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Kate Toon

72 Podcast Episodes

Latest 30 Jan 2023 | Updated Daily

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How to make Google fall in love with you with - SEO with Kate Toon

Sales Without Socials

SEO is one of those topics that most business owners have no clue about or have been burnt in the past by some dodgy cowboy promising the world but delivering nothing.Not anymore!In this episode I talk to SEO expert, author, keynote speaker Kate Toon who breaks it down in a way that anyone can follow + shares tips on what you need to know before you start.Find the link and the shownotes here:https://saleswithoutsocials.com.au/ep8/ 

42mins

17 Nov 2022

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How to write a million dollar course sales page with Kate Toon

Socialette: Online Marketing Podcast

Kate Toon is an award-winning digital marketing entrepreneur, successful online business coach, a Google beast tamer (aka SEO whizz!) and a straight talking copywriting coach. A return guest to the show, today Kate is sharing with us her structure and strategy around creating high converting sales pages.In this episode Kate and I talk about:- Juggling two memberships on different topics- Why sales copy sucks! And how to get comfortable with it...- The 'blank page' overwhelm - where to start!- Kate's 4-part structure to 'succinct' sales page writing- Selling the transformation - beliefs, desires, fears...- Overcoming objections- Navigating pricingYou can find Kate at https://www.katetoon.com/ or on instagram @katetoon and find details of her current course at https://www.clevercopywritingschool.com/the-sales-page-course-sales-page/ and grab her sales page checklist https://www.clevercopywritingschool.com/product/sales-page-checklist/SHOW LINKS:- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtaylor.co

52mins

4 Aug 2022

Similar People

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12. How to Master Copywriting w. Kate Toon

Smarter Marketer

What type of content do you write about? How often do you publish blogs? Do you have a consistent tone of voice? Copywriting legend Kate Toon reveals her do's and don't's when planning and writing successful copy for your business. Guest:Kate Toon is an award-winning entrepreneur, digital educator, SEO and copywriting consultant, coach, speaker, author and podcaster, with more than two decades of experience in all things advertising, content and digital. She is the founder of CopyCon, Australia’s first dedicated Copywriting Conference, and is the author of ‘Confessions of a Misfit Entrepreneur’. You can follow her on Instagram [@katetoon], LinkedIn [https://www.linkedin.com/in/katetoon/], or find out more on her website [www.katetoon.com]. Find Us Online:James Lawrence LinkedIn: https://www.linkedin.com/in/jameslawrenceoz/ Smarter Marketer Website: https://www.smartermarketer.com.au/ Rocket Agency Website: https://rocketagency.com.au/ Rocket Agency LinkedIn: https://www.linkedin.com/company/rocket-agency-pty-ltd/Buy Smarter Marketer:Hardcover: https://amzn.to/30O63kg Kindle: https://amzn.to/2ZqfCWm About the Podcast:This is the definitive podcast for Australian marketers. Join Rocket Agency Co-Founder and best-selling author, James Lawrence in conversation with marketers, leaders, and thinkers about what it takes to be a smarter and more successful marketer.

44mins

5 Jul 2022

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PARENT GUILT with Kate Toon

One Question

If there was one thing you think society should talk more about, what would it be? “The pressure that we put ourselves under these days to be the ‘perfect parent’. It’s unsustainable.” ___________________ Kate Toon is a down to earth human on a mission: to demystify the realities of running a successful online business.  She’s an award-winning digital marketing entrepreneur. A Google Beast tamer - as it were, and one straight-talking copywriting coach. Kate is a popular educator, very engaging speaker - which is how we met and she’s the author of several books. Kate is funny, and brings energy to everything she does. She’s a proud business misfit, a mad-good hula hooper and a slightly-wonky rollerskater. But don’t let those quirky traits fool you - Kate is one savvy business woman. Her StayTooned group of companies include the Digital Masterchefs, The Clever Copywriting School, and The Recipe for SEO Success. Through these, Kate’s helped more than 10,000 other businesses demystify digital marketing, grapple the Google Beast, and grow their overall success.  Kate is a renowned speaker, podcaster and author, and was named Businesswoman of the Year and Training & Education Provider of the Year at the national My Business Awards. She also runs Australia’s only dedicated annual copywriting conference, CopyCon. And all this from the Toon Cave in her backyard, accompanied only by her very own CFO (Chief Furry OfficeDog) Pomplemousse and assisted remotely by a team of talented sub-contractors. “Honestly, I’ve never felt like I fit into the conventional picture of a successful businesswoman. I’m a little bit scruffy, sarcastic and I’ve never written a business plan. But my misfit approach to business has served me well, and I love helping other humans create success on their own terms.”  - KATE TOON She’s my kinda gal. Please enjoy this wonderfully enlightening conversation with the fabulous Kate Toon. For more information about Kate, check out these places;- Instagram: @katetoon Linkedin:au.linkedin.com/in/katetoon Twitter:  @KateToon Website: https://www.katetoon.com/ Head to michellejcox.com for more information about the ONE QUESTION podcast, your host or today’s guests Connect with Michelle on Instagram here:- @michellejcox Connect with Michelle on Facebook here - @michellejcox AND, if you have a burning topic you’d love society to talk more about, or know someone who’d be great to come on the One Question podcast, drop me a line at hello@michellejcox.com

