The first of a series of interviews with case studies from the Content Inc. book. Michael talks about how he used a content-first model to build a multi-million-dollar business. Michael covers some key topics including: - The future of social media - How to put email at the center of your strategy - Long-form content as a differentiator - The opportunities in podcasting - Misconceptions about snackable content - YouTube analytics - Outsourcing and managing content. ------- See all Content Inc episodes at the Content Inc. podcast home. Get more by subscribing to TheTilt.com newsletter. Order the new version of Joe's best-selling book today - Content Inc.: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with little to no money)
In this episode, Steve chats with Mike Stelzner, CEO and Founder of Social Media Examiner, one of the largest marketing blogs in the world with Q & A with audience. They specialize in helping marketers figure out the ever-changing world of social media and host the Social Media Marketing World conference. The post REINVENTING MICHAEL STELZNER appeared first on Reinvention Radio.
LBP #16: Navigating Your Business Through Uncertainty w/ Michael Stelzner
Local Business Marketing Podcast by Bruce Irving
LBP #17: Navigating Your Business Through Uncertainty w/ Michael Stelzner. For more podcasts episode or marketing help visit http://www.smartpizzamarketing.com Or https://thebruceirving.com/ Be sure to subscribe for more video ----> https://www.youtube.com/smartpizzamarketing Subscribe to the SPM Podcast: Itunes: http://www.smartpizzamarketing.com/Itunes Stitcher Radio: http://www.smartpizzamarketing/stitcher Subscribe the Local Business Podcast: Itunes: https://podcasts.apple.com/.../the-local.../id1492927865 Follow along on social: Facebook: https://www.facebook.com/smartpizzamarketing Instagram: https://www.instagram.com/smartpizzamarketing/ Bruce Irving: https://www.instagram.com/theBruceIrving Twitter: https://twitter.com/Irvingmedia Website: http://www.smartpizzamarketing.com/
TAS 821: How To PIVOT and BECOME Well Known In Your Market with Michael Stelzner
Rock Your Brand Podcast
What would it mean for your business if you could become known as the “Go-to person” in your niche market? Is there a way to pivot the direction of your business and make a more practical approach? On this episode of The Amazing Seller, you’ll hear from Scott as he sits down with his guest, Michael Stelzner. Michael is the founder of Social Media Examiner, author of the books “Launch” and “Writing White Papers”, and the man behind Social Media Marketing World–the industry’s largest conference. He’s also the host of the Social Media Marketing podcast and founder of the Social Media Marketing Society. In his conversation with Scott, Michael brings his seasoned and knowledgeable approach to branding and content creation. If you are ready to really dig into how to create a thriving and successful business - don’t miss a minute of this powerful episode! From “I have to,” to “I want to.” Let’s face it, building a business from the ground up is not for the faint of heart! So much of building your business revolves around tasks that you have to complete or you’ll never get anywhere. At some point, you need to make the shift from doing what you “Have to do” to what you “Want to do.” Where are you in your journey? Are you still in the “Have to” phase? What will it take for you to get to the “I want to” phase? Tune into this episode of The Amazing Seller to hear more from Scott and Michael as they discuss this important topic! Content is KING If you’ve been around the TAS community for very long you know that Scott is passionate about helping sellers like you understand that content is key to a successful ecommerce business in 2020. Don’t just take Scott’s word for it! Michael has his own success story with creating content that connectes with people. On this episode of The Amazing Seller, you’ll hear from Scott and Michael as they explain why content is king, how niche markets work, why you should model your business off this method, and so much more. Don’t just hope your ecommerce business with succeed, learn from helpful examples that actually worked! You’ll need pen and paper for this fascinating episode – don’t miss it! Telling your story with your brand. What is the story with your ecommerce brand? Are you giving people a reason to connect with you over your competitors? If you aren’t taking a storytelling approach with your brand you could be missing out on a huge opportunity! Too often Scott hears sellers say things like “I don’t have a story to tell.” That’s not true! Your journey and your approach will connect with people, just give it a chance. What do you have to lose? If you want to build a following that will sustain an ecommerce business, then give Scott and Michael’s method a chance to succeed. Learn more about building a business that connected with people and sustains that connection by listening to this episode of The Amazing Seller! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [1:50] Scott welcomes his guest, Michael Stelzner. [3:15] Michael opens up about his career and how he got started in ecommerce. [9:00] What happened with Michael’s project, “The Journey?” [16:
