Moncler CEO Remo Ruffini Talks 'Genius' Strategy | Inside Fashion
The Business of Fashion Podcast
Speaking in conversation with Imran Amed, the chief executive of Moncler discusses the outerwear brand's game-changing Genius strategy and why the company now feels more like a start-up. Sign up for BoF’s Daily Digest newsletter here: http://bit.ly/BoFnews. Ready to become a BoF Professional? For a limited time, enjoy 25% discount on an annual membership, exclusively for podcast listeners. Simply, click here: http://bit.ly/2KoRRBH, select the Annual Package and use code PODCASTPRO at the checkout. For comments, questions, or speaker ideas, please e-mail: firstname.lastname@example.org.For all sponsorship enquiries, it’s: email@example.com.
Contributing Editor Mimma Viglezio speaks to Moncler CEO Remo Ruffini about his work for Moncler Group, the importance of collaboration and his vision for the Moncler jacket. Since his 2003 takeover of the company, Remo Ruffini has established Moncler as a leading luxury sportswear brand. Having opened the first store in 2008, and overseen collaborations with the likes of Craig Green, Valentino’s Pierpaolo Piccioli and Junya Watanabe, Ruffini has transformed Moncler from a staple outerwear brand to a fashion favourite.