24mins

17 May 2022

Most Popular

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How To Sell Without Being A Sleazy Beast with Kate Toon

Take Control With Nicole

Today I'm chatting with Kate Toon, an award-winning misfit entrepreneur, who works with small businesses and big brands to transform their online presence: through powerful SEO, captivating content and all the right digital marketing moves. Today we're chatting about selling through your business without being sleazy.   We dive into: The evolution of marketing Getting rid of the "ick" of sales Breakdown of the sales page The world of SEO     About Kate Kate is a real-life human, doing her best to help other humans on their merry way to business success. She is all about substance over style. And keeping it real and relatable. Kate is a misfit, a motivator, an entrepreneur and an educator. She wears many hats –  and sometimes roller skates – in her business Stay Tooned, and she has built a business empire (more of a cul de sac) over years of hard work, trial and error, learning, and doing the do.     Connecting With Our Guest   Connect with Kate on Instagram. Visit Kate's Website. Join Kate's Facebook Group. Check out Kate's Copywriting Course here.     Connect with Nicole on Instagram. Visit Nicole's Website. Get the Action Takers Guide to ClickUp here. Join the Take Control with Nicole Facebook group here. Join the waitlist for The Members Lounge here.     For more detailed shownotes and full transcript of the episode, click here: https://theartisans.com.au/podcast/episode-64/

44mins

3 May 2022

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You're a Success - Now what? with Kate Toon

Your Business Boost

My guest in this episode is a success by anyone’s standards. Kate Toon is an award-winning entrepreneur, digital educator, straight-talking SEO and copywriting coach, author and podcaster, and a very entertaining and in-demand speaker. She has more than two decades of experience in all things advertising and content and her mission is to help other business humans create their own version of online success. There were a tonne of things that Kate and I could have talked about - after all she is the Queen of SEO and Copywriting. But with the spirit of this podcast being about what it’s REALLY like to build a successful business, we both agreed to talk about being at the summit. The stories of the climb to get there and what happens when you reach the top.  Kate is a completely open book and speaks honestly about how she has built a successful business that has weathered many storms. Hilarious and honest to the core, after listening to this conversation you are going to love Kate as much as I do. Kate’s recommendation: Don’t Sweat the Small Stuff by Richard Carlson Connect with Kate  REGISTER FOR MY QUARTERLY PLANNING DAY HERE Connect with me via email at michelle@michellebroadbent.com.au Michelle BroadbentFollow @michbroadbent on InstagramSee omnystudio.com/listener for privacy information.

34mins

20 Mar 2022

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On bravery and boundaries with Kate Toon

Not Just About Copy with Emma McMillan

Today’s guest on the Not Just About Copy podcast is Kate Toon.Kate is a down to earth human on a mission: to demystify the realities of running a successful online business. Her StayTooned group of companies include the Digital Masterchefs, The Clever Copywriting School, and The Recipe for SEO Success. Through these, Kate’s helped more than 10,000 other businesses demystify digital marketing, grapple the Google Beast, and grow their overall success. Kate is a renowned speaker, podcaster and author, and was named Businesswoman of the Year and Training & Education Provider of the Year at the national My Business Awards. She also runs Australia’s only dedicated annual copywriting conference, CopyCon. And all this from the Toon Cave in her backyard, accompanied only by her very own CFO (Chief Furry OfficeDog) Pomplemousse and assisted remotely by a team of talented sub-contractors.I’ve been a member of Kate’s communities over the years and she taught me most of what I know about SEO. It was great to sit down and hear about her evolution as a business owner, her reflections on the past 14 years and what lights her fire in 2022.In this episode we talk about:Being a reformed completion junkie and why it’s time to redefine what success looks likeThe importance of forgiving ourselves for what we don’t do - or even want to do Why inspiration rarely works and what to use insteadHow iterative copywriting is like a millefeuille pastryRiding the wave of small business life - the highest highs and lowest lows Kate’s future dream of being a ‘proper writer’ andWhy just because you could do something, doesn’t always mean you should.This was a very honest conversation, where Kate spoke frankly about how and why she made some big changes in her business and life.Here’s my chat with the inimitable Kate Toon…How you can connect with KateWebsite: katetoon.comInstagram: instagram.com/katetoon/ LinkedIn: linkedin.com/in/katetoon/ Solo episodes mentioned: Episode 6 Eeeek! Is that a typo? How to proofread your own work Episode 10 Writing about ourselves is hard. Here’s how to make it easier.How you can connect with me:Website: emmamcmillancopy.comInstagram: @emmamcmillancopy &  @notjustaboutcopyFacebook: facebook.com/emmamcmillancopywriterLinkedIn: linkedin.com/in/emma-mcmillan-copywriterThis podcast is produced by Emma McMillan & Sarah Harney.I acknowledge the Traditional Owners of the land on which I record this podcast, the Wurundjeri people of the Kulin nations and honour their deep language and storytelling traditions. I pay my respect to Elders past, present and emerging. 