Social Marketing Trends: Wisdom From Gary Vaynerchuk with Michael Stelzner
The GaryVee Audio Experience
In this episode, we revisit an interview I did on the Social Media Marketing Podcast with Michael Stelzner. There are some great insights if you're curious about social marketing and the right path for you. If you get a chance, check out The Social media Marketing podcast at bit.ly/2UD8sHU. Then hit me up with your comments on Twitter and leave a review if you're feeling it. Tweet Me! @garyvee Text Me! 212-931-5731 My Appearances: garyvee.com/events My Newsletter: garyvee.com/newsletter
230: Social Media Meets Content Marketing with Michael Stelzner
From text to image to video, social media marketing is an ever-evolving arena. I’m here to discuss this topic with the founder of Social Media Examiner, Michael Stelzner. In this episode, we talk about the Facebook apocalypse, the unreality of reality shows, and the ever-changing algorithms of social media platforms. We cover the growth of video consumption and the transformation over the past five years in marketing from text to images to video. Tune in! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/230.
LBP #6: How To Become the Go-To Business in Your Area / Michael Stelzner
Local Business Marketing Podcast by Bruce Irving
Michael Stelzner joins me on the podcast this week and we talk about how you can make your business the go-to spot AND the most well-known in your area. Mentioned In This Episode: Social Media Marketing World 2020 Smart Pizza Marketing Mastermind Smart Pizza Marketing Email (the best email) SPM Marketing Platform SPM Marketing For Restaurant Facebook Group Thanks For Listening Thank you for taking the time to listen to this episode. I hope that you have found it to be valuable. If you have a question or comment you can email at Bruce@thebruceirving.com Like us on Facebook too for updates and interesting marketing articles Leave us a quick Review
How to become an Influencer ON FIRE with Michael Stelzner
Entrepreneurs on Fire
Michael is the founder of Social Media Examiner, author of the books Launch and Writing White Papers, and the man behind Social Media Marketing World–the industry’s largest conference. He’s also host of the Social Media Marketing podcast and founder of the Social Media Marketing Society. Top 3 Value Bombs: 1. Everybody that becomes known seems to be more successful. 2. Remember that no matter how crowded your space is, there will always be a room for you. 3. If you want to be well-known the key is to create content, try to create the best conceivable unique content for the niche that you are in, then people will start to recognize you and with that you can accomplish almost anything. Subscribe, watch and learn - Michael’s Youtube Sponsors: ClickFunnels: Ready to build your first sales funnel without having to hire an entire tech team to help? With ClickFunnels, you can! Visit EOFire.com/click to start your free 14-day trial today! ZipRecruiter: A new year is the perfect opportunity to take your business to the next level by hiring the right people, and right now you can try ZipRecruiter for FREE at ZipRecruiter.com/fire!
How To Get To The Marketers Super Bowl! With Michael Stelzner
Win The Hour, Win The Day
Michael dives in deep, like we have never heard before.... on behind the scenes of Social Media Marketing World. It's a real interesting conversations with lots of "aha" moments for me and great takeaways.Learn:-how the idea came to light and how you can do the same.-the model he followed to create his successful event.-and what he does different at his event and why it's such a big HIT! Win The Hour, Win The Day! www.winthehourwintheday.comPodcast: Win The Hour, Win The Day PodcastFacebook: https://www.facebook.com/winthehourwintheday/LinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast Michael can be reached at:Podcast: Social Media Marketing PodcastEvent: Social Media Marketing WorldSocials:Instagram: @stelznerhttps://www.facebook.com/smexaminer/https://twitter.com/Mike_Stelznerhttps://twitter.com/SMExaminerhttps://www.youtube.com/socialmediaexaminerhttps://www.linkedin.com/company/social-media-examiner/