Brian Merritt's guest appearances

Brian Merritt

Startup School Radio

eCommerce Marketing Podcast

The Triple Double Podcast

Marketer + Machine

Brian Massey

Neil Patel

Jay Jones

Omar Zenhom

Laura Roeder

Steve Chou

Chris Mason

Daniel Ramsey

Chris Davis

Jeff Coyle

Shane Lenton

Tim Francis

Jay Acunzo

Jay Baer

Tim Kopp

OwlTail

Marketing Strategies Revealed in this Episode:  Why are online reviews so import in the world of ecommerce Tips and strategies to collect customer reviews How to combat negative reviews Using a third party review platform vs. using your own Ways to promote glowing reviews to build brand loyalty 

Marketing Strategies Revealed in this Episode: <ul> <li>Why are online reviews so import in the world of ecommerce</li> <li>Tips and strategies to collect customer reviews</li> <li>How to combat negative reviews</li> <li>Using a third party review platform vs. using your own</li> <li>Ways to promote glowing reviews to build brand loyalty</li> </ul>

Building Brand Trust by Collecting Customer Reviews – with Brian Merritt

Key Takeaways:  Reviews influence the vast majority of consumers' (89%, in fact) purchasing decision. That means it’s never been more important to manage your online reputation. Listening and engaging with what your customers are saying online can help you build trust and credibility, and improve your bottom line. Health checks for retention: product consumption (how often are customers returning to buy again, how is the AOV changing, what's the frequency of their re-purchases?), service utilization (are customers using what they bought?), feedback (are customers talking about you, why don't they want to leave a review?), support escalations (what issues are being escalated and how are customers communicating inbound support issues?), and business outcomes Consumers are trusting each other more and more -- they simply don't go to the brand, first. You're either transparent or you're not -- but consumers' voices will be heard. The question is how you want to manage it. Develop a consumer review collection strategy where you can get ahold of your feedback... good or bad.  Full Shownotes:    https://www.emarsys.com/en/resources/podcasts/customer-reviews-retention-brian-merritt  

Key Takeaways: <ol> <li>Reviews influence the vast majority of consumers' (89%, in fact) purchasing decision. That means it’s never been more important to manage your online reputation. Listening and engaging with what your customers are saying online can help you build trust and credibility, and improve your bottom line.</li> <li>Health checks for retention: product consumption (how often are customers returning to buy again, how is the AOV changing, what's the frequency of their re-purchases?), service utilization (are customers using what they bought?), feedback (are customers talking about you, why don't they want to leave a review?), support escalations (what issues are being escalated and how are customers communicating inbound support issues?), and business outcomes</li> <li>Consumers are trusting each other more and more -- they simply don't go to the brand, first. You're either transparent or you're not -- but consumers' voices will be heard. The question is how you want to manage it. Develop a consumer review collection strategy where you can get ahold of your feedback... good or bad.</li> </ol> Full Shownotes: <ul> <li> <a href="https://www.emarsys.com/en/resources/podcasts/customer-reviews-retention-brian-merritt" rel="nofollow" target="_blank"> https://www.emarsys.com/en/resources/podcasts/customer-reviews-retention-brian-merritt</a> </li> </ul>

028: Brian Merritt | Managing Customer Reviews for Greater Retention and ROI

For the first time in Triple Double Podcast history, Corey brings on a current NCAA coach, as LSU's Brian Merritt comes on to discuss how he earned his nickname (1:45), working for John Lucas Enterprises and his camp (7:15), what makes Lucas Camp different (15:00), Jabari Parker vs. Caleb Swanigan (21:45), maximizing workouts (25:30), coaches relating to scouting services (32:00), and much more!

For the first time in Triple Double Podcast history, Corey brings on a current NCAA coach, as LSU's Brian Merritt comes on to discuss how he earned his nickname (1:45), working for John Lucas Enterprises and his camp (7:15), what makes Lucas Camp different (15:00), Jabari Parker vs. Caleb Swanigan (21:45), maximizing workouts (25:30), coaches relating to scouting services (32:00), and much more!

LSU's Brian Merritt: "If you want the truth, you better really be able to handle the truth" (Ep. 16)