40mins

20 Mar 2022

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Navigating the Messy Middle with digital marketing expert Kate Toon

Run Your Business Like A Boss

My guest today is the matriarch for online business owners, Kate Toon. Kate is an award-winning misfit entrepreneur, who works with small businesses and big brands with powerful SEO, captivating content and digital marketing. She has navigated through the messy middle to grow a 7 figure business and has helped launch and grow thousands of businesses around the country. In this episode, Kate is sharing her insight to guide you through the messy middle. We discuss Kate’s greatest business lessons, scaling her business, managing stress and the importance of patience. Kate is also generously sharing what goes into a successful sales page. Remember, you don’t have to be doing what everyone else is doing. Stay true to your own ethics and values and your audience will respect you for it. Kate’s expertise and experience are captivating and I’m so grateful to have her on the show today to share it with you. LINKS:Connect with Kate: Website: https://www.katetoon.com/ Instagram: @katetoonFacebook: @kateToonConnect With Me:Plan with Purpose Workbook | Kristy RobinsonJoin me for a Business Strategy WorkshopJoin my 1:1 Business Accelerator Programwww.kristyrobinson.com.auhttps://www.instagram.com/kristyrobinson_consulting

36mins

14 Mar 2022

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Million Dollar Misfit with Kate Toon

Her Empire Builder with Tina Tower

Kate Toon was one of Australia’s early adopters of online courses and has built her million dollar a year business in the ever changing world of digital marketing.  What I love most about Kate is how she’s refined the rules of business to suit her ideal life and season that she’s in which is why she calls herself a business misfit.   Kate’s one of the 7 figure superstar course creators that will be speaking at Women Online Conference and she’ll be sharing all of the behind the scenes including figures and growth statistics that usually business owners keep pretty close to their chest so if you haven’t got your ticket to that one yet, head to womenonline.com.au to pick one up!   The conference is live in person and streamed virtually all over the globe on 24th February.    Show notes: tinatower.com/158   Kate Toon is a down to earth human on a mission: to demystify the realities of running a successful online business. Her StayTooned group of companies include the Digital Masterchefs, The Clever Copywriting School, and The Recipe for SEO Success.    Through these, Kate’s helped more than 10,000 other businesses demystify digital marketing, grapple the Google Beast, and grow their overall success. Kate is a renowned speaker, podcaster and author, and was named Businesswoman of the Year and Training & Education Provider of the Year at the national My Business Awards.    She also runs Australia’s only dedicated annual copywriting conference, CopyCon. And all this from the Toon Cave in her backyard, accompanied only by her very own CFO (Chief Furry OfficeDog) Pomplemousse and assisted remotely by a team of talented sub-contractors.

40mins

15 Feb 2022

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Ep 8 with Kate Toon: Business Lessons, Successes and Money Mammoths

Her Money Her Business

In this episode, I talk to Kate Toon about her business lessons, her successes (and hurdles) on her business journey as well as a new discovery about money mammoths! Kate shares lots of valuable wisdom and some honest accounts of what it's really been like to build a successful online business. Find out Kate's tips on understanding your numbers, getting across your finances, building your literacy around your money and why slaying your money mammoths is important.  Mentioned on this podcast episode: #moneymammoth The book 'Profit First' by Mike Michalowicz  Kate and I both use and love Xero. If you want to try Xero, you can get a free trial here: (not an affiliate link) https://www.xero.com/au/signup/ About guest Kate Toon: Kate Toon is an award-winning digital marketing entrepreneur.  An online business success story. A Google Beast Tamer. Straight-talking copywriting coach. And a popular educator, speaker, author and podcaster. She is a proud business misfit, madly-good hula hooper and slightly-wonky rollerskater. Note: I’d also add after talking to her an all-around honest, down to earth, great human. How to connect with Kate: https://www.facebook.com/kateToon https://au.linkedin.com/in/katetoon https://www.instagram.com/kateToon/ www.youtube.com/user/katetoon Websites: https://www.katetoon.com/ https://www.katetooncopywriter.com.au/ https://therecipeforseosuccess.com/ https://www.clevercopywritingschool.com/ Her Money Her Business is a podcast by Blossoming Business. You can connect with Blossoming Business and its owner, Sonja Balzarolo below: https://www.blossomingbusiness.com.au/links

32mins

17 Jan 2022

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