. Both written for business owners and teams that want their businesses to excel and to accelerate faster, quicker and become more focused. He has been featured on the front cover of Influential People, Global Man and Steer Magazines, BBC radio, the Huffington post and in People Management magazine just to mention a few. He has interviewed influencers and thought leaders such as Jack Canfield, Dr John Demartini, Bob Burg, Marshall Goldsmith, Olympic athletes and sports personalities such Neil Fachie, Jonathan Horton and Kate Strong. He has shared the stage with celebrities such as John Travolta, Vanilla Ice, Calvin Klein, 50 cent and Dr Nido Qubein. CONTACT METHOD Adam Strong Website Adam Strong on LinkedIn Follow him on Instagram Tweet him on Twitter Listen to the Game Changers Show on YouTube Get Free Mentoring by joining the Game Changers Facebook Group here
Fifty Years of Fitness Knowledge: Jim Adams and Chris Cooper
Jim Adams knows a few things about the fitness business—after all, he's been in it for more than 30 years.He's been a personal trainer in big-box gyms and he's opened his own studio. He's worn all the hats of his business and he's learned how to hire and develop a great team. He's also the founder and host of the Masters in Fitness Business Podcast, where he speaks with successful fitness entrepreneurs.In this episode, Chris picks Jim's brain on everything from the lessons he's learned developing his business acumen to where the fitness industry is going today and the top marketing mistakes microgym owners make.Links:Masters in Fitness BusinessCatalyst Strength and Functional NutritionIncite Tax: Profit First for MicrogymsDriven NutritionGym Owners HandbookContact:Jim: Jim: firstname.lastname@example.org or email@example.comChris: firstname.lastname@example.orgTimeline:1:24 – Scratching his own itch with the Masters in Fitness Business Podcast.3:24 – Great trainer, bad business owner.5:18 – Overcoming ego.7:02 – Where the fitness industry is headed.10:29 – Why microgyms are perfectly poised to take over the market.11:12 – What gym owners need to do to set themselves apart. 14:38 – How COVID has changed marketing in the fitness industry. 19:39 – If he could start all over again.21:10 – The biggest marketing mistake gym owners make.23:41 – Market to the 80%, not the 20%.27:23 – Choosing his target demographic. 28:54 – How to appeal to the 80%.30:13 – The problem with egos in the training business.32:18 – How to build and maintain a career in fitness.
Chris Cooper: Anxiety As A Catalyst, Liberation From Rejection, & Writing On Weed (Ep. 127)
The Auxoro Podcast
On this episode of Auxoro, Zach speaks with short story author Chris Cooper. Chris has received acclaim for his irreverence in his stories. During their discussion, they pick apart everything from the philosophy of meaninglessness to the metaphysics of anxiety. Chris offers advice to the depressed young nihilist and the writer who must be true to himself. Follow Chris CooperFinn Almost Buys A GoldfishThe DescentCalvin KleinThe Swim FOLLOW AUXORO (INSTA): https://www.instagram.com/auxoro/FOLLOW AUXORO (FB): https://www.facebook.com/auxoromag/FOLLOW AUXORO (TWITTER): https://twitter.com/AuxoromagFOLLOW AUXORO (TikTok): https://www.tiktok.com/@auxoroAUXORO NEWSLETTER: https://www.auxoro.com/thesourceAUXORO MERCH: https://www.auxoro.com/storeWEBSITE/BLOG: https://www.auxoro.com/AUXORO PODCAST (guest conversations): https://www.flow.page/auxoro
Gym Owners Fitness Business Podcast And Women Leaders Fitness Business Podcast - Mel Tempest
Chris Cooper - Two Brain Business Chris Cooper believes hard-working business owners are the heart and soul of the economy, and he’s dedicated his life to supporting them through mentorship. His goal: help 1 million entrepreneurs find success. After starting Two-Brain Business on Feb. 13, 2016, Chris built a multi-million-dollar mentorship practice with hundreds of clients all over the world. The businesses these clients own consistently grow faster and outperform their peers by a wide margin because of one-on-one guidance delivered by certified Two-Brain mentors. Chris owns several other businesses, including a gym, a fitness coaching practice and a media company. He’s the author of dozens of ebooks and four other books, including “Two-Brain Business”—the best-selling fitness business book of all time. His most recent book, “Founder, Farmer, Tinker, Thief” reached bestseller status on Amazon in six categories. Chris is a prolific blogger and sought-after speaker, both in-person and online. More About Chris Chris’s unbelievable work capacity almost sunk his gym business in 2008. Sitting on a park bench after getting up before 4 a.m. and working 13 hours straight as a personal trainer, Chris realized he wasn’t making enough to support his