UK Leading from the Front - Diversity & Inclusion E2: Deepa Shah, Chief Financial Officer and Founder of LabEight
Talent Talk with Robert Walters
In this episode Dominic Horne speaks with Deepa Shah. Deepa is a multiple award winning CFO including 2020 Technology CFO of the year and 2018 CFO of the year at the Women in Finance Awards. Throughout her career Deepa has been actively involved in multiple initiatives that drive change for a more equal and diverse work place with a considerable amount of time spent helping women progress in their career.Deepa reflects on her involvement as part of the Omniwomen committee, and then as Chair of VivaWomen! an employee-led Gender Equality community whilst at Publicis. She also addresses the issue of the lack of representation for BAME talent in the Creative industry.
UK Leadership Lessons E2: Deepa Shah, Chief Financial Officer & Founder of Lab Eight
Talent Talk with Robert Walters
Dominic Horne, Manager at Robert Walters speaks with Deepa Shah, multi-award winning Chief Financial Officer and founder of Lab Eight. Lab Eight specialises in part time operational and strategic CFO support, and board advisory. In this episode Deepa shares her career successes as well as providing advice for professionals to keep their career on track during this time of uncertainty.Throughout her career Deepa has been actively involved in driving change for a more equal and diverse workplace, we hear her thoughts on how this has changed over the years. Deepa trained and qualified in industry with Hall and Partners before she played an active role in their sale to advertising and media giant - Omnicom. There she continued progressing through to becoming the CFO of APAC and EMEA before making the move to become UK CFO of Publicis Sapient who are a leader within the digital transformation service industry and part of the Publicis Group.
EP43: Business planning for agencies | Deepa Shah | Lab Eight
Small Spark Theory: a marginal gains approach to new business and marketing
One of the biggest challenges we face for the remainder of 2020 and beyond is undoubtedly our ability (or inability) to plan ahead. Almost daily, we are bombarded in the news by a roll call of redundancies, rumours of regional lockdown, interspersed with “is it a V, U, W or ‘swoosh’?” predictions for our economic […]
Deepa Shah on the keys to successful agency growth
Agency Dealmasters podcast
Deepa Shah is a rockstar in the world of corporate finance for creative businesses, having worked within two of the largest global advertising holding groups in the world. she was the CFO for Omnicom Emea and Apac for 13 years before becoming CFO for Publicis Sapient. She’s got an incredible history of being a tremendously successful financial advisor to agencies in a number of different areas. Incredibly knowledgeable about the sort of thinking that has generated a lot of money for creative businesses of all shapes and sizes. She’s pretty much held every role in finance its possible to hold. This is actionable advice from an award-winning veteran in agency land. It’s about taking already solid working businesses and making them that much better and when you hear some of the businesses she’s been involved with you will really understand this. She talks about her initial blindness to the disparity of minorities and women for a long time because she was so head down focused on her own work but when she finally realised the problem she had to do something about it. If you are remotely interested in: How to grow your bottom line How to make your business stronger to wether COVID 19 Diversity and inclusion of women and minorities in the creative space. Then you will find this conversation absolutely fascinating so without me keeping you in suspense any further, my conversation with Deepa Shah.
Deepa Shah is the multi-award winning Technology CFO of the Year (2020), CFO of the Year (2018) and business mentor with NatWest & The British Library, she is also one of my favourite people to talk business (and life) with. With over 20 years working for global marketing, comms and tech companies under her belt, she certainly knows her stuff. This year she launched Lab Eight, a growth advisory consultancy, and I have loved watching her journey. We talk about not being "an average CFO", how to navigate challenging times, and the importance of innovation and diversification. I hope you enjoy!
Why finance isn't the enemy, and strategies for approaching Covid - Deepa Shah, Founder of Lab-Eight
The Marketing Meetup Podcast
Too often, the finance team is presented as the enemy - the unreasonable person delivering the 'computer says no' answer to marketers. In this webinar with Deepa Shah, we debunked some of the myths surrounding the relationship between finance and marketing, and much more. Specifically, our questioning focused on: How marketers can approach working with their finance team, and vice versa How can we make budgets more accurate which look into the future? Methodologies for budgeting and the degree of tolerance do you tend to build into it? Advice for folks who are cash poor right now, but with strong orders on the books in six months time? The fundamentals of finance Deepa wishes everyone would grasp? Where marketers should be looking first to upskill? The most important factors that guides your decision making when it comes to marketing spend? In other words, what is the key to your buy-in? Should SME’s take up the government bounce back loan? Pros and Cons?