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Lauren Hom

25 Podcast Episodes

Latest 26 Sep 2022 | Updated Daily

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62. Martina Flor's Open Studio Season 2, Recap. Malika Favre, Erik Marinovich & Lauren Hom.

Martina Flor’s Open Studio

In this podcast I have interviewed dozens of accomplished artists and creatives to basically answer one valuable question “How did they get where they are?”. Now, while we prepare for all the greatness that is coming on season 3, I’m releasing these special recap episode which features some of the best moments of season 2 in one place, so you can always dig deeper an go listen to one of these episodes. For the full list of the guests featured today see the episode description, right below where you press play in your podcast app or as usual you can head to martinaflor.com/podcast and find all the details there.


11 Jul 2022

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56. Lauren Hom - How Artists Make A Good Living With Their Art, Going Freelance, Promoting Your Work, Passion Projects, Connecting With Your People and Social Media

Martina Flor’s Open Studio

Lauren is a designer, letterer, and educator. A self-proclaimed "artist with a business brain", she picked up hand lettering as a hobby while studying advertising at the School of Visual Arts. Over the next few years (and thanks to the power of the internet), she leveraged a few clever passion projects into a thriving design career. Known for her bright color palettes, playful letterforms, and quirky copywriting, Lauren has created work for clients like Vans, Google, and Adobe. She loves sharing what she's learned with others through her blog, Instagram, and library of online courses. Lauren dropped so many pearls of wisdom. I’m sure you’ll love this episode with her as much as I enjoyed doing it. Full show notes at martinaflor.com/podcast

1hr 15mins

6 Jun 2022

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#80: Lauren Hom [Play] – How turning your work into play turns into my clients and more opportunities

Creative Elements

Lauren Hom is a designer and hand lettering artist based in Detroit (formerly New York & Los Angeles). Lauren is known for her bright color palettes and playful letterforms. She has created work for clients like Starbucks, Google, AT&T, YouTube and TIME Magazine. Her work has been recognized by Communication Arts, the Type Directors Club, and the Webby Awards.  Lauren is also the author of the popular blog and book Daily Dishonesty. She finds that she's happiest when creating; so, when she's not working, you can find her baking yummy things, selling your ex-boyfriend's tears, or putting bread on her head. In this episode, we talk about Lauren’s experience getting (and leaving) her dream job, what she took away from her time at an ad agency, how she grew her Instagram account to 250,000 followers, and why her instinct to bring play into her work has helped her find new clients and new opportunity. Visit Lauren Hom's website Follow Lauren Hom on Instagram Full transcript and show notes *** IF YOU LOVE CREATIVE ELEMENTS Follow Creative Elements on Instagram Leave me a voicemail Subscribe to weekly episode emails Leave a review on Apple Podcasts Buy Me A Coffee *** ABOUT JAY CLOUSE Learn more about me Subscribe to my newsletter, Creative Companion Connect with me on Twitter Connect with me on Instagram Join #Tweet100 *** SPONSORS Sign up for ButcherBox Get a free 45-day extended trial of Canva Pro Get a free month of Blinkist Premium Get 50% off your first three months of Sendinblue's premium account with promo code CREATIVE *** FOR PODCASTERS Enroll in my podcasting workshop Enroll in my course on podcasting, Podcast Like The Pros Learn more about Podpage *** PODGLOMERATE NETWORK This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launches, and events. For more information on how The Podglomerate treats data, please see our Privacy Policy.  Since you're listening to Creative Elements, we'd like to suggest you also try other Podglomerate shows surrounding entrepreneurship, business, and careers like Rocketship.fm and Freelance to Founder. Learn more about your ad choices. Visit megaphone.fm/adchoices


16 Nov 2021

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Lauren Hom’s Recipe for Success