family or keep his business open. He was working hard, but he wasn’t doing the right things. Desperate, he borrowed money and made an all-or-nothing decision: He would hire a mentor. Through mentorship, Chris discovered that he didn’t have to “figure it out on his own,” and he used his investment to fix mistakes he had made and avoid countless others. Soon, his gym grew into an asset that provided for his family, and Chris blogged about the lessons he had learned. By 2012, Chris was mentoring other gym owners, and he had enough blogs to create his first book, “Two-Brain Business.” In 2015, he wrote “Two-Brain Business 2.0” and “Help First.” Twobrainbusiness.com was launched in 2016, and the practice quickly grew to serve hundreds of entrepreneurs located all around the globe. In 2019, Chris published “Founder, Farmer, Tinker, Thief,” which became an instant Amazon bestseller in multiple categories. As he worked with more mentors and grew his companies, Chris discovered his true superpower: the ability to break large, complicated problems down into a series of small, solvable issues. After more than 20 years of research and millions of dollars in investment, he used this superpower to create the Two-Brain Roadmap—a one-of-a-kind, data-backed, step-by-step progression to help entrepreneurs solve problems and find success fast. The Roadmap includes everything Chris learned over two decades in the fitness industry, as well as researched and tested strategies that stood up to Two-Brain’s rigorous evaluation process. Today, Chris leads a worldwide team of certified mentors who are helping him accomplish his vision of helping 1 million entrepreneurs find success. He lives in Sault Ste. Marie, Ontario, Canada, with his wife and two children. He enjoys cycling, flooding his backyard hockey rink and drinking a beer by the woodstove. Website: https://twobrainbusiness.com Link The Gym Owner’s Handbook The Gym Owners Handbook
Are you interested in Joint Venture partnerships? Have you thought about using it to raise finance? To find better deals?What can go wrong in a joint venture?Chris Cooper helps you make the right partnerships, for the right reasons, with the right paperwork!To learn more from Chris go to:https://chriscooper.co.uk/For your free online course on property investing:www.momentumgift.com
Chris Cooper believes hard-working business owners are the heart and soul of the economy, and he’s dedicated his life to supporting them through mentorship. His goal: help 1 million entrepreneurs find success. After starting Two-Brain Business on Feb. 13, 2016, Chris grew the company into the largest gym mentorship company in the world. The businesses these clients own consistently grow faster and outperform their peers by a wide margin because of one-on-one guidance delivered by certified Two-Brain mentors. Chris owns several other businesses, including a gym, a fitness coaching practice and a media company. He’s the author of dozens of ebooks and four other books, including “Two-Brain Business”—the best-selling fitness business book of all time. His most recent book, “Founder, Farmer, Tinker, Thief” reached bestseller status on Amazon in six categories. On our show today, we find out what Chris reads, watches, and listens to for inspiration. Check out Two Brain Business here Resources: Read: The Go-Giver Watch: Hamilton Listen: Drive, Daniel Pink Write 750 Words Thank you to our sponsor, Full Stack. Learn more about Full Stack at www.fullstackpeo.com Motivation Chaser is hosted and edited by Fabian Rodriguez, mixed and mastered by Jeff DuPont. A Culture Collaborative Media Production.
Creating Sticky Stories That Sell Gym Memberships: Chris Cooper
"People like us do things like this." — Seth GodinMost potential clients don't want to know about constantly varied functional movement performed at high intensity. They want to know how to lose weight. Or build muscle. Or both.So instead of telling them how great your program is, talk about the great things your clients have accomplished with it.In this episode, lifelong wordsmith Chris Cooper will teach you to tell great stories and how they'll help you get more clients and keep them longer.Links:Storytelling WorkbookTwo-Brain SummitAGuardWodifyJoin the Gym Owners United group on FacebookFree ToolsBook a Free CallContact:email@example.comTimeline:00:00 – Chris’ first strip search.3:48 – You can buy attention, but you can’t buy trust.5:08 – Chris hits rock bottom—then climbs out by telling stories.10:18 – What story are you telling?12:51 – “People like us do things like this.”17:38 – The time Chris (almost) bounced a check.20:16 – The boat vs. the bait and what kind of media platforms you need.25:01 – The technician’s curse and the answer to “What should I write about?”30:01 – Good storytelling is sticky.