Bud Liebler's guest appearances

Bud Liebler

Autoline This Week - Video

Autoline This Week

Focus with Paul W. Smith

Jack Roush

David Cole

Mike Crowley

Jeff Bennett

Henry Ford

Syd Mead

Mike Jackson

Fred Smith

Mark Fields

Dan Weiss

Jim Farley

Roger Penske

Ian Callum

Tom Walsh

William Santana Li

OwlTail

Jean Halliday

David Kiley

Hyundai made a splash at the beginning of the year when it introduced its assurance program, that allowed customers to return a new Hyundai if they lost their job within the first year of purchase. On this edition of Autoline EXTRA, John McElroy and his panel discuss their thoughts on the program and also if it was a good idea for Ford and GM to follow suit with similar programs. The discussion moves back to automotive TV ads from Audi, Toyota and Buick and whether or not those ads will help them. Joining John in the discussion are Bud Liebler, former Chrysler Marketing VP and head of the Liebler Group, Jean Halliday of Advertising Age and David Kiley of BusinessWeek.

Autoline EXTRA #1324: Bud Liebler, Jean Halliday, David Kiley

Hyundai made a splash at the beginning of the year when it introduced its assurance program, that allowed customers to return a new Hyundai if they lost their job within the first year of purchase. On this edition of Autoline EXTRA, John McElroy and his panel discuss their thoughts on the program and also if it was a good idea for Ford and GM to follow suit with similar programs. The discussion moves back to automotive TV ads from Audi, Toyota and Buick and whether or not those ads will help them. Joining John in the discussion are Bud Liebler, former Chrysler Marketing VP and head of the Liebler Group, Jean Halliday of Advertising Age and David Kiley of BusinessWeek.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3270301/advertisement

Hyundai made a splash at the beginning of the year when it introduced its assurance program, that allowed customers to return a new Hyundai if they lost their job within the first year of purchase. On this edition of Autoline EXTRA, John McElroy and his panel discuss their thoughts on the program and also if it was a good idea for Ford and GM to follow suit with similar programs. The discussion moves back to automotive TV ads from Audi, Toyota and Buick and whether or not those ads will help them. Joining John in the discussion are Bud Liebler, former Chrysler Marketing VP and head of the Liebler Group, Jean Halliday of Advertising Age and David Kiley of BusinessWeek.<br/><br/>This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at <a href="https://www.spreaker.com/show/3270301/advertisement" rel="nofollow" target="_blank">https://www.spreaker.com/show/3270301/advertisement</a>