The Pencil Pusher's Podcast

Welcome folks to another fine episode of the Pencil Pushers Podcast. I’m your humble host, Mike Rosado and we have got another gem today with creative mastermind, Lauren Hom. Lauren is a highly prolific illustrator, lettering artist, foodie, and more with a massive social media following that’s hit meteoric heights through her persistence to pave new paths of creative expression beyond her lettering style, and in turn, invited others to do the same.What I love about her story is that she works from her gut - never afraid to listen to her intuitive muse, even at the cost of potential “failure”. She pulls from the paths of the likes of a Picasso, one who’s never satisfied with status quo, and not relying on style to define her as an artist in movement - and she works from a state of passion and curiosity that is refreshing in an era where it can be tough to pull away from what people know of your work. I found Lauren to be an absolute delight and a true dynamo who’s in her element and full of pearls of wisdom.  highly recommend you slide on over to her instagram @homsweethom to be a part of her community of creatives while you sit back, relax and enjoy our chat with Lauren. The Pencil Pushers Podcast is a celebration of the hand-drawn arts. I’ll be interviewing friends and idols in illustration, animation, comic-art, and more. - Mike Rosado Post production and editing by Trujillo Media Additional music provided by Epidemic Sound

1hr 25mins

18 Aug 2021

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Lauren Hom - There is no recipe for reinvention.

Creative Characters

Welcome to Creative Characters, a podcast by Monotype exploring the people and personalities behind the brands, campaigns, and designs we love. In our eleventh episode, we speak with Lauren Hom, a celebrated designer and hand-letterer based in Detroit. Lauren shares her perspectives on design and how her personal vision has given her the courage to take on a new journey in her impressive career. This one is for everyone who is pursuing their passion, and is hosted by one of Monotype’s most passionate voices, Jay Loo (making his Creative Characters debut!). To learn more about Lauren and her work, check out our blog post.  To learn more about Monotype, and how we are empowering brands through type, visit: https://www.monotype.com/.


30 Jul 2021

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Lauren Hom: The Reflex Blue Show #213

The Reflex Blue Show : A Graphic Design Podcast

Lauren Hom visits The Reflex Blue Show (remotely, via Detroit, Michigan) to discuss how she got into lettering. This has led to murals, starting her own online classes, and working for some rather well-known brands. We also discuss her current plans to go to culinary school in a couple of years, and making changes in your career in general. Thanks again to soon-to-be-graduating designer Hanna Zimmermann for co-hosting from Lincoln, Nebraska. We end the show, well, we sort-of recorded an entire show after the show, with Lauren giving Hanna advice for any graduating design student. Enjoy. The post Lauren Hom: The Reflex Blue Show #213 appeared first on 36 Point.

14 Feb 2021

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Extra Paint: Lauren Hom on Thriving as a Creative

Extra Paint - The @Muralists Podcast

It always seems that art and marketing are on opposite ends of a spectrum but it is possible to blend them. Make your work about things that you’ve experienced, that are relatable to other people and that make you laugh.If you have a great idea that you can’t wait to get started with, ask yourself how you can create a series from this one idea? How can an idea that would result in one post, become twenty posts. Create larger series that help you to batch content and keep sharing with your audience.Check in with yourself before accepting a client's offer. Lauren has a set of 10 questions that she asks herself before starting a project to make sure it fits in with her goals and values.  You will attract the kind of work that you share, make sure you are putting out work you feel good about.Do you need to delegate more? Consider how hiring someone on a freelance basis could help you. The stepping stones to hiring can be small. Brainstorm your pain points to figure out how hiring someone can work best for you.Everyone has a skill they can teach. Teach what you wish you had known 2-3 years ago. There will always be someone who is more of a beginner than you are and who wants to know what you wish you had known when you started out.Just because you are a lettering artist doesn’t mean you have to incorporate lettering into everything that you do. Consider if lettering brings you closer to achieving your goals.


