Dré Labre's guest appearances

Dré Labre

Exponential Minds Podcast with Chief Futurist Nikolas Badminton

Can't Sell This

Creative Machines

Ben Feist

Denny Unger

Tom Goodwin

Karl Schroeder

Chris Dancy

Brendan Dawes

Madeline Ashby

Palmer Luckey

Matt Russo

Katie Davis

Natalie Nixon

Amal Graafstra

Thomas Frey

Jason White

Joseph Voros

OwlTail

Stef and Dré have a casual chat about VR, indie productions, NFTs and virtual humans.

Advertisers finally know what we, us, the individuals actually want. It’s creepy but also kinda useful. Award winning creative director and futurist Dré Labre talks us through the ways new technology is giving advertisers more of what they’ve always wanted (our money).We leave our data everywhere; we let our phones listen in on our conversations, we even tell our smart devices exactly what we’re into and we use ‘free’ social media accounts to literally tell advertisers what we ‘like’. Not only has this led to targeted advertising, it might also be changing the way we think of our privacy. That’s just the beginning. Imagine a world where entire cities are turned into interactive, augmented reality adverts during a major sporting event; facial recognition billboards know how you’re reacting to them and react back; products are targeted to your own personal genome. We discuss all this, plus a quick look at the wild world of deepfakes (including some positive takes); some campaigns that have put social change at the top of their agenda (especially those that target packaging waste); and ways advertising can change for the better. Recorded live and produced by David Angell at Giant Sound Toronto.Dré Labre won numerous awards during his time as a creative director at Rethink Canada. He once placed Molson beer fridges all around the world that could only be opened when someone sang the whole of Oh, Canada! into them. Since leaving Rethink he’s founded TBD.company, where he uses science fiction as a tool to help companies reach their long term visions.Follow Dré Labre on twitter @drelabreFollow Creative Machines on twitter @machinespodcastDo you want to be a guest or know someone who should be? Email us at machinespodcast@gmail.com

Advertisers finally know what we, us, the individuals actually want. It’s creepy but also kinda useful. Award winning creative director and futurist Dré Labre talks us through the ways new technology is giving advertisers more of what they’ve always wanted (our money).We leave our data everywhere; we let our phones listen in on our conversations, we even tell our smart devices exactly what we’re into and we use ‘free’ social media accounts to literally tell advertisers what we ‘like’. Not only has this led to targeted advertising, it might also be changing the way we think of our privacy. That’s just the beginning. Imagine a world where entire cities are turned into interactive, augmented reality adverts during a major sporting event; facial recognition billboards know how you’re reacting to them and react back; products are targeted to your own personal genome. We discuss all this, plus a quick look at the wild world of deepfakes (including some positive takes); some campaigns that have put social change at the top of their agenda (especially those that target packaging waste); and ways advertising can change for the better. Recorded live and produced by David Angell at <a href="https://giantsoundtoronto.com/" rel="nofollow" target="_blank">Giant Sound Toronto.</a>Dré Labre won numerous awards during his time as a creative director at <a href="https://rethinkcanada.com/" rel="nofollow" target="_blank">Rethink Canada</a>. He once placed Molson beer fridges all around the world that could only be opened when someone sang the whole of Oh, Canada! into them. Since leaving Rethink he’s founded <a href="https://www.tbd.company/" rel="nofollow" target="_blank">TBD.company</a>, where he uses science fiction as a tool to help companies reach their long term visions.Follow Dré Labre on twitter <a href="https://twitter.com/drelabre" rel="nofollow" target="_blank">@drelabre</a>Follow Creative Machines on twitter <a href="https://twitter.com/machinespodcast" rel="nofollow" target="_blank">@machinespodcast</a>Do you want to be a guest or know someone who should be? Email us at <a href="mailto:machinespodcast@gmail.com">machinespodcast@gmail.com</a>

The Future of Advertising with Dré Labre

Welcome to the new Exponential Minds Podcast where Global Futurist Nikolas Badminton speaks to amazing thinkers that dream bigger and impact the world with their thinking and actions.This episode features Nikolas Badminton having an in-depth talk with Dré Labre, a fellow futurist and collaborator on the DARK FUTURES, and Future Camp projects. Dré talks about how he creates a lens on the future using storytelling techniques like design fiction and strategic science fiction. A fascination conversation. Enjoy!References:- www.tbd.companyNikolas Badminton is a world-respected futurist speaker that provides keynote speeches about the future of work, the sharing economy, and how the world is evolving. Nikolas is based in Vancouver, BC, and speaks across Canada, USA, UK, Asia, and Europe. See more at www.nikolasbadminton.com

Welcome to the new Exponential Minds Podcast where Global Futurist Nikolas Badminton speaks to amazing thinkers that dream bigger and impact the world with their thinking and actions. This episode features Nikolas Badminton having an in-depth talk with Dré Labre, a fellow futurist and collaborator on the DARK FUTURES, and Future Camp projects. Dré talks about how he creates a lens on the future using storytelling techniques like design fiction and strategic science fiction. A fascination conversation. Enjoy! References: - www.tbd.company Nikolas Badminton is a world-respected futurist speaker that provides keynote speeches about the future of work, the sharing economy, and how the world is evolving. Nikolas is based in Vancouver, BC, and speaks across Canada, USA, UK, Asia, and Europe. See more at <a href="http://www.nikolasbadminton.com" rel="nofollow" target="_blank">www.nikolasbadminton.com</a>

Exponential Minds Podcast - Ep018: Strategic science fiction and storytelling with Dré Labre