309) Manpreet Kalra: Deconstructing saviorism from heropreneurship and voluntourism
Green Dreamer: Sustainability and Regeneration From Ideas to Life
What harms do saviorist narratives perpetuate through voluntourism and heropreneurship—when they hold the intentions of doing good? How does the dichotomy of the Global North and Global South reinforce certain ideologies around societal progress? In this episode, we welcome Manpreet Kaur Kalra, a social impact advisor, educator, and activist working to decolonize storytelling. She navigates the intersection of impact communication and sustainable global development. She educates using a variety of mediums, including the Art of Citizenry Podcast, where she shares her nuanced and unfiltered insights on building a more just and equitable future. The song featured in this episode is There is Still Time by Laura Palicka. Support our show: Patreon.com/GreenDreamer Green Dreamer with Kamea Chayne is a podcast exploring our paths to collective healing, ecological regeneration, and true abundance and wellness for all. Find our show notes, transcripts, and newsletter on our website: www.greendreamer.com *The values, views, and opinions of our diverse guests do not necessarily reflect those of Green Dreamer's. Our episodes are minimally edited; please do your own additional research on the information, resources, and statistics shared.
EP:11 Decolonizing Storytelling with Manpreet Kalra
In this episode of E.S.Now, we sit with Manpreet Kalra to find out why we need to decolonize storytelling in the ethical marketing landscape. Manpreet is the founder of Art of Citizenry, where she works with clients globally in impact consulting through a marketing lens. She focuses on incorporating cultural humility in brand narratives and is particularly interested in how businesses in the Global North communicate impact about their work with producer groups in the Global South.www.artofcitizenry.com
I got to digitally sit down with Manpreet Kalra of the Art Of Citizenry. Manpreet is a digital marketing expert, social activist, and speaker. She launched Art of Citizenry to coach conscious businesses on how to maximize their impact through business development, branding, and strategic marketing. She has a background in venture capitol and start- ups and wanted to use what she learned in those industries to help small businesses interested in social impact. We had some really interesting talked about cultural humility and how companies in the ‘do-good’ space have to continual check in to make sure they are actually solving issues instead of creating them. Also a very fun fact: Manpreet anonymously launched and ran the first every digital lifestyle magazine for South Asian women: Kaurista. Kaurista was dedicated to creating a space where individuals from every walk of life are invited, encouraged, and challenged to speak their mind on topics that matter to them and their unique experiences. She did all this while still in college! Even as a college student she saw this viewpoint missing in the public space and wanted to explore these issues that were not being talked about in traditional media. If you have not gleaned this yet, Manpreet is super passionate, hardworking and looking to explore avenues of social impact. I loved our conversation and hope you will as well.