2 Feb 2021

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110 - The Business of Hand Lettering — with Lauren Hom

The Futur with Chris Do

Lauren Hom is an accomplished hand lettering artist, designer and founder of Detroit-based studio, Hom Sweet Hom. She initially started in her career in advertising, working at one of largest agencies on the planet. But what started as a dream job, quickly became less and less dreamy over time. And exciting new opportunities were ripe for the taking. Thanks to Gusto for sponsoring this episode - gusto.com/futur Learn more about your ad choices. Visit megaphone.fm/adchoices

1hr 4mins

2 Dec 2020

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EP 06: Turning Passion Projects into a Career with Lauren Hom

Rule Breaker by Rebelle

There’s no shortage of advice out there for creatives who want to make money from their creativity. There are productivity hacks to marketing tricks to do’s and don’ts of being a freelancer. It’s a challenge to NOT get overwhelmed, sifting through all the advice that ”experts” share on how to be a successful creator. But what I’ve noticed is that rarely does this advice have anything to do with their actual creativity! Today’s guest is quite the opposite. She’s someone who has really walked the walk—from doing creative projects for free to building her portfolio to getting press for her work—and she now helps other creatives turn their passion into profit by teaching the ways she’s done just that. Lauren Hom is an award-winning designer, lettering artist, and educator who teaches artists how to grow their businesses and their confidence to keep pursuing their passion. Lauren herself continues to stretch herself to create projects that challenge her creatively vs. always chasing the dollars. And wouldn’t you know, some of her MOST lucrative projects as an artist have come from work she did for free for herself. Listen to the full episode to hear: Why it’s important to pursue both paid and unpaid projects to grow your experience and your brand How one project that didn’t get any press led to Lauren landing a $15,000 paid gig three years later The story behind Lauren’s program, Passion To Paid, and how she’s generated almost $1 million dollars with it What influenced Lauren to trade in her nomadic lifestyle and create a homebase Learn more about Lauren Hom: homsweethom.com Follow Lauren on Instagram Rebelle Member Spotlight – Angie Trueblood angietrueblood.com Follow Angie on Instagram: @angie_trueblood Learn more about Shannon Siriano Greenwood: Rebelle Community Rebelle Con Follow Rebelle Con on Facebook Follow Rebelle Con on Instagram Rebelle Shout Out: Rebecca Rubin and @thecontentqueen on Instagram Stix and @getstix on Instagram


10 Nov 2020

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Lauren Hom on Why Freelancing Isn’t the Only Path for Creative Success

Side Hustler's Perspective with Scotty Russell

Save 10% on Passion 2 Paid EnrollmentEnrollment for Lauren Hom's Passion to Paid is now open (July 29th-August 5th). Visit p2pscotty.com to learn more, lockdown her BONUS offers, and save 10% with PERSPECTIVE10.Lauren Hom on Why Freelancing Isn’t the Only Path for Creative SuccessFeeling overwhelmed that freelance is the only path to creative success?It’s easy to feel that way based on the many stories from those crushing it in the creative industry.But what if...there were other paths you could take or create on your own terms?Luckily, we will talk about all these different paths and more because Lauren Hom joins us for round two on the podcast.Get ready to take a shit ton of notes as we chat about:Why freelancing isn’t your only optionBalancing creating and marketing yourselfBuilding confidence by taking actionLaying your foundation with passion projectsMarketing for creatives, and more.If you’re ready to grow your creative pursuits by mixing marketing with your passions, then today’s episode is for you.CONNECT WITH LAURENEnroll now for Passion 2 PaidInstagramWebsiteOnline ClassesWTF Should I Letter? Generator Join the Weekly #Homwork SeriesFree Toolkit to Side Hustle Freedom6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.Purchase The Side Hustler's Handbook PDF CourseThe proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.Get a Permanent Podcast ShoutoutBecome a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.Best Deals on the Best Design Resources*Retro Supply *(affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.*Design Cuts *(affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.Join the Private Facebook Community for CreatorsJoin a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.Connect With MeInstagramPodcast InstagramTikTokPinterestTwitterCreditsMusic  -  BlookahExecutive Assistant  -  Paige GarlandPhoto & Video Specialist  -  Colton BacharSocial Media Coordinator  -  Hannah SchickAnimation Specialist  -  Greg D'AmicoListen on Your Favorite Podcast PlayerApple PodcastsSpotifyGoogle PodcastsOvercast

1hr 3mins

29 Jul 2020