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Jon Selig Podcasts

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11 of The Best Podcast Episodes for Jon Selig. A collection of podcasts episodes with or about Jon Selig, often where they are interviewed.

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11 of The Best Podcast Episodes for Jon Selig. A collection of podcasts episodes with or about Jon Selig, often where they are interviewed.

Updated daily with the latest episodes

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Get Laughs, Keep Your Day Job w/ Jon Selig

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Visit https://thesaleslift.com/ for full show notes, links, and details.
Sep 15 2020 · 28mins
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Surf and Sales S1E119 - From SDR to Comedian to Sales Trainer with Jon Selig

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Jon Selig, perhaps the funniest person in sales and sales leadership joins us for a serious conversation about the right and wrong ways to use humor in your sales process. Join us as we discuss:    Why Quebec is the Austin of Canada The difference between selling into Canada and the US Comedy in sales is about more than just prospecting. You have 12 seconds to get someone to like you. If you're going to be in sales you need to be comfortable eating a sh*t sandwich.
Jul 27 2020 · 46mins

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Episode 24: How to craft humor your prospects love with Jon Selig

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Everyone could use an extra laugh or two during these tough times, don't ya think?  So stoked I was able to connect with Jon Selig, Half Salesguy.  Half Comic.  After years of selling Jon decided to enter the field of Stand up Comedy and realized the two weren't so different.  Now Jon helps other sales teams apply the joke writing process and helping them "roast" their prospect's pain as he calls.  In this episode, we will learn more about how SDRs can craft humor their prospects will love, Jon's journey into standup, and any tips Jon has for anyone on the job market.  Who is Jon Selig? 1:26 Importance of "knowing your audience"? 9:32 "Roasting your prospects pain" 13:11 Jons COVID Relief Comedy: 17:30 Advice Jon has for reps on the job market? 20:11  Thanks for tuning into another episode.  If you found value from this video please share and subscribe.  Also, check out salesdevsource.com for more Sales career-related information.

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May 06 2020 · 22mins
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How Getting A Laugh Could Increase Your Sales With Jon Selig

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After getting his start in technology sales, Jon Selig thought he’d give stand up comedy a try. What evolved was a teacher/comedian who now trains salespeople how to get a laugh and be memorable on their sales calls. His advice is relevant to professional networking.

In this interview, we learn that jokes do indeed have formulas, and really, anyone can be funny if they know how to dissect the material. The little-known secret of comedy is that once you find a great joke you can use it over and over again. Jon inspires us to be creative with our stories looking for opportunities in the narrative to insert a punchline and thus punch up our first impressions as well as make meeting new people easier.
Apr 13 2020 · 24mins

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How Getting A Laugh Could Increase Your Sales With Jon Selig

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After getting his start in technology sales, Jon Selig thought he’d give stand up comedy a try. What evolved was a teacher/comedian who now trains salespeople how to get a laugh and be memorable on their sales calls. His advice is relevant to professional networking. In this interview, we learn that jokes do indeed have formulas, and really, anyone can be funny if they know how to dissect the material. The little-known secret of comedy is that once you find a great joke you can use it over and over again. Jon inspires us to be creative with our stories looking for opportunities in the narrative to insert a punchline and thus punch up our first impressions as well as make meeting new people easier.

Apr 13 2020 · 24mins
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Selling with Comedy - Using Humor to Seal the Deal - Outside Sales Talk with Jon Selig

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Jon Selig has over 10 years of experience in sales. He now offers comedy writings for sales teams, training and workshops. In this episode, Jon digs on how humour can be used to overcome common difficulties encountered by salespeople. 

Here are some of the topics covered in this episode:

  • How to use a good joke to capture your prospects’ attention 
  • Why humour is one of the best way to break the ice 
  • The best way to formulate a joke 
  • Learn how to “roast your prospect’s pain” 

About the Guest:

Website: http://jonselig.com/

LinkedIn: https://www.linkedin.com/in/jonselig/?originalSubdomain=ca

Listen to more episodes of the Outside Sales Talk here and watch the video here

Feb 26 2020 · 55mins
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Interview With Jon Selig

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Jon Selig, a comedy writing coach for sales and business professionals, gives us the rundown on how build better, longer-lasting corporate connections through laughter.


SHOW NOTES

What is Comedy Writing for Sales?

-Jon works with sales and business teams to pinpoint key challenges their prospects face, what the risks are of not addressing those challenges, and how to best turn those into a relatable joke to engage and stand out.


Know Your Audience

-A technology salesman for 12 years, and a standup comedian for 8, Selig’s dealt with all kinds of sales training and all kinds of audiences. The key to nailing your act in both environments, is knowing your audience and relating to them early on by connecting with what they’re struggling with.

-Steer clear of talking about gender, sexual orientation, religion, someone’s culture, and politics. Never speak poorly about marginalized groups, you’ll just look like a jerk, and never out someone’s personal information that was shared in privacy.


Morgue Humor is a Real Thing

-A joke about a bad experience is the sweet spot. Humor has the ability to show your prospect that you understand their problems and pain on such a deep level that you can both commiserate through laughter.


Finding the Confidence to be Funny

-The first step to being funny is expressing yourself. Get your thoughts out in the way that works best for you because the more you do that, the more you can analyze, reflect, and start seeing patterns.

-Test your jokes first by casually working them into conversations with your co-workers. If it falls flat, figure out why.

-Jon records his comedy sets, as a sales rep, you can record your conversations to study later on.


Embrace Failure and Be Resilient

-Don’t let the fear of failure or the terror of saying the wrong thing stop you. It will take a few tries to get the joke smoothed out and even if it doesn’t land, keep trying and practicing. Make it a goal to reduce failure with each iteration.

