4 Podcast Episodes
The Wild World of Marketing to Parents with Lesa Ukman
The Wild World of Marketing to Parents with Lesa Ukman
Lesa Ukman is widely regarded as the Godmother of Sponsorship. In this episode, Lesa shares her work as a pioneer in mea... Read more
31 Jan 2023
•
35mins
Legacy Sport talks to Lesa Ukman
Legacy Sport talks to Lesa Ukman
Neill Duffy talks to Lesa Ukman about the development of the first model to measure the social outcomes of purpose-drive... Read more
17 Feb 2021
•
32mins
E84: Who’s There? #2 - Lesa Ukman
E84: Who’s There? #2 - Lesa Ukman
If your job is to measure the impact of sponsorship, you owe a debt of gratitude to Lesa Ukman.She did the hard miles, d... Read more
23 Jun 2020
•
55mins
Episode 28: Everything I Learned About Sponsorship, I Learned At IEG with Lesa Ukman
Episode 28: Everything I Learned About Sponsorship, I Learned At IEG with Lesa Ukman
Rick interviews his hero, Lesa Ukman (of IEG, Lisa Ukman Partnerships and much more) in this epic episode. They discuss ... Read more
12 Nov 2019
•