#1 Guy Greenstone Co-Founder of GABS, Stomping Ground & The Local Taphouse
Behind The Experience
Do you want to know what it takes to grow a successful business? In the first episode of ‘Behind The Experience’ we speak with Guy Greenstone to find out what it took to build international businesses including the Great Australian Beer Spectacular (GABS), Stomping Ground Brewery and The Local Taphouse. Guy shares what drives the core of his businesses and how they’re able to continually grow his brands authentically with the power of brand experiences. “The thing that people really crave and look for these days is less about material possessions and the best car and the best gadget. What they’re really looking for is a lifetime worth of incredible experiences.” - Guy Greenstone Guy and his business partners recently sold their International venture, GABS and we find out how they maintain the integrity of the brand throughout this critical, transitional stage. You can connect with Guy and his endeavours at the following places: www.stompingground.beer www.gabsfestival.com www.thelocal.com.au Make sure to check out more from Sense at www.sensegroup.com.au
Guy Greenstone is the Co-Founder of Stomping Ground Brewing Co., The Local Taphouse and The Great Australian Beer SpecTAPular (better known as GABS) - a key Australian craft beer festival on the calendars of brewers. It’s here that the contentious ‘Hottest 100 Aussie Craft Beers’ are announced. We explore the philosophy behind Guy’s business, that underpins his independent Australian brewery, taphouse and beer festival - that almost didn’t see a second year.
'sode 137: Steve Jeffares and Guy Greenstone talk GABS sale
Ale of a Time
We hear from Steve and Guy, the two founders of GABS, the Local Taphouse, and co-founders of Stomping Ground. They tell us the story of GABS, and why they decided now was a good time to sell and move on.
12 - GABS, Stomping Ground and The Local Taphouse Story with Co Founder Guy Greenstone
Beer Cartel's The Inside Word
For our 12th episode I chat to Guy Greenstone, Co-Founder of The Local Taphouse, Stomping Ground Brewery and of course the Great Australian Beer SpecTAPular or more commonly known as GABS. He takes us right back to the beginning and shares the story of how they’ve come to run one of the top craft beer venues in the country, a leading independent brewery and of course a top 10 beer festival of the world. For all the latest craft beer, head to the Beer Cartel Website: http://bit.ly/beercartelbeers
Beer is a Conversation: Steve Jeffares & Guy Greenstone Part 3
Radio Brews News
The third and the final part of our conversation with Steve Jeffares and Guy Greenstone, founder of The Local Taphouse, GABS and the Hottest 100, amongst other things. We start this part finishing off finding out about the growth of GABS from the Local Taphouse to the Royal Exhibition Building. We then learn about the decision to open the Stomping Ground brewery and their key staff Ashur Hall and Matt Marinich. With their business relationship being so long and involved, I also ask these two different personalities how they work together successfully and what they have learned in their time together and what’s next. It’s a great finish to this conversation series with Guy and Steve.
Beer is a Conversation: Steve Jeffares & Guy Greenstone Part 2
Radio Brews News
In part 2 we look at what beers Steve and Guy consider the most influential over the last 10 years, we look at the origins and the evolutions of the Hottest 100, what it means on the beer landscape, the early days of the Great Australian Beer Spectapular and how it morphed into the GABS festival, how that has morphed and grown and what they have learned along the way.
Beer is a Conversation: Steve Jeffares & Guy Greenstone Part 1
Radio Brews News
Ten years ago the Local Taphouse opened and quickly became a benchmark for what a great beer bar should be. Over the last 10 years founders Steve Jeffares and Guy Greenstone have continued to evolve and innovate and, in Hottest 100 and GABS, have created some of the biggest things on the craft beer calendar. They have also had a few misses and over the next 90 minutes you will hear them discuss their successes and failures with great insight and honesty. We have split the interview up into three parts that break nicely into half hour segments looking at The Local Taphouse, GABS and more recently Stomping Ground. In this first episode we look at how they discovered beer and what inspired their interest, how they met, the inspiration for the Local Taphouse and what they have learned - and continue to learn - along the way. Enjoy the conversation.
We delve deeper into GABS Festival 2017 with series co-founder Guy Greenstone, who reveals some of the changing attitudes to the event from brewers. This year's festival is in two weeks. Reports of a $19 pint in the Perth CBD has raised the questions about when will $20 be the norm for 568ml. There are also catch-ups with Pirate Life from Adelaide and White Lakes Brewing under Sean Symons in Baldivis. More about GABS, Pirate Life and White Lakes on www.thesip.com.au. Music: Bensound.