-It’s okay if they don’t laugh, just continue on like it doesn’t bother you, be resilient, just don’t take the time to explain the joke.


Resources

-Seth Godin - Linchpin: Are You Indispensable?


Connect with Jon

-Website

-Youtube

-LinkedIn

-Instagram

-Twitter

--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/othersideofsales/message Support this podcast: https://anchor.fm/othersideofsales/support
Oct 13 2019 · 45mins
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Episode 27 - Humanizing your prospecting efforts using humor, taking the time to really understand the problem you solve and the power of writing it down with Jon Selig

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Get ready for the easily one of the most engaging and interesting episodes of The Lunch Break Podcast yet.


Jon Selig is a professional sales pro with experience in both the start up world and the enterprise world, a stand up comedian and currently spends his days working with sales teams to help them inject humor into their prospecting efforts.


Jon takes us on his journey from his first job in Marketing at a large bank in Canada, his time with start ups and how that led him to working for one of the most well known software companies of all time. We dive into why its important to make a human connection with your prospect , how his career as a stand up comedian informs his sales career and how different types of people find their own way of turning their prospects problem into a joke that leaves everyone laughing.


If anything - you should listen because Jon is a genuine, intelligent and innovative sales professional who is passionate about helping sales people make deeper connections with their prospects - and to top it off - has great taste in cuisine based on his answer for the same question I ask every guest:  "Where's your favorite place to eat lunch?"

Tune in and let me know what you think!

Aug 07 2019 · 49mins
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S2S - Vol. 9 - Half Sales Guy/Half Stand Up - Jon Selig

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What do you get when a 12-year Oracle sales veteran turned stand-up comic starts teaching sales people how to be funny? You get Jon Selig, self proclaimed half salesguy, half stand-up comic, and all parental disappointment. Jon, along with host Robert Mattson, discuss what's safe and what's not safe to joke about, and how comedy can help those looking to add a new tool to connect with listeners and maybe help them make quota.

Apr 16 2019 · 26mins
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Use Humor in Sales to Connect Better to Prospects with Jon Selig, Episode #71

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When performed well, using humor in sales can break the ice, provide comedic relief, and serve as a launching pad for further sales conversations. Knowing how to use humor in sales is a fantastic skill that every salesperson needs to learn. For today’s episode of #SellingWithSocial I talk with stand-up comedian and salesman Jon Selig. He shares why utilizing humor in sales is so important, how to avoid common pitfalls, and the mechanics of crafting a great sales joke. To up your selling game and gain an edge over your competitors, don’t miss this episode.

Why Should YOU Use Humor in Sales?

Jon learned the value of using humor in sales after working in both comedic and sales industries. He recognized that humor can positively impact the way sales conversations occur between prospects and company reps and it can bridge gaps in the sales process. If you can take a prospect’s problem and integrate humor with the solution your company can provide, you’ve instantly built a high level of relatability and trust with your prospect. Tactfully injecting humor into the situation also demonstrates a high level of understanding of the prospect’s problem. Jon encourages you to not buy into the idea that you’re “Just not a funny person,” because everyone can learn how to utilize more humor in conversations and interactions. I promise you, you’ll gain a lot from listening to this episode. Be sure to listen.

2 Main Lessons Salespeople Should Learn From Comedians

There are 2 main lessons every salesperson should learn from stand-up comedians:

  1. Comedians always have a plan.
  2. Always try to connect the issue or problem with a joke that every party can laugh along with.

Contrary to what many people believe, stand-up comedians don’t simply step onto a stage and hope for a reactive audience. They thoughtfully prepare jokes, orchestrate their timing, and understand the audience’s likes and interests - just as a successful salesperson should understand the prospect’s position, company, and needs. Jon also shares the importance of connecting your prospect’s biggest needs and issues with an idea that could be turned into humorous material. There is always common ground between a salesperson and a prospect, and YOU can turn that common ground into humorous material. If you thoroughly understand your role, your goal, and your industry, you’re well on your way to successfully uniting humor and sales. Learn from the master himself, don’t miss Jon’s interview on this episode.

The Mechanics of Crafting a Good Sales Joke Can be Learned

After you’ve identified details about your prospect, begin brainstorming ways to connect humor and the issues your prospect faces in their industry. Jon recommends brainstorming sessions, listening to comedians, and even studying the art of comedy. All of these activities will enhance your creativity. Jon explains that you should avoid having lengthy monologues that are only funny at the very end because your listeners will grow bored. You can start with a joke, move onto the important content, and end on a laughing matter. Win their attention with well-placed humor and don't make your entire pitch reliant on jokes. He also states that salespeople should avoid trying to write a single joke that would work well on all audience types. Don’t be afraid of creating different types of material depending on the age, industry, and specialization of every prospect you speak with. For more tips and tricks on using humor in sales be sure to give this episode your full attention.

How Can You Avoid Awkward Moments if the Humor Falls Flat?

Many salespeople avoid using humor in their presentations because they’re afraid of offending their audiences. This can be avoided by staying away from sensitive topics such as religion, politics, race, etc. Jon encourages listeners to work new content into conversation with coworkers first to gauge their reactions. If a joke receives laughs and positive feedback, then you can confidently work the material into your sales pitches. He shares more insights from decades of experience on this episode that you don’t want to miss.

Outline of This Episode
  • [1:05] The art of bringing humor into selling
  • [5:20] What can salespeople learn from stand-up comedians?
  • [11:18] How can you avoid the awkward moments when humor in sales falls flat?
  • [18:50] The mechanics of crafting a good sales humor joke
  • [23:40] Exercises that will help your creative mindset flourish
  • [29:00] How Jon helps the right kinds of people become funnier in work and life
Resources Mentioned Connect with Mario!

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May 17 2018 · 37mins
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